Beacons
Beacons is an AI-powered, all-in-one creator business platform serving individual creators, talent managers, and brands with link-in-bio, storefront, email marketing, auto-updating media kit, and an AI teammate called Beam across a reported 10M+ creator base.
- Company typePrivate
- Founded2021
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Beacons does
Beacons is a San Francisco-based creator economy platform that provides individual social media creators, talent managers, and brand marketers with an integrated suite of business tools centered on a customizable link-in-bio landing page. The platform combines a digital storefront (for merch, digital products, courses, and memberships), email marketing and automation, an auto-updating media kit that pulls real-time audience data from connected social accounts, and an income dashboard that consolidates earnings across streams. The technical architecture integrates native payments (Stripe, PayPal), buy-now-pay-later providers (Klarna, Affirm), Shopify for product sync, social platform pixels (Facebook, TikTok, Pinterest), music and event services (Spotify, SoundCloud, Apple Music, Bandsintown), and SSO providers (Google, Facebook, Apple), with mobile apps on iOS and Android extending the product surface beyond web.
The company's monetization spans four streams: creator subscriptions (Free, Creator at $10/mo, Creator Plus at $30/mo, Creator Max at $90/mo) with 0-9% transaction fees, manager/agency subscriptions ($60-$250+/month with custom pricing above 500 creators), an affiliate marketplace built on 12,000+ brand partners that generates commission revenue, and an emerging enterprise brand tier (Beacons for Brands) with concierge service and custom pricing for large rosters. Go-to-market is product-led for individual creators (free tier, under-five-minute setup, 25% recurring referral commission) and field-sales for brands and managers. The company reports serving 10M+ creators and a 9M+ creator subset available for brand partnerships, with named enterprise customers including Stanley, Corsair, Perplexity, Yves Rocher, Groupon, and Sur La Table.
Beacons' technology stack is built around Beam, an AI teammate launched in 2024 that autonomously handles content strategy, growth analysis, brand outreach, rate negotiation, and deal tracking across text and multimodal (image) outputs, supplemented by generative AI features (text and image generation), process automation (auto-updating media kits, keyword-triggered Instagram DMs), and a recommendation engine for trending content and brand outreach personalization. The platform targets a $18.66B creatorplaces market projected at 22.3% CAGR through 2030 and has raised approximately $29.1M in venture funding across a 2021 a16z-led seed and a 2023 round led by Gold House, alongside a Y Combinator origin in 2019.
Beacons firmographics
Firmographics- Name
- Beacons
- Legal name
- Beacons AI Inc.
- Website
- https://beacons.ai
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Beacons is an AI-powered, all-in-one creator business platform serving individual creators, talent managers, and brands with link-in-bio, storefront, email marketing, auto-updating media kit, and an AI teammate called Beam across a reported 10M+ creator base.
- Ownership category
- akta.pro rank
Beacons industry classification
Industry- Product category
- Creator Economy Platform
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Creator Monetization Tools (Subscriptions, Tips, Merch) (BPAMALAH)
- akta.pro secondary industries
- Creator Commerce & Affiliate Monetization Platforms (MPACAFAF), Affiliate & Performance Creator Programs (BPAFAHAG)
Keywords
Where Beacons is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Beacons business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription - Creator Plans: Four-tier subscription model for individual creators: Free (9% transaction fees), Creator ($10/mo, 9% fees), Creator Plus ($30/mo, 0% fees), and Creator Max ($90/mo, 0% fees with premium perks). Revenue from recurring monthly/annual subscription fees.
- Subscription - Manager Plans: Tiered subscription for talent managers and agencies managing creator rosters: Free (up to 10 creators), Basic ($60/mo, up to 30), Growth ($160/mo, up to 100), Premier ($250/mo, up to 250), Custom (500+ creators, custom pricing).
- Transaction Fees on Sales: 9% seller fees on Free and Creator plans for digital products, courses, and memberships sold through the platform. 0% seller fees on Creator Plus and Max plans.
- Affiliate Commissions: Creators earn commission for driving sales through 12k+ brand partner affiliate links embedded on their link-in-bio pages. Beacons retains portion of affiliate commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Forever - Basic creator tools |
| Subscription | Annual | Creator - Essential paid features |
| Subscription | Annual | Creator Plus - Growth-focused creators |
| Subscription | Annual | Creator Max - Power users and influencers |
| Subscription | Monthly | Manager Starter - Up to 10 creators |
| Subscription | Monthly | Manager Basic - Up to 30 creators |
| Subscription | Monthly | Manager Growth - Up to 100 creators |
| Subscription | Monthly | Manager Premier - Up to 250 creators |
| Subscription | Monthly | Manager Custom - 500+ creators |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Beacons product offering
Product offeringCore offering
Beacons is an all-in-one AI-powered creator business platform that lets individual content creators build a customizable link-in-bio landing page, sell digital products, merch, courses, and memberships, run email marketing and DM automations, generate auto-updating media kits for brand pitches, and manage deals through the AI teammate Beam. It extends via dedicated sub-products — Beacons for Managers (multi-creator CRM and campaign reporting for talent agencies) and Beacons for Brands (creator sourcing, gifting operations, CRM, and an integrated 12,000+ brand affiliate marketplace) — serving the full creator economy value chain.
