Agrikal Tarım Ve Sanayi Mineralleri

What Agrikal Tarım Ve Sanayi Mineralleri does

Agrikal Tarım ve Sanayi Mineralleri Ltd. Şti. is a Turkish private limited partnership, founded in 2004 by Wael Weshahi and headquartered in Serik, Antalya, that processes and supplies mineral-based substrates and growing media. The company operates in-house perlite expansion (heating volcanic rock to up to 950°C) and vermiculite expansion (900-1200°C) lines that produce lightweight porous materials for downstream blending, alongside sourced peat (via its exclusive Turkish distribution of Finnish peat producer Novarbo, owned by Biolan) and cocopeat. From these inputs, Agrikal builds a three-tier commercial portfolio: the Agrikal raw-materials brand (vermiculite, perlite, peat, cocopeat); the Agrimix professional substrate range, which delivers crop- and system-specific blends for blueberry, raspberry, berry, horticultural, vegetable seedling (Viyolmix), paper-pot (Agripot, Ellepot-compatible) and Growbag applications; and the Saksımix consumer brand for hobby and home garden use.

The company's go-to-market is sales-led, combining direct sales for B2B professional growers, nurseries, and construction/industrial customers with a direct-to-consumer layer through saksimix.com.tr and the Trendyol marketplace for hobbyists. Distribution is dual-channel: large bulk big-bag formats (1.5m³, 3m³, 4m³) for professional accounts and retail packaging (8L-300L) for consumers. Agrikal additionally holds exclusive Turkish distribution rights for Ellepot degradable propagation papers and machinery, integrating paper, machine, and substrate into a propagation system offering for nurseries. Customers span greenhouse cultivators, nursery operations, berry and fruit growers (blueberry, raspberry, strawberry), home gardeners, and construction/industrial users requiring fire protection, thermal/acoustic insulation, and lightweight concrete inputs.

Geographically the company is primarily Turkey-domiciled, with a Tarsus (Mersin) branch in addition to its Antalya HQ. Operating quality systems include ISO 9001 (quality), ISO 22000 (food safety), and ISO 14001 (environmental) certifications. Pricing is not publicly disclosed, and the company does not publish revenue figures; ownership remains with founder Wael Weshahi with no disclosed parent, private equity, or venture capital backers.

Name

Agrikal Tarım Ve Sanayi Mineralleri

Legal name

Agrikal Tarım ve Sanayi Mineralleri Ltd. Şti.

Website

https://agrikal.com.tr

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Agrikal Tarım ve Sanayi Mineralleri is a Turkish manufacturer and processor of mineral-based growing media (perlite, vermiculite, peat, cocopeat) and crop-specific substrate blends sold to professional greenhouse growers, nurseries, berry producers, construction/industrial users, and home gardeners via direct sales and e-commerce.

Ownership category

akta.pro rank

Product category

Agricultural Growing Media and Industrial Minerals

NAICS

Greenhouse, Nursery, and Floriculture Production (1114), Fertilizer and Compost Manufacturing (32531)

SIC

Agricultural Production-Crops (100)

akta.pro industry

PRIMARYAFAGAHAC

Greenhouse Herb & Microgreens Production (Culinary Herbs, Microgreens)

Agriculture & Food Production/Crop Farming/Greenhouse, Nursery & Floriculture Production (Protected Crops, Ornamentals, Seedlings)

Keywords

• Growing media substrates
• Expanded perlite vermiculite
• Horticulture mineral products
• Custom substrate blends
• Peat cocopeat supplies

Headquarters

HQ city

Serik

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Substrate and Mineral Product Sales: Agrikal generates revenue through the sale of substrates (perlite, vermiculite, peat, cocopeat) and mineral products to agriculture, horticulture, and construction industries. Products are sold in various package sizes ranging from 8L to 300L, as well as bulk orders in big bags (1.5m³, 3m³, 4m³). The company serves both professional growers (B2B) and hobbyist/home gardeners (B2C) through multiple sales channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Agrikal produces and supplies mineral- and substrate-based growing media (perlite, vermiculite, peat, cocopeat) and custom-formulated substrate blends for professional agriculture/horticulture, construction/industrial applications, and home gardening. The company operates three brands: Agrikal (raw minerals and equipment), Agrimix (professional custom growing media), and Saksimix (retail hobby substrates), and is the exclusive distributor in Turkey for Novarbo (Finnish peat) and Ellepot (paper pot systems).

