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Creator Sports Network

Full company profile

uuid0099i95

Namestring
Creator Sports Network
Legal namestring
Creator Sports Network
Company typeenum
Private
Founded yearint
2023
Descriptiontext

Creator Sports Network (CSN) is a Los Angeles-based, private sports media and content company founded in 2023 by Barrick Prince that operates as a creator-led live sports broadcaster. The company has structured what it calls a 'Creator Social Rights Window' — a distinct rights tier positioned alongside Linear, Streaming, Digital, and FAST distribution — by pre-negotiating live sports rights with 20+ rights holders (Bundesliga, Savannah Bananas, TBL Team Boxing, Mountain West Conference, Formula E, ONE Championship, BIG3, Cowboy Channel/ProRodeo, Premier League, Brazilian Serie A, World Chase Tag, and others), then distributing those rights through a network of 2,000+ vetted creators who simulcast across YouTube, Twitch, TikTok, Kick, Instagram, X, Facebook, and Discord.

The core technology is the proprietary HIVE platform (app.creatorsports.net), a creator portal that uses Discord-based token authentication to link channels, enables one-click simultaneous multi-platform broadcast launching, and layers in AI-powered production tools — real-time stats, combined cross-platform chat, polls, reactions, leaderboards, branded overlays, and a Hype Meter — that deliver broadcast-quality output without a traditional production crew. Human + AI moderation with a kill switch and LDA-compliant age-verified creator subsets address brand safety for regulated categories. The company reports 274+ live events delivered, 6B+ cumulative impressions (measured at IAB's 5-second threshold, 2x standard), an average of 464K live viewers per event (range 194K–820K), and 15+ minutes of average watch time per viewer — metrics anchored on an 81% A18-34 audience composition.

CSN monetizes across three revenue streams: (1) brand advertising and sponsorship — pre-roll, lower thirds, brand bugs, branded wipes at peak moments, and custom creator integrations, sold via a direct enterprise sales team; (2) creator monetization and revenue share — per-broadcast earnings and sponsorship splits distributed to the 2,000+ creator network; and (3) sports rights licensing and distribution fees — agreements with leagues and rights holders paired with additive brand inventory. Pricing is quote-based and undisclosed; creator onboarding is free. The company serves three customer segments — Brands and Advertisers (CPG, entertainment, gaming, betting, finance), Sports Leagues and Rights Holders, and Content Creators — and has begun building sub-brands (VIVO Sports: After Party for U.S. Latino soccer audiences) and entering new distribution surfaces (FAST platforms via Creator TV Sports). No revenue figures, funding rounds, or institutional investors are disclosed in available sources.

Short descriptiontext

Creator Sports Network is a creator-led live sports broadcaster that secures rights from 20+ leagues and distributes them through a 2,000+ creator network simulcasting across YouTube, Twitch, TikTok, and other social platforms, monetizing via brand advertising, creator revenue share, and rights licensing.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
live sports streaming, creator-led broadcasting, sports media rights, multi-platform distribution, digital sports advertising
Industry4 codes
1Social/Creator-Led Sports Live Streaming & Watch-Alongs
CodeMPAKAOAIPrimaryYes
2Sports Streaming Distribution & App Platforms (CTV, Mobile, Web)
CodeMPAKAOALPrimaryNo
3Creator Partnerships & Sponsorship Sales (Brand Partnerships)
CodeMPAAAHAKPrimaryNo
4Sports & Event Media Rights Licensing
CodeMPADALAEPrimaryNo
NAICS code2 codes
  • Promoters of Performing Arts, Sports, and Similar Events without Facilities71132
  • Spectator Sports7112
SIC code2 codes
  • Television Broadcasting Stations4833
  • Services-Motion Picture & Video Tape Distribution7822
Product category
Sports Broadcasting Technology
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Brand Advertising and Sponsorship
TypeAdvertising
Description

CSN sells advertising and sponsorship inventory within creator-led live sports broadcasts to brands. Formats include pre-roll ad units (:15s/:30s), lower thirds, brand bugs, persistent in-stream overlays, branded wipes triggered at peak moments (home runs, goals, game-winning plays), and fully custom creator live stream integrations (IRL activations, authentic reads, live-game picture-in-picture). Inventory is brand-safe, creator-fronted, and contextually curated against the brand's target audience profile. LDA-compliant creator networks available for regulated categories (alcohol, betting, gaming).

creatorsports.net
2Creator Network Monetization and Affiliate
TypeAffiliate Referral
Description

CSN enables creators to monetize live sports broadcasts through affiliate opportunities and sponsorship splits when brand campaigns are live. Creators earn per broadcast and through brand partnership activations. The network has 2,000+ creators broadcasting live sports, with CSN taking a revenue share on affiliate and sponsorship deals run through the platform.

creatorsports.net
3Sports Rights Licensing and Distribution Fees
TypeLicensing Royalties
Description

CSN acquires live sports rights from leagues and rights holders (Bundesliga, Savannah Bananas, TBL Team Boxing, World Chase Tag, Mountain West Conference, Formula E, Paramount, ONE Championship, BIG3, Cowboy Channel, and more), then monetizes those rights by distributing via the creator network to brands and audiences. Revenue comes from league/rights holder agreements plus additive brand inventory against the same content.

