Twin Reality
Twin Reality is a Vadodara, India-based immersive technology company developing custom AR, VR, MR, and branded game experiences—including TwinBIM AR, Twin Wheel AR, and VR industrial training—for enterprise clients in construction, automotive, industrial safety, and events.
- Company typePrivate
- Founded-
- HeadquartersVadodara, India
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Twin Reality does
Twin Reality (legally Twin Reality Technologies) is a privately held, India-based immersive technology company headquartered in Vadodara, Gujarat, specializing in custom AR, VR, MR, metaverse, and branded game experiences. The company was established to address the need for businesses, particularly small and medium-sized enterprises, to differentiate through immersive digital experiences. It operates with a small core team (approximately 7-10 members) led by CEO Vishal Singh and CTO Sahil Singh, with demonstrated capabilities across AR development, 3D modeling, Unity engineering, UI/UX, and content production.
The company's core product portfolio includes TwinBIM AR (an iPad-based AR platform for construction site BIM visualization with IoT integration and discrepancy tracking), Twin Wheel AR (a WebAR virtual showroom for automotive product visualization without app downloads), Custom Branded Games (Unity-based trade show activations with lead capture and leaderboard systems), and a VR Industrial Training suite covering fire safety, welding, forklift, and LOTO simulations. Underlying technology stack centers on Unity, WebXR, WebGL, Three.js, and Blender, with a proprietary 3D model optimization pipeline achieving 70%+ file size reduction. AI capability is limited to a ChatGPT-integrated 3D avatar for conversational customer engagement.
Twin Reality operates a project-based business model with one-time license and professional services revenue, using direct enterprise sales and free VR consultation as the primary go-to-market. Revenue streams include custom AR/VR development projects, VR training content licensing (including SideQuest distribution for Meta Quest), custom branded event games, and consulting services. Pricing is quote-based and project-specific, supported by online cost calculators. Customer segments span construction & infrastructure, industrial manufacturing & safety, retail & automotive, events & trade shows, and real estate, with named enterprise clients including Sysdig, a leading motorbike brand, a leading Indian infrastructure enterprise, and visible logos for Adani and Amway. The company claims projects implemented across multiple countries though the majority of operations remain India-based.
Twin Reality firmographics
Firmographics- Name
- Twin Reality
- Legal name
- Twin Reality Technologies
- Website
- https://twinreality.in
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Twin Reality is a Vadodara, India-based immersive technology company developing custom AR, VR, MR, and branded game experiences—including TwinBIM AR, Twin Wheel AR, and VR industrial training—for enterprise clients in construction, automotive, industrial safety, and events.
- Ownership category
- akta.pro rank
Twin Reality industry classification
Industry- Product category
- Immersive Technology Solutions
- NAICS
- All Other Amusement and Recreation Industries (71399)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ)
- akta.pro secondary industries
- Digital Twin for Manufacturing & Production Optimization (IMAIAMAO), VR/AR/XR Game Studios (MPAFAAAE), VR/AR Gaming Platforms (BPAMAKAG)
Keywords
Where Twin Reality is headquartered
LocationHeadquarters
- HQ city
- Vadodara
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Twin Reality business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom AR/VR Development Projects: Bespoke AR, VR, and MR application development tailored to client specifications. Projects span industrial training, product visualization, BIM AR, and immersive experiences. Revenue generated through fixed-price project engagements with scope-based pricing.
- VR Training Content Licensing: VR fire extinguisher and industrial safety training modules available on SideQuest for Meta Quest devices. Also enterprise deployments of training simulations.
- Custom Branded Event Games: Trade show booth games and marketing activations developed as custom projects. Includes lead capture integration and reusable game frameworks.
- Consulting Services: Free initial VR consultation, with follow-on paid consulting for implementation guidance and technology recommendations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | VR Application Development - Variable based on complexity |
| One time/ perpetual license | Multi-year contract | Trade Show Games - Based on game type and branding level |
| Other | Multi-year contract | TwinBIM AR - Construction BIM Solution |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Twin Reality product offering
Product offeringCore offering
Twin Reality develops custom augmented reality (AR), virtual reality (VR), mixed reality (MR), metaverse, and branded game experiences for enterprises. Their core products include TwinBIM AR for construction site BIM visualization, Twin Wheel AR for automotive virtual showrooms, VR industrial safety training modules, and custom branded games for trade show activations. They deliver these solutions using Unity, WebXR, WebGL, Three.js, and Blender, targeting enterprises across construction, automotive, manufacturing, and events.
Product overview
Twin Reality is an India-based AR, VR, and MR solutions provider offering a portfolio of immersive technology products and services. The core offerings include TwinBIM AR (AR-based BIM visualization for construction), Twin Wheel AR (WebAR virtual showroom for automotive/retail), and Custom Branded Games for trade shows. Supporting products include AI Assistance (ChatGPT-based 3D avatars), BIM Visualization, VR Gallery, and Real Estate Visualization services. VR Industrial Training covers specialized modules including Fire Extinguisher Training and Welding Simulation. The company also provides Virtual Events solutions and Interactive Booth Games for event marketing. All offerings leverage WebXR, Unity, and WebGL technologies for cross-platform delivery across VR headsets (Meta Quest, HTC VIVE, HoloLens) and mobile devices.
Differentiator
Problem solved
Functional benefit
Brands
- TwinBIM AR: AR solution for BIM visualization on construction sites enabling real-time section views, instant issue tagging, and accurate distance checks on-site.
