Consorcio del Jamón Serrano Español

What Consorcio del Jamón Serrano Español does

Consorcio del Jamón Serrano Español is a voluntary industry association founded in 1990 and headquartered in Madrid (C/ Basílica 19, 28020) that brings together 19 leading Spanish meat producers and exporters under a unified quality standard and joint international promotion mandate. The consortium is not a product seller; it certifies, promotes, and licenses the 'Consortium Serrano' (Consorcio Serrano) quality seal that member companies apply to their exported Serrano ham. Its flagship certified product, Jamón Consortium Serrano, is a dry-cured Spanish ham made with 100% Spanish raw material, hand-selected piece by piece by expert maestro jamoneros, with a minimum 52-week curing time (average 56 weeks) and a minimum 34% weight loss during aging. The seal is backed by European Union STG (Especialidad Tradicional Garantizada) certification and an internal private standard that exceeds STG minimums, with each certified piece receiving a fire-brand mark and an individually numbered control label for traceability.

The business model rests on three revenue streams: recurring membership dues from the 19 associated producers, licensing of the quality seal to those members, and quality certification/inspection services. The consortium has no direct sales force to end buyers; instead it operates as a B2B discovery and export-promotion hub, connecting international importers, wholesalers, and foodservice operators with member companies through an 8-language website, a dedicated professional area and Back Office portal, recurring international trade fair participation, and formal collaboration with ICEX España Exportación e Inversiones. It has certified 14 million+ pieces cumulatively (as of July 2017) and is present in 80+ countries, with an estimated 750,000 pieces inspected annually for export.

Strategic significance to the Spanish cured ham industry is substantial: Jamón Serrano accounts for approximately 93% of Spain's cured ham production, and the consortium collectively represents the leading brands in this category (including Campofrío, ElPozo, Argal, Costa Food Group, Incarlopsa, Noel Alimentaria, Industrias Cárnicas Tello, and others). The consortium's primary segments are international importers/wholesalers/distributors, international retail and foodservice operators, and its own 19 member Spanish meat producers, all served through a horizontal segmentation approach with member companies retaining their independent go-to-market motions under a shared quality umbrella.

Name

Consorcio del Jamón Serrano Español

Legal name

Consorcio del Jamón Serrano Español

Website

https://consorcioserrano.es

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Founded in 1990, the Consorcio del Jamón Serrano Español is a Madrid-based voluntary association of 19 leading Spanish Serrano ham producers that certifies, promotes, and licenses the Consortium Serrano quality seal for premium dry-cured ham exported to 80+ countries.

Ownership category

akta.pro rank

Product category

Food Quality Certification

NAICS

Food Manufacturing (311), Other Food Manufacturing (3119)

SIC

Sausages & Other Prepared Meat Products (2013), Food And Kindred Products (2000)

akta.pro primary industry

Fermented & Air-Dried Charcuterie (Salami, Pepperoni, Prosciutto-Style) (AFANAEAE)

akta.pro secondary industry

Further Processing (Cooked, Smoked, Cured & Deli Meats) (AFAKALAD)

Keywords

• Cured meat certification
• Quality assurance seal
• Meat export promotion
• Trade association services
• Geographic indication compliance

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Association Member Fees: The consortium is funded by membership dues from its 19 associated Spanish meat companies (leading Serrano ham producers/exporters). These companies pay to belong to the consortium and gain the right to use the Consortium Serrano quality seal on their products.
2. Export Promotion and Brand Licensing: Revenue is derived from promoting the Consortium Serrano brand internationally and licensing the quality seal to member companies. The consortium facilitates export transactions and market access for member brands, connecting importers and distributors with member companies.
3. Quality Certification Services: The consortium conducts inspections, audits, and quality control of member production facilities and products, providing certification services that underpin the market value of Consortium-branded ham in international markets.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Consorcio del Jamón Serrano Español is a voluntary association of Spanish meat companies that owns and manages the "Consortium Serrano" quality seal for Spanish Serrano ham. Its core activity is certifying member producers against stringent production and curing standards and promoting exports of certified Consortium Serrano ham in international markets.

Product overview

The Consortium del Jamón Serrano Español is a voluntary association of 19 leading Spanish meat companies founded in 1990, united to produce and market exclusive, high-quality Spanish Serrano ham. The consortium offers its flagship product, Jamón Consortium Serrano, available in four presentation formats: whole bone-in ham (con hueso), boneless ham (sin hueso), sliced ham (loncheado), and ham in block format (en bloque). All products carry the Consortium Quality Seal certifying hand-selection piece by piece, minimum 12-month curing time (52 weeks), and 100% Spanish raw materials. The consortium also provides a quality certification mark for member companies' products.

Differentiator

Problem solved

Functional benefit

Products and services

• Consortium Serrano Quality Seal / Certification A collective quality certification mark for authentic Spanish Serrano ham, granted to qualifying Spanish meat producers that meet the consortium's standards on curing duration, raw materials, and production processes. It is intended for use on certified Serrano ham sold by member producers in domestic and export markets.
• Export Promotion Services for Spanish Serrano Ham

Quantifiable outcome

• 14,000,000 pieces of Serrano ham certified with the Consortium Serrano seal by July 2017
• +4 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

23 partnerships are on record, tiered core and minor.

