What Retail Smart Guys does

Retail Smart Guys is a privately held, for-profit consulting and outsourced services firm founded in 2008 and headquartered in Westlake Village, California. The firm describes its offering as advisory and execution support aimed at independent retailers, with emphasis on inventory planning and marketing. The operating footprint is small, with reported headcount of 1-10 employees, consistent with a boutique consultancy model rather than a scaled platform business.

The company's core deliverables appear to be services-based rather than product-based — including consulting engagements and outsourced operational support — and no proprietary technology, software products, APIs, or AI/ML capabilities are disclosed in the available data. The firm has no disclosed funding rounds, no parent company, no subsidiaries, no documented M&A activity, no leadership team roster, and no public certifications, awards, or partnership relationships on record. The website (retailsmartguys.com) currently renders only a verification/loading page, limiting the ability to confirm current product detail, pricing, or service scope.

Commercial mechanics — including pricing models, contract structure, customer count, revenue mix, and go-to-market channels — are not disclosed in the source material. Customer segments, distribution channels, marketing channels, and value proposition are similarly unspecified. Given the absence of operating data beyond founding year, headcount band, and the general service description, the firm's revenue model and customer concentration profile cannot be substantiated beyond the inference that it operates a services-led, SMB-facing consulting practice targeting independent retail operators in the United States.

Name

Retail Smart Guys

Website

https://retailsmartguys.com

Company type

Private

Founded year

2008

Headcount range

1–10 employees

Short description

Retail Smart Guys is a privately held, Westlake Village-based consulting firm founded in 2008 that provides inventory planning and marketing services to independent retailers. It operates as a small boutique consultancy with fewer than ten employees.

Ownership category

akta.pro rank

Product category

Retail Consulting Services

akta.pro primary industry

Shopper/Commerce Creative Agencies (Retail & Marketplace Creative) (MPAAAAAH)

Keywords

• Retail consulting
• Inventory planning
• Retail marketing
• Merchandise planning
• Independent retail advisory

Headquarters

HQ city

Westlake Village

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Retail Smart Guys provides consulting and outsourced services that help independent retailers with inventory planning and marketing. The firm supports small retail operators in planning stock levels and executing marketing activities, acting as an outsourced partner rather than selling a software product.

Differentiator

Problem solved

Functional benefit

Products and services

• Retail Inventory Planning Consulting
• Retail Marketing Services

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Broad incumbents

• Aptos: Enterprise retail technology vendor offering merchandising, planning, inventory, and POS solutions. Comparable as a larger incumbent operating in the same retail inventory-planning and omnichannel space that Retail Smart Guys serves for independent retailers.
• Kantar (Retail Practice): Global insights and consulting firm with a dedicated retail practice covering shopper, marketing, and commercial strategy. Comparable as a large incumbent whose marketing-and-retail advisory work overlaps with what Retail Smart Guys delivers to independents.
• Blue Yonder: Major supply chain and inventory planning platform serving retailers globally. Comparable as an incumbent player whose core inventory-planning capability overlaps with the inventory-planning services Retail Smart Guys delivers to smaller retailers.
• Manhattan Associates: Provides supply chain, inventory, and omnichannel commerce software for retailers. Comparable as a broad incumbent whose inventory-planning product competes with the consulting work Retail Smart Guys performs for independent retailers.

Direct peers

• Wiser Solutions: Provides pricing, assortment, and inventory intelligence tools for retailers and brands. Comparable to Retail Smart Guys because both help independent and mid-market retailers make data-driven inventory and merchandising decisions.
• Stance Global: Retail branding, marketing, and design consultancy serving retail brands. Comparable because it pairs retail-specific creative and marketing services — the same category of work Retail Smart Guys delivers alongside its inventory offering.
• McMillanDoolittle: Retail strategy consulting firm advising retailers on positioning, growth, and operations. Comparable to Retail Smart Guys as a similarly sized advisory practice focused on helping retailers improve commercial performance.

Regional players

• St. John & Partners: Mid-sized integrated agency providing retail, shopper, and brand marketing services. Comparable as a similarly scoped retail marketing services firm — though it operates at larger scale and on a regional (US/Southeast) footprint — serving a similar retail client base.

Emerging players

• Fluent Commerce: Cloud-native order management and inventory visibility platform for omnichannel retailers. Comparable as an emerging SaaS player addressing inventory and fulfillment pain points that Retail Smart Guys addresses via consulting services.
• Surefront: SaaS platform unifying PIM, merchandising, and retail planning workflows. Comparable as an emerging technology vendor tackling the same inventory/merchandising planning needs that Retail Smart Guys covers with outsourced services.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights3 records

Customer concentration

• Facebookfacebook.com/retailsmartguys
• LinkedInlinkedin.com/company/retail-smart-guys

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Retail Smart Guys