creatorsports.net
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

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Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Creator Sports Network operates a proprietary streaming and broadcasting platform that enables vetted content creators to legally simulcast live sports events across multiple social platforms (YouTube, Twitch, TikTok, Kick, Instagram, X, Facebook) from a single broadcast. The company acquires live sports rights from leagues and rights holders, activates its 2,000+ creator network to distribute those rights, and sells brand-safe advertising and sponsorship inventory against creator-led broadcasts to reach 18-34 audiences.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 6 values shown
  • 81% of verified audience aged 18-34 across creator-distributed broadcasts (vs. <30% on linear TV)
+5 more records
Product overview1 text field

Creator Sports Network operates as a creator-led live sports broadcasting platform that combines a core streaming technology infrastructure with multiple specialized product lines. The main Creator Sports Network Platform serves as the foundational technology, enabling creators to legally stream live sports simultaneously across 7+ social platforms (YouTube, Twitch, TikTok, Instagram, X, Kick, Facebook). The platform integrates the HIVE creator portal for creator onboarding, channel connection, and broadcast management. Specialized offerings include the For Brands module providing advertising integration and sponsorship opportunities, and the For Leagues module offering creator-social rights windows for sports rights holders. Three distinct rights products (Creator Rights, Athlete Rights, Keyhole Rights) structure how sports content is distributed through creator channels. The subsidiary brand VIVO Sports: After Party targets the U.S. Latino soccer audience with culturally-focused content. The platform differentiates through AI-powered production tools including real-time stats, combined cross-platform chat, polls, and branded overlays.

Product and service7 records
1HIVE Creator Platform
CategoryStreaming Platform
Description

A self-serve creator portal where creators sign up, connect their social channels via Discord login, browse and claim broadcast slots for cleared live sports events, and launch streams with one-click multi-platform distribution and built-in AI-powered production tools.

2For Brands (Creator-Led Advertising)
CategoryAdvertising and Sponsorship
Description

A brand advertising offering that sells pre-roll, lower thirds, brand bugs, persistent in-stream overlays, branded wipes at peak game moments, and fully custom creator live stream integrations within creator-led live sports broadcasts, targeting 18-34 audiences with LDA-compliant options for regulated categories.

3For Leagues (Creator Social Rights Window)
CategoryRights Licensing
Description

A rights-licensing product for sports leagues and rights holders providing a new "Creator Social Rights Window" alongside linear, streaming, digital, and FAST distribution, enabling leagues to reach verified young audiences through CSN's creator-distributed broadcasts.

4Creator Rights
CategoryRights Licensing
Description

A sub-product within the Creator Social Rights Window enabling vetted creators to co-stream official live sports broadcasts from their own social channels (YouTube, Twitch, TikTok, Kick, Instagram, X) with built-in brand-safe, creator-fronted advertising inventory.

5Athlete Rights
CategoryRights Licensing
Description

A sub-product within the Creator Social Rights Window allowing athletes to become primary distributors of their own performances, streaming from inside the game with first-person content to their social following and enabling player-tied sponsorship inventory and NIL payouts.

6Keyhole Rights
CategoryRights Licensing
Description

A sub-product within the Creator Social Rights Window providing a single POV, unpolished authentic camera angle feed that runs alongside the league's primary broadcast, distributed through creators on social platforms for audiences seeking authenticity.

7VIVO Sports: After Party
CategoryStreaming Platform
Description

A creator-led social live streaming sub-brand platform targeting U.S. Latino soccer fans, delivering 50+ live post-game shows distributed across Twitch, TikTok, YouTube, and Facebook with hosts including Jorge Ramos, Fernando Fiore, and Peter Fraga.

Scale indicator12 records

Each record includes

Type, Value, Description, Source

Partnership24 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-21
Description

Creator TV Sports (a division of Sabio Holdings) partnered with World Chase Tag to bring the Chase Tag World Championships (WCT 7) to Creator TV via FAST platforms, with live coverage from Paris on June 6–7, 2026. The championship features 18 elite teams and 108 athletes. The partnership extends WCT's global distribution network alongside BBC Three, ITVX, L'Équipe, Foxtel, AMC Networks International, and social livestreams on YouTube, TikTok, and Facebook Live.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-05-07
Description

Brilla Media co-launched VIVO Sports: After Party alongside Purpura Cow Media, Creator Sports Network, and Nueva Network. The platform targets U.S. Latino soccer fans with culturally fluent content. Hosts include Mayra Alejandra Pelayo-Bernal (Mexican National Team forward) and veteran sports broadcaster Elmer Polanco.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2026-05-07
Description

Nueva Network is a co-launch partner in VIVO Sports: After Party, contributing to the platform targeting U.S. Latino soccer fans during the 2026 Summer of Futbol tournament.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-04-09
Description

Purpura Cow Media, Creator Sports Network, Brilla Media, and Nueva Network jointly launched VIVO Sports: After Party — a creator-led social live streaming platform for U.S. Latino soccer fans launching April 15. The platform delivers 50+ live post-game shows tied to the 2026 Summer of Futbol, hosted by Jorge Ramos, Fernando Fiore, and Peter Fraga, distributed across Twitch, TikTok, YouTube, and Facebook. Targets 18-34-49 Latino soccer enthusiasts with culturally fluent content, analysis, and customizable sponsorship opportunities.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-26
Description

CSN was named the exclusive creator-led streaming partner for the Savannah Bananas' Banana Ball Championship League, distributing four live games simultaneously across YouTube, Twitch, TikTok, Instagram, X, and Facebook through a curated network of digital creators. The deal treats creator distribution as a standalone rights tier alongside linear and streaming platforms — described by both parties as a structural shift in sports media rights packaging. CSN positions the Savannah Bananas as a proof of concept for the model, also being applied to Bundesliga and Brazil's Campeonato Brasileiro Série A.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-20
Description

