Minuteman Food Mart

Name

Minuteman Food Mart

Legal name

The Gas Mart, Inc.

Website

https://minutemanfoodmart.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Convenience Store Retail

NAICS

Gasoline Stations with Convenience Stores (45711), Convenience Retailers (445131), Gasoline Stations with Convenience Stores (457110)

SIC

Retail-Convenience Stores (5412), Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Traditional Convenience Stores (C-Stores) (CRAHABAA)

akta.pro secondary industries

Fuel Stations with Convenience Retail (Forecourt C-Stores) (CRANAJAB), Convenience Retail with Quick-Service Foodservice (Hot Food/Prepared) (CRANAJAI), Convenience Retail & Foodservice at Forecourts (C-Store/QSR) (EUALAIAE)

Keywords

• Convenience retail
• Fuel services
• Prepared foods
• Loyalty rewards
• Mobile payments

Headquarters

HQ city

Elizabethtown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Fuel Sales: Convenience store fuel sales under Marathon, Shell, and BP brands with rewards-linked discounts
2. Convenience Retail: In-store sales of snacks, beverages, tobacco products, and everyday essentials
3. Food Service - Minuteman Kitchen: Prepared foods including breakfast items (biscuits, wraps), lunch items (burgers, tenders, sandwiches), and grab-and-go options at select locations
4. Food Service - Little Caesars Express: Hot-N-Ready pizza, wings, and Crazy Bread at co-branded Little Caesars Express locations
5. Rewards Program Membership: Loyalty program driving customer retention through fuel savings and exclusive in-store discounts
6. Car Wash Subscriptions: Subscription-based car wash services at select locations

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Minuteman Food Mart operates a 62-store convenience retail chain across North and South Carolina selling fuel (Marathon, Shell, BP brands), grab-and-go snacks and beverages, prepared foods through Minuteman Kitchen and co-branded Little Caesars Express, and car wash services. The chain is supported by the Minuteman Rewards mobile app, which delivers fuel savings up to 33 cents per gallon, mobile ACH payments, and exclusive club discounts. The business is operated as a division of family-owned Campbell Oil Company (The Gas Mart, Inc.).

Product overview

Minuteman Food Mart operates as a convenience store chain offering a portfolio of interconnected products and services. The core offering is the convenience store itself (62 locations in North and South Carolina), which provides fuel from Marathon, Shell, and BP brands alongside snacks, beverages, and daily essentials. Integrated into this core are food service offerings including Minuteman Kitchen (breakfast and lunch items like biscuits, wraps, pizza, and chicken tenders) and partner quick-service restaurants including Little Caesars Express, Arby's, and Biggby Coffee (coming soon). The Minuteman Rewards loyalty program and Mobile Pay feature function as add-on modules tied to the core product, enabling customers to earn fuel savings up to 33 cents per gallon, access exclusive club discounts, and pay through the app.

Differentiator

Problem solved

Functional benefit

Brands

• Minuteman Kitchen: In-store food service offering breakfast favorites like biscuits and wraps, along with hot dogs, pizza, crispy chicken tenders, brisket mac and cheese bowls, and other quick meals.
• Little Caesars Express

Products and services

• Minuteman Food Mart Convenience Stores Chain of 62 company-operated convenience stores in North and South Carolina providing fuel, snacks, beverages, tobacco, daily essentials, prepared foods, and car wash services to commuters and road travelers.
• Fuel Services (Marathon, Shell, BP) Forecourt fuel sales offered at every Minuteman Food Mart location under one of three fuel brands (Marathon, Shell, or BP), with branded restrictions on certain sites.
• Minuteman Kitchen Prepared Foods In-store quick-service food concept operating at select Minuteman locations, offering breakfast items, lunch/dinner options, and grab-and-go meals targeted at commuters and travelers.
• Little Caesars Express Co-Branded Locations Co-branded quick-service pizza restaurant concept within select Minuteman Food Mart locations, offering Hot-N-Ready pizzas, wings, and Crazy Bread for on-the-go customers.
• Arby's Co-Branded Locations Co-branded Arby's quick-service restaurant at select Minuteman locations offering roast beef sandwiches and other Arby's menu items to convenience store customers.
• Minuteman Rewards Loyalty Program Free loyalty membership program accessible to individual consumers that delivers fuel savings, exclusive in-store club discounts, reward coin accrual, and access to the mobile pay app.
• Car Wash Subscription Services Subscription-based car wash service available at select Minuteman locations, providing recurring vehicle wash access on a paid subscription basis.

