What Esim does

Esim (esim.co) is a privately held affiliate comparison platform that aggregates and normalizes eSIM data plan pricing from 12 indexed global providers across more than 200 destinations. Operated by Esim Mimarlik Muhendislik Ins. Taah. Ltd. Sti., a Turkish limited liability company established in 2025 and headquartered in Balikesir, the platform functions as a discovery and filtering layer rather than a reseller. Users search for destinations, compare plans side by side using deterministic price-per-GB normalization, and are redirected to provider checkout pages for purchase and activation.

The platform's technical architecture centers on a price-per-GB calculation engine that enables apples-to-apples comparison across providers with heterogeneous pricing structures, supported by daily CI/CD data feeds sourced from official provider APIs, provider-supplied CSV feeds, and build-time catalog inputs. An AI-powered natural language search interface on the homepage interprets queries such as "best unlimited data plan for USA next week" to route users to relevant destinations and filter configurations. The site also features an interactive Plan Finder ("Help Me Choose") that filters by trip duration, data needs, and hotspot requirements, alongside a Provider Comparison Hub for head-to-head evaluation and a curated set of architectural and travel guides for destinations including Amsterdam, Lisbon, Tokyo, Paris, and London.

The business model is exclusively affiliate-referral based: esim.co earns commissions from providers when redirected users complete purchases, but does not process payments, sell eSIMs, or require user accounts. The platform monetizes organic search traffic through SEO-optimized destination, regional, and city landing pages, with no paid advertising, banner ads, or pop-ups. Customer segments are entirely consumer-side — international travelers, digital nomads, and short- and long-stay visitors seeking affordable mobile data abroad — while revenue flows from a concentrated set of 12 B2B provider relationships. Geographic coverage spans Europe, Asia, the Americas, Africa, Oceania, the Caribbean, Latin America, and the Middle East.

Name

Esim

Legal name

Esim Mimarlik Muhendislik Ins. Taah. Ltd. Sti.

Website

https://esim.co

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Esim (esim.co) is a Turkey-based affiliate comparison platform that aggregates and normalizes eSIM data plan pricing from 12 global providers across 200+ destinations, redirecting consumer travelers to provider checkout pages to earn affiliate commissions.

Ownership category

akta.pro rank

Headquarters

HQ city

Balikesir

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Affiliate Referral Revenue: esim.co earns commissions from providers when users redirect from the comparison site to provider checkout pages and complete purchases. The platform operates as an affiliate discovery layer without handling payments or transactions. No credit card or payment data is stored on the platform.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

esim.co is a selective discovery and filtering layer that aggregates eSIM plan data from 12 indexed providers and ranks them using a deterministic price-per-GB formula across 200+ destinations. Users compare side-by-side, filter by data size, validity, provider, and plan type, and are then redirected to the chosen provider's website to complete the actual purchase. The platform itself does not sell or activate eSIMs and operates without signup, payment handling, or stored user accounts.

Product overview

esim.co is a selective eSIM plan comparison and discovery platform that aggregates pricing data from 12 indexed global providers (Airalo, Nomad, Saily, Ubigi, GigSky, Yesim, Roamless, Maya Mobile, eSIM.net, Airhub, aloSIM, and Truely), covering over 200 destinations worldwide. The platform provides country-specific comparison pages, regional plan categories (Europe, Asia, Global, Cruises), and travel guides with architectural routes. Key features include an AI-powered natural language search, an interactive Plan Finder ('Help Me Choose') for guided plan selection, and a Provider Comparison Hub for side-by-side evaluation. The platform operates as a filtering layer, redirecting users to provider checkout pages for purchase—esim.co does not sell plans directly.

