We Heal University

What We Heal University does

We Heal University is a private, founder-led online education company founded in 2007 by Grand Master Kataka Gara and headquartered at a registered Sherman Oaks, California address, with primary operational activity in Roseville, California. The company sells a structured curriculum teaching Reiki mastery, sound healing, and related spiritual healing modalities, packaged primarily as the "Integrative Reiki Mastery Method" video certification course covering Reiki levels 1, 2, and 3 with a unique "Kataka Symbol" positioned as a sixth Reiki symbol. It also sells supplementary digital products (a 60-page reference book at $19.99 and the 7 Sacred Directions meditation program at $49.99), attunement rituals priced at $200-$300, personal healing sessions, and "Cards of Destiny" divinatory readings priced at $190-$375.

The underlying technology is a self-serve online video learning platform hosting 50 instructional videos and 25 downloadable documents, augmented by a thin layer of third-party integrations rather than any proprietary AI or ML systems. LeadConnectorHQ provides booking and scheduling for sessions, Google Meet and Facebook Video deliver remote healing sessions, and Stripe and PayPal (PCI-DSS compliant) handle payments. A related venture, Temple Of Perfection, operates as a spiritual music label producing Reiki sound healing albums.

The business model is direct-to-consumer across multiple revenue streams: one-time digital course purchases (no refunds), professional healing services billed per session, and a recurring "sacred membership" community. Customer segments are predominantly individual spiritual seekers and aspiring healers, with secondary segments of existing practitioners seeking advanced certification and a smaller set of healthcare professionals (e.g., nurses) adding Reiki to their practice. Geographic reach is claimed across Europe, North America, and South America, supported by online course delivery. The company has no disclosed external funding and is bootstrapped, with Master Kataka Gara acting as sole founder, primary instructor, and central brand figure.

Name

We Heal University

Legal name

We Heal University

Website

https://wehealuniversity.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

We Heal University is a private online school founded in 2007 that sells Reiki master certification video courses, sound healing programs, and personal healing services to spiritual seekers globally, with operations based in Roseville, California.

Ownership category

akta.pro rank

Product category

Wellness and Spiritual Healing Education

NAICS

Educational Services (611), Educational Support Services (611710), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Reiki & Energy Healing (HSADAHAM)

akta.pro secondary industries

Massage Therapy Schools & Certification Programs (HSALANAJ), Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Reiki certification courses
• Spiritual healing education
• Sound healing training
• Energy healing services
• Online wellness school

Headquarters

HQ city

Roseville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Online Course Sales: Video-based certification courses sold as one-time purchases. Primary product is the $444 Certified Reiki Master course (50 videos, 25 PDFs). Also includes $19.99 reference book and $49.99 7 Sacred Directions program. No refunds policy as all digital products provide full access upon purchase.
2. Healing Sessions: Personal healing sessions offered individually or in groups. Session types include complete healing experiences (Reiki, guided meditation, sound healing), relationship sessions for 2 people, and group sound healing events. Sessions are pre-paid and booked through the website.
3. Attunement Services: Reiki attunement rituals for students. Private attunements via live video at $200 (1 hour) or in-person group attunements at $300 (2-3 hours). Includes signed diploma and discussion of practice questions.
4. Cards of Destiny Readings: Divinatory readings priced at $190 for focused 52-day cycle reading or $375 for comprehensive full-year reading. Delivered by Master Kataka with over 20 years and thousands of readings experience.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

We Heal University sells a video-based Integrative Reiki Mastery Method certification course (Reiki 1, 2, and 3) that enables students to become Certified Reiki Masters, supported by 50 instructional videos and 25 downloadable documents. It also provides direct practitioner services including Reiki attunements, personal healing sessions, distance Reiki, Emotion Code healing, Cards of Destiny readings, couples and group sound healing events, and life coaching, delivered both online and in person in Roseville, California.

Product overview

We Heal University is an international online educational platform offering a structured curriculum for becoming a certified healer, centered around its core product: the Integrative Reiki Mastery Method video certification course. The platform operates as a unified offering where the main certification program ($444) serves as the foundation, supplemented by add-on products including the Reiki Reference Book ($19.99) and The 7 Sacred Directions Program ($49.99), as well as optional Reiki Attunements ($200-300). Beyond educational courses, the company provides direct healing services including personal sessions, distance Reiki, sound healing, Cards of Destiny readings, and life coaching. The ecosystem connects these products through a membership-based community, with the founder Master Kataka Gara providing ongoing support including monthly live attunements and Q&A sessions for enrolled students.

