What AusPac Ingredients does

AusPac Ingredients Pty Ltd is a privately held Australian specialty feed additive distributor, founded in 2005 and headquartered in Tamworth, New South Wales. The company distributes a portfolio of 48 products spanning organic acid blends (Fysal, Fylax, Selacid, Selko), hydroxy and organic trace minerals (IntelliBond, Optimin), probiotic and yeast-based additives (Calsporin, Hicell, Nutricell), flavours and palatability enhancers (Apetenyma, Fluidarom), mould inhibitors and antioxidants (Renderguard), and mycotoxin binders (Toxo). AusPac is the exclusive Australian and New Zealand distributor for Trouw Nutrition (part of the Nutreco group), and additionally distributes products from Delacon, Norel, Biorigin, DPI Global, Agritech and Asahi.

The company sells to enterprise customers across six verticals: pig producers, poultry producers, beef producers, dairy producers, feed mill operators, and rendering operators, plus pet food manufacturers. Go-to-market is a direct, field-based enterprise sales motion with Key Account Managers dedicated to ruminant, petfood, New Zealand and preservation segments, supported by sales offices in Sydney and Melbourne and warehousing in all Australian capital cities. AusPac holds FAMI-QS, FIAAA Code of Practice and Australian Certified Organic accreditations.

Revenue is generated through product distribution on a transactional basis; pricing is not publicly disclosed and the company operates via direct sales enquiries. The firm has no disclosed funding history, no parent company, and is privately held by its founders/management. Quantified product claims cited by the company include a 14.29% increase in piglet feed intake with Fluidarom 1191, 57.9% Salmonella-negative pens in finisher pig trials with Fysal, and up to 8.5% live weight improvement plus 3.9% FCR improvement in turkeys with the Presan gut health programme.

Name

AusPac Ingredients

Legal name

AusPac Ingredients Pty Ltd

Website

https://auspacingredients.com.au

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

AusPac Ingredients is an Australian specialty feed additive distributor, founded in 2005 and headquartered in Tamworth NSW. It exclusively distributes Trouw Nutrition products across Australia and New Zealand to pig, poultry, beef, dairy, feed mill, rendering, and pet food producers.

Ownership category

akta.pro rank

Product category

Animal Feed Additives Distribution

NAICS

Animal Food Manufacturing (3111)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Non-Antibiotic Health & Performance Supplements (Immune, Gut Health, Stress/Heat Support) (AFADALAO)

akta.pro secondary industries

Organic Acids & Acidifiers (Gut Health & Preservation) (AFADAKAE), Phytogenics & Botanicals (Essential Oils, Plant Extracts) (AFADAKAF), Performance & Metabolic Modifiers (e.g., Betaine, Carnitine) (AFADAKAI)

Keywords

• Feed additives distribution
• Animal nutrition ingredients
• Livestock feed supplements
• Trace mineral premixes
• Feed mill supply

Headquarters

HQ city

Tamworth

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Infrastructure, Others

Revenue model

1. Feed Additive Distribution: Distribution of feed additives including amino acids, micro and macro ingredients, and specialty nutrition additives to the Australian animal agriculture market.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

AusPac Ingredients distributes a portfolio of approximately 48 branded feed additives and animal nutrition ingredients — including organic acid-based pathogen control products, hydroxy and organic trace minerals, probiotics and yeast derivatives, flavours and palatants, mould inhibitors, antioxidants, and mycotoxin binders — to feed mills, pig, poultry, beef, dairy, rendering, and pet food producers across Australia and New Zealand. The firm operates as the exclusive ANZ distributor for Trouw Nutrition (Selko) products and supplements this with branded ranges from Delacon, Norel, Biorigin, DPI Global, Agritech, and Asahi.

Product overview

AusPac Ingredients is a feed additive business offering a comprehensive portfolio of 48 distinct products across several categories: organic acid blends (FYSAL, FYLAX, SELACID, SELKO lines) for pathogen control and feed preservation; hydroxy trace minerals (INTELLIBOND) and organic trace minerals (OPTIMIN) for mineral nutrition; probiotic and yeast-based additives (CALSPORIN, HICELL, NUTRICELL); flavours and palatability enhancers (APETENZYMA, FLUIDAROM, DULCOAPETENTE); mould inhibitors and antioxidants (RENDERGUARD); mycotoxin binders (TOXO MX, TOXO XL); and specialty products (LITHONUTRI, BIO-CHLOR, MICRO AID). The company serves the Australian animal agriculture sector with products for pigs, poultry, beef, dairy, feed mills, and rendering operations. AusPac Ingredients distributes Trouw Nutrition products (Selko brand) in Australia and New Zealand.

