Pure Audio
Pure Audio Seattle is a Seattle-based audio post-production studio founded in 1996 that provided sound design, mixing, voice-over recording, talent casting, and ADR/looping services for advertising agencies, game studios, and film/TV production companies, and transitioned to inactive status in August 2020.
- Company typePrivate
- Founded1996
- HeadquartersSeattle, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Pure Audio does
Pure Audio is a Seattle-based audio post-production studio founded in 1996 that specialized in sound design, mixing, voice-over recording, talent casting, ADR/looping, Foley, and original music creation for the advertising, film/television, and gaming industries. The studio operated three physical recording rooms (Studio A, B, C) in Seattle's South Lake Union neighborhood, equipped with Pro Tools HDX workstations, Surround Sound 5.1 capabilities, Vicoustic acoustic treatments, and a real-time searchable Soundminer sound effects and music library. The service offering spanned full-cycle production work for enterprise clients including Amazon, Microsoft, Valve, Boeing, Disney, Dolby Labs, T-Mobile, Nordstrom, and FOX Television, as well as interactive sound design for games and museum installations.
The business model was project-based professional services revenue, with rates quoted per engagement rather than publicly listed. Marketing and client acquisition operated primarily through West Coast industry reputation, word-of-mouth referrals, and longstanding relationships with advertising agencies (JWT, BBDO, Deutsch, Goodby Silverstein) and game studios. As of August 2020, the company transitioned to inactive status under founder Paul Goldberg, with senior engineer Steve Heinke and casting director Kathy Levin spinning off into independent practices (Mountains of Sound and independent casting) while retaining access to the South Lake Union facility and archives. The company is separate and unrelated to Pure Audio Streaming, a AURO-3D-based subscription audio streaming service launched in July 2025 by Goertek Inc.
Pure Audio firmographics
Firmographics- Name
- Pure Audio
- Legal name
- Pure Audio Seattle
- Website
- https://pureaudio.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pure Audio Seattle is a Seattle-based audio post-production studio founded in 1996 that provided sound design, mixing, voice-over recording, talent casting, and ADR/looping services for advertising agencies, game studios, and film/TV production companies, and transitioned to inactive status in August 2020.
- Ownership category
- akta.pro rank
Pure Audio industry classification
Industry- Product category
- Audio Post-Production Services
- NAICS
- Sound Recording Studios (51224), Other Sound Recording Industries (51229)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking) (MPAHAEAO)
- akta.pro secondary industries
- Sound Design (Creative/Design-Heavy FX, World-Building) (MPAHAEAE), Voiceover Recording & Production (Narration, Promo, Commercial VO) (MPAHAEAK), Recording Studios (Commercial, Project, Mobile) (MPAIAHAA), Sound Effects (SFX) Editorial & Library Services (MPAHAEAD)
Keywords
Where Pure Audio is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pure Audio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Streaming Subscription: Subscription-based audio streaming service with two tiers. Early-adopter pricing at $25/month for immersive tier. Launch planned for July 25, 2025 with catalog of over 300 albums.
- Professional Audio Services: B2B professional audio services including sound design, mixing, talent casting, voice-over recording, original music creation, and ADR/looping services for advertising agencies, game studios, and film/TV production companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Immersive Audio Tier with AURO-3D lossless streaming |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Pure Audio product offering
Product offeringCore offering
Pure Audio provides professional audio post-production services for advertising, film, television, video games, audiobooks, websites, museum installations, and other media projects. The studio manages projects through all phases of audio production, including talent casting, sound design, dialog direction, voice-over recording, original music creation, ADR/looping for major motion picture studios, Foley recording, and interactive sound design. Services are delivered across three professional recording studios (Studio A, B, and C) located at the company's Seattle South Lake Union facility.
Product overview
Pure Audio is a Seattle-based audio post-production recording studio offering a unified suite of professional audio production services. The core offering centers on three recording studios (Studio A, Studio B, and Studio C) equipped with Protools HD systems and Surround Sound 5.1 capabilities. The studio provides integrated audio production processes including sound design and mixing, talent casting and direction, ADR/looping, Foley recording, voice-over recording, and original music creation. Services also include remote recording capabilities via Source-Connect Pro and interactive sound design for gaming and interactive applications. The company specializes in commercial broadcast, gaming, and film/television post-production work, serving clients across the West Coast.
Differentiator
Problem solved
Functional benefit
Products and services
- Studio A Primary recording studio featuring Pro Tools HD, Surround Sound 5.1, and floated-floor mic room optimized for voice recording; serves commercial, gaming, and film/TV audio production clients.
- Studio B Recording studio with Pro Tools HD, Surround Sound 5.1, and Vicoustic North America acoustic treatments, featuring a floated-floor mic room optimized for high-quality voice and dialogue recording.
- Studio C Recording studio with Pro Tools HD and optimized acoustics, offering an alternative recording space with quality equipment for separate production sessions.
- Sound Design and Mixing Services Professional sound design and audio mixing services for broadcast, including original music creation, dialog direction, and voice-over recording for commercial work and gaming projects.
