더블유코리아
W Korea (더블유코리아) is a Seoul-based global Destination Management Company and Professional Congress Organizer, delivering MICE, culture, and entertainment event services to governments, corporations, and institutions across 30+ countries through a lean core team and a 1,000+ creator network.
- Company typePrivate
- Founded-
- HeadquartersSeoul, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 더블유코리아 does
W Korea (더블유코리아) is a Seoul-headquartered global Destination Management Company (DMC) and Professional Congress Organizer (PCO) founded in 2024. It delivers end-to-end event management services across three core verticals — MICE (Meetings, Incentives, Conferences, Exhibitions), Culture, and Entertainment — serving governments, global corporations, and international institutions. The company operates with a lean core team of 12 employees, augmented by a project-based network of 607 creators, 100+ global experts and expatriates, and 1,000+ local talents spanning 30+ countries across Asia-Pacific, Europe, North America, and the Middle East.
Its product portfolio comprises MICE Services (event planning, talent acquisition, volunteer management, logistics, technical oversight), Culture Services (K-content showcases, cultural diplomacy, pop culture and art events), and Entertainment Services (celebrity and influencer collaborations, concert production, audience engagement). Adjacent service modules include Global Events & Conferences, Strategic Consulting & Market Entry (soft-landing programs, cross-border partnership facilitation), Delegation & VIP Program Management, and Content & Media Production. The company's revenue is generated through professional services fees, production coordination, and project management on individual event engagements; pricing is not publicly disclosed and business is sourced through direct enterprise engagement and industry network referrals.
Customer segments span governments (New Murabba, Global Cyber Security Forum), large corporates (Shell, Geely, Charles Monat), entertainment clients (K-POP groups YOUNITE, W.i.S.H, IFEYE, Hollywood actor Ben Hardy, choreographer Park Bong-young), and educational institutions (University of Utah Asia Campus). The company has no proprietary software technology — core technology is event management and production services — and relies on organic social channels (Instagram, LinkedIn) plus earned media coverage in outlets such as Korea Times, Maeil Business News Korea, Arab News, and MEED for visibility.
더블유코리아 firmographics
Firmographics- Name
- 더블유코리아
- Legal name
- W Korea
- Website
- https://wkorea.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- W Korea (더블유코리아) is a Seoul-based global Destination Management Company and Professional Congress Organizer, delivering MICE, culture, and entertainment event services to governments, corporations, and institutions across 30+ countries through a lean core team and a 1,000+ creator network.
- Ownership category
- akta.pro rank
더블유코리아 industry classification
Industry- Product category
- Event Management Services (MICE, Culture, Entertainment)
- NAICS
- Convention and Trade Show Organizers (56192), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
- akta.pro primary industry
- MICE & Event DMCs (Meetings/Incentives/Conferences) (THAKAEAB)
- akta.pro secondary industries
- Corporate Meeting & Conference Planning (Internal/External) (THAHACAB), Sponsorship, Exhibitor & Partnership Management Services (THAHACAK), Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism) (THAHADAF)
Keywords
Where 더블유코리아 is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
더블유코리아 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Event Management Services: Full-service event management including planning, execution, and post-event services for MICE, culture, and entertainment events. Revenue generated through professional services fees, production coordination, and project management.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
더블유코리아 product offering
Product offeringCore offering
W Korea is a global DMC (Destination Management Company) and PCO (Professional Congress Organizer) that plans and delivers MICE (Meetings, Incentives, Conferences, Exhibitions), Culture, and Entertainment programs for governments, corporations, and institutions. Its specific service modules include global events and conferences, culture and entertainment programming, strategic consulting and market entry, delegation and VIP program management, and content and media production. The firm leverages a curated network of 1,000+ Korean creators and talents to execute cross-border campaigns and events.
Product overview
W Korea operates as a global DMC (Destination Management Company) and PCO (Professional Congress Organizer) offering a unified, full-service event management platform spanning MICE (Meetings, Incentives, Conferences, Exhibitions), Culture, and Entertainment divisions. The company does not offer a software product but rather a portfolio of service modules including Global Events & Conferences, Culture & Entertainment Programming, Strategic Consulting & Market Entry, Delegation & VIP Program Management, and Content & Media Production. These service modules are delivered through specific event projects across multiple countries, with capabilities encompassing event planning, production, marketing, and post-event media distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- MICE Services End-to-end MICE (Meetings, Incentives, Conferences, Exhibitions) delivery for governments, corporations, and institutions, including global events and conferences ranging from large-scale congresses to incentive trips and exhibitions.
- Culture Services Culture and entertainment programming services that produce culturally themed events, festivals, and activations leveraging K-content areas such as K-Pop, K-Beauty, K-Drama, and K-Food.
- Entertainment Services Entertainment event production and programming, including talent booking, concerts, fan events, and branded entertainment experiences built around a curated network of 607 creators across 30+ countries.
- Global Events & Conferences Design and execution of international conferences and large-scale events for government and corporate clients, including end-to-end logistics, program design, and on-site delivery.
- Culture & Entertainment Programming Programming services that build K-content themed cultural and entertainment events for international audiences, including festivals, showcases, and branded experiences.
- Strategic Consulting & Market Entry Strategic advisory services that help corporations and institutions enter Korean or international markets through culturally informed programs, partnerships, and event-led go-to-market strategies.