TBL Team Boxing League announced a strategic partnership with CSN to expand its digital footprint and deliver original content across social and streaming platforms. The collaboration leverages CSN's network of creators to provide interactive programming and fan engagement opportunities for TBL's team-based boxing format (12 teams competing in major U.S. markets). The partnership aims to attract a new generation of fans by combining live competition with creator-driven digital storytelling.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-12
Description

Bundesliga partnered with CSN to broadcast creator-led live streams of select Bundesliga matches to Canadian fans for the remainder of the 2025-26 season, with creators like Box2Box, Bugs, and ZwebackHD hosting simultaneous watch-alongs on YouTube and Twitch. The initiative complements existing broadcast deals with DAZN and OneSoccer in Canada. Bundesliga has seen an 83% increase in Canadian fans since 2018-19. The partnership builds on Bundesliga's broader creator-led strategy that has driven success in the UK, Brazil, and Vietnam.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-02-21
Description

The Mountain West Conference partnered with CSN and Opendorse to become the first collegiate conference allowing athletes to stream live games directly through their personal Instagram and TikTok accounts, creating an 'Athlete Rights Window.' Five UNLV athletes streamed a men's basketball game against Air Force, with additional athletes streaming women's basketball, receiving NIL payouts for distributing the games. The conference sees this as a way to drive revenue back to institutions by distributing content where audiences already engage.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-02-21
Description

Opendorse is a technology partner in the Mountain West Conference's Athlete Rights Window initiative, enabling athletes to stream live games through their personal social accounts and manage NIL payouts for distributing the games. CSN serves as the distribution layer while Opendorse handles athlete enablement and compensation.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

CSN partnered with Formula E to build a motorsport creator network across four countries, activating 21 creators including Agent00, Ponden, and Inphratic for broadcasts such as Evo Sessions (February 2026). The partnership demonstrates CSN's ability to activate contextually aligned creator cohorts across international motorsport audiences.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

CSN holds North American broadcast rights for Brazilian Serie A soccer and has delivered creator-led live streams for ONE Championship MMA events. A Paramount Studios activation with ONE Championship delivered 820K total live viewers, 20.5M impressions, and 760K completed trailer views in a single release-week media buy.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

CSN partnered with BIG3 (3x3 basketball league) for creator watchalong broadcasts of live games, demonstrating the model across team-based basketball alongside the TBL boxing partnership.

13The Cowboy Channel / PRCA ProRodeo
Strategic tierMinorTypeStrategic or Co-development Partner
Description

CSN partners with The Cowboy Channel and PRCA ProRodeo for creator-led distribution of rodeo content, activating creators like @RodeoPicks to stream rodeo events across social platforms.

creatorsports.net
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall. CSN distributes Liverpool FC creator-led content to social platform audiences.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall. CSN distributes Tottenham Hotspur creator-led content to social platform audiences.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall. CSN distributes Inter Milan creator-led content to social platform audiences. CSN founders were interviewed on SiriusXM FC 157 previewing Inter Milan vs. Pisa.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall.

18Admiral Bundesliga
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall alongside Bundesliga.

creatorsports.net
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Listed as a CSN partner on the website partner logo wall. CSN distributes Portuguese football (Taça de Portugal) creator-led content.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Listed as a CSN partner on the website partner logo wall. Sinclair is a major U.S. broadcast group with extensive sports media holdings.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Paramount partnered with CSN for a release-week media buy targeting an 18-34 live sports audience via ONE Championship. The campaign delivered branded graphics, lower thirds, EPK cast spot, and a long-form 2:30 trailer within creator-led broadcasts. Results: 820K total live viewers, 164K hours watched, 20.5M impressions, 760K completed trailer views.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Listed as a CSN partner on the website partner logo wall, indicating Samsung as a brand or technology partner.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Listed as a CSN partner on the website partner logo wall, indicating Land O'Frost as a brand partner.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Listed as a CSN partner on the website partner logo wall, indicating Polymarket as a brand or technology partner for prediction markets integrated into live sports broadcasts.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Opendorse is a NIL (Name, Image, Likeness) technology platform enabling athletes to monetize their personal brands. It is a direct technology partner with CSN on the Mountain West Athlete Rights Window, and the closest adjacent peer in athlete-driven rights and content monetization.

TypeBroad incumbent
Description

DAZN is a global sports subscription streaming service carrying major league rights across boxing, football, and combat sports. A broad incumbent competing for sports rights budgets that CSN targets, but operating a paid D2C model rather than creator distribution.

TypeDirect peer
Description

Fanatics Live combines sports commerce, trading cards, and creator-driven live streaming to reach young sports fans. It mirrors CSN's model of blending sports content rights, creator networks, and monetization via commerce and brand integrations.

TypeDirect peer
Description

Overtime is a creator-led sports media company producing original short-form and live sports content for Gen Z and Millennial audiences across social platforms. It is directly comparable to CSN in targeting the same young demo through athlete-creator content and digital-first distribution.

TypeDirect peer
Description

FloSports streams niche and underserved sports (wrestling, track, volleyball) on a subscription basis to passionate fan communities. Comparable to CSN in targeting sports that traditional broadcasters under-serve, though FloSports is subscription/DTC rather than creator-led.

