U.S. beef producers
U.S. Beef Producers is a privately held, cattlemen-owned South Dakota company that sources and oversees processing of source-verified, USA-born/raised/harvested beef, selling directly to consumers, retailers, restaurants, schools, and wholesalers at prices below retail.
- Company typePrivate
- Founded-
- HeadquartersPierre, United States
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What U.S. beef producers does
U.S. Beef Producers is a privately held, cattlemen-owned beef sourcing and distribution company headquartered in Ft. Pierre, South Dakota. The company connects American cattle producers directly with consumers, retailers, restaurants, schools, and wholesalers, shortening the conventional meatpacking supply chain to deliver source-verified, USA-born/raised/harvested beef at prices roughly $0.50/lb below retail (averaging ~$225 in savings per whole beef). All packages carry COOL (Country of Origin Labeling) Source Verification, and processing is overseen by the company at state and federally qualified locker plants.
The business generates revenue through a $50 per-head broker fee for sourcing and oversight, processing fees of approximately $1.25/lb of hanging weight (with additional charges for extended hang times of 14–41 days), wholesale sales to commercial buyers, and a commissioned work-from-home sales representative program. Distribution channels include direct pickup at the Ft. Pierre facility, home delivery (state-dependent), and wholesale distribution. Producer-partners include Jon Greenfield (a fifth-generation farmer since 1907), K-Brinkview Farms in Minnesota (a 2,000-head, 2,000-acre four-generation operation that invested in 2019), and the South Dakota-based Smith family (natural, drug-free ranching). The only identified member of the management team is Kim Ulmer, Owner and Sales Director.
Operationally, the company appears to be a small-scale business: its website carries a 2020 copyright, no headcount or financial metrics are disclosed, and there are no records of external funding, M&A activity, or institutional investment. The core value proposition — cattlemen-owned provenance, transparent USA origin, and retail-beating pricing through disintermediation — is positioned against what partners describe as deceptive "Product of the USA" labeling by major packers who repackage imported beef.
U.S. beef producers firmographics
Firmographics- Name
- U.S. beef producers
- Legal name
- U.S. Beef Producers
- Website
- https://usbeefproducers.com
- Company type
- Private
- Operating status
- Operating
- Short description
- U.S. Beef Producers is a privately held, cattlemen-owned South Dakota company that sources and oversees processing of source-verified, USA-born/raised/harvested beef, selling directly to consumers, retailers, restaurants, schools, and wholesalers at prices below retail.
- Ownership category
- akta.pro rank
U.S. beef producers industry classification
Industry- Product category
- Beef Production & Distribution
- NAICS
- Animal Slaughtering and Processing (3116), Livestock Merchant Wholesalers (42452)
- SIC
- Meat Packing Plants (2011), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Beef Wholesale (Primal/Subprimal, Boxed Beef) (AFAIADAA)
- akta.pro secondary industries
- Beef Cattle Trading & Order Buying (Live Cattle) (AFAEABAI), Beef Processing & Packing (AFAKALAA)
Keywords
Where U.S. beef producers is headquartered
LocationHeadquarters
- HQ city
- Pierre
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
U.S. beef producers business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Broker Fee: $50 per head broker fee paid to US Beef Producers for sourcing and overseeing beef purchasing and processing. The customer is invoiced for the beef purchase and processing fees combined.
- Processing Services: Processing fees charged at approximately $1.25/lb hanging weight, with additional charges for extended hang times (14-21 day: $0.90/lb; 22-31 day: +$0.10/lb; 32-41 day: +$0.20/lb).
- Commission Sales: Commission-based work-from-home opportunities selling source-verified beef.
