Black Husky Brewing Llc
Black Husky Brewing LLC is a family-owned Milwaukee craft brewery operating a single dog-friendly taproom and small canning line in the Riverwest neighborhood, serving over 10 mainstay and rotating craft beers alongside cocktails, spirits, and merchandise to local community patrons and event attendees.
- Company typePrivate
- Founded2010
- HeadquartersMilwaukee, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Black Husky Brewing Llc does
Black Husky Brewing LLC is a privately held craft brewery founded in 2010 by Tim and Toni Eichinger, originally operating from a log cabin in Pembine, Wisconsin before relocating in 2016 to its current taproom and production facility at 909 East Locust Street in Milwaukee's Riverwest neighborhood. The company produces over 10 mainstay craft beers plus rotating taps spanning ales, IPAs, stouts, lagers, sours, and Belgian-style offerings, alongside a small canning line. Its product portfolio has expanded beyond beer to include cocktails built around Wisconsin craft spirits, wine, NA beers, THC seltzers, and spirits, plus a merchandise line (t-shirts, sweatshirts, patches, stickers) and gift cards.
The business operates on a primarily direct-to-consumer model centered on its single dog-friendly taproom, supported by an e-commerce storefront and private event venue rentals. Historical B2B distribution of kegs and bottles to Milwaukee-area bars and restaurants has been deprioritized after the 2016 relocation. Marketing relies on organic social media (Facebook, Instagram), recurring community events (Milwaukee's Worst Trivia, Irish Jam Sessions, Locust Street Festival, Argren Fair), and word-of-mouth within the Riverwest community. The brand identity is anchored in sled dog heritage, with the brewery named after the family's husky Howler and memorializing 23 dogs through beer names and taproom decor. The company employs a small crew of approximately six people including beer tenders, event staff, and a graphic/social media manager, and is independently owned with no disclosed institutional investors or parent company.
Black Husky Brewing Llc firmographics
Firmographics- Name
- Black Husky Brewing Llc
- Legal name
- Black Husky Brewing LLC
- Website
- https://blackhuskybrewing.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Black Husky Brewing LLC is a family-owned Milwaukee craft brewery operating a single dog-friendly taproom and small canning line in the Riverwest neighborhood, serving over 10 mainstay and rotating craft beers alongside cocktails, spirits, and merchandise to local community patrons and event attendees.
- Ownership category
- akta.pro rank
Black Husky Brewing Llc industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (31212), Breweries (312120), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer Brewing & Brands (CRADAIAA), Craft Beer Bars & Taprooms (THAFAEAG)
Keywords
Where Black Husky Brewing Llc is headquartered
LocationHeadquarters
- HQ city
- Milwaukee
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Black Husky Brewing Llc business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Taproom beer and beverage sales: Direct sales of craft beers, cocktails, wine, spirits, and non-alcoholic beverages at the taproom location. Over 10 mainstays plus rotating taps including ales, stouts, IPAs, lagers, and sours. Also serves cocktails featuring local spirits.
- Merchandise and gift cards: Online and on-site sales of branded merchandise including t-shirts, sweatshirts, patches, stickers, and gift cards in various denominations.
- Private event hosting: Revenue from hosting private events at the brewery space, including venue booking for various occasions.
- B2B distribution (historical): Early business model involved transporting kegs and bottles to bars and restaurants in Milwaukee, eventually growing to meet demand from local hospitality venues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Cocktails and mixed drinks |
| Unit Pricing | Pay-as-you-go | Wine selections |
| Unit Pricing | Pay-as-you-go | Non-alcoholic options |
| Unit Pricing | Pay-as-you-go | Spirits |
| Unit Pricing | Pay-as-you-go | Beer flight |
| One time/ perpetual license | Pay-as-you-go | Black Husky T-Shirt |
| One time/ perpetual license | Pay-as-you-go | Black Husky Sweatshirt |
| One time/ perpetual license | Pay-as-you-go | Black Husky Cowl-Neck Sweater |
| One time/ perpetual license | Pay-as-you-go | Black Husky Pride T-Shirt |
| Other | Pay-as-you-go | Gift cards |
| One time/ perpetual license | Pay-as-you-go | Embroidered Patch |
| One time/ perpetual license | Pay-as-you-go | Sticker |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Black Husky Brewing Llc product offering
Product offeringCore offering
Black Husky Brewing LLC operates a craft brewery and taproom in Milwaukee, Wisconsin, producing small-batch craft beer along with cocktails, wine, and spirits. The company also sells branded merchandise such as t-shirts, sweatshirts, hats, and gift cards through its taproom and online store, targeting individual craft beverage consumers.
Product overview
Black Husky Brewing LLC is a craft brewery and taproom offering a diverse portfolio of products centered on craft beer, cocktails, and branded merchandise. The core offering consists of tap beers featuring over 10 mainstays and rotating selections including ales (Belgian Wit, Pale Ale, Belgian-style Tripel, Double IPA, Juicy IPA), lagers (American Pils, Czech Pils), sours (Gose), and stouts (Imperial Stout). Complementing the beer program, the company offers cocktails, wine, NA beer, THC seltzers, and spirits. The company operates a taproom venue hosting regular events (trivia nights, Irish jam sessions) and sells merchandise including t-shirts, sweatshirts, sweaters, patches, stickers, and gift cards. The business model combines on-premises beverage sales with retail merchandise, positioned around a dog-friendly, community-oriented brand identity.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer Small-batch craft beer produced by Black Husky Brewing LLC, sold to consumers through the Milwaukee taproom and historically distributed to bars and restaurants.
