CitroTech
CitroTech (NYSE American: CITR) develops EPA Safer Choice-recognized fire inhibitor chemistries for vegetation, lumber, and structures, serving homeowners, lumber producers, and government agencies in wildfire-prone regions of the United States.
- Company typePublic
- Founded2015
- HeadquartersOceanside, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What CitroTech does
CitroTech is a publicly traded specialty chemicals company (NYSE American: CITR) that develops and commercializes EPA Safer Choice-recognized fire inhibitor chemistries for proactive wildfire protection. Its core product family comprises CitroTech-31 (MFB-31), an EPA Safer Choice-recognized fire inhibitor for vegetation and defensible space, and CitroTech-34 (MFB-34), a Class A fire retardant for lumber and engineered wood that achieves ASTM E84 Class A performance without pressure treatment. These chemistries are delivered through three solution channels: CitroSafe Systems (remotely activated sprinkler hardware for residential properties), Proactive Spraying (professional field application for vegetation and defensible space), and Lumber Treatments (Class A clear-coat applications for wood products). The technology is protected by 31 issued patents and 56 pending applications, including GPS-enabled verification systems that generate coordinate-stamped auditable records for compliance and insurance validation. Certifications include EPA Safer Choice, UL GREENGUARD Gold, ASTM E84 Class A, ASTM E2768 30-minute extended duration, and DrJ Engineering TER 2504-101.
CitroTech firmographics
Firmographics- Name
- CitroTech
- Legal name
- CitroTech Inc.
- Website
- https://citrotech.com
- Company type
- Public
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CitroTech (NYSE American: CITR) develops EPA Safer Choice-recognized fire inhibitor chemistries for vegetation, lumber, and structures, serving homeowners, lumber producers, and government agencies in wildfire-prone regions of the United States.
- Ownership category
- akta.pro rank
CitroTech industry classification
Industry- Product category
- Specialty Fire Protection Chemicals
- NAICS
- Pesticide and Other Agricultural Chemical Manufacturing (32532), Chemical Manufacturing (325)
- SIC
- Miscellaneous Chemical Products (2890), Agricultural Chemicals (2870)
- akta.pro primary industry
- Forest Fire Management & Fuels Reduction Services (IMAMAAAH)
Keywords
Where CitroTech is headquartered
LocationHeadquarters
- HQ city
- Oceanside
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
CitroTech business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Fire Retardant Chemical Products: Sale of EPA Safer Choice-recognized fire inhibitors (CitroTech-31 for vegetation, CitroTech-34 for wood) to homeowners, contractors, agencies, and lumber manufacturers. Revenue from product sales with recurring application requirements.
- CitroSafe Wildfire Defense Systems: Sale and installation of comprehensive wildfire defense sprinkler systems for residential properties. Includes tank, sprinkler heads, valves, controllers, and ongoing maintenance.
- Professional Application Services: Expert application of fire retardant solutions by certified crews for vegetation, roadside, utility corridors, and defensible space. Pricing varies by property size and scope.
- Joint Venture (HexiTech) Revenue: 50/50 joint venture with Hexion for fire-retardant treated wood products. Hexion receives 85% distribution share until commercialization targets achieved, then equal split.
- Treated Wood Products: Revenue from lumber and building materials producers treating wood with CitroTech chemistry. Class A fire-rated products for commercial and residential construction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Quote Required |
| Other | Monthly | HFS Financial Financing |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels5 records
CitroTech product offering
Product offeringCore offering
CitroTech develops and sells EPA Safer Choice-recognized fire inhibitor chemistry products — CitroTech-31 for vegetation/defensible space and CitroTech-34 for wood — that proactively interrupt combustion before ignition. These chemistries are delivered through CitroSafe self-activated sprinkler systems, professional spraying services for homes and infrastructure, and treated-wood products distributed via a 50/50 joint venture with Hexion. Customers include homeowners, lumber/building materials producers, utilities, fire agencies, and federal/military sites primarily across California and the broader U.S. wildland-urban interface.
Product overview
CitroTech offers a family of EPA Safer Choice-recognized fire inhibitor products centered on two core formulations: CitroTech-31 for vegetation and defensible space applications, and CitroTech-34 for wood/lumber fire protection. These chemistries are delivered through multiple channels including the CitroSafe™ automated sprinkler systems, professional proactive spraying services, and lumber treatment applications. The company also provides financing options through HFS Financial and insurance solutions through WOWS Insurance, creating a comprehensive wildfire protection ecosystem for homeowners, builders, agencies, and lumber manufacturers.
Differentiator
Problem solved
Functional benefit
Brands
- CitroSafe: CitroSafe™ Systems - automated exterior wildfire sprinkler systems for structures providing comprehensive fire defense.