TypeEmerging player
Description

Whop is a creator economy marketplace enabling creators to sell memberships, communities, and digital products. Comparable to CSN's creator monetization flywheel and revenue share mechanics, though Whop is sports-agnostic.

TypeBroad incumbent
Description

Twitch is the dominant creator-driven live streaming platform with sports watch-along communities and rights activations. CSN integrates with Twitch as a distribution channel, but Twitch also competes for creator attention and audience share in live sports.

TypeDirect peer
Description

Kick is a creator-focused live streaming platform competing with Twitch, increasingly used for sports and IRL streams. Directly comparable to CSN's distribution layer, and one of the seven platforms CSN simulcasts to.

TypeDirect peer
Description

Stadium is a sports-focused live streaming and content network partnering with colleges, conferences, and leagues to distribute content via digital channels. Comparable to CSN as a sports rights aggregator using digital/social distribution for non-marquee leagues.

TypeBroad incumbent
Description

ESPN+ is Disney's subscription streaming service carrying MLB, NHL, college, and UFC rights. A broad incumbent that competes for rights holder budgets and young audience attention, but operates a subscription model rather than creator-led distribution.

Market position
Strengths5 records

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Weaknesses5 records

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Competitive moat4 records

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Key risks5 records

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Key highlights7 records

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Customer concentration

Classification, Details

Named customers2 records

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Segment3 records

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Ideal customer profile3 records

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Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration8 records

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Title, Type, Description, Source

AI capability5 records

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Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

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Core technology
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Profiles2 records

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No data
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Funding overview

Funding stage, Last funding date, Total funding USD

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Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

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Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

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Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

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Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Creator Sports Network

Sports Broadcasting Technologycreatorsports.net

Creator Sports Network is a creator-led live sports broadcaster that secures rights from 20+ leagues and distributes them through a 2,000+ creator network simulcasting across YouTube, Twitch, TikTok, and other social platforms, monetizing via brand advertising, creator revenue share, and rights licensing.

What Creator Sports Network does

Creator Sports Network (CSN) is a Los Angeles-based, private sports media and content company founded in 2023 by Barrick Prince that operates as a creator-led live sports broadcaster. The company has structured what it calls a 'Creator Social Rights Window' — a distinct rights tier positioned alongside Linear, Streaming, Digital, and FAST distribution — by pre-negotiating live sports rights with 20+ rights holders (Bundesliga, Savannah Bananas, TBL Team Boxing, Mountain West Conference, Formula E, ONE Championship, BIG3, Cowboy Channel/ProRodeo, Premier League, Brazilian Serie A, World Chase Tag, and others), then distributing those rights through a network of 2,000+ vetted creators who simulcast across YouTube, Twitch, TikTok, Kick, Instagram, X, Facebook, and Discord.

The core technology is the proprietary HIVE platform (app.creatorsports.net), a creator portal that uses Discord-based token authentication to link channels, enables one-click simultaneous multi-platform broadcast launching, and layers in AI-powered production tools — real-time stats, combined cross-platform chat, polls, reactions, leaderboards, branded overlays, and a Hype Meter — that deliver broadcast-quality output without a traditional production crew. Human + AI moderation with a kill switch and LDA-compliant age-verified creator subsets address brand safety for regulated categories. The company reports 274+ live events delivered, 6B+ cumulative impressions (measured at IAB's 5-second threshold, 2x standard), an average of 464K live viewers per event (range 194K–820K), and 15+ minutes of average watch time per viewer — metrics anchored on an 81% A18-34 audience composition.

CSN monetizes across three revenue streams: (1) brand advertising and sponsorship — pre-roll, lower thirds, brand bugs, branded wipes at peak moments, and custom creator integrations, sold via a direct enterprise sales team; (2) creator monetization and revenue share — per-broadcast earnings and sponsorship splits distributed to the 2,000+ creator network; and (3) sports rights licensing and distribution fees — agreements with leagues and rights holders paired with additive brand inventory. Pricing is quote-based and undisclosed; creator onboarding is free. The company serves three customer segments — Brands and Advertisers (CPG, entertainment, gaming, betting, finance), Sports Leagues and Rights Holders, and Content Creators — and has begun building sub-brands (VIVO Sports: After Party for U.S. Latino soccer audiences) and entering new distribution surfaces (FAST platforms via Creator TV Sports). No revenue figures, funding rounds, or institutional investors are disclosed in available sources.

Creator Sports Network firmographics

Firmographics
Name
Creator Sports Network
Legal name
Creator Sports Network
Website
https://creatorsports.net
Company type
Private
Founded year
2023
Operating status
Operating
Headcount range
11–50 employees
Short description
Creator Sports Network is a creator-led live sports broadcaster that secures rights from 20+ leagues and distributes them through a 2,000+ creator network simulcasting across YouTube, Twitch, TikTok, and other social platforms, monetizing via brand advertising, creator revenue share, and rights licensing.
Ownership category
akta.pro rank

Creator Sports Network industry classification

Industry
Product category
Sports Broadcasting Technology
NAICS
Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132), Spectator Sports (7112)
SIC
Television Broadcasting Stations (4833), Services-Motion Picture & Video Tape Distribution (7822)
akta.pro primary industry
Social/Creator-Led Sports Live Streaming & Watch-Alongs (MPAKAOAI)
akta.pro secondary industries
Sports Streaming Distribution & App Platforms (CTV, Mobile, Web) (MPAKAOAL), Creator Partnerships & Sponsorship Sales (Brand Partnerships) (MPAAAHAK), Sports & Event Media Rights Licensing (MPADALAE)

