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Woody's Brands

Full company profile

uuid00s93u1

Namestring
Woody's Brands
Legal namestring
Woody's Brands, LLC
Company typeenum
Private
Founded yearint
1995
Descriptiontext

Woody's Brands, LLC is a private, Houston-based hospitality company that operates a multi-concept portfolio of bar, sports-bar, and eatertainment venues across Texas and Louisiana. Founded in 1995, the company owns and operates approximately 45 locations under four concepts: Little Woodrow's (24+ sports-bar locations with extensive sports viewing and signature turtle races), Woody's Hideaway (eatertainment venues featuring craft cocktails, golf simulators, and competitive social games), Eddie's Tavern (pool hall and billiards concept), and Woody's Bar (full-service neighborhood bar). The company serves consumers seeking casual social environments for sports viewing, dining, and competitive social gaming — targeting "social entertainment seekers" and "neighborhood bar patrons" as its primary customer segments.

The business operates a direct-to-consumer retail model exclusively through owned and operated physical storefronts, with no franchising, licensing, or third-party distribution disclosed. Revenue is generated from in-venue food and beverage sales and ancillary entertainment spend. The portfolio is intentionally horizontal in segmentation, offering differentiated concepts that target overlapping but distinct use cases (game-day viewing, neighborhood regulars, upscale social gaming) under a single operating platform. Marketing is primarily organic and community-driven, with sports-team partnerships (e.g., Frisco RoughRiders) used to anchor new locations and drive footfall.

Operationally, the company runs with a corporate headquarters at 4321 W Sam Houston Pkwy N in Houston and a leadership team drawn from major national hospitality operators including TGI Fridays, Twin Peaks, Mo's Restaurants, and Neiman Marcus. As of 2026, the company is in a leadership transition: founder Bob Wilson moved to Chairman and Ray Risley, formerly President and COO of TGI Fridays, was promoted to CEO. The company continues to fund growth organically through unit-level cash flow, with no disclosed outside investment, parent company, or public listing.

Short descriptiontext

Woody's Brands is a private Houston-based hospitality company operating approximately 45 owned-and-operated bar, sports bar, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar, serving individual consumers seeking casual social dining and entertainment.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersHouston, United States
HQ citystring
Houston
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
sports bar operations, eatertainment venues, casual dining restaurants, social gaming bars, neighborhood bar concepts
Industry3 codes
1Sports Bars
CodeCRANACACPrimaryYes
2Neighborhood Bars & Taverns
CodeCRANACAAPrimaryNo
3Cocktail Bars & Lounges
CodeCRANACADPrimaryNo
NAICS code3 codes
  • Drinking Places (Alcoholic Beverages)7224
  • Amusement Parks and Arcades7131
  • Drinking Places (Alcoholic Beverages)72241
SIC code2 codes
  • Services-Amusement & Recreation Services7900
  • Services-Miscellaneous Amusement & Recreation7990
Product category
Casual Dining and Eatertainment Hospitality
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Food and Beverage Sales
TypeTransaction Fee
Description

Revenue generated from food and beverage sales across 45 restaurant and bar locations. The company operates a portfolio of concepts including sports bars, neighborhood bars, eatertainment venues, and casual dining establishments.

woodysbrands.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 4 records shown
1Little Woodrow's
Description

Sports bar and neighborhood hangout known for turtle races and casual dining

woodysbrands.com
+3 more records
Core offering1 text field

Woody's Brands owns and operates a portfolio of approximately 45 sports bars, neighborhood bars, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar. The venues offer casual dining, full bar service, and competitive social gaming experiences such as pool, golf simulators, darts, turtle races, and yard games.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Woody's Brands is a hospitality company operating a diversified portfolio of bar and eatertainment concepts. Founded in Houston, Texas in 1995, the company manages 45 total locations across Texas and Louisiana. The portfolio includes Little Woodrow's (sports bar with 24+ locations featuring extensive sports viewing and turtle races), Woody's Hideaway (eatertainment venue with craft cocktails and golf simulators), Eddie's Tavern (pool hall and billiards), and Woody's Bar (full-service neighborhood bar). The company offers casual dining, sports viewing experiences, and competitive social games including pool, golf simulators, darts, and yard games.