• ARGAL Alimentación, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Leading Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal. Raw material is 100% Spanish and production is carried out exclusively in Spain.
• Campofrío Food Group, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Major Spanish meat processing group that produces and exports Serrano ham under the Consortium Serrano quality seal.
• Corporación Alimentaria Guissona, S.A. (bonArea)coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish food corporation that produces and exports Serrano ham under the Consortium Serrano quality seal.
• Embutidos y Jamones España e Hijos, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company specializing in cured meats and Serrano ham production for export under the Consortium Serrano quality seal.
• Elpozo Alimentación, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Leading Spanish meat and food company that produces and exports Serrano ham under the Consortium Serrano quality seal.
• Nico Jamones, S.L.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish company specializing in Serrano ham production and export under the Consortium Serrano quality seal.
• Jamones Arroyo, S.L.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish ham producer that exports under the Consortium Serrano quality seal.
• Noel Alimentaria, S.A.U. (Xarcuteria Noel)coreOthers · 1 January 1990One of the 19 member companies of the consortium. Catalan meat and charcuterie company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Jamones Duriber, S.L.U.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Pere Porxas Pairo, S.L.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company exporting Serrano ham under the Consortium Serrano quality seal.
• Boadas 1880, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Historic Barcelona-based meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Rafael Baró, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Industrias Cárnicas Loriente Piqueras, S.A. (Incarlopsa)coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Far Jamón Serrano, S.A. (Mediterranean Foods)coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Bell España Alimentación, S.L.U.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Previously known as Sánchez Alcaraz. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Cárnicas Serrano, S.L.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Grupo Empresarial Costa, S.L. (Costa Food Group)coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat and pork production group producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Hijos de José Martínez Somalo, S.L.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Industrias Cárnicas Tello, S.A.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Embutidos Rodríguez, S.L.U.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• Torre de Núñez de Conturiz, S.L.U.coreOthers · 1 January 1990One of the 19 member companies of the consortium. Spanish meat company producing and exporting Serrano ham under the Consortium Serrano quality seal.
• European Union — STG Certification (Specialidad Tradicional Garantizada)coreOthersThe European Union's STG certification protects the 'Jamón Serrano' denomination. The consortium's quality standard exceeds STG minimums, and its member companies benefit from the EU regulatory framework that recognizes the traditional character of Spanish Serrano ham production.
• ICEX España Exportación e InversionesminorGTM or Marketing PartnerThe consortium collaborates with ICEX (Spanish Institute for Foreign Trade) in its international promotion activities, including relations with agencies, ministries, and institutions to support the export of Spanish Serrano ham.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Others

• Consorzio Salumi Italiani: Italian cured meats industry consortium representing a broader portfolio of traditional charcuterie products; adjacent category with a comparable collective-promotion and standards-defense model applied across multiple cured meat types rather than a single denomination.
• Fundación del Jamón Serrano Español: Spanish industry foundation dedicated to Serrano ham research, training, and promotion; complementary ecosystem player that supports the same category with research and educational activity rather than direct commercial certification.

Direct peers

• Consorzio del Prosciutto di Parma: Italian Parma Ham Consortium; the structural analog of the Spanish Serrano consortium, certifying premium dry-cured ham under a protected denomination and promoting exports internationally. Same business model (collective quality certification, B2B export promotion, numbered marks). Highly comparable.
• Consorzio del Prosciutto di San Daniele: Italian San Daniele Ham Consortium; another air-dried cured ham certification body that governs production standards, traces each piece, and protects the protected designation internationally. Directly comparable product category and consortium governance model.
• Consejo Regulador DOP Jamón de Guijuelo: Spanish PDO regulatory body for Guijuelo-origin Serrano ham; another denomination-based Serrano certification body with parallel structure and a focus on premium positioning and export promotion.
• Consejo Regulador DOP Jamón de Teruel: Spanish PDO regulatory body for Teruel-origin Serrano ham; governs a competing geographic denomination within the same Serrano category, performing similar quality certification and traceability functions for member producers.

Broad incumbents

• ASICI (Asociación Interprofesional del Cerdo Ibérico): Spanish Iberian pig sector interprofessional representing producers and processors of Jamón Ibérico; a related but broader/higher-tier Spanish cured meat collective, with comparable industry-body structure and similar role in standards and export promotion.
• INTERPORC (Interprofesional del Porcino de Capa Blanca): Spanish white pork interprofessional representing the broader pig sector; a larger, broader industry body that overlaps with the Serrano consortium's domain and shares the same Spanish export-promotion and standards-setting mandate, but at the whole-species level rather than the cured Serrano niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/consorciojamon
• Facebookfacebook.com/JamonConsorcioSerrano
• LinkedInlinkedin.com/company/consorcio-del-jam-n-serrano-espa-ol

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Consorcio del Jamón Serrano Español