QueerAF
QueerAF is a UK not-for-profit publisher producing LGBTQIA+ journalism via a 10,000+ reader weekly newsletter, an award-winning podcast, and a paid membership programme, while mentoring emerging queer creatives through initiatives like Trans+ History Week.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What QueerAF does
QueerAF is a UK-based not-for-profit publisher (community interest company, regulated by IMPRESS) that produces LGBTQIA+-focused journalism through a free weekly email newsletter, an award-winning podcast, and a paid membership programme. Founded in 2018 by Jamie Wareham, it serves LGBTQIA+ community readers seeking queer-informed coverage of mainstream news as well as emerging queer creatives who gain mentorship and first published work through initiatives such as Trans+ History Week and the LGBTQIA+ Content Fund. The publication maintains an editorial roster that includes lead investigative journalist Ludovic Parsons and produces recurring franchises including the Milestones legal-history series, the Under Pressure investigative series, and the Queer Gaze column.
The platform is built on the Ghost publishing/content management system and distributed via email, major podcast platforms, and social channels (Blue Sky, Instagram, TikTok, LinkedIn), with live recordings at National Student Pride events. Revenue is generated almost entirely from individual reader support — recurring memberships (78% on annual plans) and one-off donations via platforms such as Ko-fi — supplemented by micro-grants (e.g., Public Interest News Foundation, 2024) and corporate sponsorship (Publicis Groupe UK for Trans+ History Week 2026). The operation is intentionally ad-free and advertiser-independent, with a 7-person team and a stated readership of 10,000+ newsletter subscribers.
QueerAF firmographics
Firmographics- Name
- QueerAF
- Legal name
- QueerAF CIC
- Website
- https://wearequeeraf.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- QueerAF is a UK not-for-profit publisher producing LGBTQIA+ journalism via a 10,000+ reader weekly newsletter, an award-winning podcast, and a paid membership programme, while mentoring emerging queer creatives through initiatives like Trans+ History Week.
- Ownership category
- akta.pro rank
QueerAF industry classification
Industry- Product category
- Independent LGBTQIA+ Media Publishing
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Educational Support Services (611710)
- akta.pro primary industry
- LGBTQ+ Rights & Advocacy Organizations (BPAGAFAE)
- akta.pro secondary industry
- Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts) (MPACADAF)
Keywords
QueerAF business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Membership Subscriptions: Recurring memberships provide the primary revenue stream. Members receive early access to content, ability to directly commission articles, and their name listed next to funded content. 78% of members choose annual plans.
- Donations: One-time donations accepted through platforms like Ko-fi. Supports queer creatives and enables the organization to maintain independence from advertisers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free weekly newsletter with LGBTQIA+ news explainers, queer perspectives, and podcast content |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
QueerAF product offering
Product offeringCore offering
QueerAF is an ad-free, not-for-profit publisher producing original LGBTQIA+ journalism distributed through a free weekly email newsletter (10,000+ readers), an award-winning podcast, and a paid reader-membership programme. It also operates a mentoring programme that develops emerging queer writers and creatives whose work is published across the platform.
Product overview
QueerAF is a not-for-profit independent media publisher offering a portfolio of products focused on LGBTQIA+ journalism and supporting queer creatives. The core offerings include a free weekly newsletter (QueerAF Newsletter), an award-winning podcast (QueerAF Podcast), and a paid membership programme (QueerAF Membership). Additional products include the Queer Gaze feature providing underrepresented perspectives, Trans+ History Week initiative, the Milestones educational series on trans rights history, and the LGBTQIA+ Content Fund for funding creatives. The platform is ad-free and investor-free, with members critical to sustainability.
Differentiator
Problem solved
Functional benefit
Brands
- Trans+ History Week: Annual initiative to document and celebrate trans history, including a workbook and mentoring programme for trans creatives
- Queer Gaze
- The Other Blue Pill
- Milestones
- Under Pressure
- LGBTQIA+ Content Fund
Products and services
- QueerAF Newsletter Free weekly email newsletter that delivers TL;DR explainers of LGBTQIA+ news, queer perspectives from mentored writers, and coverage of the latest queer content, published every Saturday morning.
- QueerAF Podcast Award-winning podcast featuring interviews, explainers, and queer perspectives, including the British Podcast Award-winning Ian McKellen interview and episodes from the mentoring programme. Available ad-free for members.
- QueerAF Membership Paid reader membership programme offering early access to content, the ability to directly commission articles, and name recognition next to funded content; 78% of members choose annual plans.
