EventButler
EventButler is a Switzerland-based event planning marketplace, operated by ButlerMedien GmbH, that connects wedding couples and corporate event planners with over 4,000 verified venues, service providers, and team activity providers across the DACH region via a quadrilingual, commission-free platform funded by premium subscription listings.
- Company typePrivate
- Founded2013
- HeadquartersBad Wurzach, Germany
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What EventButler does
EventButler is a Switzerland-headquartered two-sided event planning marketplace operated by ButlerMedien GmbH, founded in 2013 and officially launched in March 2014. The platform connects event planners — both B2C (wedding couples) and B2B (corporate event planners, HR/team managers) — with over 4,000 verified listings across event venues (2,000+ locations), professional service providers (1,200+ including caterers, photographers, musicians), and team building activities (500+). The technology stack is a cloud-based marketplace with a quadrilingual user interface (German, English, French, Italian) and a 0% commission model that routes inquiries directly between planners and providers without intermediation.
The company's business model relies on premium provider subscriptions paid on 12-month auto-renewing contracts, with providers managing their own listings through a self-service portal and planners able to browse and contact providers without registration barriers. Distribution spans country-specific portals in Switzerland (eventbutler.ch), Germany, Austria, Italy, and Australia, supplemented by partner portal networks (e.g., Sebastos). Marketing is primarily organic/content-driven via an editorial blog (active since approximately 2020), SEO, and social media. The April 2026 relaunch introduced an AI-ready data structure and optimized search algorithms as part of a broader platform expansion across the DACH region and beyond. EventButler is founder-owned with no disclosed institutional funding and operates with a small (1-10) employee base under co-CEOs Sebastian Utz (IT/technology) and Sven Wieland (marketing/strategy).
EventButler firmographics
Firmographics- Name
- EventButler
- Legal name
- ButlerMedien GmbH
- Website
- https://eventbutler.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EventButler is a Switzerland-based event planning marketplace, operated by ButlerMedien GmbH, that connects wedding couples and corporate event planners with over 4,000 verified venues, service providers, and team activity providers across the DACH region via a quadrilingual, commission-free platform funded by premium subscription listings.
- Ownership category
- akta.pro rank
EventButler industry classification
Industry- Product category
- Event Marketplace
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Convention and Trade Show Organizers (56192)
- akta.pro primary industry
- Local Tours, Activities & Attractions Metasearch (THALAEAI)
Keywords
Where EventButler is headquartered
LocationHeadquarters
- HQ city
- Bad Wurzach
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
EventButler business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Premium Provider Listings: Providers pay for premium/subscription listings to gain enhanced visibility, better search placement, and additional features. Contracts run for 12-month periods with auto-renewal unless cancelled 10 days before end of term.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Commission-free direct model |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
EventButler product offering
Product offeringCore offering
EventButler is a digital marketplace platform that connects event planners with venues, service providers, and team activity organizers across Switzerland and the DACH region. The platform aggregates 4,000+ verified listings (2,000 locations, 1,200+ service providers, 500+ team activities) and operates a 0% commission model that forwards inquiries directly from planners to providers. The platform supports browsing and search without registration for planners, while providers self-manage listings through an online portal with paid premium subscription options for enhanced visibility.
Product overview
EventButler is a comprehensive B2B & B2C event marketplace platform that connects event planners with venues, service providers, and team activities. The platform operates across Switzerland and the DACH region in four languages (German, French, Italian, English) with over 4,000 verified listings. The core product is the marketplace featuring Locations Directory, Service Providers Directory, Team Events, Wedding Services, and an Event Calendar. Supporting content includes the EventButler Blog with editorial planning guides. Premium Listings offer enhanced visibility and multi-location support for providers seeking priority placement. The platform charges no booking commissions and forwards inquiries directly to providers.
Differentiator
Problem solved
Functional benefit
Products and services
- EventButler Platform B2B and B2C marketplace connecting event planners with venues, service providers, and team events. Features 4,000+ verified listings across locations, caterers, photographers, musicians, wedding services, and event activities with no booking commissions.
- Locations Directory Searchable database of 2,000+ event venues including ballrooms, restaurants, hotels, and outdoor spaces for corporate events, weddings, seminars, and private celebrations.
- Service Providers Directory Directory of 1,200+ professional event service providers including caterers, photographers, musicians, wedding planners, florists, and entertainment acts.
- Team Events Team building activities and experiences including workshops, outdoor adventures, sports activities, and creative offerings for corporate groups, with 500+ listings.
- Wedding Services Comprehensive wedding planning directory including venues, bridal fashion, catering, photography, wedding planners, officiants, music, entertainment, and honeymoon services.
- Premium Listings Enhanced provider profiles with premium placement, additional visibility features, multi-location support, and priority positioning in search results. Includes premium benefits for service providers seeking greater exposure through 12-month subscription contracts.
