Roig Arena
- Company typePrivate
- Founded-
- HeadquartersValencia, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Roig Arena firmographics
Firmographics- Name
- Roig Arena
- Legal name
- Licampa 1617 S.L.
- Website
- https://roigarena.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Roig Arena industry classification
Industry- Product category
- Live Entertainment Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
- akta.pro secondary industries
- Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA), Venue Infrastructure & Managed Services (Network, PCs, Maintenance, A/V, IT Ops) (MPAFALAK), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)
Keywords
Where Roig Arena is headquartered
LocationHeadquarters
- HQ city
- Valencia
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Roig Arena business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Ticket Sales: Roig Arena sells tickets for concerts, sports events, entertainment shows, and corporate events through its own platform and authorized resellers. Ticket categories include general admission, VIP, and hospitality packages.
- Premium Hospitality Experiences: Revenue from VIP experiences including El Club (catering, private terrace, VIP entry, post-event access), Johnnie Walker Experience (premium cocktails, private seating, networking lounge), and private Palcos (private suites with catering and exclusive seating). Both annual memberships and single-event purchases are offered.
- Parking Services: The on-site parking facility with over 1,200 spaces generates revenue through per-minute tariff (€0.05/min general, €0.0333/min via app) with a €30 daily maximum. Additional revenue from 28 electric vehicle charging stations at €0.25/kWh.
- Food & Beverage: The venue operates multiple restaurants and food outlets 365 days a year: Poble Nou (high-end Valencian cuisine), Ultramarinos Roig (traditional dishes), El Mercat de Roig Arena (8 casual dining concepts), plus 35+ points of sale on event days. Also includes gift voucher (bono regalo) products.
- Corporate Event Hire: The venue rents out flexible spaces for corporate events, meetings, conferences, and private functions. Spaces include the main arena (1,000–13,000 capacity), Sala Auditorio (up to 750 seated), Sala Jardín, Galería, Lounge, and Mirador.
- Ticketing Services and Guaranteed Purchase: Service fee of 8% of ticket price for the Entrada Garantizada (Guaranteed Ticket) service, which refunds the ticket price if the attendee cannot attend due to specific covered circumstances (accident, illness, judicial citation, etc.).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | General parking tariff |
| Usage-based | Pay-as-you-go | App-based parking tariff (30% discount) |
| Usage-based | Pay-as-you-go | Electric vehicle charging |
| Transaction based/ take rate | Pay-as-you-go | Guaranteed Ticket Service |
| Subscription | Annual | VIP Hospitality - El Club |
| Subscription | Annual | VIP Hospitality - Johnnie Walker Experience |
| Subscription | Annual | VIP Hospitality - Palcos Privados (Private Suites) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Roig Arena product offering
Product offeringCore offering
Roig Arena operates a large-capacity multi-purpose indoor arena in Valencia that hosts concerts, sports events (notably Valencia Basket), family shows and corporate gatherings. Its core offer combines event ticketing, premium hospitality experiences (El Club, Private Boxes, Johnnie Walker 1896 Experience), multiple on-site restaurants, parking services and venue hire for private and corporate events in the main arena and the Sala Auditorio.
Product overview
Roig Arena is a multi-purpose entertainment venue in Valencia, Spain, operated by Licampa 1617 S.L. and driven by Juan Roig. The venue operates as a platform with interconnected products: the core Events Platform (ticketing for concerts, sports, and entertainment across the main arena pista of up to 20,000 capacity and the Sala Auditorio of up to 2,000), supplemented by Experiencias Premium hospitality add-ons (El Club, Johnnie Walker Experience, and Private Boxes), a Roig Arena Mobile App enabling parking payment, ticketing, and dining reservations, diverse dining via Restaurante Poble Nou, Ultramarinos Roig, and El Mercat de Roig Arena (8 food outlets), on-site parking with EV charging, corporate event hire, a Restaurant Gift Voucher (Bono Restauración), and a Guaranteed Ticket refund service. The venue operates 365 days a year as the home of Valencia Basket Club and a host for international music tours.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Tickets (concerts, sports, family shows) Standard ticketed entry to concerts, sports events (notably Valencia Basket) and family/shows held in the main Roig Arena bowl, sold to individual consumers and groups.