Keywords

  • Live sports streaming
  • Creator-led broadcasting
  • Sports media rights
  • Multi-platform distribution
  • Digital sports advertising

Where Creator Sports Network is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Creator Sports Network business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

  1. Brand Advertising and Sponsorship: CSN sells advertising and sponsorship inventory within creator-led live sports broadcasts to brands. Formats include pre-roll ad units (:15s/:30s), lower thirds, brand bugs, persistent in-stream overlays, branded wipes triggered at peak moments (home runs, goals, game-winning plays), and fully custom creator live stream integrations (IRL activations, authentic reads, live-game picture-in-picture). Inventory is brand-safe, creator-fronted, and contextually curated against the brand's target audience profile. LDA-compliant creator networks available for regulated categories (alcohol, betting, gaming).
  2. Creator Network Monetization and Affiliate: CSN enables creators to monetize live sports broadcasts through affiliate opportunities and sponsorship splits when brand campaigns are live. Creators earn per broadcast and through brand partnership activations. The network has 2,000+ creators broadcasting live sports, with CSN taking a revenue share on affiliate and sponsorship deals run through the platform.
  3. Sports Rights Licensing and Distribution Fees: CSN acquires live sports rights from leagues and rights holders (Bundesliga, Savannah Bananas, TBL Team Boxing, World Chase Tag, Mountain West Conference, Formula E, Paramount, ONE Championship, BIG3, Cowboy Channel, and more), then monetizes those rights by distributing via the creator network to brands and audiences. Revenue comes from league/rights holder agreements plus additive brand inventory against the same content.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Creator Sports Network product offering

Product offering

Core offering

Creator Sports Network operates a proprietary streaming and broadcasting platform that enables vetted content creators to legally simulcast live sports events across multiple social platforms (YouTube, Twitch, TikTok, Kick, Instagram, X, Facebook) from a single broadcast. The company acquires live sports rights from leagues and rights holders, activates its 2,000+ creator network to distribute those rights, and sells brand-safe advertising and sponsorship inventory against creator-led broadcasts to reach 18-34 audiences.

Product overview

Creator Sports Network operates as a creator-led live sports broadcasting platform that combines a core streaming technology infrastructure with multiple specialized product lines. The main Creator Sports Network Platform serves as the foundational technology, enabling creators to legally stream live sports simultaneously across 7+ social platforms (YouTube, Twitch, TikTok, Instagram, X, Kick, Facebook). The platform integrates the HIVE creator portal for creator onboarding, channel connection, and broadcast management. Specialized offerings include the For Brands module providing advertising integration and sponsorship opportunities, and the For Leagues module offering creator-social rights windows for sports rights holders. Three distinct rights products (Creator Rights, Athlete Rights, Keyhole Rights) structure how sports content is distributed through creator channels. The subsidiary brand VIVO Sports: After Party targets the U.S. Latino soccer audience with culturally-focused content. The platform differentiates through AI-powered production tools including real-time stats, combined cross-platform chat, polls, and branded overlays.

Differentiator

Problem solved

Functional benefit

Products and services

  • HIVE Creator Platform A self-serve creator portal where creators sign up, connect their social channels via Discord login, browse and claim broadcast slots for cleared live sports events, and launch streams with one-click multi-platform distribution and built-in AI-powered production tools.
  • For Brands (Creator-Led Advertising) A brand advertising offering that sells pre-roll, lower thirds, brand bugs, persistent in-stream overlays, branded wipes at peak game moments, and fully custom creator live stream integrations within creator-led live sports broadcasts, targeting 18-34 audiences with LDA-compliant options for regulated categories.
  • For Leagues (Creator Social Rights Window) A rights-licensing product for sports leagues and rights holders providing a new "Creator Social Rights Window" alongside linear, streaming, digital, and FAST distribution, enabling leagues to reach verified young audiences through CSN's creator-distributed broadcasts.
  • Creator Rights A sub-product within the Creator Social Rights Window enabling vetted creators to co-stream official live sports broadcasts from their own social channels (YouTube, Twitch, TikTok, Kick, Instagram, X) with built-in brand-safe, creator-fronted advertising inventory.
  • Athlete Rights A sub-product within the Creator Social Rights Window allowing athletes to become primary distributors of their own performances, streaming from inside the game with first-person content to their social following and enabling player-tied sponsorship inventory and NIL payouts.
  • Keyhole Rights A sub-product within the Creator Social Rights Window providing a single POV, unpolished authentic camera angle feed that runs alongside the league's primary broadcast, distributed through creators on social platforms for audiences seeking authenticity.
  • VIVO Sports: After Party A creator-led social live streaming sub-brand platform targeting U.S. Latino soccer fans, delivering 50+ live post-game shows distributed across Twitch, TikTok, YouTube, and Facebook with hosts including Jorge Ramos, Fernando Fiore, and Peter Fraga.

Quantifiable outcome

  • 81% of verified audience aged 18-34 across creator-distributed broadcasts (vs. <30% on linear TV)
  • +5 more outcomes

Companies that use Creator Sports Network

Customer profile

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Creator Sports Network technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature5 records

Creator Sports Network partnerships and signals

Strategic signal

Partnerships

24 partnerships are on record, tiered core and minor.

