OnlineEd
- Company typePrivate
- Founded1998
- HeadquartersBeaverton, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What OnlineEd does
OnlineEd, LLC is a Beaverton, Oregon-based association-owned online education provider founded in 1998 and affiliated with the California Association of REALTORS (190,000 members). The company delivers asynchronous pre-license, continuing education, and compliance training courses primarily to licensed real estate, mortgage loan originator, insurance, and construction professionals across 33 US states, with the recent January 2026 acquisition of Empire Learning, LP expanding coverage from 6 to 33 states. Its proprietary learning management system supports video segments, interactive flashcards, read-along audio (MP3), practice test banks, exam simulators, PDF/EPUB eBooks, and automated compliance tracking, with features like the Exam Pass Guarantee and a price-match guarantee on select packages.
The business model operates on three interconnected revenue streams: (1) individual course sales via a self-serve e-commerce website at price points ranging from $25 (CA sexual harassment employee training) to $499 (Washington pre-license Premium package), structured as one-time perpetual licenses across Basic, Standard, and Premium tiers; (2) corporate/Bulk LMS licensing under the InlineEd brand for mortgage and real estate companies requiring enterprise-wide compliance training with annual licensing arrangements, automated rollout, and progress reporting; and (3) referral revenue driven by the California Association of REALTORS affiliation and NMLS direct credit reporting (provider #1400327 since 2009). The customer base is primarily individual SMBs (real estate agents, mortgage loan originators, insurance agents) with select mid-market enterprise relationships for compliance training.
Technology is differentiated primarily through ease-of-use features (flashcards, audio narration, exam simulators) and integration with regulatory systems (NMLS credit reporting, FinCEN BSA-aligned curriculum, CFPB compliance training). The platform supports social login (Google, Apple, Facebook, LinkedIn), Klarna/Afterpay buy-now-pay-later financing, military discounts, and offers a free trial demo site. With 11-50 employees, an 98% student recommendation rate, and 300,000+ lifetime students served, OnlineEd is a mature, profitable, niche operator that has begun a geographic consolidation strategy through M&A rather than organic expansion.
OnlineEd firmographics
Firmographics- Name
- OnlineEd
- Legal name
- OnlineEd, LLC
- Website
- https://onlineed.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
OnlineEd industry classification
Industry- Product category
- Professional Licensing & Continuing Education
- NAICS
- Educational Services (61), Technical and Trade Schools (6115), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)
- akta.pro secondary industries
- Online Learning Content & Course Publishing Platforms (BPAMAJAL), Digital Learning & Course Subscriptions (CRAFAIAD), Corporate/L&D Course Licensing from Creators (B2B Upskilling) (MPACALAH)
Keywords
Where OnlineEd is headquartered
LocationHeadquarters
- HQ city
- Beaverton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OnlineEd business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others
Revenue model
- Individual Course Sales: One-time purchase of individual online courses for pre-license education, continuing education, and professional development. Students purchase specific courses or bundled packages directly via the website. Revenue is recognized upon course enrollment and access grant. Up-sell opportunities exist through tiered packages (Basic, Standard, Premium) with increasing inclusions such as instructor support, textbooks, exam prep, and first-year renewal CE.
- Corporate/Bulk Licensing (LMS): Enterprise-level Learning Management System licensing for mortgage and real estate companies requiring company-wide compliance training. Includes automated rollout, tracking, and reporting. Revenue from bulk purchases, group discounts, and annual licensing arrangements with dedicated oversight accounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Washington Real Estate Pre-License Basic - 90 hours |
| One time/ perpetual license | Pay-as-you-go | Washington Real Estate Pre-License Standard - 90 hours |
| One time/ perpetual license | Pay-as-you-go | Washington Real Estate Pre-License Premium - 90 hours |
| One time/ perpetual license | Pay-as-you-go | Washington Real Estate Fundamentals (individual course) |
| One time/ perpetual license | Pay-as-you-go | Washington Real Estate Practices (individual course) |
| One time/ perpetual license | Pay-as-you-go | Real Estate Math Study Course |
| Freemium | Pay-as-you-go | Washington Real Estate Exam Study Guide |
| One time/ perpetual license | Pay-as-you-go | Oregon Insurance Premium Packages |
| One time/ perpetual license | Pay-as-you-go | Oregon Insurance Standard Packages |
| One time/ perpetual license | Pay-as-you-go | Oregon Insurance Basic Packages |
| One time/ perpetual license | Pay-as-you-go | California Sexual Harassment Employee Training |
| One time/ perpetual license | Pay-as-you-go | California Sexual Harassment Supervisor Training |
| One time/ perpetual license | Pay-as-you-go | West Virginia 4-Hour Mortgage Pre-License Elective |
| One time/ perpetual license | Pay-as-you-go | West Virginia 24-Hour Mortgage Pre-License Package |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
OnlineEd product offering
Product offeringCore offering
OnlineEd is an association-owned online education provider that delivers asynchronous pre-license and continuing education courses for real estate, mortgage, insurance, construction contracting, and HR/workplace compliance professionals across 33 U.S. states. Courses are delivered through a proprietary web-based learning management system with 24/7 access, interactive flashcards, audio narration, exam simulators, and instructor support, plus a corporate LMS that automates rollout and compliance tracking for employer clients.
