Whole Body Yoga Studio

What Whole Body Yoga Studio does

Whole Body Yoga Studio is a privately held, single-location yoga and integrated wellness studio operating from 103 East Walnut Street in North Wales, Pennsylvania. Founded by owner Patty Ferry, who transitioned from eight years in the fitness industry to open the studio with a focus on internal wellness over external aesthetics, the business serves a primarily individual-consumer customer base in the North Wales and Montgomery County area. The studio offers a broad service portfolio spanning 15+ group class types (Vinyasa, Hatha, Yin, Restorative, Prenatal, Gentle, Barre, Heated Vinyasa, Slow Flow, and meditation formats), one-on-one private yoga sessions, clinical yoga therapy, massage therapy (Swedish, deep tissue, lymphatic, trigger point, myofascial release), Thai Yoga Massage, Reiki, reflexology, private yoga parties, and a 300-hour Pranakriya-certified teacher training program.

The business operates on a multi-tier revenue model combining pay-as-you-go drop-in classes ($35), class card packages ($130-$240), monthly unlimited memberships ($199/month), tiered private session packages ($55-$110 per session), appointment-based healing arts services ($69-$120 plus $79/month memberships), and event bookings ($165-$250 base). Pricing, booking, membership, and gift certificate transactions are processed through the third-party WellnessLiving SaaS platform; no proprietary technology, app, API, or AI capabilities are developed in-house.

The go-to-market motion is direct-to-consumer via a single physical storefront supported by Google Business Profile (149 reviews, 5.0 rating), Yelp, Facebook, Instagram, X (Twitter), and email newsletter marketing. The customer base is fragmented across personas including general wellness seekers, prenatal women, children and families, seniors/limited mobility, event hosts, therapeutic healing clients, and aspiring yoga teachers. The studio has no outside investors, no parent company, no subsidiaries, and no disclosed funding history, operating as a founder-led, owner-managed local business.

Name

Whole Body Yoga Studio

Legal name

Whole Body Yoga Studio

Website

https://wholebodyyogastudio.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Whole Body Yoga Studio is a privately held, single-location yoga and integrated wellness studio in North Wales, PA, founded by Patty Ferry, offering group yoga and barre classes, private sessions, massage therapy, Thai yoga massage, Reiki, reflexology, yoga therapy, and a 300-hour teacher training program to local individual consumers.

Ownership category

akta.pro rank

Product category

Yoga and Wellness Studio Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYHSADACAA

General Yoga Instruction (Hatha/Vinyasa/Flow)

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAF

Restorative Yoga, Yin Yoga & Yoga Nidra

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAK

Kids & Family Yoga

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAI

Private 1:1 Yoga/Pilates & Small-Group Sessions

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADAGAG

Mind-Body Wellness Coaching (Holistic/Integrative)

Home & Personal Services/Fitness, Wellness & Personal Training/Health Coaching & Lifestyle Wellness

Keywords

• Yoga instruction
• Massage therapy
• Healing arts services
• Yoga teacher training
• Wellness studio

Headquarters

HQ city

North Wales, Pennsylvania

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Group Yoga and Barre Classes: Drop-in classes, class packages (1, 5, 10 class cards), and monthly unlimited memberships. Class cards valid for 1 year.
2. Private Yoga Sessions: One-on-one yoga instruction in 60-minute and 30-minute sessions. Package deals available (1, 5, 6, or 10 sessions).
3. Massage Therapy and Healing Arts: Swedish massage, Thai yoga massage, deep tissue, lymphatic massage, trigger point therapy, myofascial release. Sessions in 60-minute ($85) and 90-minute ($120) durations. Monthly membership option ($79).
4. Reiki and Reflexology: Energy healing sessions including Reiki practitioners (Jennifer Treichel, Jenni Mae, Megan McGuirk) and reflexology services. 60-minute sessions available.
5. Yoga Therapy: Clinical yoga therapy sessions with certified therapist Claire Whittleson (C-IAYT, E-RYT500). 60-minute personalized sessions at $110.
6. Teacher Training Programs: Pranakriya 300-hour advanced yoga teacher training. 20 YA CEUs available. Early bird pricing $475, full rate $610.
7. Private Yoga Parties and Events: Private yoga parties for birthdays, bridal parties, bachelorette events, and corporate team building. Pricing tiered by guest count ($165-$250 base).
8. Gift Certificates: Gift certificates available for purchase through WellnessLiving catalog.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Whole Body Yoga Studio is a single-location yoga and wellness studio offering group yoga and barre classes, private yoga sessions, private event bookings, and a Healing Arts division (massage therapy, Thai yoga massage, Reiki, reflexology, yoga therapy). It also delivers an advanced 300-hour Pranakriya yoga teacher training certification program for aspiring and current instructors.

Product overview

Whole Body Yoga Studio is a yoga and wellness studio offering a unified platform of services centered on yoga instruction and holistic healing arts. The core offering consists of group yoga and barre classes (including Gentle Yoga Flow, Vinyasa, Hatha, Yin, Restorative, Prenatal, Slow Flow, Barre, Heated Vinyasa, and meditation formats) supplemented by private yoga sessions and private yoga party events. The studio operates a Healing Arts division providing massage therapy, Thai Yoga Massage, Yoga Therapy, Reflexology, and Reiki services as distinct sub-brands. Additionally, the studio offers a 300hr Pranakriya Yoga Teacher Training program for advanced certification. Pricing is managed through flexible class packages and membership options. The portfolio is designed to serve practitioners from beginner to advanced levels, with services addressing physical fitness, relaxation, healing, and professional development.