- El Club Premium Hospitality Premium hospitality membership offering exclusive access, catering and dedicated service to members attending events at Roig Arena.
- Private Boxes Private VIP boxes available for purchase or subscription by individual premium guests and corporate clients seeking exclusive viewing and hospitality.
- Johnnie Walker 1896 Experience Branded premium experience in partnership with Johnnie Walker, offering elevated hospitality, signature serves and exclusive event access for premium attendees.
- Sala Auditorio Hire Secondary auditorium space within Roig Arena available for hire to host smaller-scale corporate events, presentations, conferences and private functions.
- Corporate Events & Private Hire (Main Arena) End-to-end hire of the main arena for corporate galas, brand activations, product launches and large private events, including production, hospitality and F&B coordination.
- Roig Arena Restaurants (Poble Nou, Ultramarinos Roig, El Mercat de Roig Arena) On-site restaurant and F&B concepts operating within the arena complex, serving event attendees and external diners throughout the day.
- Bono Restauración (Gift Voucher) Redeemable dining gift voucher usable across Roig Arena's on-site restaurants and F&B outlets, marketed for gifting and premium hospitality packages.
- Guaranteed Ticket Service Paid service guaranteeing ticket availability for sold-out events, providing assured entry to high-demand concerts, sports games and shows.
- Roig Arena Parking On-site automated parking facility sold as a paid service to event attendees and visitors to the arena complex.
- Roig Arena Mobile App Official mobile application delivering tickets, event information, services and venue-related functionality to Roig Arena visitors.
Quantifiable outcome
- More than 10,000 fans attended the Operación Triunfo concert at Roig Arena in July 2026.
- +3 more outcomes
Companies that use Roig Arena
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles2 records
Roig Arena technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature6 records
Roig Arena partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered major, official, core, operational and collaborator.
- Johnnie WalkermajorMain Partner and exclusive spirits brand partner. Johnnie Walker Experience is a dedicated VIP hospitality space within Roig Arena inspired by New York clubs, offering premium cocktails, private seating, and a networking lounge environment.
- UberofficialOfficial Partner providing mobility services. Uber has a dedicated pickup point on the -1 floor of the Roig Arena private parking. Partner of mobility for attendees arriving or departing from events.
- d&b audiotechnikcoreOperational Partner providing the state-of-the-art sound system for the main arena floor. The German audio company d&b audiotechnik has equipped Roig Arena with its flagship sound technology, elevating the acoustic experience for all events.
- TransviaoperationalOperational Partner of Roig Arena. Transvia is a transportation technology company providing mobility and transport-related solutions.
- Extreme NetworksoperationalOperational Partner of Roig Arena. Extreme Networks provides enterprise networking and connectivity infrastructure for the venue.
- QuirónoperationalOperational Partner of Roig Arena. Quirón (Quirónsalud) is one of Spain's largest private healthcare providers, supplying medical services and personnel for events at the venue.
- Valencia Basket ClubcoreValencia Basket Club is the primary sports tenant of Roig Arena, using the venue as its home court for ACB League and EuroLeague games. The club attracts 15,000+ fans per home game and is co-responsible for videovigilance during its home events. Project backed by Juan Roig, owner of Valencia Basket Club.
- Arenas EuropecollaboratorCollaborator of Roig Arena. Arenas Europe is a European arena industry association or consultancy that collaborates with the venue.
- BREEAMcollaboratorCollaborator of Roig Arena. BREEAM is the world's leading sustainability assessment method for masterplanning projects, infrastructure, and buildings. Roig Arena holds BREEAM certification as part of its sustainability commitments.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Roig Arena competitors and assessment
Company assessmentDirect peers
- WiZink Center: Madrid's flagship indoor arena (~17,000 capacity) hosting international concerts, sports events and entertainment. Directly competes with Roig Arena for major Spain tour dates and is the closest head-to-head competitor for premium content.