Differentiator

Problem solved

Functional benefit

Products and services

• Integrative Reiki Mastery Method Certification Course A video-based certification course teaching Reiki 1, 2, and 3 that enables students to become Certified Reiki Masters. Includes 50 videos, 25 downloadable documents, attunements, and a personalized certificate of completion suitable for framing, allowing graduates to start their own Reiki healing business.
• Integrative Reiki Mastery Method Reference Book A 60-page manual containing all course materials, concepts, diagrams, and reference content from the Reiki Mastery course, designed for students who prefer consolidated written materials in a single file.
• 7 Sacred Directions Program An audio-visual meditation program featuring 7 videos combining Master Kataka's handpan music with guided meditation focused on the four cardinal and three spiritual directions (Above: Father Sky, Below: Mother Earth, Here and Now: Center of Self), integrating Reiki sound healing and intentional manifestation.
• Reiki Attunements Reiki attunement rituals offered in two formats: private live video sessions at $200 (1 hour) or in-person group settings at $300 (2-3 hours) in Roseville, CA. All three attunement levels (Reiki 1, 2, and Mastery) are provided, including a signed diploma and discussion of practice questions.
• Personal Healing Sessions One-on-one healing sessions with Master Kataka combining multiple modalities including Reiki, guided meditation, sound healing, Emotion Code healing, Cards of Destiny readings, extractions, chakra balancing, crystal healing, and life or business coaching. Available via phone, online (Google Meet, Facebook Video), or in person in Roseville, CA.
• Cards of Destiny Readings Divination readings using a proprietary 52-card system based on the client's birth date, offering either focused 52-day cycle readings at $190 or comprehensive full-year readings at $375 covering relationships, career, finances, health, and spiritual growth.
• Couples Relationship Healing Sessions Two-hour in-person healing sessions designed for two people in a relationship (of any kind), working together in person with Master Kataka using Reiki and sound healing techniques.
• Group Sound Bath Events Group Reiki and sound healing sessions held in a communal setting, with session lengths varying from 1-3 hours depending on the event, combining therapeutic sound frequencies with Reiki energy healing.
• Spiritual Awakening Sound Bath Events Live 90-minute immersive healing sessions combining therapeutic sound frequencies with Reiki energy healing, featuring handpans and guided meditation for deep relaxation and spiritual awakening, performed at venues such as the Sacramento Goddess Festival.
• Life and Business Coaching Life or business coaching services offered by Master Kataka as part of comprehensive healing experiences or as standalone sessions addressing personal growth, business strategy, and professional development.

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• The Shift Network: Online education platform offering courses, certifications, and summits in holistic healing, meditation, and spirituality. Highly comparable as a video-based, certification-oriented spiritual/holistic learning business with a similar global, DTC audience.
• International Center for Reiki Training: Long-standing Reiki education institution offering multi-level Reiki training, attunements, and master/teacher certification. Direct overlap in core product (Reiki 1, 2, Master certification) and target audience of aspiring Reiki practitioners.

Broad incumbents

• Udemy: Mass-market online course marketplace with extensive Reiki, energy healing, and spiritual development categories. Comparable as a self-serve online learning platform where competing Reiki courses compete on price and reviews.
• Mindvalley: Large global personal-growth learning platform with mission-driven, author-led programs in transformation, energy healing, and consciousness. Comparable as a broader, more established spiritual/self-development online education brand reaching a similar persona.
• Gaia: Subscription streaming platform focused on yoga, meditation, spirituality, and alternative healing content. Comparable as a broader spiritual/wellness content platform reaching an overlapping audience of conscious-content consumers.
• Sounds True: Multimedia publisher of spiritual, meditation, and healing content including courses, audio programs, and books. Comparable as a holistic-healing content and education brand serving spiritual seekers with structured learning programs.
• Hay House: Publisher and education company in self-help, wellness, and spiritual topics offering books, courses, and events. Comparable as a diversified spiritual/wellness content and education brand with author-led courses and live events.

Emerging players

• Insight Timer: Free meditation and wellness app with courses, music, and live events from teachers worldwide. Comparable as an online spiritual/wellness learning and community platform, though more focused on meditation than Reiki certification.
• Center for Sacred Studies: Spiritual education organization offering multi-modality healing trainings, apprenticeships, and community programs. Comparable as a niche spiritual-healing education provider with structured certification-style curricula and global student base.
• Temple of the Sacred Sound: Sound healing training and certification organization offering courses, retreats, and practitioner programs. Comparable as a direct competitor in the sound-healing certification/training niche, with overlapping modality and audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/wehealuniversity
• Facebookfacebook.com/wehealuniversity
• Instagraminstagram.com/wehealuniversity
• TikToktiktok.com/@katakagara
• LinkedInlinkedin.com/company/we-heal-university

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about We Heal University