Differentiator

Problem solved

Functional benefit

Products and services

• APETENZYMA 18 (MILKY VANILLA) Microgranulated, thermostable and soluble powdered feed flavour of milky vanilla designed to replicate milk and assist young animals in transitioning to solid feeds, boosting feed intake and weight gain.
• AVIATOR Highly refined bio-available functional carbohydrate feed additive that reduces energy losses through GIT tissue turnover and improves immune response; prevents pathogens from colonising the gut and improves bird performance in poultry.
• BETAIN Natural osmoregulator and methyl donor feed additive used for managing heat stress and supporting lean carcase deposition in livestock.
• BIO-CHLOR Patented feed supplement for prepartum transition cows providing a source of degradable protein and dietary anions delivering a negative DCAD; drives bacterial growth to support rumen function and optimise metabolizable protein.
• CALSPORIN Probiotic feed additive based on viable spores of a non-GM strain of Bacillus subtilis C-3102; demonstrates positive effects on animal performance with improved growth and feed efficiency, and reduced diarrhoea and mortality.
• CELMANAX Natural feed additive scientifically proven to agglutinate pathogenic bacteria in pigs and ruminants; reduces post-weaning diarrhoea and serves as an effective alternative to pharmacological levels of zinc oxide.
• DULCOAPETENTE S-400 Powerful artificial sweetener for use in all livestock feeds to enhance taste and feed intake.
• FLUIDAROM 1020 Microgranulated powder feed flavour (orange and fenugreek) to improve appetite and palatability in cattle.
• FLUIDAROM 1025 Microgranulated powder feed flavour (molasses and sweetener) to improve appetite and palatability in cattle.
• FLUIDAROM 1191 Microgranulated powder feed flavour (raspberry peach) to improve appetite and palatability in piglets and swine.
• FLUIDAROM 1957 Microgranulated powder feed flavour (aniseed) to improve appetite and palatability in cattle and horses.
• FLUIDAROM 1990 Microgranulated powder feed flavour (apple) to improve appetite and palatability in ruminants and swine.
• FOAMEX-RG Highly efficient low-addition anti-foaming agent for use in modern industrial boiler units.
• FYLAX FLOW Synergistic blend of organic acids and surfactants for controlled moisture addition to feeds and raw materials; provides increased moisture uptake and retention while controlling water activity and protecting against mould growth.
• FYLAX FORTE LIQUID Powerful synergistic buffered propionic-based mould inhibitor for use in stored feed materials and finished feeds; effectively reduces moulds ensuring preservation during storage.
• FYLAX FORTE MP High-activity synergistic blend of organic acids and surfactants on a free-flowing absorbent carrier; ready for use in stored feed materials and finished feeds.
• FYSAL FIT 4 Unique four-platform Salmonella-control feed additive that reduces infection pressure, reduces transmission of salmonella, down-regulates bacterial virulence and improves gut health.
• FYSAL HBF Partially buffered blend of short chain organic acids (formic acid and ammonium formate) targeted towards gram-negative bacteria such as Salmonella in highly buffered feeds.
• FYSAL LIQUID Blend of short chain organic acids in a partially buffered form containing formic acid and ammonium formate; used in a wide range of feed materials and finished feeds.
• FYSAL MP Dry blend of short chain organic acids (formic acid and ammonium formate) used in finished feeds and as a milling hygiene aid.
• FYSAL SP Dry blend of short chain organic acids (formic acid and ammonium formate) used in finished feeds and as a milling hygiene aid.
• HICELL AUTOLYZED DRY YEAST Inactive dried yeast (Saccharomyces cerevisiae) spray-dried powder with a consistent amino acid profile, selected for animal feed and providing excellent palatability.
• INTELLIBOND COPPER 54% Highly concentrated copper hydroxy trace mineral source with chemistry equivalent to typical organic trace minerals; uses coordinate covalent bonds and the Optisize production method for uniform particle size.
• INTELLIBOND MANGANESE 44% Concentrated manganese hydroxy trace mineral source with chemistry equivalent to typical organic trace minerals; uses coordinate covalent bonds and the Optisize production method for uniform particle size.
• INTELLIBOND ZINC 55% Highly concentrated zinc hydroxy trace mineral source with chemistry equivalent to typical organic trace minerals; uses coordinate covalent bonds and the Optisize production method for uniform particle size.