Product and service3 records
1Little Woodrow's
CategorySports bar / casual dining venue
Description

Sports bar and neighborhood hangout concept featuring extensive sports viewing options, signature turtle races, casual dining, and a relaxed bar atmosphere; operates 24+ locations across Texas.

2Woody's Hideaway
CategoryEatertainment / casual upscale bar
Description

Eatertainment venue concept offering craft cocktails, golf simulators, and various competitive social games in a relaxed, fun, upscale bar-dining environment.

3Eddie's Tavern
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-03-23
Description

Little Woodrow's Frisco location has a marketing partnership with the Frisco RoughRiders minor league baseball team. The venue serves as the team's official after-party destination, providing sports-centric marketing and community engagement opportunities.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Largest U.S. sports-bar chain (1,000+ locations, owned by Inspire Brands). Competes with Little Woodrow's on sports viewing and casual dining but at a national scale with significantly larger marketing budgets and loyalty programs.

TypeRegional player
Description

Established New Orleans-based bar chain with deep Louisiana roots and expanding Texas footprint. Closest direct peer to Eddie's Tavern and Woody's Bar within Louisiana, and a relevant competitor for bar-driven social occasions.

TypeDirect peer
Description

Sports-bar and casual-dining chain rooted in Louisiana with deep Louisiana/Texas concentration. Direct competitor to both Little Woodrow's and Woody's Bar in the southern U.S. sports-bar and neighborhood-bar segments.

TypeDirect peer
Description

Eatertainment chain (bowling, arcade, laser tag, food and bar) headquartered in Texas with strong regional concentration. Directly comparable to Woody's Hideaway's eatertainment model and overlaps with Eddie's Tavern's gaming-centric positioning.

TypeEmerging player
Description

Tech-enabled indoor mini-golf and competitive socializing concept. Competes for the same customer occasion as Woody's Hideaway's golf simulators, but with a more differentiated, immersive tech product and growing U.S. footprint.

TypeDirect peer
Description

National sports lodge chain with a similar 'mountain-cabin' sports-bar positioning, multiple TVs, and casual American fare. Operates 100+ U.S. locations with strong Texas presence, directly competing with Little Woodrow's for sports-viewing occasions.

TypeBroad incumbent
Description

Casual-dining chain with deep sports-bar elements and a strong Texas presence. Competes with Woody's concepts on casual-dining occasions and family/casual group dining segments.

TypeBroad incumbent
Description

National eatertainment operator combining full bar/restaurant service with arcade gaming. Closest scaled analog to Woody's Hideaway's eatertainment positioning, with broader geographic reach but heavier capital intensity per venue.

TypeBroad incumbent
Description

National golf-entertainment venue operator. Woody's Hideaway's golf-simulator offering directly intersects Topgolf's competitive socializing and tech-enabled golf-entertainment category, though Topgolf operates at significantly larger venue scale.

TypeRegional player
Description

Largest U.S. bowling and entertainment operator with full-service bars and arcades. Adjacent competitor in the 'gaming + bar' social-entertainment space where Eddie's Tavern and Woody's Hideaway compete for group outings.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Woody's Brands

Casual Dining and Eatertainment Hospitalitywoodysbrands.com

Woody's Brands is a private Houston-based hospitality company operating approximately 45 owned-and-operated bar, sports bar, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar, serving individual consumers seeking casual social dining and entertainment.