- Cocktails Cocktails offered alongside craft beer at the Black Husky Brewing taproom in Milwaukee.
- Wine Wine served at the Black Husky Brewing taproom in Milwaukee as part of its beverage offering.
- Spirits Spirits offered at the Black Husky Brewing taproom in Milwaukee as part of its beverage offering.
- Branded Merchandise Branded merchandise including t-shirts, sweatshirts, hats, and other items sold by Black Husky Brewing through its taproom and online store.
- Gift Cards Gift cards sold by Black Husky Brewing for use at its taproom and via its online store.
Companies that use Black Husky Brewing Llc
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Black Husky Brewing Llc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Black Husky Brewing Llc partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Central Standard DistilleryminorCentral Standard Distillery products are featured in cocktails at Black Husky Brewing. Their Cherry Vodka Lemonade and Lemon Bourbon Smash use Central Standard Distillery spirits. The partnership showcases regional craft distillery products.
- Great Lakes DistilleryminorGreat Lakes Distillery Products are featured in the Old Fashioned cocktail. Partnership highlights local Wisconsin distillery products in the taproom.
- 45th Parallel Bourbonminor45th Parallel Bourbon is used in the Manhattan cocktail at Black Husky Brewing, featuring regional bourbon in their cocktail menu.
- Courage+minorBlack Husky Pride T-Shirt sales benefit Courage+, a Milwaukee-based organization striving to provide resources for LGBTQ+ youth. Part of each shirt sale goes to support this local organization.
Scale indicators3 records
Recent moves7 records
Expansion highlights4 records
Black Husky Brewing Llc competitors and assessment
Company assessmentDirect peers
- Good City Brewing: Milwaukee craft brewery with a taproom and rotating tap selection, plus event hosting. Comparable as a same-city small craft brewery operating a brewpub-style venue.
- MobCraft Beer: Milwaukee craft brewery with taproom operations and crowdsourced recipe branding. Comparable in scale and as a community-engaged Milwaukee craft brewery.
- Third Space Brewing: Milwaukee craft brewery operating a taproom with on-site beer service and event programming. Closely comparable in scale, business model, and geography.
- Lakefront Brewery: Milwaukee-based craft brewery with a destination taproom, rotating beer lineup, and event programming. Directly comparable as a single-city craft brewery/taproom hybrid in the same metro area.
- Raised Grain Brewing: Wisconsin craft brewery with taproom locations and a rotating tap lineup. Comparable as a Wisconsin-based independent craft brewer with on-premise sales.
- Gathering Place Brewing: Milwaukee-area craft brewery and taproom emphasizing community gathering. Comparable community-anchor positioning and small-scale craft brewpub model.
Broad incumbents
- New Glarus Brewing: Largest independent Wisconsin craft brewery with broad distribution and destination taproom. Comparable craft product line, but vastly larger scale and distribution footprint.
Emerging players
- Hop Butcher for the World: Chicago-area craft brewery with strong IPAs and limited taproom presence. Comparable as an emerging Midwest craft player with overlapping beer styles (IPAs, sours) and wholesale ambitions.
Others
- Central Standard Distillery: Milwaukee craft distillery whose spirits appear in Black Husky's cocktail menu. Closely linked as a strategic local-partner and shared Wisconsin craft ecosystem player.
Regional players
- Door County Brewing: Wisconsin craft brewery with taproom venues and packaged distribution. Comparable craft beer portfolio and brewpub-style operations, but anchored in Door County rather than Milwaukee.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Black Husky Brewing Llc social profiles
Digital presenceBlack Husky Brewing Llc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Black Husky Brewing Llc leadership team
Management profileNumber of profiles
Profiles2 records
Black Husky Brewing Llc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Black Husky Brewing Llc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Black Husky Brewing Llc
What does Black Husky Brewing Llc do?
Black Husky Brewing LLC operates a craft brewery and taproom in Milwaukee, Wisconsin, producing small-batch craft beer along with cocktails, wine, and spirits. The company also sells branded merchandise such as t-shirts, sweatshirts, hats, and gift cards through its taproom and online store, targeting individual craft beverage consumers.
Is Black Husky Brewing Llc a public or private company?
Black Husky Brewing Llc is a private company. It is classified as family owned and is currently operating.
When was Black Husky Brewing Llc founded?
Black Husky Brewing Llc was founded in 2010. It employs 1 to 10 people.
Where is Black Husky Brewing Llc based?
Black Husky Brewing Llc is headquartered in Milwaukee, United States, in the North America region.
How does Black Husky Brewing Llc make money?
Four revenue lines are on record. Taproom beer and beverage sales are the primary driver. The others are merchandise and gift cards, private event hosting and B2B distribution (historical).
Who are Black Husky Brewing Llc's main competitors?
Direct peers on record are Good City Brewing, MobCraft Beer, Third Space Brewing, Lakefront Brewery, Raised Grain Brewing and Gathering Place Brewing. New Glarus Brewing is listed as a broad incumbent. Hop Butcher for the World is listed as an emerging player. Central Standard Distillery is listed as an others. Door County Brewing is listed as a regional player.
Does Black Husky Brewing Llc have an API?
No public API is recorded for Black Husky Brewing Llc.
What industry is Black Husky Brewing Llc in?
Black Husky Brewing Llc's product category is Craft Beer. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of CRADAIAA, Beer Brewing & Brands. Its NAICS code is 31212 and its SIC code is 2082.