HeartLife Foundation

What HeartLife Foundation does

HeartLife Foundation is a patient-led Canadian registered charity founded in 2016 and headquartered in Vancouver, British Columbia. The organization focuses on engaging, educating, and empowering people living with cardiovascular disease through free membership for patients, families, caregivers, healthcare professionals, not-for-profit and corporate partners, and concerned citizens. It is positioned as one of North America's leading patient-led heart disease charities, with advocacy, awareness, and community support as its core missions.

The foundation delivers its programming through a web-based platform comprising the Academy (structured educational resources), the HeartLife Women program (gender-specific cardiovascular resources), a Patient Journey Map, a Health Passport & Toolkit, a Research Hub with clinical trials information, and closed Facebook support groups (Help for Hearts in English and French, plus Canadian Women with Medical Heart Issues). The underlying technology stack is a content-driven WordPress site augmented by community engagement features on Facebook and email newsletters, with no disclosed proprietary AI, mobile app, or software product. Distribution is primarily self-serve through the website, supplemented by healthcare-professional collaborations and policy advocacy.

Revenue is sourced entirely from donations and charitable contributions as a registered Canadian charity (Charitable Registration No. 76199 7493 RR0001). The go-to-market motion is community-led and organic, driven by patient stories, word-of-mouth, peer support networks, and strategic alliances with the World Heart Federation, Global Heart Hub, and Canadian Heart Failure Alliance. With 1–10 employees, the foundation operates as a small, mission-driven organization, and has expanded into formal policy advocacy through the development of the Bill S-204 Policy Framework.

Name

HeartLife Foundation

Legal name

HeartLife Foundation

Website

https://heartlife.ca

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

HeartLife Foundation is a patient-led Canadian charity providing free heart disease education, peer-support communities, and advocacy resources for cardiovascular patients, caregivers, and healthcare partners across North America.

Ownership category

akta.pro rank

Product category

Cardiovascular Patient Advocacy and Education

NAICS

Voluntary Health Organizations (813212), Social Advocacy Organizations (8133), Other Individual and Family Services (624190)

SIC

Services-Membership Organizations (8600), Services-Social Services (8300)

akta.pro primary industry

Cardiac Rehabilitation & Secondary Prevention (HLAKABAJ)

akta.pro secondary industries

Health & Medical Research Grantmaking Foundations (BPAGAKAL), Palliative Care, Hospice & Serious Illness Support (BPAGACAK)

Keywords

• Heart disease education
• Patient advocacy services
• Cardiovascular support groups
• Nonprofit health charity
• Heart failure resources

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Donations and Charitable Contributions: As a registered Canadian charity (Charitable Registration No. 76199 7493 RR0001), HeartLife Foundation relies on donations from individuals, corporate partners, and potentially government grants to fund operations, educational resources, patient support programs, and advocacy initiatives.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

HeartLife Foundation is a patient-led registered charity that engages, educates, and empowers people affected by heart disease through free educational resources, peer-support communities, and advocacy initiatives. It produces awareness campaigns, support-group programming, and patient-education content intended for individuals living with cardiovascular conditions, their families, and caregivers.

Product overview

HeartLife Foundation operates as a patient-led charity offering a suite of educational resources, support programs, and advocacy tools for people living with heart disease. The organization provides a unified platform consisting of educational content (Academy), specialized programs (HeartLife Women), support communities (Help for Hearts Facebook group), research resources (Research Hub), and practical tools (Health Passport & Toolkit, Patient Journey Map). These offerings are delivered through a web-based platform focused on patient education, community support, and healthcare advocacy rather than a commercial technology product.

Differentiator

Problem solved

Functional benefit

Brands

• HeartLife Women: A dedicated section providing resources and support for women, recognizing the unique ways cardiovascular health impacts women's lives, with access to personalized, evidence-based resources and a supportive community.

Products and services

• Heart Disease Patient Education Resources

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and major.

• World Heart Federation (WHF)coreOthersHeartLife Foundation is a member of the World Heart Federation, a global organization working to reduce the global burden of heart disease. This membership provides international credibility, networking opportunities, and alignment with global heart health initiatives.
• Global Heart Hub (GHH)coreOthersHeartLife Foundation is a member of the Global Heart Hub, an international alliance of heart failure patient organizations. This membership connects the foundation with global heart failure advocacy efforts and best practices.
• Canadian Heart Failure Alliance (CHFA)coreOthersHeartLife Foundation is a member of the Canadian Heart Failure Alliance, a national coalition working to improve heart failure care and outcomes in Canada. This membership supports domestic advocacy and collaboration with Canadian healthcare stakeholders.
• Healthcare Professionals and OrganizationscoreStrategic or Co-development PartnerHeartLife Foundation collaborates with healthcare professionals and organizations to advance heart care standards, share best practices, and drive systemic improvements in patient outcomes. These partnerships support education, advocacy, and community connection initiatives.
• Policymakers and Government StakeholdersmajorStrategic or Co-development PartnerHeartLife Foundation engages with policymakers to advocate for better, more equitable cardiovascular care. The organization has developed the Bill S-204 Policy Framework, demonstrating active policy advocacy efforts at the government level.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• American Heart Association: The largest US voluntary health organization focused on cardiovascular disease and stroke, supporting research, patient education, and advocacy. It is the broad incumbent equivalent of HeartLife at significantly greater scale.
• World Heart Federation: The leading global NGO in the cardiovascular disease space, of which HeartLife is a member. It operates at the global advocacy and policy level, comparable in mission but vastly larger in scope and resources.
• Heart & Stroke Foundation of Canada: Canada's largest heart and stroke charity, funding research, advocacy, and education nationwide. It is the dominant incumbent in the same disease space HeartLife serves, with substantially greater resources.
• Heart Failure Society of America: A professional society focused on heart failure research, education, and care. Comparable to HeartLife as a heart-failure-focused organization serving the same patient population, though operating as a clinical society rather than a patient charity.

Direct peers

• Global Heart Hub: An international alliance of heart failure patient organizations of which HeartLife is a member. It is a direct peer operating at international scale across the same heart failure patient-advocacy mission.
• WomenHeart: A US-based patient-led nonprofit specifically focused on women living with heart disease, providing support networks, education, and advocacy. Highly comparable to HeartLife Women as a niche women-focused cardiovascular charity.
• Mended Hearts: A US-based patient-led nonprofit for heart disease patients and families, offering peer-to-peer support, education, and community programs. Closely comparable to HeartLife's patient-led, community-driven model.

Emerging players

• Hypertrophic Cardiomyopathy Association: A patient-focused organization supporting those affected by hypertrophic cardiomyopathy, including advocacy, education, and community connection. Comparable to HeartLife as a condition-specific cardiovascular patient charity.

Regional players

• HeartKids: An Australia-based nonprofit supporting children with congenital heart disease and their families through community programs, advocacy, and research funding. Comparable as a patient-led cardiovascular support organization, though focused on pediatric CHD rather than adult heart disease.
• Arrhythmia Alliance: A UK-based patient-led charity focused on heart rhythm disorders, providing information, support, and advocacy. Comparable in patient-led model and cardiovascular focus, but primarily serving a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/heartlifecanada
• Xx.com/HeartLifeCanada
• LinkedInlinkedin.com/company/heartlife-foundation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HeartLife Foundation