Quantifiable outcome

• Save up to 33 cents per gallon on fuel
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Ten partnerships are on record, tiered flagship, core and minor.

• Campbell Oil CompanyflagshipStrategic or Co-development PartnerMinuteman Food Mart is a division of Campbell Oil Company, a third-generation family-owned business since 1948. Campbell Oil established Minuteman Food Mart in 1976 for the purpose of operating convenience stores. The company name 'Minuteman Food Mart' was developed by Mac Jr. in a local hardware store, with colors inspired by a Lance crackers display.
• Little CaesarscoreChannel Partner/ Reseller/ DistributorLittle Caesars Express operates within Minuteman Food Mart locations, offering Hot-N-Ready pizzas, wings, and Crazy Bread. Some locations feature standalone Little Caesars Express while others are co-branded within Minuteman stores.
• Arby'scoreChannel Partner/ Reseller/ DistributorSelect Minuteman Food Mart locations feature Arby's fast food service as an addition to the site.
• Biggby CoffeeminorChannel Partner/ Reseller/ DistributorBiggby Coffee is listed as a partner brand coming soon to select Minuteman Food Mart locations.
• MarathoncoreOthersMarathon is one of the fuel brands offered at Minuteman Food Mart locations. Fuel brand restrictions apply.
• ShellcoreOthersShell is one of the fuel brands offered at Minuteman Food Mart locations. Fuel brand restrictions apply.
• BPcoreOthersBP is one of the fuel brands offered at Minuteman Food Mart locations. Fuel brand restrictions apply.
• Vendor PartnerscoreStrategic or Co-development PartnerMinuteman Food Mart maintains strategic vendor partnerships that enhance product offerings, provide industry trend insights, enable data-driven decision-making, and contribute to customer loyalty through optimized inventory and curated product assortments aligned with customer spending patterns.
• St. Jude Children's Research HospitalminorOthersCampbell Cares initiative supports St. Jude Children's Research Hospital as part of community charitable giving.
• Muscular Dystrophy Association (MDA)minorOthersCampbell Cares initiative supports MDA as part of community charitable giving alongside donations, volunteering, and hosting events.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Sheetz: Family-owned convenience store and fuel chain operating across the Mid-Atlantic and Southeast, known for made-to-order food, loyalty rewards, and integrated technology — directly comparable to Minuteman's multi-format, family-operated model.
• QuikTrip: Privately held convenience and fuel chain known for operational excellence, strong private-label foodservice, and multi-state regional density — closely aligned with Minuteman's operating philosophy and product mix.
• Murphy USA: Public small-format convenience and fuel retailer with ~1,700 stores, primarily Walmart-adjacent. Comparable fuel-led c-store model with similar store economics and rewards programs.
• Royal Farms: Family-owned Mid-Atlantic convenience and fuel chain famous for its fried chicken and made-to-order kitchens. Closely mirrors Minuteman's family-operated, food-augmented c-store positioning.
• Wawa: Private, family-operated convenience chain with strong foodservice, fuel, and a best-in-class loyalty program. Operates in the Mid-Atlantic and is expanding into the Southeast, overlapping with Minuteman's geography and customer proposition.
• RaceTrac: Family-owned convenience and fuel retailer with a large footprint across the Southeast, offering fuel, prepared food, and rewards — directly comparable in geography, scale, and ownership structure.
• Casey's General Stores: Public convenience store chain with strong foodservice (pizza, prepared food) and a multi-state Midwest/Southeast footprint. Comparable operating model with comparable focus on kitchen-driven c-store economics.

Emerging players

• Buc-ee's: Texas-based large-format travel center chain expanding aggressively into the Southeast (including SC). Comparable fuel-plus-food-plus-retail offering, though differentiated by much larger store size and travel-center positioning.

Broad incumbents

• 7-Eleven: Largest U.S. convenience chain and global incumbent. Operates a comparable fuel-plus-retail-plus-foodservice portfolio across the same Southeast markets, but at materially greater scale and with broader brand reach.
• GPM Investments / ARKO Corp: Multi-banner convenience store operator with extensive presence in the Southeast under brands like GPM Empire and Admiral. Comparable regional store base, though held within a larger corporate portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/minutemanfoodmart1
• LinkedInlinkedin.com/company/minutemanfoodmart
• Instagraminstagram.com/minuteman.foodmart
• TikToktiktok.com/@minutemanfoodmart
• Xx.com/minutemanfm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minuteman Food Mart