clubdrei.com Medienagentur

What clubdrei.com Medienagentur does

clubdrei.com Medienagentur GmbH is an owner-managed, full-service digital agency headquartered in Telfs, Tirol, Austria, founded in 2000 and operated by Managing Partners Thomas Reinstadler and Christoph Bessei. The firm designs and develops websites, web applications, e-commerce platforms, and digital marketing solutions for clients ranging from regional SMBs in hospitality and retail to mid-market and enterprise customers such as MPREIS, Land Tirol, WKO Österreich, Caritas, SPIEGLTEC, Gutmann, and General Electric. Core technology stacks include WordPress, TYPO3, headless CMS, Vue.js, Laravel, and Symfony, with frequent integration into client-side ERP, CRM, and PIM systems; the most documented project — the MPREIS e-commerce platform — supports 10,000+ products across 250+ stores with real-time inventory, pricing, and regional delivery logistics, alongside supporting partners Emporix (headless commerce), Algolia (search), Cloudinary (DAM), and World-Direct (hosting).

The agency's revenue model blends project-based professional services (web development, design, digital marketing) with managed hosting, maintenance, and support on retainer, plus a more recent Data & KI service line covering RAG systems, Company GPTs, AI chatbots, and Model Context Protocol (MCP) development delivered in DSGVO-compliant configurations, including self-hosted and EU-based models. Go-to-market is consultative and direct: each engagement follows a structured workflow (consultation, planning, research, design, implementation, handover) with dedicated contacts and no support queues, and long-tenured client relationships (e.g., Ellgass Allgäu-Hotel since 2018, MPREIS since 2020) anchor a recurring revenue base. The firm is privately held with no disclosed external funding or parent company, and operates with a small specialist team of approximately 15+ people delivering custom solutions rather than packaged SaaS products.

Name

clubdrei.com Medienagentur

Legal name

clubdrei.com Medienagentur GmbH

Website

https://clubdrei.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

clubdrei.com Medienagentur GmbH is a Telfs-based, owner-managed Austrian digital agency building websites, web applications, e-commerce platforms, and DSGVO-compliant AI integrations for regional SMB, enterprise, government, and nonprofit clients across Austria and Germany.

Ownership category

akta.pro rank

Headquarters

HQ city

Telfs

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Web Development & Design Services: Project-based web development, web design, app development, and platform development services. Pricing varies by project complexity, scope, and ongoing maintenance requirements.
2. Managed Hosting, Maintenance & Support: Ongoing hosting, updates, monitoring, and system support services typically billed on retainer or subscription basis.
3. Digital Marketing Services: Social media campaigns, content planning & creation, SEO services, and digital strategy services.
4. Data & KI Integration Services: LLM integration, RAG system development, MCP development, company GPT implementations, and AI chatbot development services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

clubdrei.com Medienagentur is a full-service digital agency that designs and develops websites, web applications, apps, e-commerce platforms, and cloud software — typically integrated with ERP/CRM/PIM systems — alongside UX/UI design, WCAG 2.2 AA accessibility work, managed hosting/maintenance, and DSGVO-compliant Data & AI solutions (RAG systems, Company GPTs, AI chatbots, MCP environments). Each engagement is delivered as a custom, project-based build with a single point of contact from concept through handover and ongoing support.

Product overview

clubdrei.com Medienagentur is a custom digital solutions agency offering four main service categories: Web Experiences (websites, web applications, e-commerce, and cloud platforms), Data & KI (AI solutions including RAG systems, Company GPTs, and chatbots), UX/UI Design & User Research, and Managed Hosting/Wartung & Support. Their approach is project-based and custom: rather than a unified SaaS product with modules, they deliver tailored digital solutions for each client, often integrating with existing enterprise systems (ERP/CRM/PIM). The MPREIS e-commerce platform is their most documented client project, demonstrating their capability to build complex platforms serving over 250 physical stores with integrated inventory, pricing, and delivery logistics.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Experiences Custom design and development of websites, web applications, cloud software, e-commerce platforms, and apps, including ERP/CRM/PIM integrations with workflows and individual roles. Built on WordPress, TYPO3, Headless CMS, or custom solutions (Vue.js, Laravel, Symfony). Sold to business clients as a project-based service.
• Data & KI (Data & AI) Solutions DSGVO-compliant AI solutions including RAG systems, Company GPTs, AI chatbots, and MCP environments, servers and connectors to ERP/CRM/PIM systems, wikis and databases. Uses OpenAI, Gemini, Ollama Cloud (self-hosted), LangChain, Qdrant, LiteLLM with EU-based hosting options. Sold as a project-based consulting and integration service to businesses seeking secure AI integration.
• UX/UI Design & User Research User experience design, interface design, user research through interviews and testing, conceptual design, information architecture, user journeys, and design systems. Accessibility implementation following WCAG 2.2 AA standards. Sold as a standalone design/research service or as part of larger web projects.
• Managed Hosting, Maintenance & Support Managed hosting with daily backups and automated monitoring, system and security updates, ongoing technical support, and continued development of client platforms. Typically billed on retainer/subscription basis. Sold as a recurring service to clients who have had websites or platforms built by the agency.
• MPREIS E-Commerce Platform (TYPO3) Custom TYPO3-based large-scale online grocery platform handling 10,000+ products across 250+ MPREIS stores with personalized sliders, real-time inventory and pricing integration, recipe content, and regional delivery logistics. Sold as a custom-built e-commerce project to MPREIS Warenvertriebs GmbH.

