What Delaware Lottery does

Delaware Lottery is a state government agency operating under the Delaware Department of Finance that runs the state's statutory lottery, instant (scratch-off), video lottery, table games, sports lottery, and iGaming programs. Founded following legislation signed on May 31, 1974, with the first games launched in 1975, the agency is directed by Helene Keeley and operates with a staff of approximately 58 from its headquarters at 1575 McKee Road in Dover. Its distribution footprint encompasses more than 600 licensed retailers statewide, three exclusive casino partners (Delaware Park, Bally's Dover Casino Resort, and Harrington Raceway & Casino) hosting over 6,200 video lottery machines, and digital channels for online sports betting and iGaming.

The product portfolio spans multi-state draw games (Powerball, Mega Millions, Lotto America, Lucky for Life, Hot Lotto), state-specific draws (Play 3, Play 4, Play 5, Multi-Win Lotto), KENO with drawings every 3.5 minutes, and instant scratch tickets priced from $1 to $50. Core digital infrastructure includes the Scientific Games Momentum ecosystem powering the iLottery program with over 250 digital instant-win titles, the BetRivers / Rush Street Interactive platform delivering iGaming and online sports across all three casino partners, and the unified Sports Mobile Single App launched December 27, 2023. A Players Club loyalty program launched August 31, 2023 provides second-chance drawings, points, coupons, and digital playslips through deilottery.com.

Revenue is generated through transaction-based commissions and state shares across each product vertical. Video Lottery revenue is split approximately 44% to tracks as commissions, 37.5% to the State General Fund, 10.7% to horse race purses, and 7.8% to leasing/monitoring; Table Games split roughly 80/15.5/4.5 between tracks, the state, and purses. Retailers earn 7% on over-the-counter ticket sales and 5% on self-service terminal sales, plus prize-payout bonuses. The lottery has contributed more than $6.0 billion to Delaware's General Fund since inception and $239.6 million in fiscal year 2023, making it the state's 5th largest revenue source, with separate allocations to problem gambling programs ($1.8M+ in FY23) and horse racing purse support.

Name

Delaware Lottery

Legal name

Delaware State Lottery

Website

https://delottery.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Delaware Lottery is a state agency that operates Delaware's statutory lottery, instant, video lottery, table games, sports betting, and iGaming programs, distributing through 600+ licensed retailers, three casino partners, and digital channels to generate revenue for the state General Fund.

Ownership category

akta.pro rank

Product category

State Lottery and Regulated Gaming

NAICS

Other Gambling Industries (713290), Gambling Industries (7132)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industries

Digital Lottery & iLottery Platforms (Web/App) (MPAEAFAD), Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE)

Keywords

• State lottery games
• Instant scratch tickets
• Video lottery machines
• Sports lottery wagering
• Online casino gaming

Headquarters

HQ city

Dover

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Revenue model

1. Traditional Lottery Games: Draw-based games (Powerball, Mega Millions, Lotto America, Multi-Win Lotto, Play 3/4/5, KENO) and Instant Games (scratch-off tickets) sold through 600+ licensed retailers statewide.
2. Video Lottery: Over 6,200 video lottery machines at three Delaware casinos. Revenue distributed: approximately 44% to tracks as commissions, 37.5% to State General Fund, 10.7% for horse race purses, 7.8% for leasing and monitoring.
3. Table Games: Table games (poker, blackjack, roulette) at three racetrack casinos. Revenue split: 80% track commissions, 15.5% state share, 4.5% purse increases.
4. iGaming / Internet Gaming: Online casino-style games (poker, blackjack, slots) available through Delaware casino partner websites powered by BetRivers. First state to launch authorized online gaming system on November 7, 2013.
5. Sports Lottery: Sports betting at three casino sportsbooks and select retail locations. Delaware reported $22.2M sports betting handle for January 2026 with 9.63% hold rate.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Delaware Lottery operates and sells draw-based lottery games, instant scratch-off tickets, sports wagering, video lottery, table games, and online casino-style games (iGaming) to adult Delaware residents and visitors through more than 600 licensed retailers, three racetrack casino partners, and digital platforms. Revenue from these products is contributed to Delaware's General Fund to support state services including education, healthcare, public safety, and problem gambling programs.

Product overview

Delaware Lottery operates a diversified gaming portfolio encompassing traditional lottery draw games (Powerball, Mega Millions, Lotto America, Play 3/4/5, Multi-Win Lotto), Instant Games (scratch-off tickets), Sports Lottery (sports wagering), Video Lottery (electronic gaming machines), Table Games (casino games), iGaming (online casino games via BetRivers platform), and KENO. The lottery is complemented by the Players Club loyalty program, the iLottery online instant game platform (powered by Scientific Games), and the Sports Mobile Single App for mobile wagering. The organization contributes revenues to Delaware's General Fund and operates through over 600 licensed retailers statewide.

