Menu Tiger
Menu Tiger is a Singapore-based cloud SaaS platform offering QR-code-driven digital menus, contactless ordering, payments, and analytics for SMB restaurants, cafes, bars, hotels and food trucks globally, sold via a freemium, product-led subscription model.
- Company typePrivate
- Founded-
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Menu Tiger does
Menu Tiger is a cloud-based restaurant management SaaS platform that enables QR-code-driven digital menus, contactless ordering and in-restaurant payments. The platform covers the full ordering workflow: dynamic QR-code generation, an ordering dashboard with real-time sales and menu analytics, a Kitchen Display System, table management, and customer feedback collection, plus a no-code website builder. It operates as a product line within the QR Tiger QR-code software ecosystem, leveraging dynamic QR-code technology that has been in the hospitality market since 2018. Notable technical components include integration with four payment gateways (Stripe, PayPal, Adyen, Braintree) supporting cards and wallets including Apple Pay, Google Pay, Alipay, WeChat Pay and GrabPay, a Loyverse POS connector, and Zapier and Canva integrations. In 2024 the company added an AI Menu Builder feature that uses image-and-text AI to convert uploaded printed menus into structured digital menus.
Menu Tiger serves primarily SMB restaurants, cafes, bars and lounges, with adjacent use cases in food trucks, hotels and small entertainment venues. The product is sold globally across at least 10 countries (USA, Singapore, Australia, Thailand, Romania, Switzerland, Brunei, Albania, Canada, Philippines) with 30+ menu languages and 19 dashboard languages supporting international rollout. Customer segments are dominated by small independents; ABC Hotel is the only publicly identified enterprise reference.
Revenue is generated via a freemium SaaS subscription model with four tiers — Freemium ($0), Regular ($17/month), Advanced ($46/month) and Premium ($119/month) — plus a $20/month optional printer integration add-on. Pricing scales by tables, stores, admins, and feature gates (KDS on Advanced, Table Management and White-Label Website on Premium). Distribution is product-led growth and direct-to-consumer: restaurants self-onboard through the website without sales intervention, supported by a content-marketing funnel (blog, ebooks, YouTube tutorials, comparison content) and social proof through customer testimonials. No commission per order, no setup fees, and no contracts are explicitly emphasized to reduce friction.
Menu Tiger firmographics
Firmographics- Name
- Menu Tiger
- Website
- https://menutiger.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Menu Tiger is a Singapore-based cloud SaaS platform offering QR-code-driven digital menus, contactless ordering, payments, and analytics for SMB restaurants, cafes, bars, hotels and food trucks globally, sold via a freemium, product-led subscription model.
- Ownership category
- akta.pro rank
Menu Tiger industry classification
Industry- Product category
- Restaurant Management Software
- NAICS
- Restaurants and Other Eating Places (72251)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
- akta.pro secondary industry
- Dining Reservations & Restaurant Booking (HSACALAF)
Keywords
Where Menu Tiger is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Markets served
Menu Tiger business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Plans: SaaS subscription model with four tiers (Freemium, Regular, Advanced, Premium) billed monthly or annually. Revenue based on number of tables, stores, and features included. No commission per order, no setup fees, no contracts.
- Freemium Model: Free tier with limited features (10 tables, 1 store, 200 orders/month for QR, 250 for online). Converts free users to paid tiers through feature gating and usage limits.
- Printer Integration Add-on: Optional printer integration service at $20/month for receipt printing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Freemium - Free plan with limited features for single store |
| Subscription | Monthly | Regular - Entry paid plan for small restaurants |
| Subscription | Monthly | Advanced - Mid-tier with KDS and more capacity |
| Subscription | Monthly | Premium - Full-featured enterprise plan |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Menu Tiger product offering
Product offeringCore offering
Menu Tiger is a cloud-based restaurant management SaaS platform that enables restaurants to create digital QR code menus, accept contactless dine-in and online orders, process payments via integrated gateways, and access sales analytics and customer feedback tools. The platform is offered on a freemium-to-paid subscription tier model and bundles ordering, payment, marketing, and operational modules in a single subscription.
Product overview
Menu Tiger is an all-in-one restaurant management SaaS platform centered on QR code menu technology. The core Menu Tiger platform provides digital menu creation, QR code generation, online ordering, payment processing, and analytics. The product suite includes several add-on modules: AI Menu Builder (automated menu digitization), Kitchen Display System (KDS for kitchen workflow), Table Management System (floor control), White Label Website (custom domain), WiFi QR Code, URL QR Code, and Printer Integration. The platform operates on a tiered subscription model (Freemium, Regular at $17/mo, Advanced at $46/mo, Premium at $119/mo) with integrations into payment gateways (Stripe, PayPal, Adyen, Braintree), POS systems (Loyverse), and workflow tools (Zapier, Canva).
Differentiator
Problem solved
Functional benefit
Products and services
- Menu Tiger Core Platform Cloud-based restaurant management SaaS offering digital QR code menus, contactless dine-in and online ordering, integrated payment processing, sales analytics, customer feedback, and a no-code website builder. Designed for restaurants, cafes, bars, food trucks, hotels, and hospitality venues globally.