- Christmas Party & Winter Special Curated collection of Christmas party venues, shows, markets, fondue and raclette experiences, and winter-themed team activities for corporate and private celebrations.
Quantifiable outcome
- Over 4,000 verified vendor listings
- +2 more outcomes
Companies that use EventButler
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
EventButler technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
EventButler partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SebastosminorSebastos is listed as a partner portal, described as a 'Portal für Körper, Geist und Seele' (Portal for Body, Mind and Soul). It appears to be a complementary lifestyle/wellness portal network.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
EventButler competitors and assessment
Company assessmentDirect peers
- Tagvenue: Online marketplace for booking event venues and meeting spaces globally. Closest peer in model: marketplace aggregation of venues with direct inquiry routing. Competes with EventButler in the same venue-discovery category, though Tagvenue has stronger UK/Australia presence while EventButler dominates Switzerland.
- WeddingWire (The Knot Worldwide): Marketplace connecting couples with wedding vendors (venues, photographers, caterers). Direct competitor to EventButler's wedding services directory, with a similar verified-listing business model. Operates internationally but does not natively serve Swiss-language regions, leaving a relevant gap for EventButler.
- Headbox: Meeting and event venue marketplace operating primarily in Germany, Austria, and the Netherlands. Direct peer in DACH with overlapping corporate/planner audience and a comparable venue-discovery value proposition. Strategic overlap is most acute in EventButler's German and Austrian expansion geographies.
- EventInc: European event venue marketplace operating in Germany, Austria, Switzerland, and the UK. Direct competitor in the Swiss and DACH venue-discovery space with a similar corporate-event focus. Pose the most direct competitive threat to EventButler's Swiss corporate event planner segment.
- Hochzeit.ch: Swiss-German wedding planning portal with vendor listings, inspiration content, and planning tools. Direct competitor in the Swiss wedding planning space, with similar editorial content and vendor directory approach. Strong domestic overlap with EventButler's wedding segment.
Broad incumbents
- Cvent: Large established corporate event management platform with venue sourcing, registration, and event management software. Overlaps with EventButler in venue sourcing for corporate clients, but is enterprise SaaS-focused rather than a self-serve marketplace. Represents broad incumbent competition.
- Yelp: Global business listing and review platform that includes event venues, caterers, and service providers. Competes for SEO traffic and provider listing mindshare; less specialized than EventButler but has massive traffic scale and an established ad business model.
- Eventbrite: Global event ticketing and marketplace platform that connects event organizers with attendees. Comparable to EventButler as a marketplace intermediary in the events space, though Eventbrite is broader (ticketing for any event) and takes a per-ticket commission, whereas EventButler is venue/service-provider focused and commission-free.
Regional players
- Carpe Diem Weddings: Swiss wedding vendor directory and inspiration platform operating in the same Swiss market. Smaller in scale than EventButler but competes in the same wedding-vendor discovery category, primarily for German-speaking Switzerland.
- Localsearch (Swisscom): Swiss local business directory and marketplace owned by Swisscom, providing listed business contact and discovery services. Comparable as a Switzerland-focused SMB listing platform, though broader (all local businesses) rather than event-specific. Represents a domestic incumbent with strong telecom-distribution advantages.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
EventButler social profiles
Digital presenceEventButler financial estimates
Financial estimateRevenue estimate
Valuation estimate
EventButler leadership team
Management profileNumber of profiles
Profiles2 records
EventButler funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EventButler M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EventButler
What does EventButler do?
EventButler is a digital marketplace platform that connects event planners with venues, service providers, and team activity organizers across Switzerland and the DACH region. The platform aggregates 4,000+ verified listings (2,000 locations, 1,200+ service providers, 500+ team activities) and operates a 0% commission model that forwards inquiries directly from planners to providers. The platform supports browsing and search without registration for planners, while providers self-manage listings through an online portal with paid premium subscription options for enhanced visibility.
Is EventButler a public or private company?
EventButler is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EventButler founded?
EventButler was founded in 2013. It employs 1 to 10 people.
Where is EventButler based?
EventButler is headquartered in Bad Wurzach, Germany, in the Europe region.
How does EventButler make money?
One revenue line is on record: premium Provider Listings.
Who are EventButler's main competitors?
Direct peers on record are Tagvenue, WeddingWire (The Knot Worldwide), Headbox, EventInc and Hochzeit.ch. Broad incumbents are Cvent, Yelp and Eventbrite. Regional players are Carpe Diem Weddings and Localsearch (Swisscom).
Does EventButler have an API?
No public API is recorded for EventButler.
What industry is EventButler in?
EventButler's product category is Event Marketplace. Its primary akta.pro industry code is THALAEAI, Local Tours, Activities & Attractions Metasearch. Its NAICS code is 711320.