Lodo
Lodo is an AI-powered financial comparison and switching service delivered exclusively through WhatsApp, targeting UK household consumers. The platform automatically detects current mobile and energy plans via Gmail integration and executes switches on users' behalf, generating revenue through provider commissions rather than user fees.
- Company typePrivate
- Founded2026
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Lodo does
Lodo is an AI-powered financial comparison and switching service that targets UK household consumers via a WhatsApp-native chatbot. The service helps individual users find and switch to better deals on mobile phone plans and energy tariffs, with an opt-in Gmail integration that scans the user's inbox for emails from known energy suppliers, mobile networks, and broadband providers to automatically detect existing household plans. The product retains conversation history and credit-check data for the duration of the account so that future switches can be completed without re-entering information. A certified secure payment and automation vault provider handles full card numbers, CVVs, and provider credentials, while Lodo itself only retains structured plan data.
The platform is built around a conversational AI chatbot that combines NLP, a recommendation engine, and process automation to execute switches on behalf of users after explicit confirmation. For mobile switching, Lodo acts as the user's agent and submits payment, address, and provider credentials to third-party providers. For energy switching, personal data is shared with a UK-based switching partner that obtains quotes, performs credit checks, executes supplier changes, and sets up Direct Debits. The Terms explicitly disclaim FCA authorisation, guaranteed savings, and AI accuracy.
Lodo generates revenue exclusively through commission payments received from some of the mobile and energy providers featured on the platform when users complete switches. The service is free for end users, and commissions do not affect the price users pay. Lodo is registered as LODO TECHNOLOGIES LTD (company number 17000602) in England and Wales, with its registered office at Senna Building, Gorsuch Place, London, E2 8JF. Operating geography is currently restricted to England, and no funding rounds, management team, or financial figures are disclosed.
Lodo firmographics
Firmographics- Name
- Lodo
- Legal name
- LODO TECHNOLOGIES LTD
- Website
- https://joinlodo.com
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lodo is an AI-powered financial comparison and switching service delivered exclusively through WhatsApp, targeting UK household consumers. The platform automatically detects current mobile and energy plans via Gmail integration and executes switches on users' behalf, generating revenue through provider commissions rather than user fees.
- Ownership category
- akta.pro rank
Lodo industry classification
Industry- Product category
- Personal Finance Comparison and Switching
- NAICS
- Other Personal Services (8129)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- VoIP Access & ITSP Services (HDAIAHAD)
Keywords
Where Lodo is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Lodo business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- Commission from Providers: Lodo receives commission payments from some of the mobile and energy providers featured on its platform when users complete a switch through the service. This is the primary revenue stream. The service is free for end users, and commission does not affect the price users pay.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Free for end users |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Lodo product offering
Product offeringCore offering
Lodo is an ongoing AI-powered comparison and switching service accessible primarily through WhatsApp that helps UK consumers find better deals on mobile phone plans and energy tariffs. The service uses a chatbot to search, compare, and execute switches on behalf of users after explicit confirmation, and can proactively detect existing household plans via a read-only Gmail integration. It retains user conversation history and preferences to provide continuity of service for faster future switches.
Product overview
Lodo is a single AI-powered financial optimization product delivered exclusively through WhatsApp. The core offering is an AI chatbot assistant that proactively helps users manage their finances through daily features: Monday money checks, subscription cancellations, bill auto-optimization, loyalty card management, and budget conversations. Lodo operates as an ongoing comparison and switching service, helping users find and switch to better deals on mobile phone plans and energy tariffs. The product retains user conversation history and preferences for continuity across future switches.
Differentiator
Problem solved
Functional benefit
Products and services
- Lodo AI Assistant (WhatsApp chatbot) AI-powered financial assistant chatbot accessible via WhatsApp that proactively optimises UK household finances through automated weekly features (money checks, subscription cancellations, bill auto-optimisation, loyalty card management, and budget conversations). Users interact entirely via WhatsApp with no app download required.
- Mobile Switching Service Service that searches, compares, and executes switches of mobile phone plans on behalf of UK consumers after receiving explicit confirmation. Lodo acts as the user's authorised agent to submit payment details, delivery address, and provider credentials to third-party providers via a certified secure vault.
- Energy Switching Service Service that shares user personal data with an energy switching partner to obtain quotes, perform credit checks, execute energy supplier switches, and set up Direct Debits with the new supplier. Credit check data is retained for the duration of the account; bank details are never stored by Lodo.