Differentiator

Problem solved

Functional benefit

Products and services

• eSIM Plan Comparison Platform A free, signup-free comparison and discovery platform that aggregates eSIM plan data from 12 indexed providers across 200+ destinations, ranks plans via a deterministic price-per-GB formula, and redirects users to provider websites for purchase. Targeted at individual international travelers seeking affordable mobile data abroad.
• Country eSIM Comparison Pages Destination-specific comparison pages (e.g., Japan, Brazil, USA, France) that surface indexed plans from multiple providers with filters for data size, price, validity, provider, and plan type, plus Top 5 recommendations and sort options such as Lowest Price, Highest Data, Best Value, and Most Popular. For individual travelers planning a trip to a specific country.
• Regional eSIM Plans Regional comparison pages covering Europe, Asia, Latin America, Middle East, Caribbean, Oceania, Africa, EU+UK, and Global tiers, enabling multi-country plan comparison for travelers visiting multiple destinations on a single itinerary.
• Cruises & Ferries eSIM Plans Specialized comparison category for maritime connectivity plans covering cruises and ferries, with dedicated comparison pages for cruise eSIM options including providers such as GigSky that specialize in maritime coverage. For cruise passengers, ferry travelers, and travelers with ship-based itineraries.
• Architecture & Travel Guides Curated city guides featuring architectural routes, key stops, photography tips, and connectivity planning notes integrated with eSIM plan recommendations for destinations including Amsterdam, Lisbon, Mexico City, Paris, Barcelona, Tokyo, London, and Rio de Janeiro. Designed for culturally curious travelers combining sightseeing with mobile data planning.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• AiralocoreChannel Partner/ Reseller/ DistributorPrimary indexed provider with broad destination coverage (200+ countries). Trustpilot rating 4.6. Airalo provides structured plan data for normalization on esim.co comparison pages. Revenue generated through affiliate referrals when users purchase.
• Nomad eSIMcoreChannel Partner/ Reseller/ DistributorIndexed provider with competitive pricing and simple UX. Trustpilot rating 4.3. Provider of 100+ country coverage included in esim.co comparison data feeds.
• SailycoreChannel Partner/ Reseller/ DistributorNord Security-backed eSIM service with privacy focus. Trustpilot rating 4.4. 150+ countries coverage. Indexed provider with structured plan data normalized for comparison.
• UbigicoreChannel Partner/ Reseller/ DistributorTransatel-backed eSIM service with strong EU/Asia plan availability. Trustpilot rating 4.3. 190+ countries coverage. Indexed provider offering business plans alongside consumer options.
• GigSkycoreChannel Partner/ Reseller/ DistributorGlobal coverage provider with cruise/maritime eSIM specialization. Trustpilot rating 4.5. 200+ countries coverage. Offers unlimited data options included in comparison data.
• YesimcoreChannel Partner/ Reseller/ DistributorProvider with competitive unlimited plans. Trustpilot rating 4.5. 120+ countries coverage. Indexed for plan normalization and comparison.
• RoamlesscoreChannel Partner/ Reseller/ DistributorPay-as-you-go model with no expiration on plans. Trustpilot rating 4.6. 165+ countries coverage. Unique selling point of flexible usage without time pressure.
• aloSIMminorChannel Partner/ Reseller/ DistributorBudget pricing provider with basic plan options. Trustpilot rating 4.2. 170+ countries coverage. Lower price-point option in the comparison dataset.
• Maya MobileminorChannel Partner/ Reseller/ DistributorBudget-friendly option with good value positioning. Trustpilot rating 4.0. 130+ countries coverage. Included in indexed comparison data.
• TruelyminorChannel Partner/ Reseller/ DistributorProvider with lower starting prices in some Asian destinations. Trustpilot rating 4.0. 100+ countries coverage. Part of indexed provider dataset.
• AirhubminorChannel Partner/ Reseller/ DistributorCompetitive niche pricing provider. Trustpilot rating 3.9. 100+ countries coverage. Lower-tier indexed provider in comparison ecosystem.
• eSIM.netminorChannel Partner/ Reseller/ DistributorEuropean network-focused provider with O2 and Vodafone plans. Trustpilot rating 4.0. 150+ countries coverage. Specialization in European destinations.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• eSIMDB: eSIMDB is an independent eSIM comparison site that aggregates and ranks eSIM plans by destination. It is the closest direct head-to-head competitor to esim.co, using a similar affiliate-based comparison model for international travelers.
• Holafly: Holafly is a major eSIM provider with strong presence in Europe and Latin America. While not indexed on esim.co today, it is a directly comparable competitor in the travel eSIM space and a candidate for future indexing as the platform expands its provider set.
• Ubigi: Ubigi is an indexed provider on esim.co with strong EU/Asia coverage and a Transatel backing. It is comparable as both a comparison data source and a competing eSIM provider offering consumer and business plans to international travelers.
• Airalo: Airalo is the largest direct eSIM provider and the primary indexed source for esim.co. It is comparable because esim.co monetizes Airalo's offerings via affiliate redirect; Airalo is also the most likely provider to launch its own comparison surface that could disintermediate esim.co.
• Nomad eSIM: Nomad is one of esim.co's core indexed eSIM providers with 100+ country coverage. It is directly comparable as a provider whose plans appear on esim.co's comparison pages, and competes in the same end-customer acquisition channel via affiliate and direct marketing.
• SimOptions: SimOptions is an established travel SIM/eSIM marketplace aggregating multiple providers for international travelers. It is comparable as an earlier-generation comparison platform with overlapping inventory and the same affiliate-driven business model.
• Saily: Saily (Nord Security-backed) is a core indexed provider on esim.co with privacy-first positioning. It is comparable both as a data source for comparison and as a competing privacy-focused eSIM brand targeting similar international traveler personas.
• Airhub: Airhub is both an indexed provider on esim.co (with a lower-tier rating) and a competing eSIM brand. It is comparable as a niche/pricing-focused alternative provider competing for the same budget-conscious traveler segment.
• GigSky: GigSky is an indexed provider on esim.co specializing in maritime and cruise eSIMs. It is comparable as a comparison data source for the cruises category and as a competing provider for premium unlimited-data travelers.

Broad incumbents

• Booking.com: Booking.com is a broad travel incumbent whose destination pages attract the same high-intent traveler audience esim.co targets via SEO. While it does not sell eSIMs, its dominance in travel search represents the most significant competitive SEO threat to esim.co's destination-keyword traffic strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Esim