Differentiator

Problem solved

Functional benefit

Brands

• Players Club: Loyalty program offering second chance drawings, points for drawings, coupons, and promotions

Products and services

• Drawing Games Traditional lottery draw games including multi-state games Powerball and Mega Millions, and Delaware-specific games Play 3, Play 4, Play 5, Multi-Win Lotto, Lotto America, and Lucky for Life, sold at over 600 licensed retailers to adult consumers in Delaware.
• Instant Games Themed scratch-off ticket games (e.g., MONOPOLY 5X/10X/20X/50X/100X, Loteria Fiesta, Lucky Times 50, $1 MILLION VAULT) available at price points from $1 to $50 at licensed retailers, intended for adult Delaware consumers seeking immediate-win entertainment.
• Sports Lottery (Sports Pick) Sports wagering offered at the three Delaware casino sportsbooks and select Sports Lottery Retailer Locations, available to Delaware consumers 21 and older.
• Video Lottery

Quantifiable outcome

• $6.0 billion contributed to Delaware General Fund since 1975
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• Scientific GamescoreTechnology or Integration · 1 January 2026Scientific Games, in partnership with the Delaware Lottery, launched a new iLottery program providing online access to electronic instant win games. The platform is built on Scientific Games' proprietary Momentum ecosystem, offering over 250 digital scratch-style titles and integrated responsible gaming tools through a Healthy Play system. The iLottery launch follows the earlier rollout of the Delaware Lottery Players Club loyalty program.
• BetRivers / Rush Street InteractivecoreTechnology or Integration · 1 December 2023BetRivers powers the iGaming and online sports platforms for Delaware's three casino partners (Delaware Park, Bally's Dover, Harrington). The unified Sports Mobile Single App combining iGaming and Online Sports was launched December 27, 2023. Delaware Park, Bally's Dover, and Harrington operate their respective BetRivers-powered online platforms.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pennsylvania Lottery: Pennsylvania's state-operated lottery offering draw games, instant tickets, and iLottery — a direct operational peer to Delaware Lottery in product mix, regulatory model, and statewide distribution; neighboring state magnifies competitive relevance.
• Illinois Lottery: Illinois' state lottery was an early iLottery adopter with private management — directly comparable to Delaware's state-agency model with iLottery and advanced multi-channel distribution.
• Ohio Lottery: Ohio's state-operated lottery delivers draw and instant games plus KENO-like fast-draw products and proceeds fund education — analogous to Delaware's mix of draw, instant, and KENO with state-fund contributions.
• New Jersey Lottery: New Jersey's state-operated lottery running draw and instant games with the added dimension of being adjacent to Atlantic City's commercial gaming market — directly comparable to Delaware's regulatory-monopoly state lottery model.
• Michigan Lottery: Michigan's state lottery is among the largest US iLottery operators and also runs online instant-win games through a third-party platform — strong operational and digital-channel comparison to Delaware Lottery's iLottery program.
• Georgia Lottery Corporation: Georgia Lottery is one of the largest US state lotteries by revenue, also a quasi-governmental corporation funding education (HOPE Scholarship) — closely parallels Delaware Lottery's scale and public-fund mandate.
• Virginia Lottery: Virginia's state-run lottery offering draw games, instants, and an iLottery/casino-style online platform — comparable to Delaware in launching digital gaming channels through third-party technology partnerships.
• Maryland Lottery and Gaming Control Agency: Maryland's state lottery and gaming regulator offering draw games, instant tickets, sports betting, and casino oversight — directly comparable state-government monopoly operator in a bordering market with overlapping channels.
• Massachusetts State Lottery Commission: Massachusetts' state-operated lottery with a comparable draw and instant game portfolio and iLottery channel — operationally comparable to Delaware Lottery with similar state-agency revenue model.
• New York State Gaming Commission (Lottery Division): Operator of the New York Lottery, one of the largest US state lotteries by revenue, offering draw games and instant tickets under a state-government monopoly — directly comparable in business model and regulatory structure to Delaware Lottery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCWNBp-D5SA3Ogkr-QbWqQTw
• Facebookfacebook.com/delottery
• Instagraminstagram.com/delottery
• Xx.com/delottery
• LinkedInlinkedin.com/company/delaware-lottery

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delaware Lottery