VMB Autocentres & Mobile
VMB Autocentres & Mobile is an independent automotive service provider in Sheffield, UK, offering tyre fitting, MOT testing, servicing, and mechanical repairs across three branches and a mobile division. It serves individual motorists and commercial fleet operators across South Yorkshire and the East Midlands.
- Company typePrivate
- Founded2024
- HeadquartersSheffield, England, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What VMB Autocentres & Mobile does
VMB Autocentres & Mobile is a Sheffield-headquartered independent automotive service company founded in February 2024 and operated by VMB Autocentre (Handsworth) Ltd (Company No. 15202222). The company supplies and fits tyres (budget through premium brands including Michelin, Continental, Bridgestone, Goodyear, Pirelli, Hankook, Maxxis, Nexen, and others) alongside MOT testing, full vehicle servicing, mechanical repairs (brakes, clutches, suspension, timing belts, DPF cleaning, diagnostics), and specialist services such as ADAS calibration and EV maintenance. It operates three physical branches (Handsworth in Sheffield, Aston in Sheffield, Sutton-in-Ashfield in Nottinghamshire) and a mobile tyre fitting division covering Sheffield, Chesterfield, Barnsley, Lincoln and surrounding areas, with complimentary pickup/dropoff within 3 miles of branches.
The business serves two primary customer segments: individual motorists via a direct-to-consumer digital booking channel (online tyre finder, website, Google reviews) and commercial fleet operators via a B2B fleet maintenance offering (national clients include Europcar, LeasePlan, and Zenith, alongside Holman, Fleet Assist, Lex, Digital Innk Fleet, R2C, 1 Link, and others). Revenue is generated through one-time tyre sales, professional service labour, recurring fleet maintenance contracts (with documented photo/video approvals for compliance), and transaction fees on interest-free payment plans offered through Bumper and Service Split partnerships. Distribution is omnichannel: depot-based fitment, on-site mobile fitting, and online self-serve booking.
Operationally, the firm is Motor Ombudsman accredited and DVSA-approved for MOT testing, stocks a full multi-brand tyre range, and employs a team spanning branch managers, MOT testers, diagnostic technicians, and trainee technicians across sites. Marketing relies on local SEO, educational blog content, Google review social proof, discount codes (e.g., PR20, MICH50), and community engagement (charity runs exceeding £2,732 raised for BEN Automotive and Sheffield Children's Hospital Ryegate Department). At ~18 months from founding, VMB has reached 600-900+ five-star Google reviews and is in active multi-site expansion mode, though no financial figures are publicly disclosed.
VMB Autocentres & Mobile firmographics
Firmographics- Name
- VMB Autocentres & Mobile
- Legal name
- VMB AUTOCENTRE (HANDSWORTH) LTD
- Website
- https://vmbautocentres.co.uk
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- VMB Autocentres & Mobile is an independent automotive service provider in Sheffield, UK, offering tyre fitting, MOT testing, servicing, and mechanical repairs across three branches and a mobile division. It serves individual motorists and commercial fleet operators across South Yorkshire and the East Midlands.
- Ownership category
- akta.pro rank
VMB Autocentres & Mobile industry classification
Industry- Product category
- Automotive Servicing and Tyre Fitting
- SIC
- Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)
- akta.pro primary industry
- Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)
- akta.pro secondary industries
- Mobile Auto Repair & Roadside Assistance (TLAKAAAL), Tires, Wheels & Retread Supply Distribution (TLAKAOAD), Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs) (TLABAHAJ)
Keywords
Where VMB Autocentres & Mobile is headquartered
LocationHeadquarters
- HQ city
- Sheffield, England
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
VMB Autocentres & Mobile business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Tyre Sales and Fitting: Primary revenue stream from supplying and fitting tyres for cars, vans, 4x4s, caravans, and EVs. Services include mobile tyre fitting, instore fitting, emergency fitting, and same-day fitting. Revenue is generated through one-time transactions per tyre/service with options for promotional discounts and cashback offers.
- Vehicle Servicing and Repairs: Comprehensive automotive services including MOTs, car servicing, mobile servicing, brake repairs, clutch replacements, suspension work, timing belts, wet belt replacements, wheel alignment, wheel balancing, air conditioning re-gas, and diagnostics. Additional services include DPF cleaning, battery checks, and ADAS calibration.
