Delta Crown Hair Extensions

What Delta Crown Hair Extensions does

Delta Crown Hair Extensions (legally Crown Extension Studio, also dba Delta Crown Extensions) is a luxury, single-location hair extension salon founded in 2017 by Jenna Bowden in Colorado Springs, Colorado. Its core services center on three proprietary application methods — the Crown Weft (a veil-like coverage designed for very fine hair), Fusion/K-tip extensions (a low-maintenance 3–4 month option), and color services — plus hair replacement for clients experiencing thinning, alopecia, trichotillomania, or chemotherapy-related hair loss. The company uses 100% human, ethically sourced Bellami hair and employs specially trained stylists called "extensionistas" who undergo a rigorous Crown Standard Program with mentorship and well-being benefits.

The business runs on a hybrid revenue model combining one-time professional services with a recurring subscription. The Crown Society Membership, priced from $310/month, covers new extensions every six months, monthly maintenance, color discounts, and free edits; roughly 90% of clients enroll, which converts an episodic luxury service into predictable recurring revenue. Distribution is direct-to-consumer via a single 1012 W. Colorado Ave. retail showroom and Zenoti-powered online booking, supplemented by content marketing, SEO, social proof, and word-of-mouth.

In November 2025, Delta Crown was acquired by Head to Toe Brands — a multi-brand beauty and wellness franchise platform backed by private equity firm The Riverside Company — and in March 2026 launched a national franchise opportunity targeting the U.S. professional hair extension market (estimated at $538M in 2024, projected $626.9M by 2030 at 2.7% CAGR). The franchise strategy is supported by a BrandONE partnership for franchise development, making Delta Crown's economics a function of how successfully the proven single-unit playbook replicates across geographies.

Name

Delta Crown Hair Extensions

Legal name

Crown Extension Studio

Website

https://crownextensionstudio.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Delta Crown Hair Extensions is a Colorado Springs luxury salon offering premium semi-permanent hair extensions, hair replacement, and beauty bar services to women experiencing thinning or hair loss, now franchising nationally under Head to Toe Brands.

Ownership category

akta.pro rank

Product category

Hair Extension Salon Services

NAICS

Beauty Salons (812112)

SIC

Services-Miscellaneous Business Services (7380)

akta.pro primary industry

Hair Extensions & Weaves Services (HSALAAAG)

akta.pro secondary industry

Textured Hair & Protective Styling (Braids/Twists/Locs) (HSALAAAH)

Keywords

• Hair extension services
• Hair replacement solutions
• Beauty salon services
• Professional hair styling
• Salon membership programs

Headquarters

HQ city

Colorado Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Hair Extension Services: Luxury hair extension application services with all-inclusive pricing covering hair, application, styling, and maintenance products. Initial installation has higher upfront cost than maintenance appointments.
2. Crown Society Membership: Membership-driven model offering recurring revenue with plans starting at $310 per month. Members receive new extensions every six months, monthly maintenance services, and discounts on additional services like hair color.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Delta Crown Hair Extensions is a luxury hair extension salon in Colorado Springs offering premium semi-permanent wefts and fusions for length, volume, and crown coverage. The salon applies specialized techniques including Crown Weft, Fusion/K-tip, and tape-in methods using 100% human ethically sourced Bellami hair. It also provides hair coloring, hair replacement for thinning or chemotherapy-related loss, and a Crown Dry Bar, supported by an all-inclusive pricing model and a recurring Crown Society Membership.