  • World Chase TagcoreStrategic or Co-development Partner · 21 May 2026Creator TV Sports (a division of Sabio Holdings) partnered with World Chase Tag to bring the Chase Tag World Championships (WCT 7) to Creator TV via FAST platforms, with live coverage from Paris on June 6–7, 2026. The championship features 18 elite teams and 108 athletes. The partnership extends WCT's global distribution network alongside BBC Three, ITVX, L'Équipe, Foxtel, AMC Networks International, and social livestreams on YouTube, TikTok, and Facebook Live.
  • Brilla MediacoreStrategic or Co-development Partner · 7 May 2026Brilla Media co-launched VIVO Sports: After Party alongside Purpura Cow Media, Creator Sports Network, and Nueva Network. The platform targets U.S. Latino soccer fans with culturally fluent content. Hosts include Mayra Alejandra Pelayo-Bernal (Mexican National Team forward) and veteran sports broadcaster Elmer Polanco.
  • Nueva NetworkminorStrategic or Co-development Partner · 7 May 2026Nueva Network is a co-launch partner in VIVO Sports: After Party, contributing to the platform targeting U.S. Latino soccer fans during the 2026 Summer of Futbol tournament.
  • VIVO Sports: After Party (Purpura Cow Media)coreStrategic or Co-development Partner · 9 April 2026Purpura Cow Media, Creator Sports Network, Brilla Media, and Nueva Network jointly launched VIVO Sports: After Party — a creator-led social live streaming platform for U.S. Latino soccer fans launching April 15. The platform delivers 50+ live post-game shows tied to the 2026 Summer of Futbol, hosted by Jorge Ramos, Fernando Fiore, and Peter Fraga, distributed across Twitch, TikTok, YouTube, and Facebook. Targets 18-34-49 Latino soccer enthusiasts with culturally fluent content, analysis, and customizable sponsorship opportunities.
  • Savannah BananascoreStrategic or Co-development Partner · 26 March 2026CSN was named the exclusive creator-led streaming partner for the Savannah Bananas' Banana Ball Championship League, distributing four live games simultaneously across YouTube, Twitch, TikTok, Instagram, X, and Facebook through a curated network of digital creators. The deal treats creator distribution as a standalone rights tier alongside linear and streaming platforms — described by both parties as a structural shift in sports media rights packaging. CSN positions the Savannah Bananas as a proof of concept for the model, also being applied to Bundesliga and Brazil's Campeonato Brasileiro Série A.
  • TBL Team Boxing LeaguecoreStrategic or Co-development Partner · 20 March 2026TBL Team Boxing League announced a strategic partnership with CSN to expand its digital footprint and deliver original content across social and streaming platforms. The collaboration leverages CSN's network of creators to provide interactive programming and fan engagement opportunities for TBL's team-based boxing format (12 teams competing in major U.S. markets). The partnership aims to attract a new generation of fans by combining live competition with creator-driven digital storytelling.
  • BundesligacoreStrategic or Co-development Partner · 12 March 2026Bundesliga partnered with CSN to broadcast creator-led live streams of select Bundesliga matches to Canadian fans for the remainder of the 2025-26 season, with creators like Box2Box, Bugs, and ZwebackHD hosting simultaneous watch-alongs on YouTube and Twitch. The initiative complements existing broadcast deals with DAZN and OneSoccer in Canada. Bundesliga has seen an 83% increase in Canadian fans since 2018-19. The partnership builds on Bundesliga's broader creator-led strategy that has driven success in the UK, Brazil, and Vietnam.
  • Mountain West ConferencecoreStrategic or Co-development Partner · 21 February 2026The Mountain West Conference partnered with CSN and Opendorse to become the first collegiate conference allowing athletes to stream live games directly through their personal Instagram and TikTok accounts, creating an 'Athlete Rights Window.' Five UNLV athletes streamed a men's basketball game against Air Force, with additional athletes streaming women's basketball, receiving NIL payouts for distributing the games. The conference sees this as a way to drive revenue back to institutions by distributing content where audiences already engage.
  • OpendorsecoreTechnology or Integration · 21 February 2026Opendorse is a technology partner in the Mountain West Conference's Athlete Rights Window initiative, enabling athletes to stream live games through their personal social accounts and manage NIL payouts for distributing the games. CSN serves as the distribution layer while Opendorse handles athlete enablement and compensation.
  • Formula EcoreStrategic or Co-development PartnerCSN partnered with Formula E to build a motorsport creator network across four countries, activating 21 creators including Agent00, Ponden, and Inphratic for broadcasts such as Evo Sessions (February 2026). The partnership demonstrates CSN's ability to activate contextually aligned creator cohorts across international motorsport audiences.
  • ONE ChampionshipcoreStrategic or Co-development PartnerCSN holds North American broadcast rights for Brazilian Serie A soccer and has delivered creator-led live streams for ONE Championship MMA events. A Paramount Studios activation with ONE Championship delivered 820K total live viewers, 20.5M impressions, and 760K completed trailer views in a single release-week media buy.
  • BIG3coreStrategic or Co-development PartnerCSN partnered with BIG3 (3x3 basketball league) for creator watchalong broadcasts of live games, demonstrating the model across team-based basketball alongside the TBL boxing partnership.
  • The Cowboy Channel / PRCA ProRodeominorStrategic or Co-development PartnerCSN partners with The Cowboy Channel and PRCA ProRodeo for creator-led distribution of rodeo content, activating creators like @RodeoPicks to stream rodeo events across social platforms.
  • Liverpool FCminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall. CSN distributes Liverpool FC creator-led content to social platform audiences.
  • Tottenham HotspurminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall. CSN distributes Tottenham Hotspur creator-led content to social platform audiences.
  • Inter MilanminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall. CSN distributes Inter Milan creator-led content to social platform audiences. CSN founders were interviewed on SiriusXM FC 157 previewing Inter Milan vs. Pisa.
  • USA BasketballminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall.
  • Admiral BundesligaminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall alongside Bundesliga.
  • FPF Taça de PortugalminorStrategic or Co-development PartnerListed as a CSN partner on the website partner logo wall. CSN distributes Portuguese football (Taça de Portugal) creator-led content.
  • Sinclair Broadcast GroupminorChannel Partner/ Reseller/ DistributorListed as a CSN partner on the website partner logo wall. Sinclair is a major U.S. broadcast group with extensive sports media holdings.
  • ParamountcoreGTM or Marketing PartnerParamount partnered with CSN for a release-week media buy targeting an 18-34 live sports audience via ONE Championship. The campaign delivered branded graphics, lower thirds, EPK cast spot, and a long-form 2:30 trailer within creator-led broadcasts. Results: 820K total live viewers, 164K hours watched, 20.5M impressions, 760K completed trailer views.
  • SamsungminorGTM or Marketing PartnerListed as a CSN partner on the website partner logo wall, indicating Samsung as a brand or technology partner.
  • Land O'FrostminorGTM or Marketing PartnerListed as a CSN partner on the website partner logo wall, indicating Land O'Frost as a brand partner.
  • PolymarketminorGTM or Marketing PartnerListed as a CSN partner on the website partner logo wall, indicating Polymarket as a brand or technology partner for prediction markets integrated into live sports broadcasts.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Creator Sports Network competitors and assessment