Product overview
OnlineEd is an association-owned online education provider affiliated with the California Association of REALTORS (190,000 members), offering a comprehensive suite of licensing and continuing education courses across multiple verticals. The product portfolio includes Real Estate Pre-License and Continuing Education, Mortgage Pre-License Education (MLO licensing via NMLS) and Continuing Education, Mortgage Compliance Training (CFPB/AML/SARs), Insurance Pre-License Education (Oregon/California), Construction Contracting Licensing (Oregon), Human Resources Training (Sexual Harassment Prevention), and a Learning Management System (LMS) for enterprise training. Core products are delivered through a web-based learning platform with features including 24/7 access, mobile/desktop compatibility, exam prep, test simulators, instructor support, and automated compliance tracking. The recent acquisition of Empire Learning expanded coverage to 33 states. Course delivery includes video segments, read-along audio, interactive flashcards, practice tests, and completion certificates. The LMS offering enables companies to deploy customized training with automated rollout schedules and compliance reports.
Differentiator
Problem solved
Functional benefit
Products and services
- Real Estate Pre-License Education
- Real Estate Continuing Education
- Mortgage Pre-License Education (MLO Licensing)
- Mortgage Continuing Education
- Mortgage Compliance Training (CFPB / AML / SAR / Red Flags)
- Insurance Pre-License Education
- Construction Contracting Licensing (Oregon CCB)
- California Sexual Harassment Prevention Training
- InlineEd Corporate LMS / Compliance Training Platform
- Empire Learning Real Estate Education (Acquired)
Quantifiable outcome
- 300,000+ students served since 1998
- +4 more outcomes
Companies that use OnlineEd
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
OnlineEd technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature6 records
OnlineEd partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered major, core and minor.
- Empire Learning, LPmajorOnlineEd, LLC acquired the assets of Empire Learning, LP in January 2026. This acquisition expanded OnlineEd's real estate education footprint from 6 states to 33 states by adding 27 states to its existing coverage. The deal brought Empire Learning's team with over 40 years of combined experience in course development and regulatory affairs, along with a base of more than 100,000 previously served students. The acquisition reinforced OnlineEd's position as an association-owned education provider.
- California Association of REALTORScoreOnlineEd is an association-owned education provider affiliated with the California Association of REALTORS, which has 190,000 members. This affiliation provides a trusted referral channel, institutional credibility, and access to the largest state REALTOR association membership base in the country. OnlineEd develops and delivers license training and continuing education specifically for real estate professionals within this ecosystem.
- National Association of REALTORS (N.A.R.)minorOnlineEd is an affiliate member of the National Association of REALTORS (N.A.R.) and has been granted limited right of use of N.A.R. trademarks, trade dress, and phrases. The membership provides brand association and access to the broader REALTOR network beyond the California state affiliation.
- CFPB (Consumer Financial Protection Bureau)minorOnlineEd's mortgage compliance curriculum is designed to help mortgage companies meet CFPB compliance requirements. References the CFPB Exam Manual as the guiding standard for compliance management systems. OnlineEd's AML and SAR training programs are designed around BSA (Bank Secrecy Act) requirements implemented by FinCEN.
- NMLS (Nationwide Multistate Licensing System)coreNMLS (Nationwide Multistate Licensing System) handles mortgage license and registration functions including licensing, tracking, testing, record keeping, and communication for all mortgage loan originators. OnlineEd is an approved NMLS Education Provider since 2009 (NMLS #1400327) and reports course completion credits directly to the NMLS on behalf of students. OnlineEd offers courses in all 50 states and U.S. territories through the NMLS-approved framework.