- Wholesale Beef Sales: Wholesale prices available for retail locations, grocery stores, restaurants, schools, and wholesalers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Broker fee per head of cattle |
| Unit Pricing | Pay-as-you-go | Processing costs (14-21 day hang) |
| Unit Pricing | Pay-as-you-go | Extended hang time (22-31 days) |
| Unit Pricing | Pay-as-you-go | Extended hang time (32-41 days) |
| Unit Pricing | Pay-as-you-go | Customer savings vs retail |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels2 records
U.S. beef producers product offering
Product offeringCore offering
U.S. Beef Producers is a cattlemen-owned business that sources, oversees the custom kill and processing of, and sells source-verified beef born, raised, and harvested in the USA. It sells whole, half, and quarter beef directly to consumers and provides wholesale beef to grocery stores, restaurants, schools, and distributors, charging a $50 per-head broker fee plus processing fees of approximately $1.25/lb hanging weight.
Product overview
U.S. Beef Producers is a cattlemen-owned beef sourcing and distribution business that shortens the supply chain by connecting American cattle producers directly with consumers, retailers, restaurants, schools, and wholesalers. The core offerings consist of Source Verified Beef with COOL certification, Custom Kill and Processing Services with a $50/head broker fee and variable hang-time pricing, Wholesale Beef Program for commercial buyers, Home Delivery for direct-to-consumer orders (whole, half, or quarter beef), and a Commissioned Sales Representative Program for work-from-home entrepreneurs. All beef is source verified and processed locally through state and federally qualified plants.
Differentiator
Problem solved
Functional benefit
Products and services
- Source Verified Beef Beef certified as born, raised, and harvested in the USA with COOL (Country of Origin Labeling) source verification on every package. Sold as whole, half, or quarter beef to individual consumers and families.
- Custom Kill and Processing Services Custom kill and beef processing oversight handled by US Beef Producers using state and federally qualified locker plants. Charges a $50 per-head broker fee plus processing costs of approximately $1.25/lb hanging weight, with additional charges for extended hang times (14-21 day at $0.90/lb; 22-31 day +$0.10/lb; 32-41 day +$0.20/lb).
- Wholesale Beef Program Wholesale pricing program for grocery stores, restaurants, schools, and wholesale distributors purchasing source-verified American beef in bulk. Customers contact sales directors for special pricing.
- Home Delivery Direct-to-consumer home delivery of processed beef orders, offering customers approximately $0.50/lb savings versus retail store prices. Delivery availability varies by state.
- Commissioned Sales Representative Program Work-from-home commissioned sales opportunity allowing independent representatives to sell source-verified beef products to consumers on a commission basis.
Quantifiable outcome
- Save approximately $0.50/lb compared to retail prices, averaging $225 in savings per whole beef
Companies that use U.S. beef producers
Customer profileSegments5 records
Ideal customer profiles2 records
U.S. beef producers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
U.S. beef producers partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Jon GreenfieldcoreFifth generation farmer whose family farm has been in operation since 1907. Invested in U.S. Beef Producers to add value to his cattle operation and ensure beef sold is certified born, raised, and harvested in the USA.
- K-Brinkview Farms (Brad and Austin Kruisselbrink)coreFour-generation family farm located north of Woodstock, Minnesota, established in 1944. Raises nearly 2,000 head of beef cattle and farms 2,000 acres. Invested in U.S. Beef Producers in 2019 to provide consumers with quality beef that is home grown, affordable, and sustainable.
- Darrel and Francie SmithcoreSouth Dakota ranching family focused on rotational grazing and natural ranching systems free of drugs, antibiotics, and growth hormones. Vision includes constant improvement and providing exceptionally healthy beef to consumers.
- State and Federally Qualified Locker PlantscoreSmall locker plants throughout the U.S. that are state and federally qualified processors. US Beef Producers has the ability to source and oversee processing of beef throughout America using these facilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
U.S. beef producers competitors and assessment
Company assessmentBroad incumbents
- Cargill: One of the largest global agricultural and meat processors with major beef operations. A broad incumbent in the same value chain whose scale, supply chain, and customer relationships dwarf USBP; comparable as a competitor for wholesale grocery and foodservice accounts.