Differentiator

Problem solved

Functional benefit

Brands

• Healing Arts and Massage Therapy Center: Wellness services including massage therapy, Thai Yoga Massage, Reiki, Reflexology, and Yoga Therapy offered at the studio location.
• Pranakriya 300hr Yoga Teacher Training

Products and services

• Group Yoga and Barre Classes Group yoga instruction offered seven days a week, including Gentle Yoga Flow, Vinyasa, Hatha, Yin, Restorative, Prenatal, Slow Flow, Heated Vinyasa, meditation-focused classes, and Barre. Designed for all practice levels from beginners to advanced.
• Class Packages and Memberships Flexible pricing access to group classes including single-class cards, 5-class and 10-class packages valid for one year, monthly unlimited memberships, and a new student special offer.
• Private Yoga Sessions One-on-one yoga instruction tailored to individual goals, offered in 60-minute and 30-minute sessions with package pricing. Addresses mental, emotional, spiritual, or physical objectives with personalized guidance.
• Private Yoga Parties and Events Customizable private yoga events including bridal parties, adult/teen/kids birthdays, and workplace team building. Pricing is tiered by guest count with a base fee plus per-guest add-on.
• 300hr Pranakriya Yoga Teacher Training Advanced 300-hour yoga teacher certification program delivered in collaboration with the Pranakriya School of Yoga Healing Arts, providing 20 YA CEUs and deepening asana and teaching skills.
• Massage Therapy Therapeutic massage services including Swedish, Lymphatic, Deep Tissue, Trigger Point Therapy, and Myofascial Release offered by certified practitioners in 60- and 90-minute sessions.
• Thai Yoga Massage Assisted stretching, rhythmic compression, and mindful breathing practice performed fully clothed on a floor mat, combining elements of yoga with traditional Thai healing techniques. Available in 60- and 90-minute sessions with a monthly membership option.
• Yoga Therapy Personalized clinical yoga therapy sessions addressing chronic conditions, pain management, and emotional balance through adaptive postures, breath work, and relaxation techniques. Provided by a C-IAYT certified therapist.
• Reflexology Therapeutic pressure technique applied to reflex points on feet, hands, ears, and face to promote nervous system relaxation and overall wellness. Available in 60-, 75-, and 90-minute sessions with a monthly membership option.
• Reiki Japanese energy healing practice that channels universal life force energy through light touch to promote deep relaxation, balance, and self-healing. Available as 60-minute sessions with multiple practitioners.

Named customers5 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Expansion highlights4 records

Broad incumbents

• YogaWorks: Multi-location yoga studio chain offering group classes, private sessions, and teacher training programs. Comparable service portfolio to Whole Body Yoga (classes + private + training), though operating at chain scale rather than single location.
• Massage Heights: Membership-based therapeutic massage franchise operating in suburban communities nationwide. Closely comparable recurring-revenue model ($79/mo membership) to WBYS's massage membership offering, though positioned as standalone massage rather than a yoga + healing-arts platform.
• Exhale Fitness: Boutique fitness and spa brand combining barre/yoga classes with massage, skin care, and wellness services. Directly mirrors WBYS's yoga + massage + healing arts bundle, but at a premium urban-resort scale.
• Modo Yoga: International yoga studio franchise offering group classes, teacher training, and community-focused wellness programming. Comparable in mission and teacher-training angle to WBYS, but operates via a franchise model across multiple cities.
• Life Time Fitness: Premium multi-service fitness club offering group yoga, barre, massage, and wellness programming as part of broader fitness memberships. Overlaps with WBYS on yoga/barre/massage service categories but bundles them into a much larger fitness and lifestyle platform.
• CorePower Yoga: Large national yoga and barre chain offering group classes, teacher training, and memberships across hundreds of U.S. studios. Comparable as a multi-modality yoga/fitness studio operator targeting a similar beginner-through-advanced consumer base, though at vastly greater scale.
• Hand & Stone Massage and Facial Spa: National massage and facial services franchise with membership-based recurring revenue at suburban retail locations. Comparable to WBYS's Healing Arts division on membership pricing model ($79/mo) and suburban retail footprint, though without yoga integration.

Others

• Yoga Alliance Registered Schools: National registry and accrediting body for yoga teacher training programs; not a direct competitor but the governing ecosystem for WBYS's RYT-200/300/500 certified teacher-training business and instructor credentials.

Direct peers

• Pranakriya School of Yoga Healing Arts: Yoga school and 200/300/500-hour teacher training provider whose curriculum WBYS delivers locally as a satellite program. Directly comparable teacher-training service line to WBYS's Pranakriya 300hr offering, though Pranakriya is a multi-location school rather than a single studio.

Emerging players

• StretchLab: Assisted-stretching and recovery franchise focused on flexibility, mobility, and injury prevention. Conceptually adjacent to WBYS's Thai Yoga Massage and yoga therapy offerings — both serve recovery, mobility, and chronic-pain relief — but specializes in stretching rather than yoga.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/wholebodyyoga
• Facebookfacebook.com/wholebodyyogastudio
• Instagraminstagram.com/wholebodyyoga
• LinkedInlinkedin.com/company/whole-body-yoga-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whole Body Yoga Studio