Wellbrooke of Wabash

Name

Wellbrooke of Wabash

Legal name

Trilogy Health Services, LLC

Website

https://wellbrookeofwabash.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Large Campus / Multi-Building Assisted Living Communities (HLADABAG)

akta.pro secondary industries

Community-Based Senior Centers with Adult Day Services (HLADAIAJ), Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC)

Keywords

• Senior living services
• Assisted living care
• Memory care services
• Skilled nursing care
• Adult day services

Headquarters

HQ city

Wabash

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Senior Living Monthly Rent: The community charges monthly rent for senior living accommodations across multiple care levels including Assisted Living, Memory Care, and Skilled Nursing. Pricing varies by care level with different monthly rates for different service types.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Wellbrooke of Wabash operates a single senior living community in Wabash, Indiana offering a continuum of care across four service lines: Assisted Living, Memory Care, Adult Day Services, and Skilled Nursing/Rehabilitation. The community provides private suites/apartments, 24/7 licensed nursing, medication management, rehabilitation therapy (physical, occupational, speech), and on-site pharmacy and laboratory services through a partnership with Synchrony Health Services.

Product overview

Wellbrooke of Wabash is a senior living community operated by Trilogy Health Services offering a continuum of care model with five distinct but interconnected services: Assisted Living for independent seniors needing daily support, Memory Care for individuals with cognitive impairments using the Best Friends Approach, Adult Day Services for daytime care and caregiver respite, and Skilled Services for rehabilitation and skilled nursing. All services are supported by Synchrony Health Services for integrated pharmacy and laboratory capabilities. The community provides a comprehensive on-site care ecosystem designed to meet residents at their appropriate level of care, from fully independent living to 24-hour skilled nursing support.

Differentiator

Problem solved

Functional benefit

Products and services

• Assisted Living Residential senior living service providing private suites/apartments with assistance for activities of daily living, 24/7 licensed nurse availability, medication administration or assistance, and social services support as needed. Priced at $4,769 per month.
• Memory Care Specialized care for individuals with memory loss featuring private personalized suites, 24-hour emergency alert assistance, Daily Rhythms programming for consistent daily engagement, the Best Friends Approach for companion-based support, fulfilling activities, and safe secure courtyards. Priced at $5,949 per month.
• Adult Day Services Daytime care services providing access to all community programs and amenities, opportunities for socialization, support and education programs, health monitoring, flexible scheduling with no minimum stay, and three meals daily. Designed to provide respite for family caregivers.
• Skilled Services Short-term and long-term skilled nursing care including physical, occupational, and speech-language pathology therapy, case management and social services, 24-hour skilled nursing care, pharmacy and laboratory services, and radiology. Priced at $309 per day.

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Synchrony Health ServicescoreTechnology or IntegrationWellbrooke of Wabash partners with Synchrony Health Services to provide on-site pharmacy and rehabilitative care services for post-acute residents. This partnership ensures residents receive comprehensive clinical care including pharmacy services and rehabilitation therapy right within the community.
• HumanaminorOthersWellbrooke of Wabash now accepts Humana Insurance, expanding payment options for prospective residents who have this insurance coverage for senior living and healthcare services.
• Trilogy Health ServicescoreStrategic or Co-development PartnerWellbrooke of Wabash is owned and operated by Trilogy Health Services, LLC, a senior living provider. Trilogy provides the operational infrastructure, brand standards, training programs (Trilogy U), technology platforms, and access to a network of affiliated communities for referrals and care transitions.
• Parkview WabashminorOthersParkview Wabash is a nearby medical facility referenced as a location advantage, providing residents with proximity to comprehensive medical services and emergency care.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Sunrise Senior Living: National senior living operator with a strong memory care brand (Reminiscence) and assisted living communities. Comparable service architecture and family-decision targeting make it an incumbent competitor in the broader category.
• Sonida Senior Living: Multi-state senior living operator offering assisted living and memory care services. Comparable in service-line focus and family-decision buyer, with a smaller national footprint than the top-three incumbents.
• Atria Senior Living: Multi-state senior living operator offering assisted living, memory care, and supportive services across a national footprint. Comparable in care-level mix and family-targeted marketing approach, though at broader scale.
• Brookdale Senior Living: Largest U.S. senior living operator with assisted living, memory care, and senior housing communities nationwide. Operates a broader and more urban portfolio than Wellbrooke but competes for the same family-driven buyer on similar service lines.

Direct peers

• Majestic Care: Indiana-based senior care operator running assisted living, memory care, and skilled nursing communities across the state. Competes with Wellbrooke for the same regional referral networks and Indiana senior population.
• Enlivant: Operates assisted living and memory care communities across multiple U.S. states with a focus on resident-centered care. Closely comparable service mix (AL + MC) and family-oriented value proposition.
• American Senior Communities: Indiana-headquartered senior living and skilled nursing operator with numerous campuses across the state. Comparable continuum-of-care positioning and shared Indiana referral infrastructure make it a direct regional peer.
• Trilogy Health Services: Parent company of Wellbrooke of Wabash, operating multiple senior living campuses with assisted living, memory care, and skilled nursing across Indiana and neighboring states. Sibling Trilogy communities share the same operating model, brand, and back-office infrastructure, making them the closest direct comparisons.

Others

• Synchrony Health Services: Wellbrooke's pharmacy, laboratory, and rehabilitation services partner, providing on-site clinical infrastructure inside Trilogy communities. Included as an ecosystem/adjacent participant rather than a competitor.

Emerging players

• Cedarhurst Senior Living: Mid-size senior living operator expanding across multiple U.S. states with assisted living and memory care offerings. Competes in similar service categories with a growing community footprint that overlaps some Trilogy markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wellbrookeofwabash
• LinkedInlinkedin.com/company/wellbrooke-of-wabash

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wellbrooke of Wabash