- AI Menu Builder AI-powered add-on that converts uploaded images or PDFs of physical menus into editable digital menus in minutes, extracting items, categories, descriptions, and pricing. Available across all plans; aimed at restaurants that want to digitize existing printed menus quickly.
- Kitchen Display System (KDS) Kitchen display system that connects to the restaurant's online menu for real-time order updates and kitchen workflow management. Available on Advanced plan and above.
- Table Management System Floor control and table turnover management module for high-volume restaurants needing smarter floor control and faster table turnover. Available exclusively on the Premium plan.
- White Label Website Customizable restaurant website with white-label custom domain ownership, enabling restaurants to operate a branded website under their own domain. Available exclusively on the Premium plan.
- Printer Integration Optional printer integration service that connects printers to the system for printing order receipts. Priced at USD $20/month as an add-on subscription.
Quantifiable outcome
- Restaurants report 20% increase in average order size after launching QR code dine-in ordering
- +4 more outcomes
Companies that use Menu Tiger
Customer profileNamed customers15 records
Segments6 records
Ideal customer profiles2 records
Menu Tiger technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability4 records
Feature10 records
Menu Tiger partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- QR TigercoreMenu Tiger is part of QR Tiger, a leading QR code software company for marketing. QR Tiger provides the underlying QR code technology and generation infrastructure that powers Menu Tiger's menu QR code functionality.
- LoyversecoreMenu Tiger has an active Loyverse POS integration that syncs the POS to streamline orders, track sales, and manage payments through the digital menu.
- StripecorePayment gateway integration supporting Visa, Mastercard, American Express, and enabling Apple Pay and Google Pay by default.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Menu Tiger competitors and assessment
Company assessmentEmerging players
- Tock: Reservation and ordering platform for restaurants with dine-in ordering capabilities — partial overlap with Menu Tiger's ordering use case, more weighted to reservations and premium restaurants.
Broad incumbents
- Toast: Dominant US restaurant POS platform that has expanded into online ordering, QR code menus, and digital ordering — directly addressing Menu Tiger's use case from the enterprise end with deeper POS capabilities and significantly more capital.
- Square for Restaurants (Block): Block's restaurant POS and online ordering suite bundles QR code menus, online ordering, and payments — a broad incumbent with payment-processing synergies that Menu Tiger cannot match independently.
- Olo: Enterprise restaurant digital ordering SaaS serving large chains with branded online ordering, dispatch, and menu APIs — operating in the same category but at the enterprise end of the market.
Direct peers
- Bbot: QR code digital menu and contactless ordering platform for restaurants, bars, and hotels — closely comparable on product (QR menu + ordering) and target customer (SMB hospitality).
- GloriaFood: Free online ordering and restaurant menu platform targeting SMBs with QR code menus, similar freemium pricing structure, and global SMB focus — the closest like-for-like competitor to Menu Tiger in segment and price.
- ChowNow: Direct online ordering platform for independent restaurants with commission-free ordering, branded menus, and QR/online ordering — competing for the same SMB diner-experience buyer.
- Popmenu: Restaurant marketing and online ordering platform with QR/digital menu capabilities, SMB focus, and subscription pricing — explicitly named as a Menu Tiger comparison target, making it a direct SMB competitor.
- Owner.com: Restaurant websites and online ordering platform for independent restaurants, combining branded websites with online ordering and marketing tools — overlapping with Menu Tiger's white-label website and ordering modules.
Others
- QR TIGER (parent affiliate): QR code generation platform that powers Menu Tiger's underlying QR technology. While a parent/affiliate rather than a competitor, it is the technology backbone that defines Menu Tiger's QR infrastructure capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Menu Tiger social profiles
Digital presenceMenu Tiger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Menu Tiger leadership team
Management profileNumber of profiles
Menu Tiger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Menu Tiger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Menu Tiger
What does Menu Tiger do?
Menu Tiger is a cloud-based restaurant management SaaS platform that enables restaurants to create digital QR code menus, accept contactless dine-in and online orders, process payments via integrated gateways, and access sales analytics and customer feedback tools. The platform is offered on a freemium-to-paid subscription tier model and bundles ordering, payment, marketing, and operational modules in a single subscription.
Is Menu Tiger a public or private company?
Menu Tiger is a private company. It is classified as unknown and is currently operating.
When was Menu Tiger founded?
Menu Tiger was founded in -1. It employs 11 to 50 people.
Where is Menu Tiger based?
Menu Tiger is headquartered in Singapore, Singapore, in the Asia region.
How does Menu Tiger make money?
Three revenue lines are on record. Subscription Plans are the primary driver. The others are freemium Model and printer Integration Add-on.
Who are Menu Tiger's main competitors?
Tock is listed as an emerging player. Broad incumbents are Toast, Square for Restaurants (Block) and Olo. Direct peers are Bbot, GloriaFood, ChowNow, Popmenu and Owner.com. QR TIGER (parent affiliate) is listed as an others.
Does Menu Tiger have an API?
No public API is recorded for Menu Tiger.
What industry is Menu Tiger in?
Menu Tiger's product category is Restaurant Management Software. Its primary akta.pro industry code is BPAMAIAK, Restaurant Reservations & Dining Booking Platforms, with a secondary code of HSACALAF, Dining Reservations & Restaurant Booking. Its NAICS code is 72251 and its SIC code is 7373.