Easytools

What Easytools does

Easytools sp. z o.o. is a Warsaw, Poland-based software company (founded 2022) that provides an all-in-one SaaS platform enabling digital creators and solopreneurs to sell, market, and deliver digital products including online courses, ebooks, SaaS licenses, subscriptions, event tickets, and templates. Its platform suite spans twelve modules under one subscription: Easycart (core checkout engine with 1-click purchases, cart recovery, affiliate links, customer portal, and pay-what-you-want pricing), Easypage (AI-assisted website builder), Easymail (transaction-triggered email campaigns), Easyplayer (course and gated-content delivery with certificate issuance), Easylove (automated testimonial collection), and supplementary tools (Easylegal, EasyFAQ, Easycookie, Easycoffee, Easyticker, Easypricing, Easyoffer). The platform is architected as an overlay on the user's own Stripe account, allowing creators to retain direct custody of payment data and access 130+ currencies and local payment methods (BLIK, Przelewy24, Apple Pay, Google Pay, installments) without managing payments infrastructure themselves.

The company monetizes through a blended subscription-plus-transaction-commission model: monthly subscription tiers (Free at 5% commission, Starter 3%, Side Project 2%, Entrepreneur 1%) with bundled feature access across all modules, plus optional add-on billing services. Distribution is product-led and fully self-serve via cart.easy.tools, supported by content marketing, SEO-optimized competitor comparison pages (Gumroad, LemonSqueezy, Paddle, Stripe Checkout), an active Skool community, case studies, and 20+ native third-party integrations spanning WordPress, Framer, Circle, Discord, Hubspot, Pipedrive, Mailchimp, ConvertKit, Zapier, and Make.

Per company-disclosed platform metrics, 4,000+ creators have launched 32,112 products and processed 324,987 cumulative transactions, with 100M+ PLN in creator earnings facilitated. The company is bootstrapped with no disclosed external funding and maintains a small core team of approximately five visible members led by co-founders Grzegorz Róg (CEO), Adam Gospodarczyk (COO), and Piotr Palarz (CTO). Notable customer outcomes include Design Practice ($240,000+ in online course sales in two weeks), Radio 357 (15,000 transactions in 10 days for a community initiative), and an unnamed enterprise customer processing millions in cohort-course revenue. Easytools maintains a 4.6/5.0 Trustpilot rating and operates from its registered Warsaw office (Easytools sp. z o.o., KRS 0001002028).

Name

Easytools

Legal name

Easytools sp. z o.o.

Website

https://easy.tools

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Easytools is a Warsaw-based SaaS platform providing an all-in-one suite of tools—centered on Stripe-based checkout, course delivery, AI website builder, email marketing, and testimonials—for 4,000+ digital creators and solopreneurs selling online courses, ebooks, subscriptions, and digital products globally.

Ownership category

akta.pro rank

Product category

Creator Commerce Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)

akta.pro secondary industries

Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)

Keywords

• Digital product sales
• Creator commerce platform
• Checkout software
• Online course platform
• Subscription billing tools

Headquarters

HQ city

Warszawa

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Transaction Commission: Easycart charges a commission on each transaction processed through the platform. Commission rates vary by subscription plan: 5% for free plan, 3% for Starter, 2% for Side Project, and 1% for Entrepreneur plan. Commissions are automatically deducted from Stripe balance as transactions occur.
2. Subscription Fees: Monthly subscription fees for access to the platform. All features are included under one subscription. Plans are tiered based on sales volume, with higher tiers offering lower commission rates.
3. Billing Service (Optional Add-on): Optional billing service where Easytools issues invoices on behalf of creators, handles customer service for billing inquiries, adjustments, and refunds for additional fees as specified in the price list.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Easytools provides an all-in-one SaaS platform that lets digital creators and solopreneurs sell digital products, online courses, subscriptions, ebooks, tickets, and services. The platform is built as an overlay on top of the user's Stripe account and bundles checkout (Easycart), an AI-assisted website builder (Easypage), email marketing (Easymail), course delivery (Easyplayer), testimonials (Easylove), legal documents (Easylegal), and additional micro-tools under one subscription. Revenue is generated through tiered monthly subscriptions combined with per-transaction commissions (1–5%) deducted from the Stripe balance.

