ARTES

What ARTES does

ARTES is a Sydney-based, privately held home fragrance company founded in 2024 by co-founders Erik and Artido, operating as a direct-to-consumer brand through a Shopify storefront (artes.com.au). The company designs and produces scented candles, reed diffusers, room and linen sprays, and a recently expanded hand and body care line, organized around a Signature Collection in soy and coconut wax blends and a premium sub-brand called The Chapters Collection built on a bee soy wax blend in stainless-steel and aluminum vessels. Products are anchored to named memory narratives — BAKERY, HIGH TEA, GARDENS OF BABYLON, KOH ISLAND, NOMAD, BLUE CHAMOMILE — positioning the brand around emotionally resonant storytelling rather than commodity fragrance.

The company's product technology is grounded in natural wax formulations (soy and coconut for the Signature line, bee and soy for Chapters), perfume-grade fragrance compositions, natural wood wicks, a refillable Forever Jar Diffuser aluminum vessel paired with refill kits, and recyclable stainless-steel packaging for premium SKUs. Burn times of 40-60 hours on signature candles and 1-3 months on reed diffusers form the core functional claims, alongside carbon-neutral shipping. Distribution runs primarily through the Shopify DTC channel with international shipping, supplemented by a wholesale/stockist program, corporate gifting, weddings and events styling, and on-site retail at events such as the Good Food & Wine Show Sydney 2026.

ARTES's commercial model is unit-based retail across a tiered price ladder — sprays at $28-$32 AUD, signature candles at $36-$48 AUD, reed diffusers at $48-$68 AUD, Chapters Collection candles at $58 AUD, and gift sets spanning $72 to $438 AUD — with no subscription or loyalty mechanic disclosed. Customer segments include individual home fragrance enthusiasts and gift buyers as primary, with events, weddings, and wholesale stockists as secondary. The company remains bootstrapped with no external funding rounds, two named co-founders, a 1-10 employee footprint, and no disclosed revenue or enterprise anchor customers.

Name

ARTES

Legal name

ARTES

Website

https://artes.com.au

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

ARTES is a Sydney-based, founder-led premium home fragrance brand selling hand-poured scented candles, reed diffusers, room and linen sprays, and hand and body care direct-to-consumer via Shopify, serving individual consumers, gift buyers, and small wholesale stockists in Australia and internationally.

Ownership category

akta.pro rank

Product category

Home Fragrance & Candles

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Scented Candles & Wax Melts (Home Fragrance) (CRAJAEAD)

akta.pro secondary industries

Home Fragrance (Candles, Diffusers, Room Sprays) (CRABADAE), Candles, Home Fragrance & Diffusers Retail (CRAIACAC), Niche & Artisan Fragrance (CRABADAH)

Keywords

• Scented candles
• Home fragrances
• Reed diffusers
• Luxury gift sets
• Aromatherapy products

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time retail sales of scented candles, reed diffusers, room and linen sprays, and hand and body care products through the company's Shopify e-commerce platform. Products are sold at various price points with free shipping on orders over $100 AUD.
2. Gift Sets and Bundles: Pre-curated bundle and hamper products sold at premium price points ($72-$438 AUD), offering multiple products together for gifting occasions.
3. Corporate and Wholesale: Corporate gifting program and wholesale/stockist distribution for B2B customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

ARTES designs, hand-pours, and sells premium scented candles, refillable reed diffusers, room and linen sprays, and hand and body care products under its own brand, with every fragrance tied to a specific memory, place, or moment. Products are manufactured in the company's Sydney studio using natural soy and coconut wax blends (Signature line) and bee soy wax in stainless steel vessels (Chapters Collection), and are sold primarily through the company's Shopify online store, with additional wholesale and corporate gifting channels.

Product overview

ARTES is an Australian home fragrance company offering scented candles, reed diffusers, room & linen sprays, and hand & body care products organized into two main candle collections: the Signature Collection (soy & coconut wax blend in glass jars) and the Chapters Collection (premium bee soy wax in stainless steel vessels). The product line includes refillable Forever Jar Diffusers, Hand & Body Care, Candle Care accessories, and curated Gift Bundles ranging from Essentials ($228-$238) to Ultimate ($428-$438). Services include a Scent Quiz for personalized recommendations, Corporate Gifting, Weddings & Events styling, and Wholesale distribution. All products are designed around memory and narrative themes, with scents inspired by specific places, moments, and memories.

Differentiator

Problem solved

Functional benefit

Brands

• The Chapters Collection: Premium collection featuring complex fragrance compositions, bee soy wax with natural air-cleaning properties, and stainless steel or infinitely recyclable aluminum vessels. Includes High Tea (Chapter I) and Blue Chamomile (Chapter II) fragrance lines.