- Fleet Maintenance Contracts: Dedicated fleet maintenance services for business vehicles including company cars and vans. Provides written breakdowns, photo/video documentation for approval and audit, with focus on minimizing vehicle downtime for business operators.
- Payment Plan Services: Interest-free payment plans through Bumper (buy now pay later) and Service Split, enabling customers to spread repair costs over time. VMB receives full payment upfront while customers pay in installments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pirelli Tyres - Save £20-40 with discount codes |
| Unit Pricing | Pay-as-you-go | Michelin Tyres - Save £20-50 with discount codes |
| Unit Pricing | Pay-as-you-go | Maxxis Tyres - Save £20-40 with discount codes |
| Unit Pricing | Pay-as-you-go | Goodyear Tyres - Cashback promotion up to £80 |
| Unit Pricing | Pay-as-you-go | Budget to Premium Tyre Range |
| Other | Monthly | Interest-Free Payment Plans |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
VMB Autocentres & Mobile product offering
Product offeringCore offering
VMB Autocentres & Mobile supplies and fits tyres (car, EV, van, 4x4, caravan, run-flat, all-season, winter, high-performance) through three physical branches and a mobile fitting fleet, and delivers vehicle servicing, MOT testing, mechanical repairs, diagnostics, wheel alignment, ADAS calibration, and EV maintenance for individual motorists and commercial fleet operators. The business combines a retail garage operation with a mobile on-site fitting service and a dedicated fleet maintenance programme featuring documented written reports and photo/video evidence.
Product overview
VMB Autocentres operates as a multi-location automotive garage and mobile tyre fitting service in Sheffield, UK. The core offering consists of tyre supply and fitting (mobile and instore) across three physical branches (Handsworth, Aston, and Sutton-in-Ashfield) plus a mobile division. The product portfolio includes: tyre services (mobile, instore, emergency, same-day fitting, puncture repairs, rotation, TPMS checks, safety checks); vehicle servicing and maintenance (MOTs, car servicing, mobile servicing, diagnostics, DPF cleaning); mechanical repairs (brakes, clutches, suspension, timing belts, wet belt replacements); specialist services (ADAS calibration, EV maintenance, fleet maintenance); and wheel services (alignment and balancing). Tyres are sold across multiple categories including car, EV, van, 4x4, caravan, run-flat, all-season, winter, and high-performance tyres from brands such as Michelin, Continental, Bridgestone, Goodyear, Pirelli, Hankook, Maxxis, Nexen, and others. Digital services include an online tyre finder and booking system. Payment options include interest-free financing through Bumper. The company primarily serves individual motorists and commercial fleet operators across Sheffield and surrounding areas.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Tyre Fitting On-site tyre fitting delivered to the customer's location (home, work, or roadside) by fully equipped VMB mobile vans; covers Sheffield, Chesterfield, Barnsley, Lincoln and surrounding areas and includes emergency and same-day response.
- Instore Tyre Fitting Tyre supply and fitting carried out at VMB's physical branch locations in Handsworth, Aston, and Sutton-in-Ashfield, with collection and return or customer drop-off.
- Emergency Tyre Fitting Urgent, rapid-response tyre replacement service for motorists stranded with flat tyres or blowouts, including mobile response to the customer's location.
- Same Day Tyre Fitting Same-day tyre supply and fitting service for customers needing immediate tyre replacement without booking ahead, available at branches and via mobile vans.
- Puncture Repairs Repair of damaged tyres caused by nails, screws, or other punctures, typically where the damage is within the repairable tread area.
- MOT Testing Annual UK statutory vehicle inspection testing conducted at VMB's DVSA-approved test centres by multiple MOT testers, with same-day repair options available.
- Car Servicing Routine vehicle maintenance servicing for cars, including mobile servicing options where the service is carried out at the customer's location.
- Brake Repairs and Replacements Inspection, repair, and replacement of vehicle brake pads, discs, and related brake components.
- Clutch Repairs and Replacements Clutch replacement and repair services for manual transmission vehicles.
- Suspension Repairs Inspection and repair of vehicle suspension components including shock absorbers and related parts.
- Timing Belts and Wet Belt Replacements Timing belt and wet belt replacement services for engines requiring timing chain replacement.
- Wheel Alignment Adjustment of vehicle wheel angles to manufacturer specifications using laser and 3D imaging systems to ensure proper tyre wear and handling.
