JungKwanJang

Name

JungKwanJang

Legal name

Korean Red Ginseng Corp, Inc.

Website

https://jungkwanjang.us

Company type

Private

Founded year

1899

Operating status

Operating

Headcount range

11–50 employees

Short description

JungKwanJang is the flagship Korean Red Ginseng brand of Korea Ginseng Corporation (founded 1899). It sells standardized ginseng extracts, tonics, sticks, capsules, and skincare products globally through D2C e-commerce, franchise stores, duty-free, and ASEAN distribution partnerships spanning 30+ countries.

Ownership category

akta.pro rank

Product category

Herbal Dietary Supplements

NAICS

Food (Health) Supplement Retailers (456191), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Herbal & Botanical Supplements (CRADAGAD)

akta.pro secondary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

Keywords

• Korean red ginseng
• Herbal dietary supplements
• Wellness extracts
• Adaptogenic tonics
• Functional health products

Headquarters

HQ city

Cerritos

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer sales through owned e-commerce website (jungkwanjang.us) with product sales, subscription programs, and bundle offers.
2. Product Sales: One-time product purchases across multiple formats (sticks, tonics, jars, pills, candy/tea/powder, root/slices). Prices range from $23.99 to $6,265.85 depending on product type and quantity.
3. Franchise Opportunities: Franchise program for retail store expansion offering JungKwanJang products through licensed operators.
4. B2B Ingredients: G1899 ginseng ingredients sold to dietary supplements, functional foods, skincare products, personal care, and pharmaceutical manufacturers. Available in liquid extracts, extract powder, powder format.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels6 records

Core offering

JungKwanJang manufactures and sells Korean Red Ginseng-based wellness products including concentrated extract sticks (Everytime line), jars, capsules, pills, herbal tonics, roots/slices, candy, tea, and skincare. The portfolio spans daily energy supplements, deer antler combinations (CheonNok), tonics with ginseng/cinnamon/jujube (Hong Sam Won), metabolic and gut support (GLPro), children's tonics (Kid Tonic, iPass), women's balance formulas, and ginseng-infused skincare. Products are sold through owned US e-commerce, franchise stores, duty-free, and international distribution.

Product overview

JungKwanJang is a comprehensive Korean Red Ginseng health supplement brand offering a diverse portfolio of products across multiple delivery formats including extract sticks (Everytime line with variants ranging from 1050mg to 3000mg), concentrated extract jars, capsules, pills, tonics, powder, root slices, and skincare. The core product lines include Everytime daily ginseng sticks, Legacy and Limited Extract jars, CheonNok deer antler and ginseng combinations, Hong Sam Won herbal tonics, Vital Tonic shots, GLPro metabolic support, Kid/iPass children's formulas, Hwang Jin Dan premium vitality pills, Women's Balance JIN, and skincare products. The brand operates on a vertically-integrated model from cultivation through final product, with G1899™ standardized ingredient technology and 293 quality and safety tests per production cycle. Founded in 1899, Korea Ginseng Corporation conducts over 420 clinical studies with 140+ researchers and holds 184+ patents.

Differentiator

Problem solved

Functional benefit

Brands

• Everytime: Daily wellness ginseng stick products for on-the-go energy and focus, available in various formats (Original, 2000mg, Limited, Grapefruit, Lemon, Energy Boost, Power Full, Immune Support, CaloTrim, PowerForm)
• Hong Sam Won
• CheonNok
• GLPro
• Hwa Ae Rak
• G1899