- Tyson Foods: Largest US beef processor and vertically integrated protein producer. A broad incumbent that dominates commodity beef supply to grocery and foodservice channels that USBP also targets.
- Omaha Steaks: Established direct-to-consumer beef company operating at much greater scale and broader product portfolio (including prepared foods and gifts). Comparable in DTC beef category leadership, though Omaha Steaks is a broad incumbent with significantly larger brand recognition and capital.
Direct peers
- Good Chop: DTC meat delivery service offering customizable cuts of beef and other proteins with sourcing transparency. Comparable direct-to-consumer meat model with an emphasis on quality and convenience for American families.
- ButcherBox: Subscription-based DTC meat company emphasizing grass-fed, source-verified beef. Comparable in target customer (American families seeking trustworthy protein sourcing) and value proposition (quality and transparency), though ButcherBox operates nationally with substantial venture capital backing.
- Crowd Cow: DTC online marketplace connecting consumers directly with specific farms for source-verified beef and other meats. Highly comparable business model: provenance storytelling, farm partnerships, and direct-to-consumer fulfillment, though Crowd Cow operates a digital subscription platform at much greater scale.
- US Wellness Meats: Online retailer specializing in grass-fed and source-verified meats, including a strong emphasis on American-raised beef. Comparable in source-verified, pasture-based positioning and direct shipping to consumers.
- Country Natural Beef: Rancher-owned cooperative marketing natural and source-verified beef to retail and foodservice. Highly comparable cooperative-style ownership structure and producer-anchored supply model, though operating at much larger retail scale.
- Thousand Hills Lifetime Grazed: Grass-fed beef brand sourcing from American ranchers with lifetime-grazed verification. Comparable in source-verified, American-rancher-anchored supply model with similar provenance storytelling.
- Porter Road: Online butcher shipping curated cuts of source-traced, pasture-raised beef directly to consumers. Comparable in DTC positioning and emphasis on farm-to-table provenance, though Porter Road operates its own processing facilities and broader national fulfillment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
U.S. beef producers social profiles
Digital presenceU.S. beef producers financial estimates
Financial estimateRevenue estimate
Valuation estimate
U.S. beef producers leadership team
Management profileNumber of profiles
Profiles1 record
U.S. beef producers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
U.S. beef producers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about U.S. beef producers
What does U.S. beef producers do?
U.S. Beef Producers is a cattlemen-owned business that sources, oversees the custom kill and processing of, and sells source-verified beef born, raised, and harvested in the USA. It sells whole, half, and quarter beef directly to consumers and provides wholesale beef to grocery stores, restaurants, schools, and distributors, charging a $50 per-head broker fee plus processing fees of approximately $1.25/lb hanging weight.
Is U.S. beef producers a public or private company?
U.S. beef producers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was U.S. beef producers founded?
U.S. beef producers was founded in -1.
Where is U.S. beef producers based?
U.S. beef producers is headquartered in Pierre, United States, in the North America region.
How does U.S. beef producers make money?
Four revenue lines are on record. Broker Fee is the primary driver. The others are processing Services, commission Sales and wholesale Beef Sales.
Who are U.S. beef producers's main competitors?
Broad incumbents on record are Cargill, Tyson Foods and Omaha Steaks. Direct peers are Good Chop, ButcherBox, Crowd Cow, US Wellness Meats, Country Natural Beef, Thousand Hills Lifetime Grazed and Porter Road.
Does U.S. beef producers have an API?
No public API is recorded for U.S. beef producers.
What industry is U.S. beef producers in?
U.S. beef producers's product category is Beef Production & Distribution. Its primary akta.pro industry code is AFAIADAA, Beef Wholesale (Primal/Subprimal, Boxed Beef), with a secondary code of AFAEABAI, Beef Cattle Trading & Order Buying (Live Cattle). Its NAICS code is 3116 and its SIC code is 2011.