VR World

What VR World does

VR World is a privately held Virtual Reality experience center located at Reigerstraat 24A in Breda, Netherlands, founded in 2018 and operating as a single-site physical venue inside Foodhall Breda. The company hosts group VR entertainment sessions for consumer and corporate clients, running up to 48 simultaneous visitors using 10 VR headsets and a 9m2 X-Cube touchscreen interactive gaming cube. Its product surface spans four core activity categories — VR Escape Rooms (18 themed scenarios, including the first-in-Benelux Ubisoft titles Escape the Lost Pyramid, Beyond Medusa's Gate, and Prince of Persia: The Dagger of Time), VR Multiplayer competitive/cooperative games, VR Free Roam experiences, and X-Cube puzzle games — together with a library of 60+ VR titles. The business is oriented around professionally guided, no-prior-experience-required sessions addressed to corporate teams, friend groups (8–70 persons), families with children aged 10+, and combinable VR & Diner packages with four partner restaurants.

The business model is predominantly pay-per-session ticketing, with per-person pricing ranging from roughly €9.50 (entry-level X-Cube) to €55 (premium multiplayer combos) and a premium €50–€100 per-person tier for combined VR & Diner arrangements. All revenue is generated on-site at the Breda location; the company does not sell software or digital products. Go-to-market is direct-to-consumer through the company website (vr-world.nl), supplemented by phone/email booking, social media presence (Facebook, Instagram, LinkedIn), and TripAdvisor listings. Distribution is amplified through a location partnership with Foodhall Breda and channel partnerships with four restaurants (Popocatepetl, Humphrey's, Publieke Werken, and Foodhall Breda vendors) that drive the bundled VR & Diner package. The company operates with a small team (1–10 employees) of VR specialists who provide in-session guidance, and is independently owned with no disclosed funding rounds, parent company, or institutional investors.

Name

VR World

Legal name

VR World

Website

https://vr-world.nl

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

VR World is a private VR experience center in Breda, Netherlands, operating 60+ immersive VR games including exclusive Ubisoft escape rooms, multiplayer, free-roam, and X-Cube experiences for corporate team-building, friend groups, and family parties.

Ownership category

akta.pro rank

Product category

VR Entertainment Experience Center

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

VR & Immersive Esports/LBE Venues (VR Arenas, Sim Racing Pods) (MPAFALAE)

akta.pro secondary industry

VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA)

Keywords

• Virtual reality experiences
• VR escape rooms
• VR multiplayer gaming
• Free roam VR
• VR team building

Headquarters

HQ city

Breda, North Brabant

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Per-Session VR Experiences: One-time ticket sales for VR escape rooms, multiplayer games, X-Cube sessions, and Free Roam VR. Pricing varies by experience type and duration. Sessions typically 60, 90, or 120 minutes. Average pricing €30-55 per person depending on activity.
2. Corporate Event Bookings: Bespoke corporate team-building and company outing packages for groups of 8-70 persons. Includes professional VR specialist guidance, customizable programs focused on collaboration and communication objectives. Price range €50-100 per person for VR & Diner arrangements.
3. VR & Diner Package: Combined VR experience with dining at partner restaurants. Includes exclusive facility access with F1 simulators, Nintendo Switch, and eSports space. Flexible 2 or 3-course dinner options at partner venues.
4. Gift Vouchers: Gift vouchers available for VR experiences, sold as presents for birthdays or special occasions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

VR World is a physical Virtual Reality experience center located in Breda, Netherlands, where paying guests participate in professionally guided VR entertainment sessions on-site. The center runs four core activity formats — VR Escape Rooms, VR Multiplayer, VR Free Roam, and the interactive X-Cube puzzle cube — drawn from a library of 60+ VR titles including exclusive Ubisoft-branded escape rooms. Sessions are sold per person for individuals and groups, with packaged arrangements for corporate team-building, children's parties, friend outings, and combined VR-plus-dinner experiences at partner restaurants.