Products and services

• Signature Scented Candles Collection Hand-poured scented candles made with a natural soy and coconut wax blend and elevated perfume compositions, available in 180G (40-hour burn, from $36 AUD) and 280G (60-hour burn, up to $48 AUD) sizes, sold to individual consumers through the ARTES online store.
• Chapters Collection Candles Premium 320G scented candles made with an ultra-luxury bees and soy wax blend claimed to have natural air-purifying qualities, packaged in indestructible stainless steel vessels and sold at $58 AUD each to consumers seeking the most premium ARTES expression.
• Reed Diffusers 150ml Long-lasting 150ml reed diffusers using a non-toxic perfume-grade base in infinitely recyclable aluminum vessels, lasting 1-3 months depending on conditions, priced $48-$68 AUD.
• Forever Jar Diffuser Starter Pack Refillable aluminum reed diffuser starter kit for continuous home fragrance, including the signature vessel and reeds, intended to be restocked with Forever Jar Diffuser Refill Kits.
• Forever Jar Diffuser Refill Kit Refill fragrance kit for Forever Jar Diffusers that allows customers to reuse the original aluminum vessel, reducing single-use packaging waste.
• Room & Linen Sprays 150ml 150ml room and linen sprays made with a high-purity perfume-grade alcohol base and fine perfume, delivered in signature aluminum bottles for instant home and fabric refresh, priced $28-$32 AUD.
• Hand & Body Care Premium 500ml scented hand and body care products (e.g., MOONDANCER Hand & Body Soap at $38 AUD) with vegan, cruelty-free, skin-loving formulas, crafted in Australia and sold through the ARTES online store.
• Candle Care Set Professional candle maintenance kit including wick trimmer, dipper, and snuffer, sold to consumers to support optimal candle care and extended burn life.
• Candle Wick Trimmer Specialized trimmer for maintaining candle wicks at optimal length, priced at $18 AUD, sold individually to support clean, even candle burning.
• Fragrance Discovery Kit Sample kit allowing customers to explore multiple ARTES fragrance profiles before committing to full-size candles, diffusers, or sprays.
• Gift Cards Digital gift cards that allow recipients to choose their own ARTES fragrances and products through the online store.
• Ritual Bundles Curated bundles combining complementary scents and products for complete home fragrance rituals, including the After Dark Ritual Bundle ($72 AUD) and the Clean Ritual Self-Care Bundle ($129 AUD).
• The Ultimate Gift Set Premium comprehensive gift set combining multiple ARTES products, priced $428-$438 AUD, positioned at the top of the gift set range.
• The Essentials Gift Set Curated starter gift set featuring core ARTES products, priced $228-$238 AUD, positioned as the entry point to the premium gift set range.
• The Elevated Gift Set Upscale gift collection with a premium product selection, priced $328-$338 AUD, positioned between Essentials and Ultimate gift sets.
• Corporate Gifting B2B gifting service offering premium scented candles, diffusers, sprays, and curated bundles in bulk for corporate recipients and events.
• Weddings & Events Specialized fragrance and styling service for weddings and special events, supplying coordinated scented candles, diffusers, and gifts.

Quantifiable outcome

• 40-60 hours burn time for candles depending on size
• +3 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Candle Company No. 1 (Australian Candle Co.): Australia-based hand-poured scented candle and home fragrance maker selling direct and through stockists; comparable to ARTES on soy candles, reed diffusers and Australian-made positioning at similar mid-premium price points.
• Glasshouse Fragrances: Leading Australian premium scented candle and home fragrance brand sold via DTC, department stores and wholesale; directly comparable to ARTES in category, geography, premium positioning and product mix (candles, diffusers, body care).
• Maison La Bougie: Australian boutique hand-poured scented candle brand selling direct-to-consumer with strong storytelling aesthetic; competes directly with ARTES in the artisan, design-led candle segment.
• Ecoya: Australian-founded premium home fragrance brand producing scented candles, diffusers and body care; overlaps with ARTES on soy/coconut wax candles, reed diffusers and luxury gifting positioning in the Australian and APAC market.
• Boy Smells: US-based niche lifestyle candle and fragrance house with story-driven scents and premium pricing; comparable to ARTES in positioning, unisex/niche fragrance language and DTC-led premium distribution.

Emerging players

• Leif: Australian apothecary-style brand offering scented body care and home fragrance with botanical, design-led packaging; overlaps with ARTES on Australian-made positioning, hand & body care range and premium boutique retail channels.
• Abode Living: Australian lifestyle brand selling scented candles, reed diffusers and homewares via DTC and stockists; comparable to ARTES on product mix, gifting focus and Australian boutique retail presence.

Broad incumbents

• Jo Malone London: Established prestige fragrance and home fragrance brand with layered candles, diffusers and bath & body lines; comparable to ARTES on multi-category premium gifting architecture, though operating at global scale.
• Diptyque: Global luxury home fragrance house known for scented candles, diffusers and sprays; comparable to ARTES on ultra-premium pricing, scent-storytelling and gifting-led merchandising, though at much larger scale and broader category footprint.

Others

• Cultiver: Australian premium lifestyle and home brand selling homewares and home fragrance via DTC and boutique stockists; adjacent peer sharing ARTES's premium Australian-made, design-led positioning and stockist/wholesale distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/official_artes
• Xx.com/official_artes

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARTES