Nokia Arena
Nokia Arena is a 15,000-capacity multi-purpose event venue in Tampere, Finland, hosting concerts, ice hockey, international championships, and corporate events alongside an on-site hotel and 17+ restaurants. It serves event attendees, corporate clients, and advertisers across the Pirkanmaa region under a public-private ownership consortium.
- Company typePrivate
- Founded2021
- HeadquartersTampere, Finland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Nokia Arena does
Nokia Arena is a next-generation multi-purpose event and experience venue located on the Tampere Central Deck in Tampere, Finland, operating under the legal entity KOY Tampereen Monitoimiareena. Opened in December 2021 and designed by architect Daniel Libeskind, the 50,000 m² complex delivers 15,000 spectator capacity in its main Bowl (Malja), 60 skyboxes for groups of 10–25, premium venues (Aurum Lounge, Ballroom, Sky Lounge, EVENTUM, Stefan's at Arena), a separate 28-meter practice hall with smart-lock access, and 17+ food and beverage outlets. The connected Lapland Hotels Arena provides in-complex accommodation, and the venue operates on 100% renewable district energy with LEED Gold and ISO 20121 certifications. Underlying technology includes digital surfaces, a giant media cube, ribbon screens, LED lighting, fully digital ticketing and payments, and a smart-lock practice-hall booking system integrated with the calendar.
The business operates a diversified event-driven revenue model across seven streams: ticket sales via Lippu.fi and the on-site box office; multi-year skybox rentals; corporate event venue hire (Ballroom, Eventum, Sky Lounge, Bowl); food and beverage operated primarily by Noho Partners; advertising space sold exclusively by Outshine Oy across 200+ digital boards and two of the largest facade mesh screens in the Nordics; ice time rental; and on-site hotel accommodation. Customer segmentation spans individual event attendees (concert-goers, sports fans), corporate clients booking conferences and galas, VIP/skybox groups, ice rink users, and advertisers. Primary go-to-market is concentrated in the Pirkanmaa / Tampere catchment, with ticketing handled through Lippu.fi and direct corporate sales for premium hospitality and event bookings.
Ownership is a public-private consortium comprising the City of Tampere, LähiTapiola, OP, Ilmarinen, and SRV (the construction contractor). The venue hosts 140+ events annually with 1M+ visitors, anchored by home SM-liiga games for Tappara and Ilves and a growing roster of international championships (IIHF 2023, EuroBasket 2025, EuroVolley 2026) and national broadcasts (UMK for YLE). Nokia Arena joined the European Arenas Association in early 2025, formalizing its position within a 41-venue European network. Leadership comprises CEO Marko Hurme, COO Sami Rumpunen (joined March 2023, previously Festival Director at Provinssi), and Chairman Markku Mäkiaho.
Nokia Arena firmographics
Firmographics- Name
- Nokia Arena
- Legal name
- KOY Tampereen Monitoimiareena
- Website
- https://nokiaarena.fi
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nokia Arena is a 15,000-capacity multi-purpose event venue in Tampere, Finland, hosting concerts, ice hockey, international championships, and corporate events alongside an on-site hotel and 17+ restaurants. It serves event attendees, corporate clients, and advertisers across the Pirkanmaa region under a public-private ownership consortium.
- Ownership category
- akta.pro rank
Nokia Arena industry classification
Industry- Product category
- Multi-Purpose Event Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
- akta.pro secondary industries
- Arena & Stadium Operations (Large-Capacity Venues) (MPAGALAA), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Concession & Stadium / Arena Catering (THAFAIAG), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)
Keywords
Where Nokia Arena is headquartered
LocationHeadquarters
- HQ city
- Tampere
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
Nokia Arena business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Event ticket sales: Revenue from concert tickets, sports game tickets, and other event admissions sold primarily through Lippu.fi and the arena's own box office.
- Skybox (aitio) rentals: Revenue from renting private skyboxes (60 boxes) to groups of 10–25 people for events, including catering options.
- Corporate event venue rental: Revenue from hosting conferences, galas, corporate events, and seminars in spaces like Ballroom (200–250 people), Eventum (100–550 people), Sky Lounge (20–120 people), and the Bowl.
- Food and beverage services: Revenue from 17+ on-site restaurants and bars including Maltti Taproom, Abu Fuad Kebab, FRIENDS & BRGRS, Pizzarium, Heineken Bar, and others. Also includes catering services and VIP dining at Stefan's at Arena and Eventum.
- Advertising and signage: Revenue from digital advertising boards (over 200 inside the arena), facade mesh screens (two largest in the Nordics), and other advertising spaces sold through Outshine Oy.
- Ice time rental: Revenue from booking ice time in the practice hall with a 28-meter rink, 6 locker rooms, and smart lock access control.
- Lapland Hotels Arena (hotel): A world-class hotel operating within the arena complex, generating accommodation revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Mansen tähdet concert tickets - standard admission |
| Transaction based/ take rate | Pay-as-you-go | Kaija Koo concert tickets |
| Transaction based/ take rate | Pay-as-you-go | Kaija Koo concert + dinner packages |
| Transaction based/ take rate | Pay-as-you-go | Glow Festival 2026 tickets |
| One time/ perpetual license | Multi-year contract | Skybox (aitio) rental |
| One time/ perpetual license | Multi-year contract | Event venue rental (Ballroom, Eventum, Sky Lounge, Bowl) |
| Unit Pricing | Pay-as-you-go | Ice time in practice hall |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels8 records
Nokia Arena product offering
Product offeringCore offering
Nokia Arena operates a 15,000-spectator multi-purpose event venue in Tampere, Finland, hosting concerts, ice hockey games, international sporting championships, corporate events, galas, and conferences. Its offering spans the main Bowl, 60 skyboxes, premium lounges, 17+ on-site restaurants and bars, a practice ice hall, an on-site hotel, digital advertising inventory, and integrated event catering operated by partner restaurant operators.
Product overview
Nokia Arena is a next-generation multi-purpose experience center and event venue in Tampere, Finland. The offering consists of the core Bowl venue (15,000 spectator capacity) for concerts, ice hockey games, and major events; premium skyboxes and lounges (Aurum Lounge, Ballroom, Sky Lounge) for private groups; multiple restaurants (STEFAN'S at Arena, MALTTI TAPROOM, EVENTUM, Ruby & Fellas, and various food & beverage outlets); event catering and VIP hospitality services; digital advertising screens (200+ inside, mesh-screens on facade); and ice rink booking facilities. The venue opened in December 2021 and hosts approximately 140 events annually with over 1 million visitors per year.
Differentiator
Problem solved
Functional benefit
Brands
- The Bowl (Malja): The main arena space, heart of Nokia Arena, used for ice hockey games, concerts, and major events
- Lapland Hotels Arena
- Maltti Taproom
- Eventum
- Stefan’s at Arena
- Aurum Lounge
- Sky Lounge
- Ruby & Fellas at Arena
- Ballroom
Products and services
- Nokia Arena Bowl (Malja)
- Skybox (Aitio) Rentals
- Aurum Lounge
- Ballroom
- EVENTUM
- Sky Lounge
- Ruby & Fellas at Arena
- STEFAN'S at Arena
- MALTTI TAPROOM
- Event Catering Services
- Restaurant and Bar Outlets
- Digital Advertising Screens
- Ice Time Booking
- Lapland Hotels Arena
Quantifiable outcome
- Over 1 million visitors per year
- +6 more outcomes
Companies that use Nokia Arena
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles4 records
Nokia Arena technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Nokia Arena partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- Noho PartnerscoreNoho Partners (operating approximately 250 restaurants, nightclubs, and entertainment centers in Finland) operates multiple on-site restaurants at Nokia Arena including Maltti Taproom (in-house brewery), Eventum event restaurant, and Stefan's at Arena. They provide all food and beverage services within the arena.
- HartwallcoreHartwall is a key beverage partner for Nokia Arena, collaborating on the Maltti Taproom in-house brewery and providing beverages throughout the venue's restaurants and bars.
- Lippu.ficoreLippu.fi is the primary ticketing platform for all Nokia Arena events, handling ticket sales for concerts, sports games, and other entertainment events.
- Red BullminorRed Bull is listed as a partner of Nokia Arena, likely involved in energy drink supply and/or co-marketing for events.
- Tampereen EnergiacoreTampereen Energia provides energy services to Nokia Arena. The arena uses 100% renewable domestic energy and district cooling utilizing the deepest sections of Lake Näsijärvi.
- Outshine OycoreOutshine Oy exclusively manages all Nokia Arena advertising space sales, including over 200 digital advertising boards inside the arena and the two largest facade mesh screens in the Nordics. Sales contact: Jani Lepistö, jan [email protected], +358 50 560 8425.
- Akun TehdascoreAkun Tehdas is the leading event production and technology specialist in Finland, providing all technical implementations at Nokia Arena including audio systems, rigging, and PA construction. Contact: Alex Regan, Production Manager, [email protected], +358 50 551 1530.
- VR (VR-Yhtymä)minorVR provides additional train services for Nokia Arena events, scheduling extra trains (e.g., IC 188 Tampere–Helsinki at 23:59) after evening games and concerts. Tappara and Ilves game tickets serve as travel tickets on VR trains.
- Nysse (Tampere Regional Transport)coreNysse provides public transport coordination for Nokia Arena. All Tappara and Ilves hockey game tickets include free travel on Nysse buses, trams, and trains. During major events, buses are rerouted and additional services coordinated.
- Lapland HotelscoreLapland Hotels Arena operates a world-class hotel within the Nokia Arena complex, providing accommodation services for event attendees and visitors.
- LöfbergsminorLöfbergs provides coffee services at Nokia Arena through the Löfbergs & Pingviini Cafe outlet.
- PingviiniminorPingviini provides ice cream products at Nokia Arena through the Löfbergs & Pingviini Cafe.
- EezyminorEezy is listed as a partner of Nokia Arena, likely providing workforce/staffing services for events.
- TorkminorTork provides hygiene and washroom solutions for Nokia Arena.
- AnoraminorAnora (part of Altia Group) supplies alcoholic beverages to Nokia Arena's restaurants and bars.
- RTK PalveluminorRTK Palvelu is listed as a partner, likely providing cleaning or facility management services.
- TapparacoreTappara is the home ice hockey team of Nokia Arena, playing SM-liiga regular season and CHL matches at the venue. The arena is Tappara's home arena. Tappara is the reigning Finnish champion.
- IlvescoreIlves is a home ice hockey team of Nokia Arena, playing SM-liiga regular season matches at the venue. VIP tickets for Ilves games are sold through Ilves' own sales channels.
- European Arenas Association (EAA)minorNokia Arena joined the European Arenas Association (EAA) in early 2025. EAA represents 41 arenas in 19 European countries, hosting world-leading venues with outstanding artists, productions, sports, and corporate events.
Scale indicators11 records
Recent moves8 records
Expansion highlights4 records
Nokia Arena competitors and assessment
Company assessmentRegional players
- DNB Arena: Stavanger's multi-purpose indoor arena hosting ice hockey, concerts, and events. Comparable Nordic regional venue competing for the same touring circuit.
- Avicii Arena (Ericsson Globe): Stockholm's iconic 13,000-16,000 capacity multi-purpose arena, hosting ice hockey (Tre Kronor) and major concerts. Comparable Nordic competitor for premium international touring content.
- Tele2 Arena: Stockholm's 30,000+ capacity arena primarily for football but also concerts and events. Larger capacity Nordic competitor for major international tours and championships.
- Royal Arena: Modern Copenhagen multi-purpose arena opened in 2017 with capacity for ~14,000 spectators for concerts and ice hockey. Comparable age, capacity, and event mix to Nokia Arena.
Broad incumbents
- The O2 Arena: London's iconic 20,000-capacity arena with a broader mixed-use campus (The O2). Established global benchmark for arena entertainment, directly comparable business model.
- Barclays Center: Brooklyn's 19,000-seat multi-purpose arena hosting NBA (Nets), NHL (Islanders), concerts, and family shows. Modern venue comparable in age, design ambition, and multi-revenue model to Nokia Arena.
- Mercedes-Benz Arena (Uber Arena): Berlin's 17,000-seat multi-purpose arena hosting ice hockey (Eisbären), concerts, and major events. Larger established European competitor with overlapping premium touring and sports content.
- Madison Square Garden: New York's iconic 20,000-seat multi-purpose arena hosting NBA (Knicks), NHL (Rangers), concerts, and corporate events. Global benchmark for premium arena operations and pricing power.
Direct peers
- Hartwall Arena (Uros Live): Finnish multi-purpose indoor arena in Helsinki of comparable capacity (~13,000-15,000), home to ice hockey and major concerts. Nokia Arena's most direct domestic competitor for touring acts, sports events, and corporate bookings.
Others
- Tampereen jäähalli (Tampere Ice Hall): Older, smaller ice hockey and events venue in Tampere that historically served as the home arena for Tappara and Ilves before Nokia Arena. Local-market predecessor and adjacent venue still used for smaller events.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Nokia Arena social profiles
Digital presenceNokia Arena compliance and trust
Trust signalCompliance2 records
Nokia Arena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nokia Arena leadership team
Management profileNumber of profiles
Profiles5 records
Nokia Arena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nokia Arena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nokia Arena
What does Nokia Arena do?
Nokia Arena operates a 15,000-spectator multi-purpose event venue in Tampere, Finland, hosting concerts, ice hockey games, international sporting championships, corporate events, galas, and conferences. Its offering spans the main Bowl, 60 skyboxes, premium lounges, 17+ on-site restaurants and bars, a practice ice hall, an on-site hotel, digital advertising inventory, and integrated event catering operated by partner restaurant operators.
Is Nokia Arena a public or private company?
Nokia Arena is a private company. It is classified as corporate owned and is currently operating.
When was Nokia Arena founded?
Nokia Arena was founded in 2021. It employs 11 to 50 people.
Where is Nokia Arena based?
Nokia Arena is headquartered in Tampere, Finland, in the Europe region.
How does Nokia Arena make money?
Seven revenue lines are on record. Event ticket sales are the primary driver. The others are skybox (aitio) rentals, corporate event venue rental, food and beverage services, advertising and signage, ice time rental and lapland Hotels Arena (hotel).
Who are Nokia Arena's main competitors?
Regional players on record are DNB Arena, Avicii Arena (Ericsson Globe), Tele2 Arena and Royal Arena. Broad incumbents are The O2 Arena, Barclays Center, Mercedes-Benz Arena (Uber Arena) and Madison Square Garden. Hartwall Arena (Uros Live) is listed as a direct peer. Tampereen jäähalli (Tampere Ice Hall) is listed as an others.
Does Nokia Arena have an API?
No public API is recorded for Nokia Arena.
What industry is Nokia Arena in?
Nokia Arena's product category is Multi-Purpose Event Venue. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers, with a secondary code of MPAGALAA, Arena & Stadium Operations (Large-Capacity Venues). Its NAICS code is 71131 and its SIC code is 7900.