Amanda Jewel Floral Design

What Amanda Jewel Floral Design does

Amanda Jewel Floral Design (AJFD) is a privately held, boutique floral design studio founded in 2010 by Amanda Lankford in Bozeman, Montana. The company delivers custom floral arrangements and full event design for luxury weddings, private celebrations, and corporate events, with operational presence in Bozeman (headquarters) and Atlanta serving the Mountain West and Southeast markets respectively. AJFD serves affluent destination-wedding couples and corporate clients seeking editorial-quality event aesthetics, with selective client intake to maintain concierge-level service.

The service portfolio centers on three core offerings: Wedding Floral Design (bouquets, ceremony arrangements, ceremony installations, tablescapes, and large-scale floral installations emphasizing Montana wildflower-inspired aesthetics); Corporate Event Design (brand activations, leadership retreats, galas with cohesive production support); and the AJ Club concierge membership program. Revenue is generated project-by-project through bespoke engagements with quote-based pricing tied to event scope, scale, and design requirements; the firm does not offer self-service or e-commerce options. The business is not technology-enabled—AJFD's value proposition rests entirely on artisanal floral design expertise, editorial-quality aesthetics, and high-touch client service, with no proprietary platforms, software, AI/ML capabilities, or automation disclosed.

Distribution is exclusively through direct inquiry and consultation via website and email. New client acquisition is driven by editorial features in Brides, Martha Stewart Weddings, Architectural Digest, Western Home Journal, and Rocky Mountain Bride, plus referral pipelines from premier Mountain West venues (One&Only Moonlight Basin, Sage Lodge, Rainbow Ranch) and wedding planners (Well Wed Montana, Wander North, Drake Social Events, Happenings Montana, Bluebird Productions). The firm operates with 1-10 employees, deliberately limits its annual client intake, and remains fully self-funded with no institutional investment, parent company, or acquisition activity disclosed.

Name

Amanda Jewel Floral Design

Legal name

Amanda Jewel Floral Design

Website

https://amandajewel.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Amanda Jewel Floral Design is a privately held, boutique floral design studio founded in 2010 in Bozeman, Montana, that creates bespoke floral and event designs for luxury weddings, private celebrations, and corporate clients across the Mountain West and Southeast United States, operating under a deliberately capped, concierge-style client model.

Ownership category

akta.pro rank

Product category

Wedding and Event Floral Design Services

NAICS

Florists (45931), Florists (459310)

akta.pro primary industry

Wedding Design, Decor & Floral Planning (HSACABAH)

akta.pro secondary industries

Event Floral Design & Arrangements (HSACAOAA), Floral & Event Installations (HSACAAAC), Wedding & Bridal Floral (Bouquets, Boutonnieres, Corsages) (HSACAOAJ)

Keywords

• Wedding floral design
• Event floral design
• Destination wedding florals
• Corporate event styling
• Boutique floral studio

Headquarters

HQ city

Georgia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Full-Service Floral Design: Bespoke floral design services for weddings and events, including bouquets, ceremony arrangements, centerpieces, and large-scale installations. Revenue is project-based, generated per event.
2. Corporate Event Design: Corporate event design and styling services, including floral arrangements, complete event design, and production support for brand activations, leadership retreats, and corporate gatherings.
3. Event Production Support: Cohesive production support creating curated environments, including rental coordination, installation, and breakdown services bundled with design work.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Amanda Jewel Floral Design is a boutique floral design studio providing bespoke floral arrangements and full event design for weddings, private occasions, and corporate events. Services include bridal bouquets, ceremony installations, tablescapes, large-scale floral installations, and event production support. The studio operates as a destination florist serving Montana, Jackson Hole, the broader Mountain West, and Georgia.

Product overview

Amanda Jewel Floral Design (AJFD) is a boutique floral design studio offering bespoke event design services. Their core offerings consist of Wedding Floral Design and Corporate Event Design, supplemented by their AJ Club concierge membership program. The studio specializes in Montana destination weddings and Mountain West events, providing end-to-end design from proposal through installation and breakdown. Their approach combines concierge-level service with custom floral artistry, limiting client volume to ensure personalized attention. The company operates from Bozeman, Montana, with availability for destination events across Jackson Hole, Big Sky, and beyond.

Differentiator

Problem solved

Functional benefit

Products and services

• Wedding Floral Design Full-service wedding floral design and event design for couples, including bouquets, ceremony arrangements, ceremony installations (arches and structural pieces), tablescapes, and large-scale floral installations. Specializes in Montana wildflower-inspired designs and destination weddings across Mountain West, Napa Valley, and Southeast venues.
• Corporate Event Design Corporate event styling and production services, including floral arrangements, full event design, brand-aligned environments, and cohesive production support for corporate gatherings, leadership retreats, brand activations, and galas.
• AJ Club (Client Concierge Program) A high-touch client concierge program offering personalized, collaborative concierge service for clients planning weddings, private events, or corporate gatherings, emphasizing effortless sophistication and bespoke design experiences.