• LITHONUTRI Lithothamnium Calcareum-based innovative feed ingredient extracted from sedimented marine algae from the North-eastern Coast of Brazil; used as a rumen buffer and nutritious ingredient in livestock diets.
• MICRO AID CONCENTRATE Natural feed additive containing purified extract of Yucca schidigera; reduces ammonia production, lowers blood urea nitrogen levels, and suppresses harmful bacteria growth.
• NUTRICELL INACTIVE DRY YEAST Natural product derived from fermentation of Saccharomyces cerevisiae; an excellent source of high-quality protein and palatability with a well-balanced amino acid profile, suited to young animal feeds.
• OFFALGUARD Blend of short chain organic acids developed to inhibit bacterial growth and material degradation from putrification of slaughtered animal waste streams prior to rendering.
• OPTIMIN 3 MINERALS Organic source of zinc, cobalt, copper and manganese for supplementation in livestock and poultry diets; designed to replace 20 to 30% of added dietary inorganic elemental trace minerals.
• OPTIMIN COPPER 15% Nutritional feed additive resulting from chelation of soluble inorganic copper salt with amino acids and short peptides from hydrolysed soy protein; designed for dairy cattle, beef cattle, calves, horses, swine, poultry and fish.
• OPTIMIN IRON 15% Nutritional feed additive resulting from chelation of soluble inorganic iron salt with amino acids and/or partially hydrolysed protein; designed for livestock, fish and companion animal diets.
• OPTIMIN MANGANESE 15% Nutritional feed additive resulting from chelation of soluble inorganic manganese salt with amino acids and short peptides from hydrolysed soy protein; designed for dairy cattle, beef cattle, calves, sheep, horses, swine, poultry and fish.
• OPTIMIN SEY 3000 Specific inactivated whole cell yeast (Saccharomyces cerevisiae) product containing selenium in its natural food form, L(+) selenomethionine.
• OPTIMIN SHELL-MAX Combination of organic trace minerals for layers containing zinc, copper, manganese, cobalt and selenium to sustain layers' vital and productive functions.
• OPTIMIN ZINC 15% Nutritional feed additive resulting from chelation of soluble inorganic zinc salt with amino acids and/or partially hydrolysed protein; designed to effectively support the zinc status of animals.
• PRESAN FX Gut health additive for pigs that stabilises pigs' microbiota and boosts gut barrier function; decreases infection pressure, improves technical performance and reduces use of antibiotics.
• RENDERGUARD 111 Synthetic phenolic antioxidant containing ethoxyquin for prevention of autoxidation in fats, protein meals and feeds.
• RENDERGUARD 333 Synthetic phenolic antioxidant for prevention of autoxidation in fats, protein meals and feeds.
• RENDERGUARD NATURAL Natural antioxidant system for prevention of autoxidation in fats, protein meals and feeds; contains food grade natural mixed tocopherols and rosemary extract.
• SELACID GREEN GROWTH MP Blend of short and medium chain organic acids to control gram-negative and gram-positive bacteria in pigs; demonstrated as an effective alternative to antibiotic growth promotion in pigs.
• SELACID GREEN GROWTH PMP Blend of short and medium chain organic acids to control gram-negative and gram-positive bacteria in poultry; demonstrated as an effective alternative to antibiotic growth promotion in poultry.
• SELACID GREEN GROWTH PX Premix-stable combination of short and medium chain organic acids for use as an antibiotic growth promoter alternative.
• SELKO 4 HEALTH Concentrated water-soluble drinking water additive with a combination of short chain organic acids and medium chain fatty acids; effectively controls gram-negative and gram-positive bacteria in pigs and poultry.
• SELKO BE+ Broad-spectrum synergistic mixture of organic acids that controls micro-organisms in liquid feed; controls yeasts, moulds and Enterobacteriaceae in by-products and final mixtures.
• SELKO pH Blend of short chain organic acids specifically developed to safely reduce water pH in intensive animal housing systems; inhibits growth of harmful bacteria and prevents biofilm in water systems.
• TOXO MX Activated and purified smectite mycotoxin binding agent highly effective in mycotoxin binding; effectively binds mycotoxins in the intestinal tract with exceptional ability to bind aflatoxins.
• TOXO XL Integrated broad-spectrum approach to protect farm animals against mycotoxins; contains activated smectite binding agents, specific glucose biopolymers and inactive yeast cell wall fractions.