Product overview

Delta Crown Hair Extensions is a luxury hair extension salon concept founded in 2017 in Colorado Springs, offering premium hair extension services. The core offerings include Crown Weft Transformation, Fusion Hair Extensions, and Color Your Crown services. The company operates a membership-driven business model through the Crown Society program, providing recurring revenue with plans starting at $310/month. Services also include hair replacement solutions and beauty bar services. In November 2025, the brand was acquired by Head to Toe Brands (a beauty and wellness franchise platform backed by The Riverside Company) and launched a national franchise opportunity in March 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Crown Weft Transformation Semi-permanent hair extension method providing veil-like coverage that adds volume to even the finest hair. Discreet, comfortable and customizable, allowing clients to wear hair up or down.
• Fusion Hair Extensions Low-maintenance K-tip hair extensions requiring replacement every 3-4 months, popular with out-of-town guests seeking a longer-lasting solution.
• Color Your Crown Hair coloring services ranging from delicate highlights to bold color treatments, designed to complement hair extension services.
• Hair Replacement Hair replacement solutions for clients experiencing thinning or compromised hair, including support for chemotherapy-related hair loss through the 'Hair to Stay' program.
• Beauty Bar (Crown Dry Bar) Dry bar services providing blowouts and styling, expanding the salon's beauty service offerings beyond hair extensions.
• Crown Society Membership Subscription membership starting at $310 per month offering over 20% savings on hair extensions, new extensions every six months, monthly maintenance services, and discounts on additional services like hair color.

Quantifiable outcome

• 90% of clients have chosen to make their hair care effortless and luxurious through membership
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• BrandONEcoreGTM or Marketing Partner · 1 March 2026Delta Crown partnered with BrandONE as one of five brands (including Menchie's Frozen Yogurt, Mess Hall, Bishops, and SOLENVIA) to support franchise expansion efforts. The collaboration aims to develop disciplined and scalable franchise strategies to attract appropriate operators and foster sustainable growth.
• Head to Toe BrandscoreStrategic or Co-development Partner · 1 November 2025Head to Toe Brands acquired Delta Crown Hair Extensions in November 2025. As a beauty and wellness franchise platform backed by private equity firm The Riverside Company, Head to Toe Brands supports Delta Crown franchisees with marketing, operations, site selection, and strategic resources for scaling. Delta Crown joins other brands in the portfolio including Bishops, Frenchies Nails, and The Lash Lounge.
• Bellami Hair ProcoreTechnology or IntegrationDelta Crown uses 100% human, ethically sourced hair extensions from Bellami Hair Pro. Bellami is described as providing some of the best hair extensions money can buy, with quality that ensures a natural look and feel while being gentle on scalp and hair.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Drybar: Multi-location premium blowout/bar franchise; comparable as a franchised premium beauty-services brand targeting similar female consumer demographics and recurring-service economics.
• Bellami Hair: Delta Crown's actual hair supplier and one of the largest professional extension brands in North America; comparable as a premium salon-channel extension brand, though broader and more retail-tilted.
• Hair Club: Established multi-location hair restoration and extension services chain addressing thinning/hair loss, comparable to Delta Crown's hair-replacement segment and franchise-style clinic model.
• Phenix Salon Suites: Franchised salon-suite concept hosting independent stylists, comparable as a franchise-platform model serving the professional beauty services market where Delta Crown is launching.

Direct peers

• Great Lengths: Global premium hair extension brand with a salon-based application network and certified-stylist training program, directly comparable to Delta Crown's extension-specialist franchise concept.
• The Lash Lounge: Eyelash extension salon franchise operating under the same Head to Toe Brands / Riverside Company platform; sister brand and the most directly comparable franchise economics and operational template for Delta Crown.
• Hairdreams: European luxury hair extension manufacturer and salon-application brand offering proprietary methods (e.g., MicroLines/Laserbeamer) through certified stylists — same premium salon-application model as Delta Crown.
• Hotheads Hair Extensions: U.S.-based tape-in hair extension brand distributed via professional salons and stylists — directly comparable as a salon-channel, method-based extension brand.
• European Hair Factory: Direct-to-stylist 100% human hair extension supplier serving U.S. professional salons, comparable as an alternative supplier-channel competitor to Delta Crown's Bellami-anchored model.
• Babe Hair Extensions: Professional hair extension brand selling tape-in, keratin bond, and hand-tied wefts through a network of certified stylists, mirroring Delta Crown's certified-extensionista go-to-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/deltacrownextensions
• LinkedInlinkedin.com/company/crownextensionstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delta Crown Hair Extensions