Mirror Image Photo Booths

What Mirror Image Photo Booths does

Mirror Image Photo Booths is a privately held event services company founded in 2021 in New Orleans, Louisiana, by co-founders Orlando and Troy. The company provides luxury photo and video booth rentals to two primary customer segments: high-end wedding celebrations (engagement parties, bridal showers, rehearsal dinners, weddings, anniversaries) and corporate brand activations (product launches, corporate galas, trade shows, influencer events). It operates from a single headquarters in New Orleans, serving the Gulf South region as the core wedding market while maintaining nationwide brand activation capabilities spanning Houston, Atlanta, New York City, Buffalo, Detroit, and Philadelphia.

The product portfolio comprises multiple differentiated booth experiences: the Mirror Photo Booth (interactive full-length mirror with touch-screen animations), Glam Photo Booth (editorial black-and-white and color with a signature soft-focus filter), Portrait Parlor (studio portrait lounge led by a professional photographer), Spotlight Booth (cinematic editorial capture), Enclosed Photo Booth (classic private booth), and Scribble Booth (interactive video booth with glass-drawing). Additional offerings include Digital Booth, Print Booth, Roaming Photography, Trading Card Experience, AI Photo Booth, and Content Bestie on-site content service. Underlying technology includes generative AI for editorial-style portrait transformation, AI-powered background removal, facial recognition that powers instant text and email gallery delivery, professional studio lighting systems, and interactive touchscreens. Operational technology partnerships with Snappic (booth software) and HoneyBook (booking/workflow) provide the platform backbone.

Revenue is generated primarily through one-time event rental fees, with published packages starting at $2,200 (Glam Print Package), $2,500 (Mirror Print Package), and $3,750 (Portrait Parlor Package). Custom enterprise brand activations — including NFL Super Bowl LIX, Verizon, Pfizer Essence Fest, NASCAR x Alvin Kamara, Crown Royal, Jack Daniel's Coca Cola, American Cancer Society, and New Orleans Fashion Week — represent materially larger engagements. The go-to-market is event-driven and inquiry-based: consumer weddings book via a HoneyBook widget embedded on the website or by phone (504.356.5005), while enterprise brand activations are pursued through direct sales and brand/agency relationships. Distribution relies on self-serve booking, direct field sales, and wedding planner referrals. The company maintains founder ownership with no disclosed outside funding, parent entity, or institutional investment.

Name

Mirror Image Photo Booths

Legal name

Mirror Image Photo Booths

Website

https://mipbco.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Mirror Image Photo Booths provides luxury photo and video booth rentals for weddings and corporate brand activations. Founded 2021 in New Orleans, it uses AI-powered editorial photography and facial recognition sharing, with nationwide activations across major US metros.

Ownership category

akta.pro rank

Product category

Event Photography and Photo Booth Rental Services

NAICS

Commercial Photography (541922), Photographic Services (54192)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Party Photography & Videography Services (HSACACAH)

akta.pro secondary industry

Trade Show & Exhibition Marketing (Booth Design/Build) (MPAAAGAC)

Keywords

• Luxury photo booth rental
• Event photography services
• Wedding photo booth
• Brand activation experiences
• Experiential marketing services

Headquarters

HQ city

New Orleans

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Photo Booth Rentals: Rental of various photo booth experiences (Mirror, Glam, Portrait Parlor, Enclosed, Spotlight, Scribble) for weddings, corporate events, and private celebrations. Packages include professional attendants, unlimited sessions, custom overlays, instant sharing, and curated online galleries.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Mirror Image Photo Booths rents luxury photo and video booth experiences to couples hosting weddings and to brands running corporate activations across the Gulf South and nationwide. The company deploys multiple distinct booth formats (Mirror, Glam, Portrait Parlor, Scribble, Enclosed, Spotlight, Print, Digital, Roaming Photography, AI Photo Booth) staffed by professional attendants, with on-site printing, instant digital sharing, custom branded overlays, and curated online galleries. Pricing is quote-based with packages starting at $2,200 for Glam and $2,500 for Mirror Print.

Product overview

Mirror Image Photo Booths is a luxury photo and video booth rental company offering a portfolio of distinct booth experiences for weddings, corporate events, and brand activations. The core product lineup includes the Mirror Photo Booth (interactive full-length mirror with touch-screen animations), Glam Photo Booth (luxury black and white/color editorial portraits), Portrait Parlor (elevated studio portrait lounge with professional photographer), Enclosed Photo Booth (classic private booth experience), Spotlight Booth (cinematic editorial capture), and Scribble Booth (interactive video experience with glass drawing). Additional offerings include Print Booth, Digital Booth, Roaming Photography, Trading Card Experience, and Content Bestie service. The company operates nationally from New Orleans and has been in business since 2021. Technologies employed include AI-powered photo enhancement, facial recognition for instant sharing, green screen environments, GIF/boomerang capture, professional studio lighting, instant printing, and curated online galleries.

Differentiator

Problem solved

Functional benefit

Brands

• Mirror Image Activations: Brand activation and experiential marketing division serving corporate clients nationwide with strategic storytelling through photo and video experiences.