Quantifiable outcome

• MPREIS platform handles over 10,000 products across 250+ stores with real-time inventory and pricing
• +1 more outcomes

Named customers22 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Partnerships

18 partnerships are on record, tiered supporting partner, core technology partner and collaborative partner.

• eCom VIKINGSsupporting partnerTechnology or IntegrationSEO partner for the MPREIS e-commerce project, providing search engine optimization expertise for the large-scale online shopping platform.
• Algoliasupporting partnerTechnology or IntegrationSearch engine technology provider for the MPREIS platform, enabling fast and intelligent product search across 10,000+ products.
• Emporixsupporting partnerTechnology or IntegrationHeadless shop system provider for the MPREIS e-commerce platform implementation.
• World-Directsupporting partnerTechnology or IntegrationHigh availability hosting partner for the MPREIS platform ensuring reliable performance for high-traffic e-commerce operations.
• Cloudinarysupporting partnerTechnology or IntegrationDigital asset management provider used for the MPREIS platform to handle media assets efficiently.
• OpenAIsupporting partnerTechnology or IntegrationLLM provider integrated when appropriate for AI/chatbot implementations. Used in DSGVO-compliant contexts with EU-based hosting when required.
• Gemini (Google)supporting partnerTechnology or IntegrationLLM provider for AI integrations, available as option when appropriate for client projects.
• Ollama Cloudsupporting partnerTechnology or IntegrationSelf-hosted LLM infrastructure option for clients requiring complete data privacy and DSGVO compliance.
• NETWAYS Web Servicessupporting partnerTechnology or IntegrationGerman hosting provider for EU-based infrastructure when DSGVO compliance requires data residency in Germany.
• LangChainsupporting partnerTechnology or IntegrationFramework used for building LLM applications and RAG systems for company GPT implementations.
• Qdrantsupporting partnerTechnology or IntegrationVector database used for RAG systems and AI chatbot implementations requiring semantic search capabilities.
• PostgreSQLsupporting partnerTechnology or IntegrationDatabase technology used for AI applications and general web development projects.
• LiteLLMsupporting partnerTechnology or IntegrationLLM proxy tool used to unify different LLM providers in AI implementations.
• TensorFlowsupporting partnerTechnology or IntegrationMachine learning framework potentially used for custom AI model development.
• MCP (Model Context Protocol)core technology partnerTechnology or IntegrationDeveloped by the agency: MCP environments, servers, and connectors to ERP/CRM/PIM systems, wikis, and databases for secure AI data integration.
• Claude Codesupporting partnerTechnology or IntegrationAI coding assistant used internally for development productivity.
• OpenCodesupporting partnerTechnology or IntegrationAI coding tool used for development assistance.
• Ofner & Partnercollaborative partnerStrategic or Co-development PartnerMarketing agency partner for the Fender Chalets Sonnalm project, collaborating on web design with the agency.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Jung von Matt: Major German creative and digital group with technology and platform engineering units (e.g., Jung von Matt TECH). Overlaps in integrated digital product and platform work for premium DACH brands.
• Valtech SE: Global digital services firm with strong DACH presence offering strategy, experience design, e-commerce, and platform engineering. Overlaps with clubdrei in headless commerce and CMS work but operates at materially larger scale.
• Dept Agency: Large global digital agency with deep DACH operations covering web, e-commerce, and creative technology. Competes for similar mid-market and enterprise platform RFPs but with significantly broader service portfolio.

Direct peers

• nexum AG: Cologne-based digital agency focused on web platforms, content, and digital transformation. Similar mix of enterprise project work and platform engineering, with overlapping technology stack preferences (TYPO3, headless CMS).
• Scholz & Volkmer GmbH: Wiesbaden digital agency with a long track record building web platforms, brand systems, and digital products for German enterprise. Similar project-based delivery and emphasis on accessibility and integrated design+tech.
• denkwerk GmbH: Independent Cologne digital agency of similar size (~150 staff) offering web platforms, e-commerce, and digital product work for German enterprise clients. Comparable project-based model and DACH focus.
• UDG United Digital Group: German digital agency group with web, e-commerce, and content management practices across multiple offices. Comparable in DACH enterprise web work and CMS platform implementation.
• Kolle Rebbe GmbH: Hamburg-based creative and digital agency combining brand, UX, and technical implementation. Comparable in offering integrated web, e-commerce, and campaign work for mid-market and enterprise clients in DACH.
• Interactive Pioneers GmbH: Innsbruck-based digital agency with comparable service offering in web, e-commerce, and digital marketing for Tirol/Austrian SMB and mid-market clients. Closest geographic and size match to clubdrei.

Others

• SinnerSchrader (now Accenture Song): Hamburg-origin digital agency now part of Accenture Song. Historically a direct peer in DACH digital platform and e-commerce work; now embedded within a global consulting network, useful as a benchmark for clubdrei's growth ceiling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/clubdreicom
• LinkedInlinkedin.com/company/clubdrei-com-medienagentur-gmbh
• Instagraminstagram.com/clubdrei.com_

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about clubdrei.com Medienagentur