California Cannabis

What California Cannabis does

California Cannabis, Inc. is a Los Angeles-based, vertically integrated cannabis operator founded by Virgil Grant, with industry activity dating to the 1990s and a 2006 legal founding. The company controls the full chain from cultivation on a 120-acre farm in Whitehorn, Southern Humboldt County — acquired in July 2021 — through to branded retail across three Los Angeles storefronts (Melrose, Crenshaw, and the Downtown/Farm location). Distribution is layered across D2C retail, in-LA home delivery, an e-commerce site, and a wholesale partner program supplying other licensed dispensaries.

The product catalog spans the regulated cannabis SKU set — Sativa, Indica, and Hybrid flower, premium pre-rolls including an Ice Sickle Edition, vape pens and cartridges, concentrates, CBD products, THC-infused teas, and topicals — alongside non-cannabis extensions such as the California Cannabis Apparel sub-brand and a proprietary mobile application. Unit pricing ranges from roughly $10 to $100, with premium SKUs at the top of that band.

The business model combines direct-to-consumer retail and delivery margins with wholesale supply economics, monetizing both the storefront experience and the upstream farm. Grant has been a regulatory actor in his own right, authoring Los Angeles's Measure M and co-founding the California Minority Alliance, which positions the company inside the city's social equity licensing framework. Strategic intent — articulated as a "McDonald's of Cannabis" franchise vision — points toward multi-state and multi-format scaling, though the current footprint is still concentrated in Los Angeles and the broader California market.

Name

California Cannabis

Legal name

California Cannabis, Inc.

Website

https://californiacannabiswc.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

California Cannabis is a vertically integrated, Los Angeles-based cannabis operator founded by Virgil Grant that runs three branded dispensaries, a 120-acre Humboldt cultivation farm, in-LA delivery, and a wholesale partner program serving adult-use and medical consumers.

Ownership category

akta.pro rank

Product category

Cannabis Retail Dispensary

akta.pro primary industry

Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise) (CRANAFAH)

akta.pro secondary industries

Adult-Use (Recreational) Cannabis Dispensaries (CRANAFAA), Cannabis Wholesale Distribution (Flower, Extracts, Edibles) (CRAOAIAF), Adult-Use (Recreational) Cannabis Delivery & Online Ordering (CRANAGAH)

Keywords

• Cannabis retail dispensary
• Cannabis cultivation operations
• THC product manufacturing
• Cannabis wholesale distribution
• Cannabis delivery service

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Dispensary Sales: In-store and online retail sales of cannabis products including flowers, pre-rolls, vapes, edibles, beverages, CBD products, concentrates, topicals, and apparel across three Los Angeles dispensary locations.
2. Home Delivery: Delivery service to customers in the Los Angeles area, providing cannabis products directly to consumers' homes.
3. Wholesale/Bulk Sales: Wholesale distribution of cannabis products to licensed dispensaries, delivery services, and bulk buyers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

California Cannabis is a vertically integrated cannabis operator that cultivates cannabis on its own 120-acre farm in Southern Humboldt County and manufactures and sells premium flower, pre-rolls, vape cartridges, CBD products, THC-infused beverages, edibles, topicals, concentrates, and branded apparel. It sells to consumers through three company-owned dispensaries in Los Angeles, local home delivery, its e-commerce site and mobile app, and to other licensed operators via a wholesale partner program.

Product overview

California Cannabis is a Black-owned cannabis retail and cultivation company operating as a multi-location dispensary chain in Los Angeles with three retail locations (Melrose, Crenshaw, and Downtown). The company operates a vertically integrated model with its own 120-acre farm in Humboldt County (Whitehorn, Southern Humboldt) producing indoor, outdoor, and greenhouse cannabis. The product portfolio centers on premium cannabis flowers sold in various weights and strain types (Sativa, Indica, Hybrid), complemented by pre-rolls including the specialty Ice Sickle Edition line, vape cartridges, THC-infused beverages, CBD topicals and skincare products, concentrates, and branded apparel. Customers can purchase products through the company's e-commerce website or mobile app for in-store pickup or local delivery in Los Angeles.

Differentiator

Problem solved

Functional benefit

Brands

• The Farm: Cultivation operation for California Cannabis products including indoor, outdoor, and greenhouse farming on 120 acres in Southern Humboldt County
• California Cannabis Apparel

