Macchialina
Macchialina is a privately held, founder-owned Italian restaurant group in Miami-Dade operating a flagship fine-dining restaurant in Miami Beach, an embedded martini and crudo bar (Fluke), and a new pizzeria and bottle shop (Bar Bucce), supplemented by a monthly Wine Club subscription and private event hosting.
- Company typePrivate
- Founded2012
- HeadquartersMiami Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Macchialina does
Macchialina is a privately held, founder-owned restaurant group operating in Miami-Dade County, Florida. Its core business is a rustic Italian restaurant at 810 Alton Road in Miami Beach, founded in June 2012 by Chef Michael Pirolo, Jacqueline Pirolo (Owner and Beverage Director), and Jennifer Chaefsky. The business serves dine-in customers with handmade pastas, seasonal Italian cuisine, and a curated wine program, and it operates two adjacent concepts: Fluke, a martini and crudo bar located inside the main restaurant, and Bar Bucce, a pizzeria, bottle shop, and provisions market in the Little River neighborhood of Miami that opened in May 2025. The group's products and services are culinary and experiential rather than technology-based; the underlying technology stack consists of standard third-party restaurant platforms (Resy for reservations, ToastTab for point-of-sale and pickup, Uber Eats for delivery, and Table22 for the Wine Club subscription), with no proprietary technology or software products of its own.
The business model is a hybrid of dine-in restaurant sales, off-premise food sales (pickup and delivery), a subscription-based wine club with monthly curated Italian wine boxes available for pickup or delivery within Miami-Dade, gift card sales, and private event hosting for groups of ten or more. Pricing is a la carte and prix fixe at the table, with a four-course chef's tasting menu at $75 per person and optional $55 wine pairing, cocktail pricing at $17-$19, and wines by the glass from $16-$32. A 20% automatic gratuity and a 3% credit card surcharge are applied to all checks. Distribution is concentrated in physical locations in Miami Beach and Little River, with the Wine Club providing the only non-Geofenced recurring revenue stream.
Customer segments are consumer-focused and local: Miami residents in South Beach's residential west side (primary), in-the-know tourists seeking destination dining, wine enthusiasts who subscribe to the Wine Club, and private event hosts (corporate and celebratory). The group has no enterprise customers, no recurring B2B contracts, and no disclosed external investors or parent company; ownership rests with the three co-founders. The business's competitive position is built on culinary credentials (James Beard semi-finalist, multiple Wine Spectator awards, 2025 MICHELIN Sommelier Award) rather than on scale, technology, or distribution.
Macchialina firmographics
Firmographics- Name
- Macchialina
- Legal name
- Macchialina
- Website
- https://macchialina.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Macchialina is a privately held, founder-owned Italian restaurant group in Miami-Dade operating a flagship fine-dining restaurant in Miami Beach, an embedded martini and crudo bar (Fluke), and a new pizzeria and bottle shop (Bar Bucce), supplemented by a monthly Wine Club subscription and private event hosting.
- Ownership category
- akta.pro rank
Macchialina industry classification
Industry- Product category
- Italian Restaurant / Casual Fine Dining
- NAICS
- Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
- akta.pro secondary industries
- Chef’s Table & Tasting Menu Restaurants (THAFACAG), Neighborhood & Sports Bars (THAFAEAA)
Keywords
Where Macchialina is headquartered
LocationHeadquarters
- HQ city
- Miami Beach
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Macchialina business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Dine-in Restaurant Sales: Revenue from food and beverage sales during dine-in service at Macchialina and Fluke martini & crudo bar. Includes cocktails, wines, and chef-prepared Italian dishes.
- Wine Club Subscription: Monthly curated wine subscription box featuring hand-selected bottles from Italian and boutique producers, with themed boxes, kitchen treats, and priority event access.
- Pickup and Delivery Orders: Revenue from takeout and delivery orders through ToastTab and Uber Eats platforms. Pasta dishes designed to travel well.