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Moonlight Basin / One&Only Moonlight BasincoreStrategic or Co-development PartnerLong-standing partnership with premier Big Sky resort. As the first One&Only resort in the US opening November 2025, this venue is central to the company's Montana destination wedding positioning. AJFD has designed florals at Moonlight Basin for numerous high-profile weddings and is positioned as a preferred vendor for this exclusive venue.
• Sage LodgecoreStrategic or Co-development PartnerPreferred wedding florist for Sage Lodge in Paradise Valley. Multiple portfolio weddings at this venue (Erin & Joe, Keiley & Josh) demonstrate deep collaboration. The venue describes AJFD as one of their absolute favorite florists, creating wildflower-inspired designs that complement the lodge's mountain aesthetic.
• Rainbow Ranch LodgecoreStrategic or Co-development PartnerPreferred floral partner for Big Sky's iconic Rainbow Ranch Lodge. AJFD has designed multiple weddings at this riverside venue, leveraging the riverside setting to create florals that interact beautifully with the natural environment.
• Well Wed Montana (Joe Todd)coreStrategic or Co-development PartnerLong-standing collaboration with Joe Todd of Well Wed Montana, described as one of the region's most trusted planners. The company credits seamless experiences when working with Joe's planned events, giving creative freedom while maintaining cohesive vision.
• Wander North EventscoreImplementation/ SI/ Consulting PartnerEvent planning partner for Sophia & Brian wedding at Kimpton Armory Hotel. AJFD credits planners with creating cohesive experiences and streamlined logistics.
• Happenings MontanacoreImplementation/ SI/ Consulting PartnerEvent planning partner for Erin & Joe wedding at Sage Lodge. Collaborative relationship supporting seamless event execution.
• Drake Social EventscoreImplementation/ SI/ Consulting PartnerGeorgia-based event planning partner for Aly & Adam wedding at Ritz-Carlton Lake Oconee and McCall & Walker wedding at Blackberry Ridge. Ongoing collaboration across multiple events.
• Bluebird ProductionsminorImplementation/ SI/ Consulting PartnerEvent planning partner for Keiley & Josh wedding at Sage Lodge.
• POP PartiesminorImplementation/ SI/ Consulting PartnerEvent planning partner for Crazy Mountain Ranch wedding.
• Bijou Wedding DesignminorImplementation/ SI/ Consulting PartnerEvent planning partner for Lana & Chris wedding at Copper Rose Ranch.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Karen Tran Florals: Destination wedding floral designer with a national footprint serving luxury weddings and celebrity events. Directly comparable on bespoke design, destination-event logistics, and high-touch client experience.
• Putnam Florist: Long-established Orange County luxury wedding and event florist operating at a comparable boutique scale with similar high-net-worth clientele and editorial-style design. Directly comparable on service offering, customer type, and concierge positioning.
• Tulipina Design: Boutique floral design studio specializing in European-inspired, editorial-quality weddings and events. Comparable on artistic floral aesthetic, luxury positioning, and project-based event work.
• Mark's Garden: Los Angeles luxury event florist producing editorial-style designs for weddings, celebrity events, and brand activations. Comparable on premium design quality, large-scale installations, and high-net-worth client base.
• Empty Vase: Los Angeles-based luxury florist serving high-end weddings, celebrity, and corporate events. Comparable on premium pricing, editorial-grade design aesthetic, and custom large-scale installations for affluent clientele.

Broad incumbents

• Mindy Weiss Party Consultants: Established luxury event planning firm that designs and produces florals as part of broader wedding and corporate event delivery. Comparable on luxury clientele and event-design integration, but with a planning-led (not floral-pure) model.
• Preston Bailey Designs: Internationally recognized large-scale event and floral designer serving luxury weddings, celebrity galas, and corporate events. Comparable on creative-event design but operates at meaningfully larger scale and broader scope.

Regional players

• Shotgun Floral: Bozeman-area florist referenced as a peer/partner on AJFD's own website. Operates in the same Mountain West market with overlapping wedding clientele, but with a different creative identity and slightly broader mass-market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/AMANDAJEWelldesign
• Facebookfacebook.com/amandajewelfloraldesign
• LinkedInlinkedin.com/company/amanda-jewel-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amanda Jewel Floral Design