Product overview

VR World operates as a Virtual Reality experience center in Breda, Netherlands, offering a unified platform of VR entertainment services. The core offering consists of four main activity types: VR Escape Rooms (18 themed scenarios), VR Multiplayer (competitive and cooperative games), VR Free Roam (free-roaming immersive experiences), and X-Cube (touchscreen-based puzzle games). Additional modules include corporate events, teambuilding programs, dinner arrangements, dinner games, children's birthday parties, and friend group activities. The company also provides access to over 60 VR game titles. Pricing ranges from €30-55 per person depending on activity, with group packages available for 2-70 participants.

Differentiator

Problem solved

Functional benefit

Products and services

• VR Escape Rooms
• VR Multiplayer
• VR Free Roam
• X-Cube
• VR Bedrijfsuitje (Corporate Events)
• VR Teambuilding
• VR Diner Arrangement
• VR Dinner Games
• VR Kinderfeestje (Kids Birthday Parties)
• Vriendenuitje (Friends Activities)
• Combideal

Quantifiable outcome

• Groups can accommodate up to 48 simultaneous visitors
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• UbisoftcoreTechnology or IntegrationVR World is the first in Benelux to operate Ubisoft VR escape room content including Escape the Lost Pyramid, Beyond Medusa's Gate, and Prince of Persia: The Dagger of Time. This partnership provides exclusive high-quality VR escape room experiences with premium graphics and immersive storytelling.
• Foodhall BredacoreStrategic or Co-development PartnerVR World is located within Foodhall Breda, a food court facility. One floor below VR World, customers can order food and drinks from various vendors. This location partnership enables the VR & Diner arrangement combining VR experiences with dining.
• Popocatepetl BredaminorChannel Partner/ Reseller/ DistributorMexican restaurant partner for VR & Diner packages. Offers lively Mexican atmosphere and flavorful dishes as part of the combined VR and dining experience.
• Humphrey's BredaminorChannel Partner/ Reseller/ DistributorRestaurant partner for VR & Diner packages. Known for warm ambiance and extensive menu, offering relaxed dining after VR experiences.
• Publieke Werken BredaminorChannel Partner/ Reseller/ DistributorStylish and accessible restaurant partner for VR & Diner packages. Suitable for both business and informal groups seeking a balance of atmosphere and comfort.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Sandbox VR: Global VR arcade/location-based entertainment chain offering immersive VR escape rooms and multiplayer experiences for groups. Most directly comparable peer — same product category (VR escape rooms + multiplayer for groups), same B2C + corporate GTM, and similar premium positioning.
• Ctrl V: Canadian VR arcade chain operating storefront locations offering VR escape rooms, multiplayer games, and Free Roam. Same single-storefront VR LBE model with consumer and corporate group bookings.
• Vertigo Arcade: UK-based VR arcade operator offering VR escape rooms, multiplayer experiences, and free-roam games for groups. Comparable product mix and target segments to VR World.
• Hologate: German-based provider of compact VR arena systems and content used by FECs and entertainment venues worldwide. Comparable as a turnkey VR LBE operator with both owned venues and licensing model.
• Immotion Group: UK-listed provider of VR and immersive location-based entertainment experiences for venues including arcades, cinemas, and family entertainment centers. Comparable as a VR LBE operator serving consumer and corporate group bookings.
• Zero Latency: Global free-roam VR arena franchise specializing in untethered multiplayer VR experiences for groups of 6+. Highly comparable on the Free Roam VR product line and on the franchise/location-based entertainment model.

Emerging players

• ARVI Entertainment: India-headquartered VR LBE operator with a growing international footprint of VR arcade venues. Comparable as a multi-site VR entertainment venue operator targeting consumer and corporate group bookings.
• Two Bit Circus: US-based immersive entertainment venue combining VR, AR, and interactive games for groups. Comparable as a group-focused immersive entertainment operator, though broader than pure VR.

Others

• Ubisoft (Ubisoft VR Escape Rooms): Major game publisher that supplies the premium VR escape room content (Escape the Lost Pyramid, Beyond Medusa's Gate, Prince of Persia: The Dagger of Time) operated by VR World. Not a competitor but a critical content supplier and ecosystem enabler.
• Foodhall Breda: Co-located food hall and partner venue enabling VR World's VR & Diner packages. Not a competitor but a key distribution and bundling partner for group bookings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VRWorldBreda
• LinkedInlinkedin.com/company/thevrroombreda
• Instagraminstagram.com/vrworldbreda

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VR World