- Gift Cards: Virtual gift cards sold through ToastTab and physical gift cards available at the restaurant.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Chef's Tasting Menu - Four course prix fixe dinner |
| Unit Pricing | Pay-as-you-go | Individual menu items - Antipasti |
| Unit Pricing | Pay-as-you-go | Pasta dishes |
| Unit Pricing | Pay-as-you-go | Entrée dishes |
| Unit Pricing | Pay-as-you-go | Cocktails and martinis |
| Unit Pricing | Pay-as-you-go | Wine by the glass |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels4 records
Macchialina product offering
Product offeringCore offering
Macchialina is a rustic Italian restaurant in Miami Beach that serves handmade pastas, seasonal Italian cuisine, and a curated wine program. The group operates three distinct dining concepts — the flagship Macchialina restaurant, Fluke martini & crudo bar, and Bar Bucce pizzeria/bottle shop — alongside a monthly Wine Club subscription, pickup and delivery service, gift cards, and private event hosting.
Product overview
Macchialina is a rustic Italian restaurant group in Miami Beach operating a portfolio of distinct dining concepts. The core offering is Macchialina Restaurant (810 Alton Road) featuring handmade pastas, seasonal Italian cuisine, and an award-winning wine program. Adjacent concepts include Fluke Martini & Crudo Bar (a cozy martini bar tucked inside Macchialina), and Bar Bucce (a pizzeria, bottle shop, and provisions market in Little River). The group also offers subscription services through its Wine Club (monthly curated wine boxes via Table22 platform), gift cards (virtual and physical), pickup and delivery services (via Toast Tab and Uber Eats), and private event catering for groups of 10 or more.
Differentiator
Problem solved
Functional benefit
Brands
- Fluke: A martini and crudo bar tucked inside Macchialina, offering ultra-fresh crudos, cold dishes, and crafted cocktails alongside a seasonal wine list.
- Bar Bucce
Products and services
- Macchialina Restaurant Rustic Italian restaurant in Miami Beach offering handmade pastas, seasonal Italian cuisine, and a curated wine program with indoor and outdoor seating, plus takeout and delivery options.
- Fluke Martini & Crudo Bar Martini and crudo bar tucked inside the Macchialina restaurant, offering ultra-fresh crudos, composed cold dishes, light snacks, and crafted cocktails alongside a seasonal wine list. Open Wednesday through Sunday 5PM-11PM, no reservations required.
- Bar Bucce Pizzeria, bottle shop, and provisions market in Miami's Little River neighborhood offering handcrafted naturally leavened pizzas, seasonal dishes, pantry essentials, and curated wines and spirits selected by Beverage Director Jacqueline Pirolo. Open for dinner 5-11PM, no reservations required.
- Wine Club Monthly wine subscription curated by Beverage Director Jacqueline Pirolo. Each themed box features hand-selected bottles from Italian and international boutique producers, includes monthly kitchen treats, first access to limited dishes, and priority event access. Available for pickup or delivery within Miami-Dade, managed through the Table22 platform.
- Gift Cards Virtual and physical gift cards for use at Macchialina. Virtual cards are sold online through ToastTab and physical cards are available for purchase at the restaurant.
- Private Events & Catering Event hosting services for groups of 10 or more, including weddings, corporate cocktail hours, and custom functions. A dedicated event specialist, Andre, coordinates inquiries through the website contact form.
Quantifiable outcome
- 3½ star Excellent rating from The Miami Herald in first year of operation
- +3 more outcomes
Companies that use Macchialina
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Macchialina technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Macchialina partnerships and signals
Strategic signalScale indicators4 records
Recent moves8 records
Expansion highlights5 records
Macchialina competitors and assessment
Company assessmentDirect peers
- Fratelli Lyon: Italian restaurant in Miami's Sunset Harbour neighborhood with handmade pastas and a strong wine program. Directly comparable casual-but-sophisticated Italian neighborhood dining targeting a similar Miami resident and visitor base.