What Woody's Brands does

Woody's Brands, LLC is a private, Houston-based hospitality company that operates a multi-concept portfolio of bar, sports-bar, and eatertainment venues across Texas and Louisiana. Founded in 1995, the company owns and operates approximately 45 locations under four concepts: Little Woodrow's (24+ sports-bar locations with extensive sports viewing and signature turtle races), Woody's Hideaway (eatertainment venues featuring craft cocktails, golf simulators, and competitive social games), Eddie's Tavern (pool hall and billiards concept), and Woody's Bar (full-service neighborhood bar). The company serves consumers seeking casual social environments for sports viewing, dining, and competitive social gaming — targeting "social entertainment seekers" and "neighborhood bar patrons" as its primary customer segments.

The business operates a direct-to-consumer retail model exclusively through owned and operated physical storefronts, with no franchising, licensing, or third-party distribution disclosed. Revenue is generated from in-venue food and beverage sales and ancillary entertainment spend. The portfolio is intentionally horizontal in segmentation, offering differentiated concepts that target overlapping but distinct use cases (game-day viewing, neighborhood regulars, upscale social gaming) under a single operating platform. Marketing is primarily organic and community-driven, with sports-team partnerships (e.g., Frisco RoughRiders) used to anchor new locations and drive footfall.

Operationally, the company runs with a corporate headquarters at 4321 W Sam Houston Pkwy N in Houston and a leadership team drawn from major national hospitality operators including TGI Fridays, Twin Peaks, Mo's Restaurants, and Neiman Marcus. As of 2026, the company is in a leadership transition: founder Bob Wilson moved to Chairman and Ray Risley, formerly President and COO of TGI Fridays, was promoted to CEO. The company continues to fund growth organically through unit-level cash flow, with no disclosed outside investment, parent company, or public listing.

Woody's Brands firmographics

Firmographics
Name
Woody's Brands
Legal name
Woody's Brands, LLC
Website
https://woodysbrands.com
Company type
Private
Founded year
1995
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Woody's Brands is a private Houston-based hospitality company operating approximately 45 owned-and-operated bar, sports bar, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar, serving individual consumers seeking casual social dining and entertainment.
Ownership category
akta.pro rank

Woody's Brands industry classification

Industry
Product category
Casual Dining and Eatertainment Hospitality
NAICS
Drinking Places (Alcoholic Beverages) (7224), Amusement Parks and Arcades (7131), Drinking Places (Alcoholic Beverages) (72241)
SIC
Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry
Sports Bars (CRANACAC)
akta.pro secondary industries
Neighborhood Bars & Taverns (CRANACAA), Cocktail Bars & Lounges (CRANACAD)

Keywords

  • Sports bar operations
  • Eatertainment venues
  • Casual dining restaurants
  • Social gaming bars
  • Neighborhood bar concepts

Where Woody's Brands is headquartered

Location

Headquarters

HQ city
Houston
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Woody's Brands business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

  1. Food and Beverage Sales: Revenue generated from food and beverage sales across 45 restaurant and bar locations. The company operates a portfolio of concepts including sports bars, neighborhood bars, eatertainment venues, and casual dining establishments.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Woody's Brands product offering

Product offering

Core offering

Woody's Brands owns and operates a portfolio of approximately 45 sports bars, neighborhood bars, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar. The venues offer casual dining, full bar service, and competitive social gaming experiences such as pool, golf simulators, darts, turtle races, and yard games.

Product overview

Woody's Brands is a hospitality company operating a diversified portfolio of bar and eatertainment concepts. Founded in Houston, Texas in 1995, the company manages 45 total locations across Texas and Louisiana. The portfolio includes Little Woodrow's (sports bar with 24+ locations featuring extensive sports viewing and turtle races), Woody's Hideaway (eatertainment venue with craft cocktails and golf simulators), Eddie's Tavern (pool hall and billiards), and Woody's Bar (full-service neighborhood bar). The company offers casual dining, sports viewing experiences, and competitive social games including pool, golf simulators, darts, and yard games.

