Yanick & Co
Yanick & Co is a sole-proprietor web consultancy based in Quebec, Canada, operated by Yanick Champoux. It delivers web design, branding, and e-commerce services to local and international small and medium businesses on WordPress, Shopify, and WooCommerce platforms.
- Company typePrivate
- Founded2012
- HeadquartersNot specified
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Yanick & Co does
Yanick & Co is a sole-proprietor web consultancy operated by Yanick Champoux from Quebec, Canada, providing web design, development, branding, and e-commerce services to small and medium businesses in both local and international markets. The business markets itself as a 'Collaborateur web' (web collaborator), with all client work delivered personally by the founder rather than through a team, and claims more than ten years of experience across the SMB web stack.
The service portfolio is organized into three core lines: Site Web (one-pagers, landing pages, and WordPress-based websites with responsive design and front-end programming), Branding + Web (brand identity paired with web presence), and E-commerce (Shopify and WooCommerce store builds). Supporting capabilities span UX design, art direction, SEO copywriting, and photography. The technology stack is built entirely on third-party platforms — WordPress, Shopify, WooCommerce, plus HTML/CSS/JS — with no proprietary software, APIs, or AI tooling. Distribution is exclusively direct-to-consumer through the company website, email ([email protected]), and organic social profiles on Facebook, Instagram, LinkedIn, and Behance.
The business operates on a project-based professional services model with custom quote-based pricing and no publicly disclosed tiers, retainers, or subscription offering. There are no funding events, partnerships, awards, patents, or disclosed hires; PR Distribution is the only named client referenced. The operation is not venture-scale and is structurally a single-person freelance practice rather than a company in the conventional sense.
Yanick & Co firmographics
Firmographics- Name
- Yanick & Co
- Legal name
- Yanick & Co
- Website
- https://yanick.co
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Yanick & Co is a sole-proprietor web consultancy based in Quebec, Canada, operated by Yanick Champoux. It delivers web design, branding, and e-commerce services to local and international small and medium businesses on WordPress, Shopify, and WooCommerce platforms.
- Ownership category
- akta.pro rank
Where Yanick & Co is headquartered
LocationHeadquarters
- HQ city
- Not specified
Markets served
Yanick & Co business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Web Development Services: Project-based web development services including website creation (one pager, landing page), branding and web design, and e-commerce implementation. Services are offered as flexible, turnkey solutions tailored to client needs.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Yanick & Co product offering
Product offeringCore offering
Yanick & Co is a freelance web consultancy that designs, programs, and launches websites, branding, and e-commerce stores for small and medium-sized businesses using WordPress, Shopify, and WooCommerce. The operator delivers turnkey and flexible project-based services spanning responsive web design, front-end programming, brand identity, and SEO-optimized content, with a long-term collaboration model. Services are organized around three core offerings: Site Web (website creation), Branding + Web (brand identity plus web presence), and E-commerce (Shopify/WooCommerce store development).
Product overview
Yanick & Co is a freelance web collaborator offering comprehensive web solutions organized around three core service areas: website creation (Site Web), brand identity paired with web presence (Branding + Web), and e-commerce store development (E-commerce). The offering is structured as a unified service portfolio rather than a modular software platform, where the collaborator provides end-to-end solutions from design through implementation, with specific expertise in WordPress and Shopify/WooCommerce platforms for website and e-commerce needs respectively.
Differentiator
Problem solved
Functional benefit
Products and services
- Site Web
- Branding + Web
- E-commerce
Companies that use Yanick & Co
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Yanick & Co technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Yanick & Co partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Yanick & Co competitors and assessment
Company assessmentBroad incumbents
- Wix: DIY website builder used by SMBs to create sites independently. Directly competes with Yanick's custom WordPress-based web design offering for entry-level SMB clients.
- Webflow: Visual web design and hosting platform enabling designers to build custom sites without code. Competes with Yanick's custom front-end development services in the SMB and freelancer segment.
- Squarespace: Hosted website builder popular with small businesses and creatives. Competes for the same SMB website design budget that Yanick targets with custom builds.
- Shopify: Leading e-commerce platform whose own merchant tools and Shopify Partners program enable SMB store creation. Yanick builds Shopify stores, placing Shopify both as enabler and competitive substitute.
- GoDaddy: Domain registrar and website builder offering integrated hosting and DIY site creation for SMBs. Competes with Yanick for SMB online-presence budgets at a much lower price point.
Others
- Upwork: Global freelance marketplace where SMBs can hire web designers and developers. Sets the competitive baseline for freelance pricing and access that Yanick's direct-engagement model must overcome.
- Toptal: Freelance talent marketplace connecting businesses with vetted designers and developers. Competes for the same SMB web project work that Yanick pursues, but at platform scale.
Direct peers
- Human Made: WordPress and WooCommerce development agency serving enterprise and SMB clients globally. Closely aligned with Yanick's WordPress/WooCommerce technical focus.
- 10up: WordPress-focused digital agency offering web design, development, and engineering services. Directly comparable to Yanick's WordPress-centric service stack but at larger agency scale.
Emerging players
- Duda: White-label website builder targeted at agencies and freelancers to produce SMB sites efficiently. Directly competes with Yanick's value proposition of turnkey, multi-platform SMB web builds.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Yanick & Co social profiles
Digital presenceYanick & Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yanick & Co leadership team
Management profileNumber of profiles
Profiles1 record
Yanick & Co funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yanick & Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yanick & Co
What does Yanick & Co do?
Yanick & Co is a freelance web consultancy that designs, programs, and launches websites, branding, and e-commerce stores for small and medium-sized businesses using WordPress, Shopify, and WooCommerce. The operator delivers turnkey and flexible project-based services spanning responsive web design, front-end programming, brand identity, and SEO-optimized content, with a long-term collaboration model. Services are organized around three core offerings: Site Web (website creation), Branding + Web (brand identity plus web presence), and E-commerce (Shopify/WooCommerce store development).
Is Yanick & Co a public or private company?
Yanick & Co is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Yanick & Co founded?
Yanick & Co was founded in 2012. It employs 1 to 10 people.
Where is Yanick & Co based?
Yanick & Co is headquartered in Not specified.
How does Yanick & Co make money?
One revenue line is on record: web Development Services.
Who are Yanick & Co's main competitors?
Broad incumbents on record are Wix, Webflow, Squarespace, Shopify and GoDaddy. Others are Upwork and Toptal. Direct peers are Human Made and 10up. Duda is listed as an emerging player.
Does Yanick & Co have an API?
No public API is recorded for Yanick & Co.