Company assessment

Emerging players

  • Opendorse: Opendorse is a NIL (Name, Image, Likeness) technology platform enabling athletes to monetize their personal brands. It is a direct technology partner with CSN on the Mountain West Athlete Rights Window, and the closest adjacent peer in athlete-driven rights and content monetization.
  • Whop: Whop is a creator economy marketplace enabling creators to sell memberships, communities, and digital products. Comparable to CSN's creator monetization flywheel and revenue share mechanics, though Whop is sports-agnostic.

Broad incumbents

  • DAZN: DAZN is a global sports subscription streaming service carrying major league rights across boxing, football, and combat sports. A broad incumbent competing for sports rights budgets that CSN targets, but operating a paid D2C model rather than creator distribution.
  • Twitch (Amazon): Twitch is the dominant creator-driven live streaming platform with sports watch-along communities and rights activations. CSN integrates with Twitch as a distribution channel, but Twitch also competes for creator attention and audience share in live sports.
  • ESPN+ (Disney): ESPN+ is Disney's subscription streaming service carrying MLB, NHL, college, and UFC rights. A broad incumbent that competes for rights holder budgets and young audience attention, but operates a subscription model rather than creator-led distribution.

Direct peers

  • Fanatics Live / Fanatics: Fanatics Live combines sports commerce, trading cards, and creator-driven live streaming to reach young sports fans. It mirrors CSN's model of blending sports content rights, creator networks, and monetization via commerce and brand integrations.
  • Overtime: Overtime is a creator-led sports media company producing original short-form and live sports content for Gen Z and Millennial audiences across social platforms. It is directly comparable to CSN in targeting the same young demo through athlete-creator content and digital-first distribution.
  • FloSports: FloSports streams niche and underserved sports (wrestling, track, volleyball) on a subscription basis to passionate fan communities. Comparable to CSN in targeting sports that traditional broadcasters under-serve, though FloSports is subscription/DTC rather than creator-led.
  • Kick: Kick is a creator-focused live streaming platform competing with Twitch, increasingly used for sports and IRL streams. Directly comparable to CSN's distribution layer, and one of the seven platforms CSN simulcasts to.
  • Stadium Network: Stadium is a sports-focused live streaming and content network partnering with colleges, conferences, and leagues to distribute content via digital channels. Comparable to CSN as a sports rights aggregator using digital/social distribution for non-marquee leagues.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Creator Sports Network social profiles

Digital presence

Creator Sports Network financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Creator Sports Network leadership team

Management profile

Number of profiles

Profiles2 records

Creator Sports Network funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Creator Sports Network M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creator Sports Network

What does Creator Sports Network do?

Creator Sports Network operates a proprietary streaming and broadcasting platform that enables vetted content creators to legally simulcast live sports events across multiple social platforms (YouTube, Twitch, TikTok, Kick, Instagram, X, Facebook) from a single broadcast. The company acquires live sports rights from leagues and rights holders, activates its 2,000+ creator network to distribute those rights, and sells brand-safe advertising and sponsorship inventory against creator-led broadcasts to reach 18-34 audiences.

Is Creator Sports Network a public or private company?

Creator Sports Network is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Creator Sports Network founded?

Creator Sports Network was founded in 2023. It employs 11 to 50 people.

Where is Creator Sports Network based?

Creator Sports Network is headquartered in Los Angeles, United States, in the North America region.

How does Creator Sports Network make money?

Three revenue lines are on record. Brand Advertising and Sponsorship is the primary driver. The others are creator Network Monetization and Affiliate and sports Rights Licensing and Distribution Fees.

Who are Creator Sports Network's main competitors?