Companies that use Lodo
Customer profileSegments1 record
Ideal customer profiles1 record
Lodo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability4 records
Feature4 records
Lodo partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Google (Gmail API)coreGmail integration allows users to connect their Gmail account via OAuth (gmail.readonly scope) for automatic detection of current household plans. Lodo searches inbox for emails from known energy suppliers, mobile networks, and broadband providers. Email content is processed in memory only and discarded immediately; only structured plan data is retained.
- Secure Payment and Automation Vault ProvidercoreCertified secure vault provider handles all full payment details (card numbers, CVVs, bank details) and provider credentials. Lodo never stores these sensitive details. Bank details are re-collected each time a user switches.
- Energy Switching PartnercoreUK-based switching partner used to obtain energy quotes, perform credit checks, execute energy switches, and set up Direct Debits with new suppliers. Lodo shares personal data with this partner for these purposes.
Expansion highlights4 records
Lodo competitors and assessment
Company assessmentDirect peers
- Look After My Bills: UK bill-switching service that proactively moves users onto better tariffs for energy, broadband, and mobile. Closest behavioural peer to Lodo's 'ongoing' switching model, with similar commission economics and target household segment.
- WeFlip: UK utility switching platform that automatically moves consumers to cheaper energy tariffs. Direct competitor to Lodo's energy switching service with a similar recurring, opt-in switching model.
- Uswitch: UK price comparison and switching platform for mobile, energy, broadband, and other household services. Directly comparable to Lodo's mobile and energy switching core, though delivered via traditional web/app rather than WhatsApp.
- Switchcraft: UK mobile phone plan comparison and switching service. Direct competitor to Lodo's mobile switching service, focused on the same consumer segment and revenue model.
Broad incumbents
- MoneySupermarket: One of the UK's largest price comparison platforms across insurance, energy, broadband, and mobile. Overlaps directly with Lodo's mobile and energy switching categories as part of a much broader financial services comparison portfolio.
- Compare the Market: Major UK comparison marketplace with strong consumer brand recognition across energy, broadband, mobile, and insurance. Overlaps with Lodo in mobile and energy switching within a much broader offering.
Emerging players
- Plum: UK AI personal finance app that automates saving, budgeting, and bill-switching recommendations via a conversational and app-based interface. Comparable to Lodo on AI-driven consumer financial automation and UK household focus.
- Chip: UK AI-powered savings and personal finance app that uses automated workflows to optimise household finances. Comparable to Lodo as a UK-based AI consumer finance product targeting similar household money-management use cases.
- Cleo: AI-powered personal finance chatbot that helps users track spending, budget, and manage bills through a conversational interface. Comparable to Lodo on the AI chat and consumer personal-finance angle, with overlap in subscription and bill management.
Regional players
- Rocket Money: US-based subscription and bill management service (formerly Truebill) that helps consumers cancel subscriptions and find savings. Closely comparable product behaviour to Lodo's subscription and bill features but operates in a different geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lodo social profiles
Digital presenceLodo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lodo leadership team
Management profileNumber of profiles
Lodo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lodo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lodo
What does Lodo do?
Lodo is an ongoing AI-powered comparison and switching service accessible primarily through WhatsApp that helps UK consumers find better deals on mobile phone plans and energy tariffs. The service uses a chatbot to search, compare, and execute switches on behalf of users after explicit confirmation, and can proactively detect existing household plans via a read-only Gmail integration. It retains user conversation history and preferences to provide continuity of service for faster future switches.
Is Lodo a public or private company?
Lodo is a private company. It is classified as unknown and is currently operating.
When was Lodo founded?
Lodo was founded in 2026. It employs 1 to 10 people.
Where is Lodo based?
Lodo is headquartered in London, United Kingdom, in the Europe region.
How does Lodo make money?
One revenue line is on record: commission from Providers.
Who are Lodo's main competitors?
Direct peers on record are Look After My Bills, WeFlip, Uswitch and Switchcraft. Broad incumbents are MoneySupermarket and Compare the Market. Emerging players are Plum, Chip and Cleo. Rocket Money is listed as a regional player.
Does Lodo have an API?
No public API is recorded for Lodo.
What industry is Lodo in?
Lodo's product category is Personal Finance Comparison and Switching. Its primary akta.pro industry code is HDAIAHAD, VoIP Access & ITSP Services. Its NAICS code is 8129 and its SIC code is 7373.