Product overview

Agrikal Tarım Ve Sanayi Mineralleri operates as a multi-brand substrate and mineral manufacturer serving agriculture/horticulture and industrial sectors. The portfolio consists of raw materials (Vermiculite, Perlite, Cocopeat, Peat), the Agrimix professional growing environment sub-brand (offering specialized mixtures for blueberries, berries, raspberries, horticultural/forest plants, vegetable seedlings via Viyolmix, Agripot paper pots, paperpot mixtures, and growbags), the Saksimix hobby/home garden sub-brand, plastic equipment, and industrial-grade expanded minerals. The company also distributes Ellepot propagation papers and Novarbo Finnish peat as exclusive distributors for Turkey. Products range from bulk raw materials to ready-to-use growing media with custom formulations tailored to plant type, climate, and irrigation method.

Differentiator

Problem solved

Functional benefit

Brands

• Agrikal: Raw materials brand offering vermiculite, peat, perlite, cocopeat, and plastic equipment for agriculture and horticulture.
• Agrimix
• Saksımix / Saksimix

Products and services

• Perlite Lightweight, porous volcanic rock expanded at temperatures up to 950°C, used for soil aeration, water retention in agriculture, and thermal insulation in construction. Sold in bulk and bagged formats.
• Vermiculite Lightweight, heat-resistant silicate mineral derived from volcanic magma, expanded at high temperatures (900–1200°C) for soil conditioning, insulation, and fireproofing in agriculture and industry.
• Peat Brown organic deposit formed by slow vegetation accumulation in wetlands, used as a common growing media in agriculture and horticulture. Distributed exclusively in Turkey from Novarbo (Finland).
• Cocopeat Natural growing medium derived from coconut husks, washed and stabilized for 4–5 months, with high cation exchange capacity, pH 5.5–6, and EC <1.0 mS/cm. Used in agriculture, greenhouse cultivation, and potted plants.
• Plastic Equipment for Nurseries
• Agrimix Peat Specially developed peat with white peat content suitable for seedling production, purified through double screening for use in trays, paper pots, and small pots.
• Blueberry Substrate Mixture (TF Mix / 4SBBM) Specialized substrate mixtures formulated for blueberry cultivation, with optimized air-water balance and adjusted pH levels for various climatic conditions. Includes a unique pre-filled pot system for blueberries.
• Raspberry Substrate Mixture Professional growing media designed for raspberry cultivation with customized drainage, humidity, and nutrient balance properties.
• Berry Substrate Mixtures (BERRYMIX P20, P30, COCOMIX W, POWERMIX) Special mixtures for cultivating strawberries, blackberries, and raspberries with optimized air-water balance.
• Horticultural and Forest Mixtures Specialized growing media for ornamental plants, reforestation species, tropical plants, seasonal plants, and desert plants, with custom formulations based on plant type, pot size, and irrigation system.
• Viyolmix (Vegetable Seedling Mixtures) Professional-grade growing media for seedling trays, germination, and early-stage propagation of vegetable, flower, and fruit crops, available in bulk, big bags (1.5–4m³), and 70L retail bags.
• Agripot Paper Pot System Ready-to-use growing media filled into compostable paper tubes for seed germination and cutting rooting, eliminating transplant shock and providing uniform root development. Available in different sizes with customizable mixtures.
• Paperpot Mixtures Specially formulated growing media for compressed paper pot systems (Agripot and Ellepot), meticulously screened for compression use and optimal aeration.
• Growbag Ready-to-use cultivation bags containing substrate for soilless strawberry and vegetable farming, with pre-drilled holes for planting, drainage, and drip irrigation.
• Ellepot Propagation Papers and Machinery Degradable propagation papers and machinery manufactured for use on Ellepot systems, supporting sustainable and environmentally friendly nursery practices.
• Expanded Vermiculite for Industry Expanded vermiculite for industrial applications including fire protection, hazardous liquid absorption, friction pads, secure packaging, hazardous waste transport carrier, animal feed supplement, and construction uses such as decorative plasters, lightweight concrete coatings, and fire protection boards.
• Perlite for Construction and Industrial Use Expanded perlite for construction applications including thermal plaster, lightweight concrete, and cryogenic insulation. Fire resistant up to 1300°C, also used for filtering liquids.
• Saksimix Hobby and Home Garden Substrates Ready-to-use growing media for hobbyists and home garden use, including substrates for indoor/outdoor plants, cacti/succulents, orchids, berries, and blueberries, available in 8L, 10L, 20L, 40L, 50L, 70L, 100L packages and 300L bales. Sold via saksimix.com.tr and Trendyol.