- FinCEN (Financial Crimes Enforcement Network)minorFinCEN (a bureau of the U.S. Department of the Treasury) implements regulations requiring non-bank mortgage institutions to comply with Anti-Money Laundering (AML) laws and Suspicious Activity Report (SAR) requirements. OnlineEd's mortgage compliance training programs are built around these FinCEN-mandated requirements for the mortgage industry.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
OnlineEd competitors and assessment
Company assessmentEmerging players
- ProTrainings: Online compliance and workplace training provider covering HR-adjacent topics such as sexual harassment prevention, overlapping with OnlineEd's California HR compliance product line.
Direct peers
- RealEstateU: State-by-state online real estate pre-license school offering comparable course packages and exam prep, directly competing with OnlineEd's real estate pre-license products.
- PrepAgent: Online real estate licensing exam preparation and pre-license education provider competing for the same pre-license student segment as OnlineEd.
- The CE Shop: Online real estate pre-license and continuing education provider with multi-state coverage, overlapping directly with OnlineEd's core real estate catalog and serving the same individual licensee customer base.
- CompuCram: Online mortgage licensing education and exam prep provider serving the same NMLS pre-license and CE market as OnlineEd's mortgage product line.
- OnCourse Learning (MortgageU): Provider of mortgage and financial services compliance and licensing education, competing directly with OnlineEd's corporate LMS and mortgage CE offerings.
- 360training: Large-scale provider of professional licensing and corporate compliance training, including mortgage, real estate, and HR compliance — directly competitive with OnlineEd across both B2C individual courses and the corporate LMS/B2B motion.
- Career WebSchool (Mortgage Education): NMLS-approved mortgage pre-license education provider serving the same MLO licensing customer base as OnlineEd's NMLS-approved offerings.
- McKissock Learning: Specialist in real estate and appraiser continuing education with state-by-state coverage, targeting the same individual licensee audience as OnlineEd's real estate CE business.
Broad incumbents
- Kaplan Real Estate Education: Established national education brand offering real estate, mortgage, and financial licensing courses alongside a broad portfolio of test prep and professional education; overlaps with OnlineEd but as one product line within a much larger catalog.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
OnlineEd social profiles
Digital presenceOnlineEd compliance and trust
Trust signalCompliance4 records
OnlineEd financial estimates
Financial estimateRevenue estimate
Valuation estimate
OnlineEd leadership team
Management profileNumber of profiles
Profiles1 record
OnlineEd subsidiaries and ownership
Company hierarchySubsidiaries1 record
OnlineEd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OnlineEd M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OnlineEd
What does OnlineEd do?
OnlineEd is an association-owned online education provider that delivers asynchronous pre-license and continuing education courses for real estate, mortgage, insurance, construction contracting, and HR/workplace compliance professionals across 33 U.S. states. Courses are delivered through a proprietary web-based learning management system with 24/7 access, interactive flashcards, audio narration, exam simulators, and instructor support, plus a corporate LMS that automates rollout and compliance tracking for employer clients.
Is OnlineEd a public or private company?
OnlineEd is a private company. It is classified as corporate owned and is currently operating.
When was OnlineEd founded?
OnlineEd was founded in 1998. It employs 11 to 50 people.
Where is OnlineEd based?
OnlineEd is headquartered in Beaverton, United States, in the North America region.
How does OnlineEd make money?
Two revenue lines are on record. Individual Course Sales are the primary driver. The others are corporate/Bulk Licensing (LMS).
Who are OnlineEd's main competitors?
ProTrainings is listed as an emerging player. Direct peers are RealEstateU, PrepAgent, The CE Shop, CompuCram, OnCourse Learning (MortgageU), 360training, Career WebSchool (Mortgage Education) and McKissock Learning. Kaplan Real Estate Education is listed as a broad incumbent.
Does OnlineEd have an API?
No public API is recorded for OnlineEd.
What industry is OnlineEd in?
OnlineEd's product category is Professional Licensing & Continuing Education. Its primary akta.pro industry code is EDAFACAA, Core Digital Curriculum & Courseware (Full Programs & Units), with a secondary code of BPAMAJAL, Online Learning Content & Course Publishing Platforms. Its NAICS code is 61 and its SIC code is 8200.