- Wheel Balancing Weight distribution correction for vehicle wheels to prevent vibration and ensure even tyre wear.
- Vehicle Diagnostics Vehicle fault diagnosis using modern diagnostic equipment to identify electrical faults, drivability issues, and sensor-related problems, supported by a dedicated diagnostic technician.
- DPF Cleaning Diesel Particulate Filter cleaning service to restore exhaust system performance on diesel vehicles.
- ADAS Calibration Recalibration of Advanced Driver Assistance Systems including lane assist, adaptive cruise control, and automatic emergency braking after windscreen changes, wheel alignment, or suspension repairs.
- EV Maintenance Maintenance and repair services for electric vehicles, including guidance on EV-specific tyres with appropriate load ratings and low-noise characteristics.
- Fleet Maintenance Dedicated vehicle maintenance programmes for business fleets including company cars and vans, with written breakdowns and photo/video documentation for approval and audit, and priority service to minimise vehicle downtime.
- Tyres (Car, EV, Van, 4x4, Caravan, Run-Flat, All-Season, Winter, High-Performance) Retail supply of tyres across multiple categories (car, EV, van, 4x4, caravan, run-flat, all-season, winter, high-performance) and brands (Michelin, Continental, Bridgestone, Goodyear, Pirelli, Hankook, Maxxis, Nexen, Yokohama, Firestone, Giti, and others), supplied with fitting included.
- Online Tyre Finder Web-based tool that allows customers to enter their vehicle registration or tyre size to find compatible tyres, compare brands and prices, and book a fitting appointment at a branch or via mobile.
- Interest-Free Payment Plans (Bumper and Service Split) Interest-free payment plans enabling customers to spread the cost of tyres and repairs over time, delivered through partnerships with Bumper International Limited (buy now pay later, unregulated credit) and Service Split.
Quantifiable outcome
- Same-day service typically within 30-60 minutes for common tyre fitments
- +3 more outcomes
Companies that use VMB Autocentres & Mobile
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles3 records
VMB Autocentres & Mobile technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
VMB Autocentres & Mobile partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- MaxxiscoreMaxxis is an approved dealer partner with lifetime warranty available on Maxxis tyres fitted at VMB locations. VMB stocks and supplies full range of Maxxis tyres including car, van, 4x4, and EV-specific options.
- DuckhamsminorPartnership for tyre supply, with Duckhams tyres available alongside other major brands at VMB locations.
- PagidminorBrake components supplier partnership for brake repair and replacement services.
- DVSA (Driver and Vehicle Standards Agency)coreVMB Autocentre is an approved DVSA MOT testing centre, enabling official vehicle inspections and certification. Multiple MOT testers work under DVSA oversight.
- Motor OmbudsmancoreMotor Ombudsman accreditation demonstrates VMB's commitment to industry standards, customer service quality, and dispute resolution under an independent body.
- Bumper International LimitedcoreBumper provides buy now pay later services allowing customers to spread tyre and repair costs interest-free. VMB promotes this payment option to make services more accessible. Bumper is an unregulated credit agreement provider.
- Service SplitcoreService Split partnership enables interest-free payment plans for vehicle repairs and servicing, helping customers manage unexpected costs without financial strain.
- EuropcarcoreFleet maintenance services for Europcar rental vehicles, keeping business fleet operational with regular servicing and repairs.
- LeasePlancoreFleet maintenance partnership with LeasePlan vehicle leasing company, providing maintenance services for leased fleet vehicles.
- ZenithcoreFleet maintenance services partnership with Zenith vehicle leasing company, providing regular maintenance and repairs for business fleet.
- R2C Fleet NetworkminorNetwork membership connecting VMB with wider fleet maintenance ecosystem and referral opportunities.
- HolmanminorFleet maintenance services partnership for commercial vehicle operator.
- 1 Link Fleet PortalminorDigital platform connection for fleet service management and coordination.
- Fleet AssistminorFleet assistance and maintenance services partnership.
- Digital Innk FleetminorFleet maintenance services for digital fleet management company.
- LexminorFleet maintenance services partnership with Lex vehicle management company.
- BEN AutomotivecoreBEN (Automotive Charity) provides support services for people working in the automotive industry including mental health support, financial guidance, and wellbeing services. VMB has raised over £2,732 for BEN through staff charity challenges.