- Casa Tua Miami: Upscale Italian restaurant in South Beach/Miami. Directly comparable as a high-end Italian dining destination with prix-fixe menu, strong wine program, and similar neighborhood/customer base.
- Forte dei Marmi Miami: Miami's high-end Tuscan seafood/Italian restaurant in South of Fifth. Direct peer with similar Italian focus, premium pricing, chef-driven menu, and overlapping Miami Beach clientele.
- Scarpetta Miami: Italian fine-dining concept led by Scott Conant, with a Miami Fontainebleau location. Directly comparable as a chef-driven modern Italian with handmade pastas; notably, Macchialina's chef previously ran the Fontainebleau Scarpetta kitchen.
- Il Gabbiano Miami: High-end Italian fine dining in Downtown/Brickell Miami. Directly comparable chef-driven Italian with handmade pastas, traditional preparations, and Miami luxury clientele.
- Carpaccio at Bal Harbour: Long-standing upscale Italian restaurant in Bal Harbour Shops serving a luxury Miami Beach clientele. Direct peer with similar Italian cuisine, handmade pastas, and curated wine list serving an affluent Miami audience.
Emerging players
- Cucina Enoteca Miami: Italian restaurant with curated wine program in a Miami location. Comparable on wine-club/Italian combination offering; peer at intersection of full-service Italian and a wine-led identity.
- Harry's Pizzeria (Michael Schwartz): Casual neighborhood Italian pizzeria concept from James Beard chef Michael Schwartz in Miami's Design District. Closely comparable to the Bar Bucce sub-concept: casual Italian pizza-forward format in Miami.
Broad incumbents
- Makoto Miami: Stephen Starr concept in Bal Harbour offering modern Japanese with upscale service. Comparable as a chef-driven, MICHELIN-recognized (Starr-trained Jennifer Chaefsky worked under Starr) Miami fine-dining concept; not Italian but a peer for shared talent lineage and tier.
- Cipriani Miami: Italian fine dining brand with Miami presence (Cipriani Downtown). Comparable upscale Italian cuisine with curated wine and white-tablecloth service. Functions as a broader luxury hospitality incumbent vs. Macchialina's chef-anchored identity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Macchialina social profiles
Digital presenceMacchialina financial estimates
Financial estimateRevenue estimate
Valuation estimate
Macchialina leadership team
Management profileNumber of profiles
Profiles3 records
Macchialina subsidiaries and ownership
Company hierarchySubsidiaries2 records
Macchialina funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Macchialina M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Macchialina
What does Macchialina do?
Macchialina is a rustic Italian restaurant in Miami Beach that serves handmade pastas, seasonal Italian cuisine, and a curated wine program. The group operates three distinct dining concepts — the flagship Macchialina restaurant, Fluke martini & crudo bar, and Bar Bucce pizzeria/bottle shop — alongside a monthly Wine Club subscription, pickup and delivery service, gift cards, and private event hosting.
Is Macchialina a public or private company?
Macchialina is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Macchialina founded?
Macchialina was founded in 2012. It employs 11 to 50 people.
Where is Macchialina based?
Macchialina is headquartered in Miami Beach, United States, in the North America region.
How does Macchialina make money?
Four revenue lines are on record. Dine-in Restaurant Sales are the primary driver. The others are wine Club Subscription, pickup and Delivery Orders and gift Cards.
Who are Macchialina's main competitors?
Direct peers on record are Fratelli Lyon, Casa Tua Miami, Forte dei Marmi Miami, Scarpetta Miami, Il Gabbiano Miami and Carpaccio at Bal Harbour. Emerging players are Cucina Enoteca Miami and Harry's Pizzeria (Michael Schwartz). Broad incumbents are Makoto Miami and Cipriani Miami.
Does Macchialina have an API?
No public API is recorded for Macchialina.
What industry is Macchialina in?
Macchialina's product category is Italian Restaurant / Casual Fine Dining. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants, with a secondary code of THAFACAG, Chef’s Table & Tasting Menu Restaurants. Its NAICS code is 722511 and its SIC code is 5810.