- CitroTech-31
- CitroTech-34
Products and services
- CitroTech-31 (MFB-31) EPA Safer Choice recognized fire inhibitor for vegetation and defensible space applications. Plant-safe, biodegradable, dries clear, and forms a long-lasting barrier that helps reduce ignition on vegetation and outdoor environments. Designed for residential, commercial, and agency use.
- CitroTech-34 (MFB-34) Class A fire inhibitor treatment for wood that dries clear and preserves natural look, feel, and structural properties. Non-toxic, low-VOC, and achieves ASTM E84 Class A and ASTM E2768 30-minute extended-duration ratings without pressure treatment. For interior and exterior wood assemblies in residential and commercial construction.
- CitroSafe Systems Self-contained remotely activated sprinkler system that applies CitroTech fire inhibitor around properties. Includes roof-mounted and perimeter defense options, providing proactive wildfire defense and creating protective buffer zones using the EPA Safer Choice-recognized solution. Sold with installation and ongoing maintenance, with consumer financing available through HFS Financial.
- Proactive Spraying Professional application service of fire-retardant solutions to vegetation, roadsides, medians, and defensible-space zones. Creates a transparent fire barrier providing protection through dry, high-risk wildfire windows. Pricing varies by property size and scope; deployed for residential, utility-corridor, roadside, and community-perimeter applications.
- Lumber Treatments Clear-coat fire protection for lumber, plywood, and OSB delivering Class A performance while preserving strength and appearance. Surface-applied rather than pressure-treated, and distributed via the HexiTech 50/50 joint venture with Hexion plus a leading national lumber partner for commercial and residential construction.
Quantifiable outcome
- Class A fire rating certified to ASTM E84 and ASTM E2768 (30-minute extended duration test)
- +3 more outcomes
Companies that use CitroTech
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
CitroTech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature5 records
CitroTech partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, strategic and minor.
- All Risk ShieldcoreStrategic partnership under which All Risk Shield selected CitroTech as preferred fire inhibitor following independent testing comparing top five fire retardant products. Testing found CitroTech was only product with no detectable heavy metals. All Risk Shield deploys CitroTech across California service territory as part of comprehensive wildfire protection approach.
- Hexion Inc.core50/50 joint venture HexiTech LLC formed April 2026 to develop, manufacture, and commercialize fire-retardant treated wood technologies across lumber and manufactured wood products industry. Combines CitroTech's EPA Safer Choice-recognized chemistry with Hexion's manufacturing expertise and industry relationships. Hexion committed to provide advances of up to $6 million through December 2027 to fund capital obligations. Distribution initially favors Hexion at 85% until commercialization targets achieved.
- All Terrain Fire Support Inc.coreStrategic partnership to develop fire prevention solutions for U.S. government and military sites. Collaboration combines eco-friendly fire inhibition technology with operational expertise to prevent ignitions and protect critical assets in high-risk areas for federal, state, and military agencies.
- Texas A&M Engineering Experiment Station (TEES)strategic12-month research partnership launched March 2026 to develop next-generation water-based polymer technologies for fire-resistant textiles. Combines CitroTech's patented fire-inhibitor chemistries with Dr. Jaime Grunlan's polymer science expertise at TEES. Aims to create wash-durable, skin-safe textile coatings that maintain flame resistance after repeated laundering without PFAS or VOCs.
- HFS FinancialminorExclusive financing partner providing streamlined direct-to-consumer platform for homeowners to finance CitroSafe system installations. HFS Financial specializes in home improvement loans with fast approval process enabling affordable fixed monthly payments.
- WOWS Insurance LLCstrategicStrategic partnership combining CitroTech's EPA Safer Choice fire-retardant chemistry with WOWS' holistic wildfire risk and insurance solutions. Partnership aims to dramatically enhance wildfire resilience and expand access to affordable insurance coverage for high-risk properties. WOWS integrates fire hardening, proactive mitigation, and remotely activated technologies.
- Wildfire Pro ShopminorWildfire mitigation franchise offering CitroTech EPA Safer Choice-certified citrus-based fire retardant as protective treatment for homes in fire-prone Sierra Nevada regions (Tahoe, Incline Village).
- WOWS Insurance LLCstrategicPartnership with WOWS Insurance LLC for wildfire insurance solutions combining patented fire-retardant chemistry with performance-based underwriting. Targets over 3 million high-risk homes in California to improve insurability and expand market reach.
Scale indicators8 records
Recent moves9 records
Expansion highlights7 records
CitroTech competitors and assessment
Company assessmentEmerging players
- GelTech Solutions: Developer of water-enhancing fire suppression gels (FireIce brand) and soil amendment products for wildfire and structure protection. Operates in adjacent fire prevention segment with similar eco-friendly positioning to CitroTech.