- Palacio de los Deportes de la Comunidad de Madrid: Madrid-based multi-purpose arena (~15,000 capacity) for concerts, sport and family entertainment. Directly competes with Roig Arena on mid-tier Spanish touring content and sports programming.
- Palau Sant Jordi: Barcelona's iconic multi-purpose indoor arena (~24,000 capacity) for concerts, sport and entertainment. Directly comparable on capacity scale, premium hospitality, and touring-artist capture across Spain.
Broad incumbents
- Madison Square Garden: Global benchmark for arena monetisation with tiered hospitality, premium suites, integrated F&B and event programming. Relevant as the high-end reference model for Roig Arena's premium experience and per-capita revenue strategy.
- Accor Arena (Paris): Paris's leading indoor arena (~20,300 capacity) hosting major concerts, sport and corporate events under a premium brand. Comparable on scale, premium hospitality tiers and integrated venue infrastructure.
- Coca-Cola Arena (Dubai): A 17,000-seat multi-purpose indoor arena in Dubai hosting concerts, sport and entertainment with corporate hospitality. Comparable in scale and in positioning as a flagship regional venue with premium experience focus.
- The O2 Arena (London): One of the world's busiest indoor arenas (~20,000 capacity) operated by AEG, offering premium hospitality, VIP memberships and integrated F&B and parking. Sets the benchmark for monetisation per visitor that Roig Arena is emulating.
Others
- Live Nation (Venue Operations): Global live entertainment and venue operator controlling many competing arenas. Acts as both an indirect competitor and a potential partner for routing international tours into Roig Arena through promoter relationships.
Regional players
- BEC Arena (Bilbao Exhibition Centre): Large-capacity arena in Bilbao hosting concerts, exhibitions and corporate events in northern Spain. Regional competitor for tour routing with similar multi-purpose use cases to Roig Arena.
- Movistar Arena (Bogotá): Latin America's leading indoor arena (~14,000 capacity) capturing Spanish-language touring acts. Competes with Roig Arena indirectly for the global Spanish-speaking touring circuit and event formats.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Roig Arena social profiles
Digital presenceRoig Arena compliance and trust
Trust signalCompliance2 records
Roig Arena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roig Arena leadership team
Management profileNumber of profiles
Profiles1 record
Roig Arena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roig Arena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roig Arena
What does Roig Arena do?
Roig Arena operates a large-capacity multi-purpose indoor arena in Valencia that hosts concerts, sports events (notably Valencia Basket), family shows and corporate gatherings. Its core offer combines event ticketing, premium hospitality experiences (El Club, Private Boxes, Johnnie Walker 1896 Experience), multiple on-site restaurants, parking services and venue hire for private and corporate events in the main arena and the Sala Auditorio.
Is Roig Arena a public or private company?
Roig Arena is a private company. It is classified as family owned and is currently operating.
When was Roig Arena founded?
Roig Arena was founded in -1. It employs 11 to 50 people.
Where is Roig Arena based?
Roig Arena is headquartered in Valencia, Spain, in the Europe region.
How does Roig Arena make money?
Six revenue lines are on record. Ticket Sales are the primary driver. The others are premium Hospitality Experiences, parking Services, food & Beverage, corporate Event Hire and ticketing Services and Guaranteed Purchase.
Who are Roig Arena's main competitors?
Direct peers on record are WiZink Center, Palacio de los Deportes de la Comunidad de Madrid and Palau Sant Jordi. Broad incumbents are Madison Square Garden, Accor Arena (Paris), Coca-Cola Arena (Dubai) and The O2 Arena (London). Live Nation (Venue Operations) is listed as an others. Regional players are BEC Arena (Bilbao Exhibition Centre) and Movistar Arena (Bogotá).
Does Roig Arena have an API?
No public API is recorded for Roig Arena.
What industry is Roig Arena in?
Roig Arena's product category is Live Entertainment Venue. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers, with a secondary code of MPAGALAA, Arena & Stadium Operations (Large-Capacity Venues). Its NAICS code is 71131 and its SIC code is 7900.