Product overview
Beacons is an all-in-one AI-powered creator business platform structured as a unified product with multiple integrated modules and sub-brands. The core platform combines a Link in Bio (customizable landing pages for social media bios), a digital Store (for selling merch, digital products, courses, and memberships), Email Marketing (with automations and audience management), an auto-updating Media Kit, and an Income Dashboard — all managed through the AI teammate Beam. The platform spans three customer segments: individual creators (Beacons for Creators), talent managers (Beacons for Managers with roster management, pitch decks, and campaign reporting), and brands (Beacons for Brands with creator sourcing, gifting ops, CRM, and an affiliate marketplace). The Creator Plus and Creator Max subscription tiers remove platform fees and add advanced AI credits, white-glove onboarding, and a physical NFC card.
Differentiator
Problem solved
Functional benefit
Products and services
- Link in Bio Customizable link-in-bio landing page that serves as a creator's central hub, consolidating all links, content, and products in one shareable URL for social media bios. Used by individual social media creators across Instagram, TikTok, YouTube, and X.
- Store Digital storefront module enabling creators to sell merch, digital products, courses with video hosting, and memberships directly from their link-in-bio page, with no platform fees on the free plan. Targeted at individual content creators monetizing their audience.
- Email Marketing Full subscriber marketing suite with email automation sequences, audience segmentation, geotargeting, real-time engagement analytics, and authenticated custom domain sending. Used by creators to own their audience relationship independent of social platforms.
- Media Kit Auto-updating media kit that pulls real-time audience and engagement data from linked social accounts, used by creators to pitch brands for partnerships. Eliminates manual stat updates.
- Income Dashboard Earnings dashboard that consolidates all creator accounts and income streams with customized insights to help grow the creator business.
- Beam AI Teammate AI teammate named Beam that works 24/7 for creators, handling content strategy, growth analysis, brand outreach, rate negotiation, deal tracking, and link-in-bio generation; also provides chat-based analytics insights. Multimodal AI across text and image.
- Beacons for Managers Creator management platform for talent managers and agencies, combining AI-powered media kits, deal CRM, pitch deck generation, and campaign reporting for managing rosters of creators. Targeted at talent agencies and management companies.
- Beacons for Brands Creator marketing platform for brands enabling smarter creator sourcing with audience quality insights, automated gifting operations, CRM with social intelligence, and full-funnel measurement, plus an integrated affiliate marketplace. Targeted at enterprise brand marketing teams.
- Affiliate Marketplace Affiliate marketplace connecting creators with 12,000+ brand partners, enabling creators to embed affiliate links and earn commission for driving sales. Beacons retains a portion of affiliate commissions.
- Beacons Mobile App (iOS and Android) Mobile application for iOS and Android enabling creators to build link-in-bio pages, sell products, track link performance, message leads and customers, and update media kit from their phone.
Quantifiable outcome
- No platform fees on free plan; 9% seller fees on lower tiers; 0% on premium tiers
- +1 more outcomes
Companies that use Beacons
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Beacons technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
AI capability9 records
Feature6 records
Beacons partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- Creators Guild of America (CGA)flagshipBeacons has committed to using the CGA Rider (standardized contract addendum) and displaying the CGA Shield as a trust signal on its platform. This collaboration with Linktree, Whalar Group, Triller and other companies is professionalizing the creator economy similar to IMDb for film professionals.
- PerplexityflagshipPerplexity partners with creators who are deeply curious and gifted storytellers to bring to life how Perplexity satisfies curiosities, solves problems, and simplifies lives. Beacons platform enables these talent partnership campaigns.
- CorsaircoreCorsair uses Beacons brand portal to find quality content creators to work with for product launches. The gaming and technology brand values time savings in creator sourcing.
- StanleycoreStanley partners with Beacons and its network of engaging, creative, and passionate creators who bring their drinkware products to life in authentic ways for audiences.
- Yves RochercoreYves Rocher collaborates with Beacons.ai to empower creators who share their passion for sustainability and self-care. The botanical beauty pioneer leverages Beacons' creator network for authentic product promotion.
- GrouponcoreGroupon partners with Beacons.ai to empower creators who share their passion for supporting small businesses and unforgettable experiences, leveraging creator marketing for local discovery campaigns.
- Sur La TableminorSur La Table partners with Beacons.ai network of creators to share their passion for cooking and entertaining, promoting their premium kitchen and table products through creator content.
- LinktreeflagshipLinktree has committed to using the CGA Rider and displaying the CGA Shield alongside Beacons and other platforms as part of the Creators Guild of America initiative to professionalize creator work.
