VRinSCHOOL

What VRinSCHOOL does

VRinSCHOOL is a Dutch educational technology company that develops a Virtual Reality learning platform targeted at practical-oriented secondary and vocational education (VMBO, MBO, VO, special education, and primary education) in the Netherlands. Founded in 2013 and operating as a trading name under the parent holding Imagine5, the company is headquartered at High Tech Campus 37 in Eindhoven and employs a small team of approximately 5-8 people including Unity VR developers, designers, and customer-facing roles.

The core product is the VRinSCHOOL App — a Unity-based VR application built for Meta Quest 2, Quest 3, and Quest 3S headsets, organized into three learning packages: VR Healthcare Assistant (covering First Aid, Hygiene, Anatomy, Wound Care, and healthcare career orientation), VR Practical Trainer (covering Fire Safety, Electrical Installation, Bricklaying, Solar Panel Installation, Charging Station Installation, Construction Site Safety, Plant Care, and the VR TechChallenge), and VR Digital Skills Trainer (covering Digital Literacy, Human Body Lab, Climate Zones, Language Café, Math Kitchen, and motion/reaction mini-games). The company complements the software with a proprietary VR Tower — a mobile cabinet integrating four touchscreens, a built-in PC, charging for headsets, and classroom connectivity — and offers Meta Quest 3S headsets as part of bundled leasing solutions. A teacher dashboard supports student progress tracking and a practical certificate system that ties VR modules into classroom lesson structures.

VRinSCHOOL generates revenue through three streams: (1) recurring annual software license subscriptions sold in 4-, 8-, or 16-seat packages, with optional multi-year discounts; (2) All-in hardware leasing bundles that combine Meta Quest 3S headsets, VR Tower infrastructure, app licenses, and support under minimum 3-year contracts; and (3) Content Partnership engagements priced at €34,500-€75,500/year for co-developed custom VR modules with schools and industry partners. The go-to-market is sales-led for direct enterprise deals with Dutch schools, complemented by a free trial kit ("uitprobeerbox") program and a content/community-led layer leveraging school case studies, the Dutch-language Knowledge Hub, and referral partnerships with educational sector organizations including Sterk Techniek Onderwijs regional networks, WijTechniek, IW Nederland, ZWBT, and WGV Zorg & Welzijn. The company reports deployments at over 100 Dutch schools.

Name

VRinSCHOOL

Legal name

Imagine5

Website

https://vrinschool.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

VRinSCHOOL is a Dutch VR education platform that builds curriculum-aligned Unity-based VR modules and Meta Quest hardware bundles for practical-oriented secondary and vocational schools (VMBO, MBO, VO, special education) in the Netherlands, serving over 100 schools through license subscriptions, hardware leasing, and custom content partnerships.

Ownership category

akta.pro rank

Product category

Immersive Learning Platforms

NAICS

Business Schools and Computer and Management Training (6114), Computer Training (61142), Educational Support Services (61171)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

VR-Based Skills Training Simulations (Soft Skills, Customer Service, Leadership) (EDAFAJAA)

akta.pro secondary industries

Simulation-Based Learning & Virtual Labs (EDAGAEAG), Virtual Field Trips & Experiential Learning Environments (Museums, Geography, History) (EDAFAJAG), AR/VR & Immersive Learning Content Development (EDAGAKAI)

Keywords

• Virtual reality education
• Vocational training software
• Immersive learning platforms
• Classroom VR hardware
• Edtech VR solutions

Headquarters

HQ city

Eindhoven

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Software Licenses: Annual subscription licenses for the VRinSCHOOL app. Schools can purchase total packages (all 3 learning packages) or individual learning packages. Billed annually with multi-year discounts.
2. All-in Hardware Leasing: Leasing solution including Meta Quest 3S headsets, VR Tower infrastructure, app licenses, and support. Minimum 3-year contract duration.
3. Content Partnerships: Custom VR module development in co-creation with schools and industry partners. Annual contracts for module creation, distribution, and updates.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

