Allover Production

What Allover Production does

Allover Production is a privately held, full-service event production agency founded in 2016 in Nice, France, by Benoit Geli and Matthieu Corosine and currently directed by Allegra Trichard. The company specializes in conceiving, programming, producing, and marketing cultural and music events on the French Riviera, operating as a SAS with registered capital of €3,000 and a lean team of 1–10 employees. Its portfolio includes flagship festivals such as Les Plages Électroniques (ranked France's #1 festival by DJ Mag since 2022, drawing roughly 60,000–66,000 attendees over three days on Cannes beach), Crossover Festival (established 2008), Crossover Summer (40+ events since 2015), Villa Jamel Comedy Club (Jamel Debbouze partnership since 2020), Nuits Guitares, Les P'tites Plages, Gare Croisette (50+ events since 2022), and a co-ownership stake in MIDEM+ (the international music industry trade event originally founded in 1967, taken over in 2022 with Hopscotch and Pianity).

The company's revenue mechanics span five streams: direct-to-consumer ticket sales through the Weezevent platform and dedicated event websites; corporate sponsorship and brand activation (naming rights, brand spaces, promotional integration); VIP hospitality services for corporate clients and patrons; a formal mécénat patronage program offering donors up to a 60% French tax deduction under Article 238 bis of the French General Tax Code; and CSE (Comité Social et Économique) group sales offering up to 25% discounts on tickets for enterprise employee groups. B2B ecosystem engagement is anchored by Club Allover, a networking club bringing together 13+ local corporate partners and patrons with privileged access to all events and reserved hospitality spaces. Distribution and marketing rely on organic social channels (Instagram, TikTok, LinkedIn, Facebook, X, YouTube), direct event websites, email newsletters, and ticketing partnerships.

Allover's competitive position rests on a portfolio of long-standing festival brands with multi-decade heritage (the oldest dating to 1967 for MIDEM+), deep integration with Côte d'Azur municipalities and tourism bodies, a recurring B2B sponsor and patron ecosystem via Club Allover and mécénat, and operational breadth spanning electronic, comedy, jazz, and Latin music genres. The core technology stack is limited to a Wix-hosted website; there is no proprietary platform, no API, and no disclosed AI/ML capabilities. Growth is organic and funded from operations rather than external capital, with portfolio expansion signaled through new event launches (Latin Addict Festival in 2026, Nuits Guitares integration), cross-vertical partnerships (Patrick Mouratoglou, Hopscotch, Pianity), and the occasional international production (Les Dunes Électroniques in Tunisia).

Name

Allover Production

Legal name

Allover Production

Website

https://alloverproduction.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Allover Production is a Nice-based full-service event production agency that creates, programs, and operates a portfolio of music and cultural festivals on the French Riviera — including France's #1-ranked Les Plages Électroniques — serving both consumer festival-goers and corporate sponsors, patrons, and CSE employee groups.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Festival & Event Producers/Organizers (MPAIAFAC)

akta.pro secondary industries

Concert & Tour Promoters (MPAIAFAA), Event Marketing, Sponsorship Sales & Promotion (MPAGAAAE)

Keywords

• Event production services
• Music festival management
• Cultural event planning
• Brand activation services
• Hospitality experiences

Headquarters

HQ city

Nice

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Event Production and Ticket Sales: Revenue generated from producing and managing cultural and festive events including Les Plages Électroniques, Crossover Festival, Villa Jamel Comedy Club, and others. Primary revenue comes from ticket sales to festival-goers.
2. Sponsorship and Brand Partnerships: Corporate sponsors and brand partners gain visibility and hospitality access at events in exchange for financial support. Includes naming rights, brand activation spaces, and promotional integration within festivals.
3. Hospitality Services: VIP and hospitality spaces offered at events for corporate clients, partners, and patrons. Includes exclusive areas for client entertainment, networking events, and premium access experiences.
4. Patronage and Mécénat: Cultural patronage program offering tax benefits (up to 60% deduction under French law Article 238 bis) in exchange for supporting artistic expression and festival development. Patrons receive communication benefits and public relations advantages.
5. CSE Group Sales: Corporate group bookings and Committee Social Entertainment (CSE) sales offering up to 25% discounts on tickets for enterprise employees.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Allover Production is a full-service event production agency that conceives, produces, and manages cultural and music events on the French Riviera. The company owns and operates a portfolio of festivals including Les Plages Électroniques (France's #1 electronic music festival since 2022), Crossover Festival, Villa Jamel Comedy Club, Nuits Guitares, MIDEM+, and Gare Croisette, while offering end-to-end services spanning concept creation, artistic programming, marketing, brand activation, hospitality, and logistics.