- Talent Casting and Direction Casting and voice-over talent sourcing services with extensive experience in AFTRA and SAG code, providing professional talent for audio production projects across advertising, gaming, and film/TV.
- ADR and Looping Services Automated Dialogue Replacement (ADR) and looping services for major motion picture studios, providing post-production dialogue recording capabilities for film and television projects.
- Foley Recording Services Foley recording services for creating custom sound effects synchronized with on-screen action, supporting film, television, and gaming productions.
- Interactive Sound Design Sound design services for interactive applications including video games, websites, and museum installations, providing immersive interactive audio experiences.
- Remote Recording Services Remote on-site recording and phone patch capabilities via Source-Connect Pro, enabling clients and talent to participate in sessions from external locations.
Quantifiable outcome
- First streaming service to deliver lossless, uncompressed immersive audio
- +1 more outcomes
Companies that use Pure Audio
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles3 records
Pure Audio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pure Audio partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Goertek Inc.coreGoertek Inc. acquired the AURO-3D technology and IP in December 2024, forming the basis for the Pure Audio Streaming service launching July 25, 2025. This acquisition provides the core technology platform for delivering lossless immersive audio streaming.
Scale indicators2 records
Recent moves3 records
Expansion highlights2 records
Pure Audio competitors and assessment
Company assessmentDirect peers
- Formosa Group: Los Angeles-based post-production company providing sound design, mixing, ADR, and original music for film, television, advertising, and gaming - direct competitive overlap in audio post-production service lines.
- Sonic Union: Independent audio post-production studio in NYC offering sound design, mixing, and sound editing for advertising, television, and film - similar boutique, reputation-driven, and word-of-mouth GTM.
- Sound Lounge: Independent audio post-production studio in NYC offering sound design, mixing, ADR, and voiceover recording for film, TV, advertising, and gaming - directly comparable service set to Pure Audio Seattle.
- Lime Studios: Los Angeles audio post-production studio specializing in sound design, mixing, and ADR for film, television, and advertising; comparable boutique studio model to Pure Audio with industry-leading clientele.
- Harbor: Independent post-production company in Los Angeles with audio mixing, sound design, and picture finishing services for film, TV, and advertising - comparable independent post-production counterpart.
- POP Sound: Independent audio post-production facility in Los Angeles offering sound design, mixing, ADR, and voiceover services for film, TV, and advertising - comparable full-service post-production offering.
- One Union Recording Studios: San Francisco-based audio post-production studio providing sound design, mixing, voiceover, and ADR services for advertising, gaming, and broadcast; comparable in size and West Coast commercial focus to Pure Audio.
- Soundtrack Group: NYC-based audio post-production facility offering sound design, mixing, ADR, and voiceover for film, television, advertising, and interactive media; comparable mid-sized independent post-production peer.
Broad incumbents
- Skywalker Sound: Lucasfilm-owned audio post-production facility in Northern California serving major motion picture, television, and gaming workloads at theatrical scale - a broad incumbent in the same audio post-production category but at significantly larger scale.
- Technicolor Sound: Global media technology company with extensive audio post-production capabilities across film, TV, advertising, and gaming including sound design, mixing, and ADR - a broader incumbent with overlapping service offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Pure Audio social profiles
Digital presencePure Audio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pure Audio leadership team
Management profileNumber of profiles
Profiles3 records
Pure Audio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pure Audio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pure Audio
What does Pure Audio do?
Pure Audio provides professional audio post-production services for advertising, film, television, video games, audiobooks, websites, museum installations, and other media projects. The studio manages projects through all phases of audio production, including talent casting, sound design, dialog direction, voice-over recording, original music creation, ADR/looping for major motion picture studios, Foley recording, and interactive sound design. Services are delivered across three professional recording studios (Studio A, B, and C) located at the company's Seattle South Lake Union facility.
Is Pure Audio a public or private company?
Pure Audio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pure Audio founded?
Pure Audio was founded in 1996. It employs 1 to 10 people.
Where is Pure Audio based?
Pure Audio is headquartered in Seattle, United States, in the North America region.
How does Pure Audio make money?
Two revenue lines are on record. Streaming Subscription is the primary driver. The others are professional Audio Services.
Who are Pure Audio's main competitors?
Direct peers on record are Formosa Group, Sonic Union, Sound Lounge, Lime Studios, Harbor, POP Sound, One Union Recording Studios and Soundtrack Group. Broad incumbents are Skywalker Sound and Technicolor Sound.
Does Pure Audio have an API?
No public API is recorded for Pure Audio.
What industry is Pure Audio in?
Pure Audio's product category is Audio Post-Production Services. Its primary akta.pro industry code is MPAHAEAO, Audio Post Facilities & Stage Operations (Mix Stages, Studio Management, Booking), with a secondary code of MPAHAEAE, Sound Design (Creative/Design-Heavy FX, World-Building). Its NAICS code is 51224 and its SIC code is 7812.