VRinSCHOOL develops and sells a Unity-based VR learning platform for Dutch schools, packaged as the VRinSCHOOL App with three curriculum-aligned learning modules: VR Zorg Assistent (healthcare practice), VR Praktijkvoorbereider (technical/practical skills), and VR Digital Skills Trainer (digital literacy and general subjects). The company sells software-only annual license packages (4/8/16 student licenses) and all-in leasing bundles that combine the app with Meta Quest 3S headsets and its proprietary VR Tower classroom infrastructure on 3-year contracts.

Product overview

VRinSCHOOL is a Dutch VR education platform for practical-oriented learning in VMBO and MBO education. The core offering is the VRinSCHOOL App, which contains three interconnected learning packages: VR Zorg Assistent (VR Healthcare Assistant) for healthcare skills training, VR Praktijkvoorbereider (VR Practical Trainer) for technical skills like electrical installation and bricklaying, and VR Digital Skills Trainer for general education including digital literacy, language, and math. The platform is sold through software-only license packages (4/8/16 licenses) or All-in packages that bundle Meta Quest 3S headsets, VR Tower hardware, and support services. Custom content development partnerships are also available through their Content Partnership program. Additional offerings include trial packages for schools to experience the platform before purchasing.

Differentiator

Problem solved

Functional benefit

Products and services

• VRinSCHOOL App Core VR education platform containing all learning modules across three curriculum-aligned packages (VR Zorg Assistent, VR Praktijkvoorbereider, VR Digital Skills Trainer) used by Dutch VMBO and MBO schools to prepare students for practical lessons. Includes a Teacher Dashboard for monitoring progress and a practical certificate system.
• VR Zorg Assistent (VR Healthcare Assistant) VR learning package for healthcare vocational practice covering First Aid, Hygiene, Career Orientation (Elderly Care, Healthcare, Disability Care, Health & Social Care), Anatomy, and Wound Care, designed for VMBO and MBO healthcare students.
• VR Praktijkvoorbereider (VR Practical Trainer) VR learning package for technical and practical vocational skills covering Fire Safety, Residential Electrical Installation, Bricklaying, Construction Site Safety, Solar Panel Installation, Charging Station Installation, Plant Care, and Wood Technology career orientation, targeted at VMBO technical programs such as BWI and PIE.
• VR Digital Skills Trainer VR learning package for digital literacy and general education covering Digital Skills Game, Human Body Lab, Climate Zones, Language Café, Math Kitchen, Motion Game, Math Game, and Reaction Game, designed for VO, primary, and special education students.
• Licentie Totaalpakketten (Total License Packages) Software-only annual subscription licenses providing access to all three learning packages (VR Zorg Assistent, VR Praktijkvoorbereider, VR Digital Skills Trainer), sold in 4, 8, or 16 student-license bundles with annual or 3-year billing; single-package licenses for one of the three learning domains also available.
• All-in Pakketten (All-in Hardware + Software Lease) Bundled multi-year (minimum 3-year) leasing solution that combines Meta Quest 3S headsets with premium straps, VR Tower classroom infrastructure, app licenses (Total Package), and ongoing support; available in 4, 8, or 12-headset configurations for full classroom deployment.
• VR Tower Classroom Infrastructure Proprietary mobile cabinet hardware solution offering 4 touchscreens, built-in PC, charging drawer for 4 VR headsets, game controllers, LAN and Wi-Fi connectivity, and play mats, designed for managed classroom VR sessions. Distributed as part of All-in Packages and through XR-klas arrangements.
• Content Partnership (Maatwerk Content) Annual custom VR content development partnership in which schools and industry partners co-create specific learning modules together with VRinSCHOOL, including platform distribution, optional own-app distribution, co-creation ownership, and updates; priced in tiers by modules per year (1, 2, or 3 modules).