Products and services

• Cannabis Flowers Premium cannabis flower sold in Sativa, Indica, and Hybrid strains in multiple weight options from 1 gram up to 1 ounce, for adult recreational and medical consumers in California.
• Pre-Rolls (including Ice Sickle Edition) Hand-rolled pre-made cannabis cigarettes offered as singles, multi-packs, and the premium Ice Sickle Edition 5-pack line in glass jars or tins with specialty strains (Watermelon Hybrid, Strawberry Banana Sativa, Irish Cream Indica, Grape Hybrid, Bubblegum Hybrid), for adult recreational consumers.
• Vape Pens and Cartridges THC-infused vape cartridges including the DA' DRAW CARTRIDGE and TOKEN TOSS VAPE for use with compatible vape pen hardware, targeted at adult recreational consumers.
• CBD Products CBD-rich cannabis offerings including flower jars such as the 3.5G CBD JAR at 15.3% CBD and topical CBD formulations, for wellness and medical use by adult consumers.
• THC-Infused Beverages THC-infused tea beverages including Peach Tea, Lemon Tea, and Raspberry Tea in 16.9 FL OZ bottles, targeted at adult recreational consumers seeking an alternative to smoked cannabis.
• Edibles Cannabis-infused edible products sold through California Cannabis dispensaries, the e-commerce site, and delivery, for adult recreational and medical consumers.
• Topicals Cannabis-infused topical products including CBD RELIEF BALM and an Anti-Aging Herbal Face Moisturizer with full-spectrum CBD and hemp-derived terpenes, for adult consumers seeking topical wellness applications.
• Concentrates Concentrated cannabis extracts available in various forms, targeted at experienced adult consumers seeking higher-potency products.
• Apparel and Accessories Limited edition California Cannabis branded clothing and merchandise including hats, jerseys, and puffer jackets, sold through the dedicated California Cannabis Apparel site to extend the brand beyond cannabis consumption.
• Pickup and Delivery Service Order fulfillment service offering in-store pickup at three Los Angeles dispensary locations (Melrose, Crenshaw, Downtown) and home delivery to customers in the Los Angeles area, ordered via website or phone.
• California Cannabis Mobile App Mobile application for iOS and Android that allows customers to browse products, place orders for in-store pickup or delivery, and access exclusive offers.

Quantifiable outcome

• Founded by industry pioneer with 30+ years of cannabis experience

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• California Minority AlliancecoreStrategic or Co-development Partner · 1 January 2018Co-founded by Virgil Grant, dedicated to fostering diversity and inclusion within the cannabis sector by amplifying minority voices and nurturing emerging entrepreneurs. Has nearly 300 members.
• Southern California CoalitioncoreStrategic or Co-development Partner · 1 January 2016Co-founded by Virgil Grant, this advocacy coalition was instrumental in unifying industry stakeholders to advocate for industry-wide reforms and worked with LA City Council on comprehensive regulatory frameworks.
• Greater Los Angeles Caregivers Alliance (GLACA)coreStrategic or Co-development Partner · 1 January 2004Founding member organization focused on safe access of retail cannabis, one of the first organizations that sprouted up outside of NORML.
• Licensed Dispensaries (Partner Program)minorChannel Partner/ Reseller/ DistributorPartnerships with licensed dispensaries and delivery services seeking to carry California Cannabis products through their wholesale program.
• New Jersey Social Equity AdvocatesminorStrategic or Co-development PartnerPartnership with New Jersey Social Equity Advocate Muhammed Akil who expressed interest in bringing the California Cannabis brand to the east coast, inspired by Grant's policy work.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• STIIIZY: California-based vertically integrated cannabis operator with multiple retail locations and a strong branded product portfolio (vapes, flower, pre-rolls). Direct competitor in LA retail and in the premium cannabis brand category.
• MedMen: Multi-state cannabis retailer with significant California presence including LA dispensaries. Direct peer in multi-location retail and brand-building, though currently in operational restructuring.
• Jungle Boys: California-licensed cannabis cultivator and retailer known for premium indoor flower and multiple LA-area dispensaries. Direct competitor in premium cultivation and LA retail.
• Lowell Herb Co. California-based premium cannabis brand and cultivator (Lowell Farms) selling flower, pre-rolls, vapes, and edibles with retail partnerships. Comparable as a California-centric vertically integrated premium brand.
• Cookies: Premium cannabis brand founded by Berner with multi-location dispensaries across California and other states. Direct competitor in the premium flower, pre-roll, and branded retail experience category.
• Kiva Confections: California-based cannabis edibles and confections brand with statewide distribution and retail partnerships. Comparable as a California cannabis brand with a focus on a specific product category (edibles).

Regional players

• Glass House Brands: California-focused cannabis cultivator and retailer with significant greenhouse and retail operations in the state. Comparable as a California-centric operator combining cultivation scale with retail.

Broad incumbents

• Cresco Labs: Multi-state vertically integrated cannabis operator with significant California wholesale and retail presence. Comparable as a larger, capital-backed competitor with overlapping product categories.
• Curaleaf: Largest U.S. multi-state cannabis operator by retail footprint, with operations in California. Comparable as a broader incumbent competing across flower, vapes, edibles, and topicals.
• Green Thumb Industries (GTI): Multi-state cannabis cultivator, processor, and retailer with a national brand portfolio including California presence. Comparable as a broad incumbent competitor in retail and wholesale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CaliCannabisWC
• YouTubeyoutube.com/@californiacannabiswc?si=CxIKVEzBt34BqJ1l
• Facebookfacebook.com/CaliforniaCannaMelrose
• Instagraminstagram.com/californiacannabiswc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about California Cannabis