- Whalar GroupflagshipWhalar Group committed to using the CGA Rider and displaying the CGA Shield alongside Beacons and other platforms as part of creator economy professionalization efforts.
- TrillerflagshipTriller committed to using the CGA Rider and displaying the CGA Shield alongside Beacons and other platforms as part of creator economy professionalization efforts.
- 12k+ Affiliate Brand PartnerscoreBeacons has partnerships with 12,000+ curated and highly recognizable brands in its affiliate network. Creators can embed affiliate links directly in their Link in Bio and earn commission on each sale driven.
Scale indicators6 records
Recent moves6 records
Expansion highlights7 records
Beacons competitors and assessment
Company assessmentDirect peers
- Linktree: Linktree is the dominant link-in-bio platform, offering creators a similar set of tools for bio pages, monetization, and audience capture. It is the most direct competitor to Beacons' core Link in Bio product and co-participant in the CGA professionalization initiative.
- Stan Store: Stan Store is a creator monetization platform combining link-in-bio, digital product sales, courses, and bookings. It targets the same solo creator segment with similar subscription tiers and 0% transaction fees on premium plans, directly overlapping with Beacons' Store and Creator Plus offerings.
- Gumroad: Gumroad is a creator commerce platform enabling digital product sales, memberships, and courses with simple storefronts. It overlaps directly with Beacons' Store, Courses with Video Hosting, and Memberships modules, competing for the same creator-side monetization wallet.
- Kajabi: Kajabi is an all-in-one platform for creators to sell courses, memberships, podcasts, and coaching programs. It competes with Beacons at the higher end of the creator business stack, particularly for creators monetizing via educational content and recurring subscriptions.
- CreatorIQ: CreatorIQ is an enterprise creator marketing platform for brands managing large-scale influencer campaigns with CRM, analytics, and measurement. It is the most direct competitor to the Beacons for Brands enterprise motion targeting similar brand-side customers.
- IZEA Worldwide: IZEA is an influencer marketing platform offering creator discovery, campaign management, and content licensing for brands. It competes with Beacons for Brands in the enterprise creator-sourcing and campaign-management workflow.
- Aspire (AspireIQ): Aspire is a creator marketing platform enabling brands to run influencer campaigns with creator discovery, gifting, affiliate programs, and analytics. It competes head-to-head with Beacons for Brands across the enterprise creator marketing workflow.
Broad incumbents
- Later: Later is a social media marketing platform offering scheduling, analytics, link-in-bio, and influencer tools. As a broader incumbent in social media management, it competes with Beacons' Media Kit and analytics features for the same creator audience.
- Shopify (Collabs): Shopify Collabs is Shopify's native creator and affiliate management tool integrated into its commerce platform. As a major incumbent expanding into creator commerce, it represents a long-term competitive threat to Beacons' Store and Affiliate Marketplace offerings.
Regional players
- Whalar Group: Whalar Group is a global creator agency and technology company managing influencer talent and brand partnerships. It co-participates with Beacons in the CGA initiative and represents a competing approach to professional creator-brand matchmaking.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Beacons social profiles
Digital presenceBeacons financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beacons leadership team
Management profileNumber of profiles
Profiles8 records
Beacons funding detail
Funding detailFunding overview
Funding rounds6 records
Investors14 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beacons M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beacons
What does Beacons do?
Beacons is an all-in-one AI-powered creator business platform that lets individual content creators build a customizable link-in-bio landing page, sell digital products, merch, courses, and memberships, run email marketing and DM automations, generate auto-updating media kits for brand pitches, and manage deals through the AI teammate Beam. It extends via dedicated sub-products — Beacons for Managers (multi-creator CRM and campaign reporting for talent agencies) and Beacons for Brands (creator sourcing, gifting operations, CRM, and an integrated 12,000+ brand affiliate marketplace) — serving the full creator economy value chain.
Is Beacons a public or private company?
Beacons is a private company. It is classified as venture growth investor backed and is currently operating.
When was Beacons founded?
Beacons was founded in 2021. It employs 11 to 50 people.
Where is Beacons based?
Beacons is headquartered in San Francisco, United States, in the North America region.
How does Beacons make money?
Four revenue lines are on record. Subscription - Creator Plans are the primary driver. The others are subscription - Manager Plans, transaction Fees on Sales and affiliate Commissions.
Who are Beacons's main competitors?
Direct peers on record are Linktree, Stan Store, Gumroad, Kajabi, CreatorIQ, IZEA Worldwide and Aspire (AspireIQ). Broad incumbents are Later and Shopify (Collabs). Whalar Group is listed as a regional player.
Does Beacons have an API?
No public API is recorded for Beacons.
What industry is Beacons in?
Beacons's product category is Creator Economy Platform. Its primary akta.pro industry code is BPAMALAH, Creator Monetization Tools (Subscriptions, Tips, Merch), with a secondary code of MPACAFAF, Creator Commerce & Affiliate Monetization Platforms. Its SIC code is 7311.