Quantifiable outcome

• Independent VR practice for every student
• +1 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• Stichting ZWBT (Zorg, Welzijn, Bouw en Techniek)coreStrategic or Co-development Partner · 7 June 2025Strategic partnership to develop interactive VR modules for career orientation in healthcare and well-being sectors. The modules expose students to realistic job scenarios in elderly care, hospital care, mental health, and social work. VRinSCHOOL develops the modules didactically while ZWBT provides expertise and distributes through their traveling truck.
• WGV Zorg & WelzijncoreStrategic or Co-development PartnerCollaboration partner in developing career orientation module covering five healthcare domains. Experts from the sector ensure VR experiences provide accurate understanding of the Care & Welfare sector.
• WijTechniekflagshipStrategic or Co-development PartnerCo-development partner for the VR TechChallenge project, inspiring students to explore installer and electrician careers through a unique VR gaming experience.
• IW NederlandflagshipStrategic or Co-development PartnerCo-development partner for VR TechChallenge project, working together with WijTechniek to create VR experiences for technical career exploration.
• Sterk Techniek Onderwijs (STO)flagshipStrategic or Co-development PartnerRegional STO organizations (Arnhem, Liemers, Almere, Bonaire, Amersfoort) co-invest in VR content development with VRinSCHOOL. 50% investment from 5 STO regions, 50% from VRinSCHOOL. Developed modules including half-brick wall masonry (BWI) and electrical house installation (PIE).
• Graafschap CollegecoreStrategic or Co-development PartnerVocational education partner collaborating with STO Arnhem and Liemers on custom charging station installation module. MBO teachers defined the script and VRinSCHOOL team developed the content.
• Imagine5coreOthersParent company of VRinSCHOOL, located at High Tech Campus, building 37, Eindhoven.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Mursion: Mursion provides VR-based soft skills training with AI-powered avatars, focused on professional communication and customer service scenarios. Adjacent to VRinSCHOOL's soft skills and career orientation modules (e.g., Language Café job interviews), though primarily serving workforce/corporate training rather than K-12.
• Prisms VR: Prisms VR provides VR-based STEM learning for middle and high school students with tactile, hands-on math and science experiences. Comparable to VRinSCHOOL's Digital Skills Trainer modules (Math Kitchen, Climate Zones) targeting similar secondary education segments.
• VictoryXR: VictoryXR provides VR content for education including virtual dissections, historical tours, and career exploration modules. Comparable to VRinSCHOOL's career orientation and general VR learning offerings for schools, with similar curriculum-aligned approach.

Direct peers

• Labster: Labster offers virtual lab simulations for science education, used in vocational and higher education. Comparable to VRinSCHOOL's simulation-based learning modules (anatomy, healthcare skills) and similar business model of providing immersive practice environments for educational institutions.
• ClassVR (Avantis Systems): ClassVR by Avantis Systems provides VR headsets and structured educational content libraries for K-12 schools globally. It is a direct competitor to VRinSCHOOL in the VR-for-schools category, offering bundled hardware + curriculum-aligned content with a similar sales motion to educational institutions.
• ENGAGE (by Metaverse Learning): ENGAGE is a VR education and training platform used by universities and colleges for lectures, simulations, and collaborative learning. Comparable to VRinSCHOOL in deploying immersive learning environments for educational institutions with VR headsets.
• zSpace: zSpace provides immersive AR/VR learning stations for K-12 and career technical education with curriculum-aligned STEM and CTE content. Comparable to VRinSCHOOL in targeting vocational and technical education through bundled hardware-software classroom solutions.

Broad incumbents

• Nearpod: Nearpod is a broader K-12 instructional platform offering interactive lessons, VR field trips (through partnerships), and teacher dashboards. It is an incumbent in the same EdTech-for-schools category but lacks VRinSCHOOL's depth in vocational/technical skills simulation modules.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@vrinschool

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VRinSCHOOL