Differentiator

Problem solved

Functional benefit

Brands

  • Little Woodrow's: Sports bar and neighborhood hangout known for turtle races and casual dining
  • Woody's Bar
  • Woody's Hideaway
  • Eddie's Tavern

Products and services

  • Little Woodrow's Sports bar and neighborhood hangout concept featuring extensive sports viewing options, signature turtle races, casual dining, and a relaxed bar atmosphere; operates 24+ locations across Texas.
  • Woody's Hideaway Eatertainment venue concept offering craft cocktails, golf simulators, and various competitive social games in a relaxed, fun, upscale bar-dining environment.
  • Eddie's Tavern

Companies that use Woody's Brands

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Woody's Brands technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Woody's Brands partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Frisco RoughRidersminorGTM or Marketing Partner · 23 March 2026Little Woodrow's Frisco location has a marketing partnership with the Frisco RoughRiders minor league baseball team. The venue serves as the team's official after-party destination, providing sports-centric marketing and community engagement opportunities.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Woody's Brands competitors and assessment

Company assessment

Broad incumbents

  • Buffalo Wild Wings: Largest U.S. sports-bar chain (1,000+ locations, owned by Inspire Brands). Competes with Little Woodrow's on sports viewing and casual dining but at a national scale with significantly larger marketing budgets and loyalty programs.
  • BJ's Restaurants: Casual-dining chain with deep sports-bar elements and a strong Texas presence. Competes with Woody's concepts on casual-dining occasions and family/casual group dining segments.
  • Dave & Buster's: National eatertainment operator combining full bar/restaurant service with arcade gaming. Closest scaled analog to Woody's Hideaway's eatertainment positioning, with broader geographic reach but heavier capital intensity per venue.
  • Topgolf: National golf-entertainment venue operator. Woody's Hideaway's golf-simulator offering directly intersects Topgolf's competitive socializing and tech-enabled golf-entertainment category, though Topgolf operates at significantly larger venue scale.

Regional players

  • Fat Tuesday: Established New Orleans-based bar chain with deep Louisiana roots and expanding Texas footprint. Closest direct peer to Eddie's Tavern and Woody's Bar within Louisiana, and a relevant competitor for bar-driven social occasions.
  • Bowlero: Largest U.S. bowling and entertainment operator with full-service bars and arcades. Adjacent competitor in the 'gaming + bar' social-entertainment space where Eddie's Tavern and Woody's Hideaway compete for group outings.

Direct peers

  • Walk-On's Sports Bistreaux: Sports-bar and casual-dining chain rooted in Louisiana with deep Louisiana/Texas concentration. Direct competitor to both Little Woodrow's and Woody's Bar in the southern U.S. sports-bar and neighborhood-bar segments.
  • Main Event Entertainment: Eatertainment chain (bowling, arcade, laser tag, food and bar) headquartered in Texas with strong regional concentration. Directly comparable to Woody's Hideaway's eatertainment model and overlaps with Eddie's Tavern's gaming-centric positioning.
  • Twin Peaks: National sports lodge chain with a similar 'mountain-cabin' sports-bar positioning, multiple TVs, and casual American fare. Operates 100+ U.S. locations with strong Texas presence, directly competing with Little Woodrow's for sports-viewing occasions.

Emerging players

  • Puttshack: Tech-enabled indoor mini-golf and competitive socializing concept. Competes for the same customer occasion as Woody's Hideaway's golf simulators, but with a more differentiated, immersive tech product and growing U.S. footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Woody's Brands social profiles

Digital presence

Woody's Brands financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Woody's Brands leadership team

Management profile

Number of profiles

Profiles7 records

Woody's Brands funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Woody's Brands M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woody's Brands

What does Woody's Brands do?

Woody's Brands owns and operates a portfolio of approximately 45 sports bars, neighborhood bars, and eatertainment venues across Texas and Louisiana under four concepts: Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar. The venues offer casual dining, full bar service, and competitive social gaming experiences such as pool, golf simulators, darts, turtle races, and yard games.