Emerging players on record are Opendorse and Whop. Broad incumbents are DAZN, Twitch (Amazon) and ESPN+ (Disney). Direct peers are Fanatics Live / Fanatics, Overtime, FloSports, Kick and Stadium Network.

Does Creator Sports Network have an API?

No public API is recorded for Creator Sports Network.

What industry is Creator Sports Network in?

Creator Sports Network's product category is Sports Broadcasting Technology. Its primary akta.pro industry code is MPAKAOAI, Social/Creator-Led Sports Live Streaming & Watch-Alongs, with a secondary code of MPAKAOAL, Sports Streaming Distribution & App Platforms (CTV, Mobile, Web). Its NAICS code is 71132 and its SIC code is 4833.

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Live signals
AdExchangerCreator Sports Network Is On A Mission To Help Brands Reach Younger ViewersCreator Sports Network, launched in 2023, lets influencers livestream sports games it acquires rights to, with over 2,000 influencers. Brands get on-screen ads and live mentions, and recent Banana Ball games saw over 65% impression delivery. The company targets younger audiences via creator-led distribution.Sports Video GroupCreator Sports Network and FAN.live Launch 3D NFL Watch Party for Creators – Sports Video GroupCreator Sports Network and FAN.live announced a partnership giving CSN's 2,000+ creators access to live 3D NFL broadcasts via Genius Sports, playable inside their streams. The web-based Watch Party lets creators control camera perspectives, replays, and overlays without dedicated hardware. The service launches in the U.S. for the 2026 season.Sports Business JournalFan.Live, Creator Sports Network debut live NFL visualizations on social channelsFan.Live and the Creator Sports Network debuted live NFL 3D visualizations using official tracking data, generating nearly two million views from about 50 creators on YouTube, Twitch, TikTok, and Kick. The feature lets creators render any camera angle and offers a 'Play the Play' game mode. The company is now seeking sponsorable opportunities.YahooThe Race To Turn Creators Into Live Sports BroadcastersThe US Open introduced a creator credential in 2025, nearly doubling accredited creators from 54 to 100. Social interactions rose 276% to 711 million, and ESPN's opening-day viewership increased 13%. Creator-led live sports distribution is expected to expand, with Barrick Prince's Creator Sports Network licensing feeds to creators.Sports Video GroupSVG Sit-Down Creator Sports Network’s Barrick Prince on Building the Next Layer of the Live-Sports Rights Stack – Sports Video GroupCreator Sports Network (CSN) is building a live-sports rights model that utilizes over 1,000 creators as affiliates to deliver incremental viewing experiences for partners like the Bundesliga and Savannah Bananas. CSN co-founder Barrick Prince argues this approach captures the 18-34 demographic without cannibalizing traditional broadcast deals by offering distinct, chat-driven engagement on platforms such as YouTube and Twitch.PR NewswireCSEN Announces 'Sports Hurts' Starring Jackass Alumni & Sports LegendsCreator Sports Entertainment Network (CSEN) has wrapped production on 'Sports Hurts,' a new 8-episode extreme reality comedy series featuring Jackass alumni Poopies and Zackass alongside viral creator Houston Jones, with Cam Newton, Kurt Angle, Rampage Jackson, and Ryan Sheckler serving as athlete hosts.CityAMPremier League + and why owning the broadcast isn’t owning the fanGeorge Gilmore argues that Premier League and UEFA direct-to-consumer platforms misunderstand fan consumption, citing LaLiga+ closure and Bundesliga creator deals. He contends leagues should license rights to creators and partner with platforms where audiences already congregate, rather than owning the broadcast.GlobeNewswireVIVO Sports: After Party Launches as a First-of-Its-Kind Social Live Streaming PlatformPurpura Cow Media, Creator Sports Network, Brilla Media, and Nueva Network jointly launched VIVO Sports: After Party, a creator-led social live streaming platform for U.S. Latino soccer fans, scheduled to begin on April 15th. The platform will deliver 50+ live post-game shows tied to the 2026 Summer of Futbol, hosted by Jorge Ramos, Fernando Fiore, and Peter Fraga, distributed across Twitch, TikTok, YouTube, and Facebook. Positioned as a brand-safe alternative to traditional match coverage, the platform targets 18-34-49 Latino soccer enthusiasts with culturally fluent content, analysis, and customizable sponsorship opportunities.Youth Sports Business ReportCreator Sports Network and the Savannah Bananas Formalize a New Layer in the Sports Rights StackCreator Sports Network has been named the exclusive creator-led streaming partner for the Savannah Bananas' Banana Ball Championship League, distributing four live games simultaneously across YouTube, Twitch, TikTok, Instagram, X, and Facebook through a curated network of digital creators. The deal is structured to treat creator distribution as a standalone rights tier alongside linear and streaming platforms, representing what both parties describe as a structural shift in how sports media rights are packaged and commercialized. CSN is positioning the Savannah Bananas as a proof of concept for the model, which the company is simultaneously applying to other properties including the Bundesliga and Brazil's Campeonato Brasileiro Série A.PR NewswireTBL Team Boxing League Announces Strategic Partnership with Creator Sports Network (CSN)TBL Team Boxing League announced a strategic partnership with Creator Sports Network (CSN) to expand its digital footprint and deliver original content across social and streaming platforms. The collaboration will leverage CSN's network of creators to provide interactive programming and innovative fan engagement opportunities for professional boxing. The partnership reflects a shared commitment to innovation in sports media where live competition and digital storytelling intersect to drive deeper fan connection.