Ucentrics

What Ucentrics does

Ucentrics AG is a Zurich-based, privately held ETH Zurich spin-off that builds a cloud-based SaaS platform combining augmented reality (XR) guidance with proprietary artificial intelligence for industrial workflow digitalization. The platform consists of three integrated components: a no-code workflow builder that converts existing PDFs and videos into interactive, step-by-step digital procedures; a field operator app that delivers these procedures as contextual AR overlays on mobile devices, tablets, or AR glasses; and an AI + XR engine that performs real-time computer-vision verification of task execution and automatically documents operations for compliance. Edge-compute capability is included to maintain reliability in industrial environments with limited connectivity.

The company sells to enterprise industrial customers with complex field operations, including rail (SBB CFF FFS, Stadler), advanced manufacturing (Accelleron, P-Wave), and utilities/energy (EAM). Its core use cases are aimed at the industrial skills gap, faster onboarding of new operators, preservation of retiring expert knowledge, error reduction in safety-critical procedures, and automated QA and compliance documentation. GTM is a consultative, demo-driven enterprise field-sales motion with no public self-serve pricing; the website repeatedly funnels prospects into a 'Book a demo' call to action.

Ucentrics monetizes through SaaS subscriptions to its enterprise platform and reports cumulative funding of approximately $2.46 million across a 2024 round and a January 2026 round. The company is supported by Google for Startups, Microsoft for Startups, ETH Spin-Off / ETH AI Center, Innosuisse SIP, Venture Kick, and Bridge Innosuisse, and is led by a PhD-heavy founding team (CEO Dr. Amir Golshani; CTO Dr. Julian Wolf, ETH Zurich; Lead AI Scientist Dr. Hosna Sattar, Max Planck) operating from Technopark Zürich.

Name

Ucentrics

Legal name

Ucentrics AG

Website

https://ucentrics.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

11–50 employees

Short description

Ucentrics AG is a Zurich-based ETH Zurich spin-off that sells an AI-powered augmented reality SaaS platform converting industrial PDFs and videos into step-by-step guided workflows with real-time computer-vision verification, serving enterprise customers in rail, manufacturing, and utilities.

Ownership category

akta.pro rank

Product category

Industrial Workflow Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL)

akta.pro secondary industry

Interactive Multimedia Learning Content (Video, Audio, Interactive Lessons) (EDAFACAG)

Keywords

• Industrial workflow software
• Augmented reality guidance
• AI task verification
• Computer vision manufacturing
• XR operator training

Headquarters

HQ city

Zurich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscription: Cloud-based SaaS platform with no-code workflow builder, operator app (mobile, tablet, AR glasses), and AI + XR engine. Subscription-based model targeting enterprise industrial customers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Ucentrics provides a cloud-based SaaS enterprise platform that digitalizes industrial workflows by combining a no-code workflow builder, a field operator app for mobile, tablet, and AR glasses, and a proprietary AI + XR engine. The platform converts PDFs and videos into interactive workflows, delivers real-time contextual augmented reality guidance to operators, verifies task execution via computer vision, and automatically generates compliance documentation.

Product overview

Ucentrics AG is a Swiss-based startup and ETH Spin-Off providing a cloud-based SaaS enterprise platform for industrial workflow digitalization. The platform consists of three core components: (1) a No-Code Workflow Builder that automatically converts documents and videos into interactive digital workflows without coding, (2) an Operator App providing step-by-step contextual guidance and real-time feedback on mobile, tablet, or AR glasses, and (3) a proprietary AI + XR engine powering real-time task verification and augmented reality guidance. The company's four integrated service offerings—Automated Workflow Digitalization, Contextual XR Guidance, Real-Time Task Verification, and Documentation & Compliance—work together to guide operators through workflows, verify task execution automatically, and keep procedures up to date.

Differentiator

Problem solved

Functional benefit

Products and services

• Ucentrics Enterprise Platform

Quantifiable outcome

• 60% faster task execution
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• Spin-Off ETHcoreStrategic or Co-development PartnerETH Zurich spin-off program. Ucentrics originated from ETH Zurich research, maintaining ongoing relationship with the institution for talent and research collaboration.
• ETH AI CentercoreStrategic or Co-development PartnerAI research center at ETH Zurich. Advisory board includes Daniel Naeff, Head of Innovation & Entrepreneurship at ETHZ AI Center.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Scope AR: AR knowledge and remote assistance platform (Worklink) for industrial enterprises, delivering step-by-step AR instructions and live expert support. Directly comparable in AR-guided workflows for field operators.
• Tulip Interfaces: Frontline operations platform combining no-code app building, machine data, and guided workflows for manufacturers. Overlaps on the no-code builder and operator guidance model for industrial customers.
• Augmentir: AI-powered connected worker platform for industrial and field service operations, offering AR-based work instructions, AI-driven guidance, and analytics. Closest direct competitor in scope, customer type, and AI+AR approach.
• Dozuki: Connected worker platform for standard work instructions, training, and quality in manufacturing. Closely comparable for capturing and standardizing expert procedural knowledge into digital workflows.
• RealWear: Provider of ruggedized AR headsets and a software platform for industrial workers. Comparable through its industrial AR device ecosystem and software for guided procedures, including partnership with Scope AR.
• Librestream: Onsight AR platform for remote expert collaboration and worker guidance in industrial environments. Similar in targeting field service and industrial inspection with AR-based remote assistance.
• Poka: Connected worker platform for industrial manufacturers that standardizes work instructions, training, and troubleshooting. Competes for the same industrial customer pain points around skills transfer and frontline knowledge capture.
• Re'flekt: Germany-based enterprise AR company delivering AR remote assistance and AR knowledge solutions for industrial customers. Comparable as a European-headquartered AR-for-industry vendor with similar workflow guidance focus.
• MaintainX: Mobile-first CMMS and connected worker platform that digitizes procedures, inspections, and work orders for industrial teams. Competes on digitizing frontline procedures and standardizing work instructions.

Broad incumbents

• TeamViewer: Large enterprise connectivity and remote assistance vendor with Frontline/Pilot AR solutions for industrial field operations. Competes indirectly via broader portfolio, global enterprise channel, and bundled remote assistance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ucentrics-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ucentrics