Product overview

Easytools is an all-in-one platform suite for digital creators and solopreneurs to sell digital products, courses, subscriptions, and services. The portfolio centers on Easycart as the core checkout and ecommerce engine, complemented by Easypage (AI-powered website builder), Easymail (email campaign automation), Easyplayer (course/content gating platform), and Easylove (testimonial collection). Additional micro-tools include Easylegal (legal docs), EasyFAQ, Easycookie, Easycoffee (donations), Easyticker (event tickets), Easypricing (pricing models), and Easyoffer (product showcases). All tools are unified under one subscription, built on top of the creator's Stripe account, and require no coding skills.

Differentiator

Problem solved

Functional benefit

Brands

• Easycart: Main checkout and payment processing tool for selling digital products
• EasyLove
• Easyplayer
• Easylegal
• EasyFAQ
• Easymail
• Easypage
• Easycookie
• Easypricing
• Easycoffee

Quantifiable outcome

• Design Practice generated $240,000+ in online course sales in approximately 2 weeks with nearly 1,000 participants
• +4 more outcomes

Named customers7 records

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration23 records

AI capability2 records

Feature14 records

Partnerships

Two partnerships are on record, tiered core and minor.

• StripecoreTechnology or IntegrationStripe is the foundational payment infrastructure that Easycart is built on top of. Users must connect their own Stripe account to use Easytools. All payment processing, customer data, and transaction records remain in Stripe, ensuring no vendor lock-in.
• ZencalminorGTM or Marketing PartnerRecommended scheduling tool featured on Easytools website. Zencal is used internally and recommended for demo booking purposes. Cross-promotional relationship where Zencal also publishes content featuring Easytools.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Payhip: Payhip is a digital product storefront platform for ebooks, courses, memberships and coaching. It targets the same solopreneur segment as Easytools with a similar pricing tier structure (free + commission-based).
• Paddle: Paddle is a merchant-of-record checkout and billing platform for SaaS and digital product sellers. Easytools explicitly benchmarks its 1-5% commission against Paddle's higher take-rate, and both compete for the same digital-goods and SaaS-licensing use cases.
• ThriveCart: ThriveCart is a checkout and cart platform for digital product sellers, course creators and coaches. It competes head-on with Easycart on high-conversion checkout, bump offers, and affiliate management for the creator economy.
• Lemon Squeezy: Lemon Squeezy is a merchant-of-record platform for digital creators selling software licenses, courses, and digital goods with built-in tax handling. It directly overlaps Easytools' digital-product checkout, subscription and tax management capabilities and is named as a comparison target.
• Podia: Podia is an all-in-one creator platform offering checkout, online courses, digital downloads, and email marketing under one subscription. It directly mirrors Easytools' suite-bundle positioning for course creators and digital sellers.
• Teachable: Teachable is a dedicated course creation and selling platform with checkout, bundles and subscriptions. It overlaps Easytools' Easyplayer + Easycart bundle for the online course segment.
• Stan Store: Stan Store is an all-in-one checkout, link-in-bio and digital storefront platform targeting creators and influencers. It overlaps Easytools' Easycart + Easypage + Easyoffer bundle, particularly for creators monetizing through social channels.
• Gumroad: Gumroad is a direct competitor offering checkout and storefront tools for digital creators selling products, courses, and memberships. It targets the same solopreneur and creator audience with a similar take-rate pricing model, and is explicitly named as a comparison target in Easytools' SEO strategy.

Emerging players

• Beacons: Beacons is a creator tools platform combining link-in-bio, storefronts, and email. It competes at the creator-discovery and monetization layer where Easytools' Easypage and Easycart are also positioned.

Broad incumbents

• Kajabi: Kajabi is a broader, established all-in-one platform for knowledge entrepreneurs offering courses, websites, email, and checkout. It competes with Easytools' creator suite but at a higher price point and with deeper course/marketing capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/easytoolshq
• Facebookfacebook.com/easytoolshq
• LinkedInlinkedin.com/company/easytoolshq

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Easytools