Products and services

• Mirror Photo Booth An interactive full-length mirror experience combining sleek design with immersive technology, featuring touch-screen animations, custom branded guest flows, attendant-led luxury service, instant sharing, and on-site prints.
• Portrait Parlor An elevated studio portrait lounge led by professional photographer Orlando, featuring professional studio lighting, guided pose direction, custom set design collaboration, and instant sharing powered by facial recognition technology.
• Glam Photo Booth A luxury black and white (or color) photo booth delivering flawless editorial-style portraits with soft-focus skin smoothing, professional studio lighting, and a magazine-worthy finish.
• Scribble Booth An interactive video booth where guests write or draw on a glass surface while being recorded, capturing branded video content enhanced with custom overlays and outro animations.
• Enclosed Photo Booth A classic enclosed photo booth with studio lighting and instant prints, offering a private and nostalgic setting for candid moments.
• Spotlight Booth A cinematic capture experience designed for high-energy private events and weddings, combining editorial photography with cinematic video and intentional lighting for polished imagery.
• Roaming Photography Tech-powered roaming photography that captures dynamic shareable content throughout events and instantly delivers photos to guests, used at large-scale national activations.
• Print Booth A premium photo experience that produces flawless images suited for press coverage, influencer content, and social media engagement at brand activations.
• Digital Booth An interactive photo experience that turns every capture into instantly shareable branded content for corporate activations.
• AI Photo Booth An AI-powered photo booth that transforms guests into editorial-style full-body portraits with cinematic backgrounds and real-time AI background removal.

Quantifiable outcome

• Up to 90 guests served per hour
• +3 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature9 records

Partnerships

Seven partnerships are on record, tiered flagship, core and minor.

• VerizonflagshipGTM or Marketing Partner · 1 January 2025Featured partner at Super Bowl LIX tailgate event, showcasing AI-powered roaming photography technology. Mirror Image provided tech-powered photo capture that instantly delivered content to guests, demonstrating Verizon's commitment to technology innovation for small businesses.
• NFL (Super Bowl LIX)flagshipGTM or Marketing Partner · 1 January 2025Official roaming photography partner for Super Bowl LIX Tailgate, providing AI-powered photo capture technology that turned fan engagement moments into dynamic, shareable content instantly finding every guest.
• NASCAR x Alvin KamaracoreGTM or Marketing Partner · 1 January 2025Interactive trading card experience at Five-O-Fore Golf + Entertainment event, creating shareable moment factory for influencers and fans. Showcased custom branded photo booth integration with NASCAR and Alvin Kamara branding.
• Snappic (Booth Software)coreTechnology or Integration · 1 January 2025Software sponsor providing booth technology platform. Snappic Best Wedding Award winner utilizing their software. Partnership enables AI features, facial recognition sharing, and gallery management capabilities.
• HoneyBookcoreTechnology or Integration · 1 January 2025Booking and scheduling platform partner. Featured on HoneyBook blog and awarded HoneyBook Member Awards 2025. Platform handles inquiry intake, booking management, and client communication.
• PfizercoreGTM or Marketing Partner · 1 January 2025Essence Fest brand activation at Virgin Hotels New Orleans providing yearbook portrait experiences. Pfizer sought elevated photo experiences to engage festival attendees.
• American Cancer Society (Cure Gala)minorGTM or Marketing PartnerAnnual gala photography services for Cure by Design Gala, providing portrait lounge experiences that serve as keepsakes for attendees supporting cancer research.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Foto Master: Foto Master designs and manufactures mirror photo booths, 360 booths, and AI portrait experiences sold to event rental companies worldwide. Adjacent but highly comparable in the AI photo booth / mirror booth category that Mirror Image operates in, and signals the underlying hardware ecosystem.
• TapSnap: TapSnap is a tap-to-start photo booth franchise with open-air, enclosed, and roaming photography options deployed for weddings and corporate events across North America. Comparable in offering lineup (booths plus data capture for brand activations) and in serving the same dual wedding + corporate market.
• ShutterBooth: ShutterBooth is an established photo booth rental and manufacturing brand offering open-air and enclosed booths with custom prints for weddings and corporate events. Comparable as a long-tenured photo booth operator with national footprint serving the same dual market segments.
• Simple Booth: Simple Booth is an iPad-based photo booth platform that powers rentals for events and brand activations, with proprietary software for instant sharing, custom overlays, and lead capture. Closely comparable in technology integration story (facial recognition, instant delivery, branded overlays) and serves the same wedding/corporate buyer.
• Pixster Photo Booths: Pixster Photo Booths is a nationwide photo booth rental company offering digital booths, mirror booths, and GIF/boomerang experiences for weddings, corporate events, and brand activations. Directly comparable in product lineup, target customers, and luxury positioning, though with significantly broader geographic coverage.

Broad incumbents

• Sparks: Sparks is a large global experiential marketing agency delivering brand activations, trade shows, and corporate events for Fortune 500 clients. Comparable at the corporate activation layer where Mirror Image competes for the same enterprise experiential marketing budgets, though with broader creative and production scope.
• Jack Morton Worldwide: Jack Morton is a global brand experience agency producing events, activations, and sponsorship programs for the world's largest brands. Highly comparable at the corporate/brand activation buyer level though operates as a full-service incumbent rather than a photo booth specialist.
• George P. Johnson: George P. Johnson is a large experiential marketing agency specializing in brand activations, trade shows, and sponsored events for global brands. Comparable as an incumbent competitor for the same enterprise activation RFPs that drive Mirror Image's corporate business.
• MKG (MKG experiential): MKG is a creative experiential agency producing brand activations, pop-ups, and corporate events for major brands. Comparable as an enterprise experiential competitor pursuing the same brand activation RFPs Mirror Image targets through Mirror Image Activations, but at significantly larger scale.

Emerging players

• The Bash (formerly GigMasters): The Bash is an event services marketplace connecting consumers and event planners with photographers, photo booth operators, DJs, and entertainers. Comparable as a discovery/booking channel for the same wedding and event buyer, and a potential distribution channel for Mirror Image's wedding booth services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MIPBCO
• LinkedInlinkedin.com/company/mi-activations
• Instagraminstagram.com/mipbco
• TikToktiktok.com/mipbco
• Xx.com/MIPBCO

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirror Image Photo Booths