Products and services

• Everytime Daily Ginseng Stick Line Liquid stick ginseng extracts in multiple variants (Original 3000mg, 2000mg, Limited/Earth Grade, Grapefruit, Lemon, Energy Boost, Immune Support, Adapto Collagen Skin & Immune, Adapto Collagen Skin & Sleep, CaloTrim, Power Full, PowerForm). Designed for convenient on-the-go daily energy, focus, immune support, sports performance, and beauty-from-within use.
• Korean Red Ginseng Extract (Legacy Extract Jar) Pure concentrated Korean Red Ginseng extract in jar format (50g, 120g, 240g) measured by the spoonful for maximum potency and absorption; additional Limited Earth Grade version in 100g and 300g for premium users. Targets consumers seeking the highest-purity traditional format.
• CheonNok Deer Antler and Ginseng Line Products combining deer antler velvet with Korean Red Ginseng for total-body vitality, including CheonNok Extract (30g/180g), CheonNok Extract Convenience sticks, CheonNok Tonic, CheonNok Senior (for older adults), CheonNok Growing (for children), and CheonNok Lively (for women's vitality). Targeted at life-stage vitality support.
• Hong Sam Won Herbal Tonic Line Warming, caffeine-free herbal tonics combining ginseng, cinnamon, and jujube in three variants: Original, Plus (with additional ginseng and reishi mushroom), and Delight (lighter fruitier single-serve). Delivered in 20-pouch and 60-pouch formats for steady daily energy and comfort.
• GLPro Metabolic and Gut Support Line Ginseng-based metabolic and digestive support products including GLPro Double Cut (1,400mg G1899 Rich Korean Red Ginseng with lemon balm and prebiotic fiber for body composition) and GLPro Akker Muscle (postbiotics with ingredients to maintain lean muscle and digestive balance).
• Kid Tonic and iPass Children's Tonic Line Age-staged ginseng tonics for children: Kid Tonic Step 1 (ages 3-4), Step 2 (ages 5-7), Step 3 (ages 8-10), iPass J (ages 11-13), and iPass Student (ages 14-16). Formulated for immune strength, growth support, and focus during school years.
• Hwa Ae Rak Women's Wellness Line Women's wellness products including Women's Balance JIN (Hwa Ae Rak Jin, 4.8g Korean Red Ginseng with botanicals for midlife hormonal balance support, priced $189.99), Hwa Ae Rak Glow Booster (for skin health, collagen, and inner vitality), and Pomegranate with Korean Red Ginseng (9,000mg pomegranate with 180mg ginseng).
• Korean Red Ginseng Capsules and Pills Traditional ginseng in capsule and pill formats including Korean Red Ginseng Extract Pill, Capsule Gold, and Capsule Plus. Designed for consumers preferring no-taste, no-prep daily supplements.
• Hwang Jin Dan Premium Vitality Pills Legendary premium Korean vitality formula in gold-wrapped pill format combining deer antler, ginseng, and precious herbs including Phellinus linteus, Korean angelica, cornus officinalis, rehmannia, and winter mushroom. Positions as a high-end traditional restorative supplement.
• Royal Root Whole Ginseng Roots Hand-selected whole Korean Red Ginseng roots in premium grades: Royal Root Good Grade 20ji (larger, most potent roots) and Good Grade 30ji (mid-size roots for slicing, brewing, and traditional wellness rituals), plus Pure 100 root powder (1,500mg per serving) and Legacy Root Heaven Grade 15ji top-tier pricing up to $6,265.85.
• Vital Tonic Ginseng Shots Potent concentrated Korean Red Ginseng shots for fast-acting energy support, available in single-serve format and Vital Tonic Tray packaging. Targets consumers needing instant vitality on demand.
• Ginseng-Infused Skincare Line Skincare products including 1899 Signature Oil (ginseng-infused facial oil for revitalization), Red Ginseng Daily Defense Gift Set, and Red Ginseng Activating Concentrated Skincare Set (ginseng-infused firming and revitalizing skincare). Targets beauty-from-within and topical ginseng skincare users.
• Ginseng Candy, Tea, and Honey Products Snack and beverage ginseng products including Honey Paste Daily Stick, Honeyed Korean Red Ginseng Slices, Renesse Sugar-Free Ginseng Candy, Korean Ginseng Tea, and Naturally Brewed Mushroom Extracts (meshima, chaga, reishi). Targets consumers seeking taste-forward or ritualized ginseng consumption.
• JungKwanJang Subscription Program Automatic recurring delivery program with two billing cadences: monthly subscription (10% off first order, 15% off every order after, charged and shipped every 30 days) and every-3-months subscription (5% off first order, 10% off after, charged and shipped every 90 days). Skip, pause, or cancel anytime with no fees.
• JungKwanJang Rewards Loyalty Program Four-tier loyalty program (Member, Classic, Elite, Royal) with annual spending thresholds from $0 to $2,000+, escalating cashback from 1% to 3%, free shipping on Elite/Royal tiers, tier-upgrade gifts, and bonus points via reviews, referrals, and birthday rewards.
• JungKwanJang Franchise Opportunities Franchise program for licensed operators to open JungKwanJang-branded retail stores, expanding the brand's physical retail footprint. Operators receive the right to sell JungKwanJang products under the trademark.
• G1899 B2B Ginseng Ingredients B2B ingredient program selling standardized G1899 Korean Red Ginseng ingredients (liquid extracts, extract powder, and powder format) to dietary supplement, functional food, skincare, personal care, and pharmaceutical manufacturers. Backed by 184+ patents, 420+ clinical studies, GMP/HACCP/ISO 22000/HALAL/KOSHER certifications.
• JungKwanJang E-Gift Cards E-Gift cards available in $50, $100, and $200 denominations for gifting JungKwanJang health and wellness products.