Products and services
- TwinBIM AR AR-based BIM visualization platform enabling engineers to interact with Building Information Models through augmented reality on iPads. Delivers real-time section views, issue tagging, distance measurement, and O&M layer integration for construction and facility management teams.
- Twin Wheel AR Mobile-first WebAR virtual showroom experience enabling customers to visualize motorcycles in their real-world environment via browser, with color/variant toggling and 360° product interaction without requiring app download. Designed for automotive and two-wheeler brands.
- VR Industrial Training Safety and inspection-based VR training solutions for industrial environments, covering forklift operations, fire safety, welding, and workplace hazard scenarios. Targets manufacturing, oil and gas, and industrial companies.
- VR Fire Extinguisher Training VR fire safety training covering fire classes, fire triangle, extinguisher pass method, and emergency response protocols with realistic scenarios. Available on SideQuest for Meta Quest and as enterprise deployments.
- VR Welding Simulation VR welding simulator covering MIG, TIG, Stick, and Flux-cored arc welding techniques with realistic physics, instant feedback, and evaluation capabilities for industrial training environments.
- Custom Branded Games Custom branded game development service for trade shows, events, and marketing activations including trivia, arcade games, touchless games, and AR/VR experiences with leaderboard competitions and lead capture integration.
- Interactive Booth Games Interactive game solutions for trade show booths including digital screen games, physical-digital hybrid games, mobile-enabled games, VR/AR experiences, and gamified lead capture systems for exhibitors.
Quantifiable outcome
- 50% faster construction issue resolution using TwinBIM AR
- +5 more outcomes
Companies that use Twin Reality
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Twin Reality technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
Twin Reality partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Twin Reality competitors and assessment
Company assessmentDirect peers
- SmartVizX: India-based VR/AR studio specializing in BIM visualization and immersive enterprise solutions. Closely comparable to Twin Reality's TwinBIM AR and construction vertical focus, with similar technology stack and customer profile.
- AugRay: India-based AR/VR solutions provider serving retail, e-commerce, and enterprise clients with WebAR and 3D product visualization. Comparable in WebXR product focus and Indian market positioning.
- Interplay Learning: VR-based technical training platform for skilled trades and industrial sectors. Comparable to Twin Reality's industrial VR training modules (fire safety, welding, forklift) and enterprise licensing model.
- XYZ Reality: Construction-tech company delivering AR-powered BIM visualization for onsite engineering. Direct competitor in the construction AR/BIM vertical where TwinBIM AR competes.
- Lemon Slice Studios: India-based AR/VR/MR development agency building custom enterprise applications, training simulations, and branded experiences. Comparable scope of services and Indian market positioning.
- Strivr: US-based VR training platform focused on enterprise workforce development including safety and operational training. Comparable to Twin Reality's VR Industrial Training line and modular training content distribution model.
- Queppelin: Indian AR/VR/metaverse development studio offering custom immersive experiences, branded games, and enterprise solutions. Directly comparable in service mix, geography, and target verticals.
- Immerse: Enterprise VR/AR training and language learning platform serving global enterprises. Comparable in VR industrial/safety training distribution and B2B enterprise sales motion.
- PlunAR (Plunar): Indian AR/VR development studio providing immersive solutions for events, retail, and enterprise marketing. Comparable in trade-show games, AR activations, and India-based delivery model.
Broad incumbents
- Tata Elxsi: Large Indian design and technology services firm with a dedicated AR/VR/XR practice serving automotive, healthcare, and media clients. Overlaps with Twin Reality's service portfolio but at much greater scale and with broader delivery capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Twin Reality social profiles
Digital presenceTwin Reality financial estimates
Financial estimateRevenue estimate
Valuation estimate
Twin Reality leadership team
Management profileNumber of profiles
Profiles7 records
Twin Reality funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Twin Reality M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Twin Reality
What does Twin Reality do?
Twin Reality develops custom augmented reality (AR), virtual reality (VR), mixed reality (MR), metaverse, and branded game experiences for enterprises. Their core products include TwinBIM AR for construction site BIM visualization, Twin Wheel AR for automotive virtual showrooms, VR industrial safety training modules, and custom branded games for trade show activations. They deliver these solutions using Unity, WebXR, WebGL, Three.js, and Blender, targeting enterprises across construction, automotive, manufacturing, and events.
Is Twin Reality a public or private company?
Twin Reality is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Twin Reality founded?
Twin Reality was founded in -1. It employs 1 to 10 people.
Where is Twin Reality based?
Twin Reality is headquartered in Vadodara, India, in the Asia region.
How does Twin Reality make money?
Four revenue lines are on record. Custom AR/VR Development Projects are the primary driver. The others are VR Training Content Licensing, custom Branded Event Games and consulting Services.
Who are Twin Reality's main competitors?
Direct peers on record are SmartVizX, AugRay, Interplay Learning, XYZ Reality, Lemon Slice Studios, Strivr, Queppelin, Immerse and PlunAR (Plunar). Tata Elxsi is listed as a broad incumbent.
Does Twin Reality have an API?
No public API is recorded for Twin Reality.
What industry is Twin Reality in?
Twin Reality's product category is Immersive Technology Solutions. Its primary akta.pro industry code is EDAFAJAJ, Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators), with a secondary code of IMAIAMAO, Digital Twin for Manufacturing & Production Optimization. Its NAICS code is 71399 and its SIC code is 7900.