CLIPPD
- Company typePrivate
- Founded2016
- HeadquartersCity Of London, United Kingdom
- Headcount—
- GTM typeB2B and B2C
- OfferingSoftware
CLIPPD firmographics
Firmographics- Name
- CLIPPD
- Legal name
- Clippd Limited
- Website
- https://clippd.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Ownership category
- akta.pro rank
CLIPPD industry classification
Industry- Product category
- Golf Performance Analytics Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Golf Training Aids & Swing Analytics Retail (CRAMAGAG)
Keywords
Where CLIPPD is headquartered
LocationHeadquarters
- HQ city
- City Of London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
CLIPPD business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Individual Player Subscriptions: Monthly and annual subscription plans for individual golfers. Monthly plan at $25/month, annual plan at $240/year (discounted from $300). Free trial available before subscription begins.
- Coach Seat Licensing: Coaches receive free accounts but can purchase seats to assign to their players. Annual coach plan priced at $2,440/year for seats. Enables coaches to pay on behalf of players and integrate Clippd into coaching packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Yearly Plan - Best Value - $240 per year |
| Subscription | Monthly | Monthly Plan - Most Flexible - $25 per month |
| Subscription | Annual | Coach Account - Free with Seat Purchase |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
CLIPPD product offering
Product offeringCore offering
CLIPPD sells an AI-powered golf performance software platform that aggregates on-course rounds, practice, lessons, sim golf, and wearable data (notably Garmin) into a single model that scores every shot on a proprietary 0–200 Shot Quality scale and produces personalized practice recommendations. A companion enterprise platform, Scoreboard (powered by Clippd), publishes scores, results, and rankings for NCAA, NAIA, and NJCAA tournaments under an official partnership with the NCAA using Professor Mark Broadie's Strokes Gained methodology.
Product overview
CLIPPD offers a single AI-powered golf performance platform (Clippd) with modular features targeting serious golfers, coaches, and college programs. The core Clippd app and mobile application aggregate data from rounds, practice, and wearables (notably Garmin) to compute Shot Quality scores and Player Quality assessments across four facets: Off The Tee, Approach, Around The Green, and Putting. What To Work On and What To Practice provide personalized, algorithm-driven recommendations. Coach accounts enable team management via Team Dashboard, Heatmaps, and drill assignment. A companion platform, Scoreboard (powered by Clippd), publishes college golf scores, results, and rankings for NCAA/NAIA/NJCAA tournaments, with a separate Coach Portal for college coaches. Pricing includes individual plans ($25/month or $240/year), a free Coach tier, and a $2,440/year Coach Academy plan.
Differentiator
Problem solved
Functional benefit
Brands
- Scoreboard: The new home of college golf scores, results and rankings. Provides technology backbone to process and publish NCAA, NAIA and NJCAA tournament results.
Products and services
- Clippd (Core Platform with Mobile App) AI-powered golf performance platform available on iOS and Android that aggregates on-course rounds, practice, lessons, sim golf, and wearable data (Garmin, Neuropeak) to compute Shot Quality and Player Quality scores, generate personalized "What To Work On" and "What To Practice" recommendations, and provide social player-to-player and player-to-coach connection features. Designed for serious competitive golfers, college players, and tour professionals.
- Scoreboard (powered by Clippd) College golf platform providing scores, results, rankings, and live streams for NCAA, NAIA, and NJCAA tournaments. Uses Professor Mark Broadie's Strokes Gained-derived "SG to points" ranking system to publish the National Collegiate Golf Ranking. Processes and publishes results from 3,000+ tournaments annually for 120+ partner college programs. Operated in partnership with Babygrande Golf for live streaming.
- Coach Portal (Scoreboard) Dedicated web portal for college golf coaches to manage teams, access player-level analytics, view team dashboards, and use Scoreboard team data within the Clippd-Ncaa ecosystem.
Quantifiable outcome
- 120+ college programs using Clippd including National Championship, Regional and Conference winners
- +1 more outcomes
Companies that use CLIPPD
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
CLIPPD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature5 records
CLIPPD partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- NCAA (National Collegiate Athletic Association)flagshipIn October 2023, the NCAA asked Clippd to bring its expertise in golf, data science, and enterprise software development to publish college golf scores, results, and Mark Broadie's National Collegiate Golf Rankings. Clippd's platform provides the technology backbone to process and publish results from 3,000+ NCAA, NAIA, and NJCAA tournaments annually.