- Sheffield Children's Hospital - Ryegate DepartmentcoreRyegate Children's Centre provides specialist care, therapy, and support for children with disabilities and complex needs. VMB has raised over £2,732 for this department through charity runs and fundraising challenges.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
VMB Autocentres & Mobile competitors and assessment
Company assessmentDirect peers
- Kwik Fit: UK's largest fast-fit tyre, MOT and servicing chain with national branch coverage. Directly competes with VMB on tyre fitting, MOT, servicing and fleet maintenance in the same South Yorkshire catchment.
- Halfords Autocentres: National chain providing MOT, servicing, tyres and repairs through owned garages. Overlaps directly with VMB's MOT, servicing and tyre replacement proposition.
- Black Circles: Online tyre retailer with network of local fitters and mobile fitting options. Direct competitor on online tyre-finding, pricing transparency and mobile fitment.
- Formula One Autocentres: National chain of autocentres providing tyres, MOT, servicing and mechanical repairs. Comparable to VMB on the core depot-based offering and consumer/fleet customer mix.
- Protyre: UK garage chain offering tyres, MOT, servicing and repairs across multiple regions. Closely comparable multi-service garage model to VMB's depot-plus-mobile approach.
- ATS Euromaster: Major UK tyre fitting, servicing and fleet maintenance network with commercial fleet specialism. Comparable to VMB on tyre supply/fitment and fleet maintenance services.
Emerging players
- BookMyGarage: UK online comparison and booking platform for MOTs, servicing and repairs. Adjacent digital channel that competes with VMB's online tyre finder for online-converted motorists.
- WhoCanFixMyCar: Online marketplace connecting motorists with local garages for servicing, repairs and tyres. Competes with VMB for digitally acquired customers booking garage work in the same catchment.
Broad incumbents
- National Tyres (autocare365): Long-established UK tyre and autocare retailer with national branch footprint. Comparable to VMB on tyre supply and MOT, though operating at much larger scale and broader geography.
Regional players
- Mr Tyre: Midlands-based independent tyre/autocare chain. Similar regional multi-branch garage model to VMB with comparable tyre, MOT and servicing proposition in nearby UK regions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
VMB Autocentres & Mobile social profiles
Digital presenceVMB Autocentres & Mobile financial estimates
Financial estimateRevenue estimate
Valuation estimate
VMB Autocentres & Mobile leadership team
Management profileNumber of profiles
Profiles10 records
VMB Autocentres & Mobile funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VMB Autocentres & Mobile M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VMB Autocentres & Mobile
What does VMB Autocentres & Mobile do?
VMB Autocentres & Mobile supplies and fits tyres (car, EV, van, 4x4, caravan, run-flat, all-season, winter, high-performance) through three physical branches and a mobile fitting fleet, and delivers vehicle servicing, MOT testing, mechanical repairs, diagnostics, wheel alignment, ADAS calibration, and EV maintenance for individual motorists and commercial fleet operators. The business combines a retail garage operation with a mobile on-site fitting service and a dedicated fleet maintenance programme featuring documented written reports and photo/video evidence.
Is VMB Autocentres & Mobile a public or private company?
VMB Autocentres & Mobile is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VMB Autocentres & Mobile founded?
VMB Autocentres & Mobile was founded in 2024. It employs 1 to 10 people.
Where is VMB Autocentres & Mobile based?
VMB Autocentres & Mobile is headquartered in Sheffield, England, United Kingdom, in the Europe region.
How does VMB Autocentres & Mobile make money?
Four revenue lines are on record. Tyre Sales and Fitting is the primary driver. The others are vehicle Servicing and Repairs, fleet Maintenance Contracts and payment Plan Services.
Who are VMB Autocentres & Mobile's main competitors?
Direct peers on record are Kwik Fit, Halfords Autocentres, Black Circles, Formula One Autocentres, Protyre and ATS Euromaster. Emerging players are BookMyGarage and WhoCanFixMyCar. National Tyres (autocare365) is listed as a broad incumbent. Mr Tyre is listed as a regional player.
Does VMB Autocentres & Mobile have an API?
No public API is recorded for VMB Autocentres & Mobile.
What industry is VMB Autocentres & Mobile in?
VMB Autocentres & Mobile's product category is Automotive Servicing and Tyre Fitting. Its primary akta.pro industry code is TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment), with a secondary code of TLAKAAAL, Mobile Auto Repair & Roadside Assistance. Its SIC code is 5013.