Is Woody's Brands a public or private company?

Woody's Brands is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Woody's Brands founded?

Woody's Brands was founded in 1995. It employs 1,001 to 5,000 people.

Where is Woody's Brands based?

Woody's Brands is headquartered in Houston, United States, in the North America region.

How does Woody's Brands make money?

One revenue line is on record: food and Beverage Sales.

Who are Woody's Brands's main competitors?

Broad incumbents on record are Buffalo Wild Wings, BJ's Restaurants, Dave & Buster's and Topgolf. Regional players are Fat Tuesday and Bowlero. Direct peers are Walk-On's Sports Bistreaux, Main Event Entertainment and Twin Peaks. Puttshack is listed as an emerging player.

Does Woody's Brands have an API?

No public API is recorded for Woody's Brands.

What industry is Woody's Brands in?

Woody's Brands's product category is Casual Dining and Eatertainment Hospitality. Its primary akta.pro industry code is CRANACAC, Sports Bars, with a secondary code of CRANACAA, Neighborhood Bars & Taverns. Its NAICS code is 7224 and its SIC code is 7900.

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Live signals
American City Business JournalsWoody's Brands promotes Ray Risley to CEO amid rapid expansionWoody's Brands promoted Ray Risley to CEO on April 21, with founder Bob Wilson moving to chairman. Risley, a former TGI Fridays president, will lead expansion as the company opens a new Webster location in late 2026.PR NewswireWOODY'S BRANDS PROMOTES RAY RISLEY TO CEOWoody's Brands, a Texas-based hospitality group operating 44 bar and eatertainment venues across Texas and Louisiana, has promoted Ray Risley to chief executive officer, with founder Bob Wilson transitioning to chairman of the board. Risley, who joined the company in December 2025 as president, brings 30 years of hospitality industry experience, most recently serving as president and COO of TGI Fridays. The leadership transition comes as the company continues expanding its Texas footprint, having opened a new Woody's Hideaway location in Conroe in January and its 24th Little Woodrow's in Frisco in March.PR NewswireWOODY'S BRANDS EXPANDS IN GREATER HOUSTON WITH NEW WOODY'S HIDEAWAY IN WEBSTERWoody's Brands announced plans to open a new Woody's Hideaway venue in Webster, Texas in late 2026, marking the third Houston-area location for the concept. The 12,500-square-foot facility will feature a 30-foot-wide video wall, golf simulator bays, karaoke rooms, pool tables, and a full-service restaurant and bar. CEO Bob Wilson stated the company sees opportunity in the area's growing entertainment demand, building on the success of existing Little Woodrow's and Woody's Hideaway locations in the Houston region.PR NewswireWOODY'S BRANDS NAMES RAY RISLEY AS PRESIDENTWoody's Brands has appointed Ray Risley, a former executive of TGI Fridays, as its new president to drive growth and operational excellence across its portfolio of bar and social gaming venues. The appointment coincides with the company's expansion plans, including recent openings in Houston and upcoming locations in Dallas-Fort Worth and Conroe.PR NewswireWOODY'S BRANDS EXPANDS IN TEXAS WITH NEW CONROE AND FRISCO LOCATIONSWoody's Brands is expanding its Texas sports bar and entertainment venue portfolio with two new locations: Woody's Hideaway Conroe (opening December 2025) and Little Woodrow's Stonebriar at Stonebriar Mall in Frisco (opening Spring 2026). The Conroe location spans 10,341 square feet with capacity for over 450 guests and features Full Swing golf simulators, multiple pool tables, yard games, and more than 40 TVs including 25 100-inch screens. Once opened, Little Woodrow's Stonebriar will become the brand's 24th location and second in the Dallas-Fort Worth metroplex, as the company operates 45 total venues across Texas and Louisiana under brands including Little Woodrow's, Woody's Hideaway, Eddie's Tavern, and Woody's Bar.