- Delegation & VIP Program Management End-to-end management of VIP delegations, executive visits, and high-profile group programs, including protocol, logistics, hospitality, and culturally tailored experiences.
- Content & Media Production Content and media production tied to events and campaigns, including video, editorial, and social content designed to amplify event reach and impressions.
Quantifiable outcome
- 560M+ impressions generated across projects
- +2 more outcomes
Companies that use 더블유코리아
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
더블유코리아 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
더블유코리아 partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- University of Utah Asia CampuscoreW Korea partnered with The University of Utah Asia Campus (UAC) to successfully host UAC Startup Sprint 2026, an intensive entrepreneurship bootcamp held at the UAC campus in Songdo, Incheon. The program provided university students with hands-on experience throughout the startup journey from problem discovery to final pitching.
- Global Cyber Security ForumcoreW Korea joined as event operations partner for the Global Cyber Security Forum 2025 held at Marina Bay Sands Convention Centre in Singapore. The forum brought together leaders from governments, international organizations, and the private sector to address key issues arising from rapid digital transformation including cyber resilience, AI governance, and cross-border digital trust.
- New MurabbacoreStrategic partnership for the New Murabba project - Saudi Arabia's mega urban destination development. W Korea managed Seoul Forum events and gala dinners as part of this collaboration.
- Shell and GeelycorePartnership for motorsport events - managed Shell X Geely participation at Kumho FIA TCR World Tour events in Korea.
- Marina Bay SandscoreVenue and operational partnership for Global Cyber Security Forum 2025 held at Marina Bay Sands Convention Centre, Singapore.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
더블유코리아 competitors and assessment
Company assessmentBroad incumbents
- Imagination: Global brand experience agency producing events, immersive experiences, and content for major brands. Overlaps with W Korea's culture/entertainment programming but operates at much larger scale across a broader portfolio.
- Freeman: Large global event management and brand experience company serving enterprise clients. Comparable to W Korea's corporate event services but at significantly greater scale and with broader geographic coverage.
- Jack Morton Worldwide: Global brand experience agency delivering events, conferences, and experiential campaigns. Overlaps with W Korea's MICE and entertainment offering but as part of a much wider integrated communications portfolio.
Direct peers
- BCD Meetings & Events: Global meetings, events, and PCO/DMC provider serving enterprise and government clients. Directly comparable to W Korea's full-service MICE and corporate event offering.
- Pico Group: Hong Kong-headquartered experiential marketing and event management group with strong Asia-Pacific presence. Comparable to W Korea's Asia-anchored, cross-border event production capabilities and K-content adjacent work.
- Destination Asia: Asia-focused destination management company serving MICE, incentives, and corporate events across the region. Directly comparable to W Korea's DMC model across Asia-Pacific.
- ATPI Griffinstone: Global travel, events, and DMC network serving corporate meetings, incentives, conferences, and events. Directly comparable to W Korea's integrated MICE and corporate event delivery.
- MCI Group: Global association, congress, and event management firm providing PCO/DMC services worldwide. Closely comparable to W Korea's MICE and conference organization capabilities across corporate, government, and association clients.
- Kuoni Tumlare: International DMC serving incentive travel, conferences, and events with strong Asia-Pacific operations. Comparable to W Korea's DMC positioning and cross-border event execution.
Regional players
- JTB Corp: Japan-headquartered DMC and travel group with deep Asia-Pacific event management capabilities. Comparable DMC operating model, though primarily regional rather than competing head-on in W Korea's home market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
더블유코리아 social profiles
Digital presence더블유코리아 financial estimates
Financial estimateRevenue estimate
Valuation estimate
더블유코리아 leadership team
Management profileNumber of profiles
더블유코리아 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
더블유코리아 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 더블유코리아
What does 더블유코리아 do?
W Korea is a global DMC (Destination Management Company) and PCO (Professional Congress Organizer) that plans and delivers MICE (Meetings, Incentives, Conferences, Exhibitions), Culture, and Entertainment programs for governments, corporations, and institutions. Its specific service modules include global events and conferences, culture and entertainment programming, strategic consulting and market entry, delegation and VIP program management, and content and media production. The firm leverages a curated network of 1,000+ Korean creators and talents to execute cross-border campaigns and events.
Is 더블유코리아 a public or private company?
더블유코리아 is a private company. It is classified as unknown and is currently operating.
When was 더블유코리아 founded?
더블유코리아 was founded in -1. It employs 11 to 50 people.
Where is 더블유코리아 based?
더블유코리아 is headquartered in Seoul, South Korea, in the Asia region.
How does 더블유코리아 make money?
One revenue line is on record: event Management Services.
Who are 더블유코리아's main competitors?
Broad incumbents on record are Imagination, Freeman and Jack Morton Worldwide. Direct peers are BCD Meetings & Events, Pico Group, Destination Asia, ATPI Griffinstone, MCI Group and Kuoni Tumlare. JTB Corp is listed as a regional player.
Does 더블유코리아 have an API?
No public API is recorded for 더블유코리아.
What industry is 더블유코리아 in?
더블유코리아's product category is Event Management Services (MICE, Culture, Entertainment). Its primary akta.pro industry code is THAKAEAB, MICE & Event DMCs (Meetings/Incentives/Conferences), with a secondary code of THAHACAB, Corporate Meeting & Conference Planning (Internal/External). Its NAICS code is 56192.