- GarmincoreGarmin golf devices integrate with Clippd to automatically sync round data including shot tracking, club selection, and putt distances. Rounds flow from Garmin Golf app to Clippd for analysis and insight generation.
- Babygrande GolfcoreBabygrande Golf is a partner for the Scoreboard platform. Scoreboard is 'In Partnership With Babygrande' for live streaming and scoreboard features for college golf tournaments.
- Professor Mark BroadiecoreProfessor Mark Broadie, inventor of Strokes Gained, developed the National Collegiate Golf Ranking System in collaboration with Clippd. His methodology (SG to points ranking system) is used for official college golf rankings.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
CLIPPD competitors and assessment
Company assessmentDirect peers
- 18Birdies: Mobile golf scoring, stats, GPS, and social app with a freemium subscription — overlaps with Clippd on consumer-facing performance tracking and social/community features for amateur golfers.
- Arccos Golf: AI-powered golf shot tracking and performance analytics platform using sensors and a mobile app — directly comparable to Clippd in combining automated data capture with analytics, strokes-gained style insights, and subscription SaaS for serious golfers.
- Shot Scope: Combines GPS watches and shot-tracking tags with a performance analytics platform delivering strokes gained, club averages, and trends — same core offering of automated data plus tour-style analytics aimed at serious amateur golfers.
- SwingU: Golf GPS rangefinder and stats app with handicap tracking, course database, and a premium subscription — competes with Clippd on the consumer performance/stats subscription layer, especially for non-collegiate users.
- V1 Sports: Video and data-driven golf coaching platform combining swing video with shot analytics for coaches and players — comparable to Clippd in serving the coach/serious golfer workflow with measurable improvement insights.
- Golf Genius: Tournament management software used by golf clubs, associations, and college programs — directly comparable to Clippd's Scoreboard at the enterprise/college golf operations layer, with a deeper presence in club-admin workflows.
Broad incumbents
- Trackman: Dominant indoor launch monitor and simulator hardware platform with an integrated performance software suite — broader offering than Clippd, but directly comparable on tour-grade shot analytics, coach tools, and federation-grade performance data.
- Toptracer: Range-based shot tracking technology with broadcast integration and consumer app — comparable shot-by-shot data layer to Clippd, with a much larger hardware-driven distribution footprint at ranges and televised events.
Emerging players
- Skillest: Online golf coaching marketplace pairing amateurs with coaches using video and performance data — adjacent to Clippd on the coach/serious golfer workflow but lighter on the analytics layer.
- Decade Golf: Golf performance and coaching app combining stats, lessons, and personalized improvement plans — smaller and coaching-led, but addresses the same serious-golfer improvement use case as Clippd's 'What To Work On' engine.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
CLIPPD social profiles
Digital presenceCLIPPD financial estimates
Financial estimateRevenue estimate
Valuation estimate
CLIPPD leadership team
Management profileNumber of profiles
Profiles1 record
CLIPPD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CLIPPD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CLIPPD
What does CLIPPD do?
CLIPPD sells an AI-powered golf performance software platform that aggregates on-course rounds, practice, lessons, sim golf, and wearable data (notably Garmin) into a single model that scores every shot on a proprietary 0–200 Shot Quality scale and produces personalized practice recommendations. A companion enterprise platform, Scoreboard (powered by Clippd), publishes scores, results, and rankings for NCAA, NAIA, and NJCAA tournaments under an official partnership with the NCAA using Professor Mark Broadie's Strokes Gained methodology.
Is CLIPPD a public or private company?
CLIPPD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CLIPPD founded?
CLIPPD was founded in 2016.
Where is CLIPPD based?
CLIPPD is headquartered in City Of London, United Kingdom, in the Europe region.
How does CLIPPD make money?
Two revenue lines are on record. Individual Player Subscriptions are the primary driver. The others are coach Seat Licensing.
Who are CLIPPD's main competitors?
Direct peers on record are 18Birdies, Arccos Golf, Shot Scope, SwingU, V1 Sports and Golf Genius. Broad incumbents are Trackman and Toptracer. Emerging players are Skillest and Decade Golf.
Does CLIPPD have an API?
No public API is recorded for CLIPPD.
What industry is CLIPPD in?
CLIPPD's product category is Golf Performance Analytics Software. Its primary akta.pro industry code is CRAMAGAG, Golf Training Aids & Swing Analytics Retail. Its NAICS code is 513210 and its SIC code is 7371.