- Trans+ History Week
Quantifiable outcome
- Average rating 4.8/5 from reader reviews
Companies that use QueerAF
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
QueerAF technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
QueerAF partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- National Student PridecoreQueerAF has collaborated with National Student Pride for 21 years as media partner. The organization worked with budding students building audio production careers and giving them their first published work. QueerAF records podcast episodes live at the event, including the award-winning Ian McKellen interview.
- Trans+ History WeekcoreQueerAF produces content and mentoring programs for Trans+ History Week, including the annual workbook. The organization mentored five Trans+ researchers and writers through over 80 hours of research for the 2026 program.
- GhostcoreGhost is the content management system (CMS) used by QueerAF for publishing. QueerAF promotes Ghost as a publishing platform partner while using it for their newsletter and content platform.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
QueerAF competitors and assessment
Company assessmentDirect peers
- Queerty: US-based LGBTQIA+ digital news and culture site. Overlaps with QueerAF in queer news explainers and pop-culture commentary, though Queerty serves a primarily North American audience and operates at significantly larger scale.
- Attitude Magazine: UK LGBTQIA+ magazine and digital publisher covering news, culture, and lifestyle. Comparable to QueerAF in audience and editorial scope, though Attitude operates at higher scale with established commercial partnerships and a print heritage.
- PinkNews: UK-based LGBTQIA+ digital news publisher covering politics, culture, and lifestyle. Directly comparable to QueerAF in target audience (LGBTQIA+ news consumers) and editorial category, though PinkNews operates at significantly larger scale and accepts advertising.
- DIVA Magazine: UK-based LGBTQIA+ publication (notably for lesbian and queer women audiences) covering news, culture, and community stories. Similar independent media positioning to QueerAF, with comparable size and an advertising-supported business model.
- Gay Times: Long-running UK LGBTQIA+ media brand spanning digital, print, and events. Overlaps with QueerAF on queer culture coverage and audience, but Gay Times has substantially larger resources, a broader lifestyle remit, and commercial sponsorship model.
Broad incumbents
- Them: Condé Nast-owned LGBTQIA+ digital publication covering culture, identity, and politics. Comparable to QueerAF in editorial category and queer audience focus, but Them operates as part of a major media conglomerate with vastly greater resources.
- Out Magazine: Established US LGBTQIA+ magazine covering news, culture, and lifestyle. Comparable to QueerAF in audience and category, though Out operates at much larger scale as part of a major media group.
- The Advocate: Long-established US LGBTQIA+ news and culture publication. Overlaps with QueerAF on news and political coverage for queer audiences, but The Advocate has decades of institutional scale and a broader editorial remit.
Others
- Stonewall UK: UK-based LGBTQIA+ rights charity conducting advocacy, research, and campaigning. Not a direct media competitor but highly comparable to QueerAF's advocacy mission and serves overlapping UK LGBTQIA+ audiences and stakeholders.
- GLAAD: US-based LGBTQIA+ media advocacy organization monitoring representation and providing journalist resources. Comparable to QueerAF's mission of changing queer media representation, though GLAAD operates as a non-profit media watchdog rather than a publisher.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Customer concentration
QueerAF social profiles
Digital presenceQueerAF compliance and trust
Trust signalCompliance1 record
QueerAF financial estimates
Financial estimateRevenue estimate
Valuation estimate
QueerAF leadership team
Management profileNumber of profiles
Profiles2 records
QueerAF funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
QueerAF M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about QueerAF
What does QueerAF do?
QueerAF is an ad-free, not-for-profit publisher producing original LGBTQIA+ journalism distributed through a free weekly email newsletter (10,000+ readers), an award-winning podcast, and a paid reader-membership programme. It also operates a mentoring programme that develops emerging queer writers and creatives whose work is published across the platform.
Is QueerAF a public or private company?
QueerAF is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was QueerAF founded?
QueerAF was founded in 2018. It employs 1 to 10 people.
How does QueerAF make money?
Two revenue lines are on record. Membership Subscriptions are the primary driver. The others are donations.
Who are QueerAF's main competitors?
Direct peers on record are Queerty, Attitude Magazine, PinkNews, DIVA Magazine and Gay Times. Broad incumbents are Them, Out Magazine and The Advocate. Others are Stonewall UK and GLAAD.
Does QueerAF have an API?
No public API is recorded for QueerAF.
What industry is QueerAF in?
QueerAF's product category is Independent LGBTQIA+ Media Publishing. Its primary akta.pro industry code is BPAGAFAE, LGBTQ+ Rights & Advocacy Organizations, with a secondary code of MPACADAF, Podcast Hosting & Enterprise Solutions (Private/Branded Podcasts). Its NAICS code is 813.