Quantifiable outcome

• Pre-filled blueberry pots delivered to customers with customized pH and EC requirements
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Novarbo (by Biolan)coreChannel Partner/ Reseller/ DistributorAgrikal is the exclusive distributor of Finnish peat company Novarbo (owned by Biolan) in Turkey. The imported peat is certified for health and disease-free quality, supporting Agrikal's substrate production capabilities.
• EllepotcoreChannel Partner/ Reseller/ DistributorAgrikal is the Exclusive Distributor for Ellepot paper and machinery in Türkiye. Ellepot produces degradable propagation papers and propagation systems that enable growers to transition toward environmentally friendly and sustainable nursery practices.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• ICL Group: ICL is a global specialty fertilizer and plant nutrition company that also offers controlled-release fertilizers and growing media adjacencies, an adjacent incumbent comparable to Agrikal's role in plant cultivation inputs.
• Sun Gro Horticulture: Sun Gro Horticulture is one of North America's largest producers of peat-based growing mixes, comparable to Agrikal's professional substrate business and a likely competitor if it expands into MENA or Mediterranean markets.
• Premier Tech: Premier Tech is a large diversified manufacturer with a strong peat-based growing media and horticulture portfolio, competing with Agrikal in professional substrates while also serving broader industrial markets.

Direct peers

• Pindstrup Mosebrug: Pindstrup is a Danish peat substrate producer serving greenhouse and nursery growers with peat-based growing media, directly comparable to Agrikal's peat-based Agrimix blends.
• Jiffy Group: Jiffy is a major substrate and propagation solutions company producing peat, coir, and paper-pot systems — overlapping with Agrikal's Agrimix, Agripot, and Ellepot distribution business.
• Pelemix: Pelemix is a global cocopeat and growing media manufacturer, directly comparable to Agrikal in raw substrate inputs (especially cocopeat) and in serving professional horticultural growers with bulk and blended products.
• Kekkilä-BVB: Kekkilä-BVB is a leading European producer of professional growing media and peat substrates for horticulture. It is a direct peer to Agrikal in substrate/blending, and a competitor of Agrikal's partner Novarbo in the Finnish peat source market.
• Biolan Group (Novarbo parent): Biolan owns Novarbo, the Finnish peat company for which Agrikal is exclusive distributor in Turkey. It is a direct peat-substrate peer and also Agrikal's upstream supplier, making it both competitor and partner.
• Lambert Peat Moss: Lambert Peat Moss is a Canadian producer of peat-based substrates and growing mixes for horticulture, directly comparable to Agrikal's peat and Agrimix custom blends.

Emerging players

• Grodan (Rockwool Group): Grodan produces stone wool substrates for high-tech horticulture and hydroponics, competing in the soilless cultivation substrate segment where Agrikal also plays with growbags and Agrimix blends.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks3 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=zzErkBslri0
• Facebookfacebook.com/agrikal.substratmineral.3

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agrikal Tarım Ve Sanayi Mineralleri