Message On Hold Plus

What Message On Hold Plus does

Message On Hold Plus is a privately-held on-hold messaging solutions provider founded in 1991 and based in Greensboro, United States. The company served nationwide business customers across various industries with voice talents, music, and supporting technology designed to drive marketing campaigns and customer engagement during on-hold phone experiences. Its core product was content production and delivery for business telephone on-hold systems, with no proprietary technology platform or AI/ML components disclosed.

Following its acquisition by Spectrio LLC — a leader in the on-hold messaging industry operating since 1986 — Message On Hold Plus was integrated into Spectrio's broader portfolio. The combined entity now offers digital signage, overhead music, cloud-based VoIP phone service for small business, and on-hold messaging solutions, along with expanded voice artists, customer care, creative, and technical support teams. Long-time Message On Hold Plus team leader Daniel Shirley joined Spectrio's staff post-acquisition to provide operational continuity. The business operated with 1-10 employees and no public revenue disclosures, consistent with a niche SMB-focused content services firm.

Name

Message On Hold Plus

Legal name

Message On Hold Plus

Website

https://mohplus.com

Company type

Private

Founded year

1991

Operating status

Acquired

Headcount range

1–10 employees

Short description

Message On Hold Plus is a Greensboro, US-based on-hold messaging solutions provider, founded in 1991, that served nationwide business customers with voice talents, music, and technology for marketing campaigns, and is now a wholly-owned subsidiary of Spectrio LLC.

Ownership category

akta.pro rank

Product category

On-Hold Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Other Services Related to Advertising (54189), All Other Telecommunications (517810)

SIC

Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Loyalty, Rewards & Retention Platforms (BPAFAFAH)

akta.pro secondary industry

Sales Support & Customer Retention (Upsell, Win-back, Loyalty) (BPAAABAB)

Keywords

• On-hold messaging
• Telephone marketing audio
• Business music services
• Voice talent production
• Marketing audio content

Headquarters

HQ city

Greensboro

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Message On Hold Plus provided on-hold marketing services, including custom on-hold messaging, voice talent recordings, and licensed business music, to business customers across the United States. Following acquisition by Spectrio LLC, the offering was broadened to include digital signage, overhead music, and cloud-based VoIP phone service for small business marketing campaigns.

Product overview

Message On Hold Plus was an independent provider of on-hold messaging solutions. The company has been acquired by Spectrio, LLC, a leader in the on-hold messaging industry operating since 1986. Following the acquisition, Message On Hold Plus became part of Spectrio's portfolio, which now offers digital signage, overhead music, cloud-based VoIP phone service for small business, and On-Hold Messaging solutions. The combined entity provides marketing solutions including voice talents, music, technology, and additional services. Long-time Message On Hold Plus team leader Daniel Shirley joined the Spectrio staff following the acquisition.

Differentiator

Problem solved

Functional benefit

Products and services

• On-Hold Messaging Solutions
• Voice Talent and Music Production Services
• Digital Signage Solutions
• Overhead Music Service
• Cloud-Based VoIP Phone Service for Small Business

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• SpectriocoreStrategic or Co-development PartnerMessage On Hold Plus was acquired by Spectrio, LLC, a leader in the on-hold messaging industry. The acquisition brings innovative services and marketing solutions to customers. Daniel Shirley, long-time Message On Hold Plus team leader, joined the Spectrio staff providing continuity along with expanded voice artists, customer care, creative, and technical support teams.

Scale indicators1 record

Expansion highlights3 records

Regional players

• Music Concierge: Music Concierge provides custom-curated background music and audio branding solutions primarily in the UK and Asia-Pacific, offering comparable services to the overhead music and audio branding elements of Message On Hold Plus in different geographies.

Broad incumbents

• Nextiva: Nextiva is a large cloud-based VoIP and business communications provider that overlaps with Spectrio's expanded portfolio (cloud VoIP) and is an adjacent competitor in the small business telephony and unified communications space.
• Mood Media: Mood Media is a large incumbent in in-store audio, music, and messaging for businesses. It is a broader market player that overlaps with Message On Hold Plus's overhead music and on-hold messaging offerings, but operates across a wider portfolio.

Direct peers

• OnHold.com: OnHold.com is a direct competitor offering on-hold messaging, music on hold, and related telephone audio marketing services to businesses, serving the same customer base with the same core product category.
• Easy On Hold: Easy On Hold provides on-hold messaging, music on hold, and audio marketing solutions to businesses, making it a direct competitor with similar service offerings, target customers, and business model.
• PlayNetwork: PlayNetwork provides in-store music, messaging, and media solutions for businesses, directly competing in the commercial music and on-hold/overhead audio space.
• TelePros: TelePros is a direct competitor offering on-hold messaging, IVR voice prompts, and telephone audio branding services to businesses, closely aligned with Message On Hold Plus's core product.
• Spectrio: Spectrio is the parent company that acquired Message On Hold Plus and is itself a leading provider of on-hold messaging, overhead music, digital signage, and cloud-based VoIP services - directly overlapping with the legacy business and now the owner of Message On Hold Plus.

Emerging players

• Soundtrack Your Brand: Soundtrack Your Brand provides licensed background music streaming for businesses, partially overlapping with the overhead music component of Message On Hold Plus's service portfolio.
• Cloud Cover Music: Cloud Cover Music is a business music streaming service that competes with the overhead music and background music elements of Message On Hold Plus's offering, focused on cloud-delivered audio for businesses.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/message-on-hold-plus-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Message On Hold Plus