- FireRein Eco-Green Fire Retardant: Canadian-based developer of eco-friendly fire retardant products for wildfire prevention and structure protection. Competes with CitroTech-31 in the environmentally safe vegetation and structure fire inhibitor category, with a similar non-toxic positioning.
Direct peers
- Hoover Treated Wood Products: One of the largest U.S. producers of pressure-treated fire-retardant lumber and plywood (Pyro-Guard brand) for commercial and residential construction. Competes with CitroTech-34 in the Class A fire-rated wood market, but uses pressure-treatment processes versus CitroTech's surface-applied chemistry.
- Flame Stop Inc. Manufacturer of fire retardant chemicals and coatings for wood, textiles, and construction materials. Competes with CitroTech-34 in treated lumber and with CitroTech's proactive spraying services in vegetation and structure fire prevention.
- No-Burn Inc. Manufacturer of intumescent and fire retardant coatings for wood, vegetation, and structures. Competes with CitroTech in the spray-applied fire retardant segment for residential and commercial applications, including lumber treatment and wildfire defense.
- Perimeter Solutions: NYSE-listed (PRM) specialty chemical company and dominant supplier of long-term fire retardants (Phos-Chek brand) for wildfire management. Direct competitor in the same fire inhibitor category; CEO Wes Bolsen previously led Perimeter's global wildfire prevention business.
- Aegis Fire Wildfire Defense: Provider of wildfire defense services including property hardening, defensible space creation, and pre-treatment for residential and commercial properties. Competes with CitroTech's proactive spraying and CitroSafe system offerings in the residential wildfire protection market.
- Chemco Manufacturing Company: Specialty chemical manufacturer producing fire retardants, coatings, and industrial chemical formulations. Operates in the same fire retardant chemical manufacturing space as CitroTech, supplying similar industrial and commercial customers.
Others
- Hexion Inc. Major global supplier of adhesives, resins, and specialty chemicals for forest products and engineered wood. CitroTech's HexiTech LLC joint venture partner (50/50), bringing manufacturing scale, distribution, and customer relationships in the lumber industry.
Broad incumbents
- Johnson Controls (Tyco): Global building technology and fire suppression systems provider with extensive fire sprinkler, detection, and suppression product portfolio. CitroSafe residential sprinkler systems compete with Tyco/Johnson Controls' residential fire protection offerings at the broader industry level.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CitroTech social profiles
Digital presenceCitroTech compliance and trust
Trust signalCompliance6 records
CitroTech financial estimates
Financial estimateRevenue estimate
Valuation estimate
CitroTech leadership team
Management profileNumber of profiles
Profiles8 records
CitroTech subsidiaries and ownership
Company hierarchySubsidiaries1 record
CitroTech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CitroTech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CitroTech
What does CitroTech do?
CitroTech develops and sells EPA Safer Choice-recognized fire inhibitor chemistry products — CitroTech-31 for vegetation/defensible space and CitroTech-34 for wood — that proactively interrupt combustion before ignition. These chemistries are delivered through CitroSafe self-activated sprinkler systems, professional spraying services for homes and infrastructure, and treated-wood products distributed via a 50/50 joint venture with Hexion. Customers include homeowners, lumber/building materials producers, utilities, fire agencies, and federal/military sites primarily across California and the broader U.S. wildland-urban interface.
Is CitroTech a public or private company?
CitroTech is a public company. It is classified as public and is currently operating.
When was CitroTech founded?
CitroTech was founded in 2015. It employs 11 to 50 people.
Where is CitroTech based?
CitroTech is headquartered in Oceanside, United States, in the North America region.
How does CitroTech make money?
Five revenue lines are on record. Fire Retardant Chemical Products are the primary driver. The others are citroSafe Wildfire Defense Systems, professional Application Services, joint Venture (HexiTech) Revenue and treated Wood Products.
Who are CitroTech's main competitors?
Emerging players on record are GelTech Solutions and FireRein Eco-Green Fire Retardant. Direct peers are Hoover Treated Wood Products, Flame Stop Inc., No-Burn Inc., Perimeter Solutions, Aegis Fire Wildfire Defense and Chemco Manufacturing Company. Hexion Inc. is listed as an others. Johnson Controls (Tyco) is listed as a broad incumbent.
Does CitroTech have an API?
No public API is recorded for CitroTech.
What industry is CitroTech in?
CitroTech's product category is Specialty Fire Protection Chemicals. Its primary akta.pro industry code is IMAMAAAH, Forest Fire Management & Fuels Reduction Services. Its NAICS code is 32532 and its SIC code is 2890.