Product overview

Allover Production is a full-service event production agency offering a comprehensive portfolio of services including event production, artistic programming, marketing and communication, brand activation, hospitality, and concept creation. The company operates a diverse portfolio of festivals and events across the French Riviera and beyond, including Les Plages Electroniques (France's No.1 electronic music festival), Crossover Festival and Crossover Summer, Villa Jamel Comedy Club, Nuits Guitares, Les P'tites Plages, MIDEM+, and Gare Croisette. It also produces custom events such as La Haine stage adaptations, Jamel All Stars tours, Mouratoglou Festival, Picnic & Jazz, and the Latin Addict Festival. The company offers a membership-based networking club (Le Club Allover) for partners and patrons, as well as CSE group pricing for corporate clients.

Differentiator

Problem solved

Functional benefit

Brands

• Les Plages Electroniques: France's No. 1 electronic music festival since 2022 according to DJ Mag, held on Cannes beach with approximately 60,000 festival-goers over 3 days.
• Crossover Festival
• Crossover Summer
• Villa Jamel Comedy Club
• Les P'tites Plages
• Gare Croisette
• Nuits Guitares
• MIDEM+

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Patrick MouratogloucoreStrategic or Co-development Partner · 1 January 2023Patrick Mouratoglou opened his unique music festival at the Mouratoglou Hotel in Sophia Antipolis. Allover Production produces the festival featuring performances by notable artists.
• HopscotchcoreStrategic or Co-development Partner · 1 January 2022Hopscotch is a co-owner of MIDEM+ alongside Allover Production and Pianity. MIDEM+ (originally founded in 1967) is the first international event for music industry professionals, held in Cannes.
• PianitycoreStrategic or Co-development Partner · 1 January 2022Pianity is a co-owner of MIDEM+ alongside Allover Production and Hopscotch. MIDEM+ is the premier international music industry professional event held in Cannes.
• Jamel DebbouzecoreStrategic or Co-development Partner · 1 January 2020Since 2020, Allover Production has been the partner for exporting Jamel Debbouze's Paris Comedy Club to the Côte d'Azur. The Villa Jamel Comedy Club runs annually at Villa Rothschild in Cannes.
• Oung Jmal Site (Tunisia)minorOthers · 1 January 2014Les Dunes Électroniques was held at the Oung Jmal site in the Sahara Desert, Tunisia. The project brought 8,000+ international spectators for 3 days.
• Club Allover MemberscoreGTM or Marketing PartnerClub Allover is a networking club bringing together sponsors and patrons with privileged access to all events, hospitality spaces, and local business networking opportunities. Over 13 partner logos displayed.
• WeezeventcoreTechnology or IntegrationWeezevent is the ticketing platform used for ticket sales across Allover's events including Villa Jamel Comedy Club, Les P'tites Plages, Day One Music Celebration, Latin Addict Festival, and others.
• Opio Valbonne Golf ResortminorStrategic or Co-development PartnerAllover Production produces Pic-Nic & Jazz evenings for Opio Valbonne Golf Resort, held twice monthly during summer season.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rock en Seine: Paris-based multi-genre music festival held annually at Domaine de Saint-Cloud. Comparable to Allover as a major French music festival with international headliners and a multi-day format.
• Garorock: Long-running French music festival held annually in Marmande. Comparable to Allover as a French regional festival producer with multi-day programming and established brand recognition.
• Solidays: Paris-based music festival produced annually by Solidarité SIDA, attracting 200,000+ attendees over several days. Comparable to Allover as a premium French flagship music festival with similar scale and audience engagement.
• Hellfest Production: French festival producer behind Hellfest Open Air, one of Europe's largest rock and metal festivals. Comparable to Allover as a French festival production company built around a single large flagship event.
• Gérard Drouot Productions: Long-established French concert and tour promoter producing hundreds of events per year. Comparable to Allover as a French live music promoter with a strong touring and festival portfolio, slightly older and broader in catalog.
• Vieilles Charrues: One of France's largest music festivals, held annually in Carhaix. Comparable to Allover as a French festival production company with a marquee event, a multi-genre lineup, and a strong sponsor/partnership ecosystem.
• Peacock Society: Paris-based electronic music festival. Most directly comparable to Allover's Les Plages Électroniques as a French electronic music festival with a similar audience profile and DJ-driven programming.
• Olympia (Les Productions de l'Olympia): Historic Parisian concert venue and production company that also tours its own productions. Comparable to Allover as a French live entertainment producer, though anchored by a flagship venue rather than a multi-festival portfolio.

Broad incumbents

• Live Nation France: French arm of the global live entertainment giant Live Nation, the world's largest concert promoter and venue operator. Comparable to Allover as a French concert and festival promoter, though with much broader scale and depth.
• AEG Presents: Global concert promoter and venue operator with French activities. Comparable to Allover as a major live entertainment promoter with overlapping festival/concert positioning, but with a much broader international portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xtwitter.com/wix
• YouTubeyoutube.com/@alloverproduction?si=VXRc5HOYhHZF5gOZ
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/allover-production
• Instagraminstagram.com/alloverproduction?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allover Production