Quantifiable outcome

• 14.29% average increase in feed intake in piglets with Fluidarom 1191 flavor additive
• +4 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Trouw NutritioncoreChannel Partner/ Reseller/ DistributorAusPac Ingredients is the Australian and New Zealand distributor for Trouw Nutrition, part of the European based Nutreco group of companies. Being one of the world's largest agriculture and aquaculture businesses, Trouw Nutrition offers access to technology, research and products that delivers economic value to customers.
• SelkocoreTechnology or IntegrationSelko is the feed additives brand of Trouw Nutrition. AusPac distributes Selko products including organic acids, IntelliBond trace minerals, and gut health solutions. Products include Selko-pH, Presan-FY, Fysal, and Selko BE+.
• NutrecocoreStrategic or Co-development PartnerNutreco is a global animal feed company and parent of Trouw Nutrition. AusPac has access to Nutreco's global R&D capabilities, research trials, and technology portfolio through the Trouw Nutrition distribution partnership.
• DelaconminorChannel Partner/ Reseller/ DistributorDelacon is a supplier of phytogenic feed additives. AusPac distributes Delacon products including Aromex for stress reduction in pig production.
• NorelminorChannel Partner/ Reseller/ DistributorNorel is a supplier of feed additives. AusPac distributes Norel products in the Australian market.
• BioriginminorChannel Partner/ Reseller/ DistributorBiorigin is a supplier of yeast-based feed additives. AusPac distributes Biorigin products including yeast extracts and specialty ingredients.
• DPI GlobalminorChannel Partner/ Reseller/ DistributorDPI Global is a supplier of feed additives. AusPac distributes DPI Global products in the Australian and New Zealand markets.
• AgritechminorChannel Partner/ Reseller/ DistributorAgritech is a feed additive supplier in the AusPac portfolio of distributed brands.
• AsahiminorChannel Partner/ Reseller/ DistributorAsahi is a supplier of feed ingredients distributed by AusPac in the Australian market.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BEC Feed Solutions: Australian feed additive and supplement distributor focused on ruminant and monogastric nutrition; directly comparable customer base and product overlap.
• Feedworks: Australian feed premix and additive distributor serving livestock producers and feed mills; comparable scale, channel, and product categories.
• Delacon Biotechnik: Global phytogenic feed additive specialist (now part of Cargill) whose products AusPac distributes; comparable in the phytogenics and gut-health category.
• Lallemand Animal Nutrition: Global feed additive specialist (probiotics, yeast, silage inoculants) with selective regional distributors. Directly comparable in product categories (yeast-based, microbial) and target species.
• Lienert Australia: Australian distributor of feed additives and premixes serving the same livestock and feed mill customers; closest direct ANZ regional competitor with similar distribution model.

Broad incumbents

• Phibro Animal Health: Animal health and nutrition company with significant feed additive and mineral nutrition portfolio (similar to AusPac's trace mineral offering through OptiMin/IntelliBond).
• Kemin Industries: Global manufacturer of feed additives (organic acids, essential oils, antioxidants) with regional distribution models in animal agriculture, comparable to AusPac's product mix.
• Alltech: Global animal nutrition company offering organic trace minerals, probiotics, mycotoxin binders, and feed additives; competes head-to-head with Selko products distributed by AusPac.
• BioMin (DSM-Firmenich): Global mycotoxin and gut-health additive brand under DSM-Firmenich Animal Nutrition; competes with AusPac's TOXO binders and Selko gut-health products.
• Trouw Nutrition (Nutreco): Global animal nutrition powerhouse and parent of Selko; AusPac's exclusive ANZ distribution principal. Comparable in feed additives but operates at vastly larger scale globally.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/auspac-ingredients-pty-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AusPac Ingredients