Yellow Slate

What Yellow Slate does

Yellow Slate is an Indian school search engine and two-sided marketplace headquartered in Hyderabad, Telangana, operating yellowslate.com. It serves parents searching for K-12 and preschool institutions by aggregating listings across eight curricula (CBSE, ICSE, IB, IGCSE, State Board, Montessori, Cambridge Early Years, Pearson Edexcel, and CISCE/ISC) across 12+ major Indian cities. The platform provides filterable search by location, board, category, and fee range, complemented by user-generated parent reviews, embedded school videos, and a suite of parent decision-support tools — a Curriculum Fit Quiz, a Class Eligibility Checker, and a School Readiness Checklist.

The product is built as a web-based discovery and comparison platform with a separate school-side CRM at crm.yellowslate.com. Schools self-register for free via a 5-minute listing flow and pay for lead generation and premium placement via a 'Book A Demo' enterprise track; specific pricing is not publicly disclosed. Parent-side access is free. Marketing is predominantly organic, driven by SEO-optimized city- and curriculum-specific landing pages, blog content (e.g., 'Best Schools in Hyderabad 2026-27'), and the quiz-style tools that capture top-of-funnel traffic. The website is operated with the support of 8 Views, a Hyderabad-based digital marketing agency.

The company operates with a small team of 21 employees, is privately held, has no disclosed funding rounds, no management team publicly listed, and no app or API. Revenue is not disclosed; the only monetizing customer segment is schools (B2B lead generation and premium listing fees), while parents are free end users. Yellow Slate is actively operating as of 2026, with listings updated July 2026 and academic-year content for 2026-27.

Name

Yellow Slate

Legal name

Yellow Slate

Website

https://yellowslate.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Yellow Slate is an India-based, two-sided school search engine connecting parents with K-12 schools across multiple curricula and 12+ cities. Schools list free and pay for premium placement and leads; parent-side search, reviews, and decision tools are free.

Ownership category

akta.pro rank

Product category

School Search and Discovery Platform

NAICS

Educational Support Services (611710), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Test Prep & Exam Readiness (K–12) (EDAJALAC)

Keywords

• School search engine
• School discovery platform
• Education marketplace
• School listing service
• Parent decision tools

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Lead Generation / Enquiry Fees: Platform generates enquiries from interested parents and forwards them to schools. Schools pay for leads or premium placement on the platform.
2. School Listing / Premium Features: Schools can register for free but may pay for enhanced visibility, featured listings, or premium positioning in search results.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Yellow Slate operates an online school search engine and discovery platform that helps Indian parents find, compare, and select schools by location, curriculum (CBSE, ICSE, IB, IGCSE, State Board, Montessori, Cambridge, Pearson Edexcel), and fee range. For schools, it provides free listings, premium placement, and qualified parent leads/enquiries to support student admissions.

Product overview

Yellow Slate is a comprehensive school search platform operating as a single unified product rather than a modular platform architecture. The core platform provides school discovery and comparison capabilities, supplemented by integrated parent decision-support tools including the Class Eligibility Checker, School Readiness Checklist, and Curriculum Fit Quiz. Additional value-added services include the School Reviews system, School Videos gallery, and Counsellors Directory. The platform organizes schools by geographic location, curriculum type (CBSE, ICSE, IB, IGCSE, State Board, Cambridge, Montessori, Pearson Edexcel), and fee range, serving parents searching for educational institutions in India.

Differentiator

Problem solved

Functional benefit

Products and services

• Yellow Slate School Search Platform

Quantifiable outcome

• Parents can narrow down best school based on all preferences and parameters
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• 8 ViewsminorGTM or Marketing PartnerDigital marketing agency based in Hyderabad credited as the powering entity behind Yellow Slate. Website footer states '© 2026 Yellow Slate. All Rights Reserved (Powered by 8 Views - Digital Marketing Agency in Hyderabad)'. Provides digital marketing services for the platform.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Careers360: Indian education search and discovery platform with school, college, and exam content that overlaps Yellow Slate's curated, comparison-driven approach to parent decision-making.
• Edustoke: School discovery and admission platform serving Indian parents across CBSE, ICSE, IB, and international curricula — directly comparable in product, audience, and school-side monetization.
• UniApply: Indian K-12 school search and admission platform that connects parents with schools across multiple boards, sharing Yellow Slate's core marketplace model and target parent audience.
• SchoolConnects: Indian school information and parent-engagement platform with comparable curriculum-tagged school listings, reviews, and decision-support content for parents.
• CollegeDunia: Indian education search and comparison portal covering schools, colleges, and courses; competes for the same parent/student SEO audience and offers similar reviews, fees, and comparison content.
• Admission24: School admission discovery platform in India helping parents search and apply to schools by location, board, and fee — overlapping closely with Yellow Slate's lead-generation value proposition.

Emerging players

• EduGorilla: Indian education platform combining school/college discovery with test preparation and learning content — partial overlap with Yellow Slate's parent-discovery use case plus adjacent tutoring offerings.

Broad incumbents

• Google Maps: Default destination for many Indian parents searching 'schools near me'; offers school listings, reviews, and directions at massive scale and is a structural competitor for low-funnel school discovery.
• Shiksha.com: InfoEdge-owned education portal with dominant SEO presence across Indian education queries, including K-12 and higher education; broader scope than Yellow Slate but competes for the same organic parent traffic.
• Justdial: India's leading local search and discovery platform with extensive school listings; competes at the top of the parent search funnel for school-related queries in the same geographies as Yellow Slate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/yellowslate

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yellow Slate