Coast 2 Coast Preps

What Coast 2 Coast Preps does

Coast 2 Coast Preps is a U.S.-based youth basketball media and events platform specializing in elementary and middle school talent identification (players approximately ages 8-14). The company operates a website-based platform featuring bi-monthly national player rankings across classes 2029 through 2035, a team rankings database, event coverage and player spotlights, and a player/team profile management system. Core products include the National Player Rankings System, Team Rankings Database, hosted events (the Coast 2 Coast Preps National Camp at $385/participant, plus tournaments such as The Finals, Mothers Day Classic, The Bayou Classic, and Ballin in the Bayou at $400/team), and a VIP monthly subscription priced at $3.95.

The business model combines three revenue streams: a recurring low-priced VIP subscription, transactional event registration fees from national camps and regional tournaments, and player/team database access. Distribution operates on a direct-to-consumer basis through the company website, supported by an organic social presence across Instagram, YouTube, and TikTok, with physical event distribution through regional tournaments across multiple U.S. markets. The company maintains strategic event partnerships with 1 Movement Hoops and sponsorships from VKTRY, Point Guard College, NCSA, and Dr. Dish, plus a live streaming integration with BallerTV.

In February 2026, Coast 2 Coast Preps was acquired by Prep Network (Plymouth, Minnesota), making it a wholly-owned subsidiary within a larger youth and high school sports media organization that publishes over 4,000 articles per month and hosts over 450 premier events annually. The company was founded by Ben Perkins, who continues as national evaluator and leader within the Prep Network ecosystem. The acquisition creates a unified coverage platform spanning elementary through college recruiting.

Name

Coast 2 Coast Preps

Legal name

Coast 2 Coast Preps

Website

https://coast2coastpreps.com

Company type

Private

Operating status

Operating

Short description

Coast 2 Coast Preps is a U.S. youth basketball media and events platform serving elementary and middle school players (ages 8-14), offering national player and team rankings, hosted camps and tournaments, and a VIP subscription. It operates as a subsidiary of Prep Network following its February 2026 acquisition.

Ownership category

akta.pro rank

Product category

Youth Basketball Media and Events

NAICS

Other Spectator Sports (711219), Sports and Recreation Instruction (611620)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Collegiate Athletic Conferences & Associations (MPAKACAA)

Keywords

• Youth basketball rankings
• Basketball event hosting
• Player profile database
• AAU basketball tournaments
• Youth sports media

Headquarters

HQ city

Not specified

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. VIP Subscription Membership: Monthly subscription providing exclusive content, rankings access, and premium features for players and families seeking national exposure.
2. Event Registration Fees: Revenue from hosting basketball camps, tournaments, and showcases including the National Camp ($385), Mothers Day Classic ($400), The Bayou Classic ($400), and Ballin in the Bayou ($400).
3. Player/Team Database Access: Revenue generated from player and team database submissions and profile management features.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Coast 2 Coast Preps operates a youth basketball media and events platform providing national player and team rankings for elementary and middle school athletes (classes 2029-2035), hosts basketball camps and tournaments (including the National Camp and Bayou Classic events), publishes news coverage and player spotlights, and sells a VIP monthly subscription granting access to premium rankings and exclusive content.

Product overview

Coast 2 Coast Preps is a unified youth basketball media and events platform that combines player and team rankings, event hosting, news coverage, and VIP subscription services. The core offerings include national rankings for players (2029-2035 classes) and teams across multiple age divisions, hosted events like the Coast 2 Coast Preps National Camp and The Finals, comprehensive event coverage and player spotlights, and a subscription-based VIP tier for exclusive content access. The platform operates as part of the Prep Network ecosystem following its February 2026 acquisition.

Differentiator

Problem solved

Functional benefit

Brands

• Coast 2 Coast Preps National Camp: A two-day, high-intensity evaluation camp for top players (Ages 2030-2035) from across the country, led by national evaluator Ben Perkins.
• Rising Stars Invitational

Products and services

• VIP Subscription

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• 1 Movement HoopscoreStrategic or Co-development PartnerStrategic event partnership for co-branded tournaments and showcases. Events include The Finals (Coast 2 Coast Preps x 1 Movement Hoops), Ballin in the Bayou, Mothers Day Classic, and The Bayou Classic. Combined platforms provide enhanced exposure and competition pathways for youth basketball players.
• VKTRYminorGTM or Marketing PartnerEvent sponsor and marketing partner for Coast 2 Coast National Camp events.
• Point Guard CollegeminorGTM or Marketing PartnerEvent sponsor and marketing partner for Coast 2 Coast National Camp events.
• NCSAminorGTM or Marketing PartnerEvent sponsor and recruiting partner for Coast 2 Coast National Camp events, providing college recruiting resources.
• Dr. DishminorGTM or Marketing PartnerEvent sponsor and basketball training equipment partner for Coast 2 Coast National Camp events.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• MaxPreps: MaxPreps is a leading high school sports platform providing stats, rankings, and content for athletes across multiple sports. It competes for the same youth athlete and family audience but focuses on high school rather than the elementary/middle school segment Coast 2 Coast owns.
• Rivals: Rivals runs a sports recruiting and rankings media platform with comparable player evaluation frameworks and audience overlap in the youth-to-college athlete pipeline. It competes for recruiting-focused sponsorship dollars and family engagement.
• 247Sports: 247Sports operates a recruiting and rankings network covering college and high school prospects across multiple sports. Its player evaluation methodology and ranking infrastructure are conceptually analogous to Coast 2 Coast Preps' bi-monthly youth basketball rankings.
• Sports Illustrated: Sports Illustrated operates a high school sports vertical (SI All-American) with rankings, player profiles, and recruiting content. It competes for the same family and college-recruiting audience but at broader scale and across all major sports.
• On3: On3 is a sports media and recruiting platform with rankings, player profiles, and content across college and high school sports. Its digital-first approach and recruiting focus place it adjacent to Coast 2 Coast Preps' audience and commercial model.
• Hudl: Hudl provides sports video and performance analysis tools for high school, college, and youth athletes. Its content infrastructure and player coverage capabilities overlap with Coast 2 Coast Preps' event coverage and player profiling, though Hudl serves multiple sports.
• SLAM: SLAM is an established basketball media brand covering high school, college, and NBA with digital storytelling, player profiles, and rankings. It overlaps with Coast 2 Coast Preps on basketball content and player coverage but operates across all levels rather than specializing in early-stage talent.

Direct peers

• Ballislife: Ballislife is a basketball media and grassroots events brand covering high school, AAU, and youth basketball with rankings and showcases. Its event hosting, player profiles, and AAU tournament coverage overlap directly with Coast 2 Coast Preps' offerings.
• HoopSeen: HoopSeen runs youth basketball events, rankings, and recruiting coverage focused on the grassroots and AAU ecosystem. It serves the same player, family, and program segments as Coast 2 Coast Preps with a comparable events-and-evaluations business model.
• Overtime: Overtime produces digital content, highlights, and competitive events for high school and amateur athletes. It operates in the same youth basketball media and events space, targeting similar audiences and competing for attention and sponsorship dollars.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Coast2CoastPrep
• YouTubeyoutube.com/@C2CPreps
• Facebookfacebook.com/coast2coastpreps
• Instagraminstagram.com/coast2coastpreps/?hl=en
• TikToktiktok.com/@coast2coastpreps

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coast 2 Coast Preps