Quantifiable outcome

• 44.3% global market share in ginseng and red ginseng products (2024)
• +4 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• CP Group (Charoen Pokphand Group)coreChannel Partner/ Reseller/ Distributor · 18 November 2025Thai conglomerate partnership to launch JungKwanJang on Thailand's largest online retail platforms (7-Eleven and All Online). Targeting health-conscious Thai millennials with products like Everytime (Grapefruit/Lemon) and Hongsamwon. Part of broader ASEAN expansion strategy.
• HEC GroupcoreStrategic or Co-development Partner · 28 August 2025Strategic alliance to collaborate on global health products, combining HEC's ecological Cordyceps sinensis expertise with JungKwanJang's red ginseng offerings. Aims to synergize research, breeding, and branding to expand market reach for premium tonic health products.
• Shinsegae Duty FreeflagshipChannel Partner/ Reseller/ Distributor · 12 February 2025Partnership to open JungKwanJang Everytime Studio at Incheon International Airport Terminal 2. Store features travel-friendly health supplements with conveyor-belt-inspired layout. Promotional offer includes free Everytime Max sachets with purchases over $300.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• IL Hwa (Korean Ginseng): One of the longest-standing Korean Red Ginseng competitors in Korea and abroad, selling ginseng extracts, tonics, and root products through similar retail and consumer channels. Closest direct competitor in the Korean red ginseng category.
• Prince of Peace Enterprises: Major US-based Asian herbal wellness brand offering ginseng extracts, herbal teas, and tonics distributed through retail, online, and Asian grocery channels. Direct competitor in ginseng-based consumer supplements with overlapping target demographics.
• Gaia Herbs: Premium herbal supplement brand focused on liquid extracts, adaptogens, and clinically-tested botanicals. Comparable premium positioning, vertical quality focus, and emphasis on standardized herbal extracts.
• Solaray (Nutraceutical International): Herbal supplement brand within Nutraceutical Corp with a deep ginseng and adaptogen product line sold in natural retail channels. Direct competitor in standardized herbal extracts targeting similar health-conscious consumers.

Broad incumbents

• Nature's Bounty (The Bountiful Company): One of the largest US dietary supplement manufacturers offering vitamins, minerals, and herbal supplements including ginseng. Operates broad portfolio across many categories at scale, competing indirectly via mainstream retail distribution.
• NOW Foods: Large US supplement manufacturer with deep herbal product line including ginseng and adaptogens. Competes broadly in the herbal supplement space at more accessible price points than JungKwanJang's premium positioning.

Emerging players

• Standard Process: Whole-food supplement company emphasizing vertically integrated, clinically validated nutritional products including herbal formulations. Comparable emphasis on rigorous quality testing and practitioner-grade positioning.
• Four Sigmatic: Adaptogenic and functional beverage company offering mushroom and herbal coffee alternatives, tonics, and on-the-go wellness shots. Emerging competitor targeting the same health-conscious millennial/Gen Z wellness occasions with portable formats.
• Moon Juice: Premium adaptogenic supplements and functional beauty-from-within brand targeting affluent wellness consumers with botanical powders and tonics. Comparable premium DTC positioning in the adaptogen/Asian botanicals wellness space.

Regional players

• Daedong Korea Ginseng (Korean Ginseng Co.): Established Korean ginseng producer and brand with vertically integrated cultivation and a broad range of red ginseng consumer products. Comparable vertically integrated Korean ginseng operator; primarily domestic Korean competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/kgcus
• Facebookfacebook.com/KGCUS
• Instagraminstagram.com/jungkwanjang.us
• Xx.com/Jung_kwanJang
• LinkedInlinkedin.com/company/kgcus

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JungKwanJang