National Collegiate Pickleball Association
The National Collegiate Pickleball Association (NCPA) is a U.S. non-profit founded in 2023 that governs club collegiate pickleball across 150+ universities and runs NCPA Junior programs for ages 6-17, using a proprietary tournament platform, national broadcasts, and sponsorships.
- Company typePrivate
- Founded2023
- HeadquartersSt Louis, United States
- Headcount—
- GTM typeB2C
- OfferingServices
National Collegiate Pickleball Association firmographics
Firmographics- Name
- National Collegiate Pickleball Association
- Legal name
- National Collegiate Pickleball Association
- Website
- https://ncpaofficial.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Short description
- The National Collegiate Pickleball Association (NCPA) is a U.S. non-profit founded in 2023 that governs club collegiate pickleball across 150+ universities and runs NCPA Junior programs for ages 6-17, using a proprietary tournament platform, national broadcasts, and sponsorships.
- Ownership category
- akta.pro rank
National Collegiate Pickleball Association industry classification
Industry- Product category
- Collegiate and amateur pickleball competition governance
- NAICS
- Spectator Sports (71121), Sports Teams and Clubs (711211)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- National Governing Bodies (NGBs) (MPAKAFAC)
- akta.pro secondary industries
- Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD), Sport-Specific Amateur Leagues & Circuits (Non-Professional) (MPAKACAJ)
Keywords
Where National Collegiate Pickleball Association is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Markets served
National Collegiate Pickleball Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Tournament Registration Fees: Tiered registration fees based on division: D1 at $95/player, D2 at $45/bracket, D3 at $35/bracket. Revenue generated from individual tournament entries across regional and national championships.
- League Registration Fees: $45 per player per bracket for intramural league participation, with prize payouts distributed to top finishers at different levels (Beginner: $1,200 total, Intermediate: $2,400 total, Advanced: $3,600 total per bracket type).
- Fundraising Tournament Fees: NCPA charges $5 per person for fundraising tournaments. Host clubs set their own bracket fees (minimum $20/player) and retain 100% of those funds.
- Prize Pool Contributions: Total prize pool of $75,000+ for D1/D2/D3 teams at Nationals ($30,000 total prize + bounties) plus $25,000+ for individual brackets. Regionals offer $2,500 prize pool per division.
- Junior Program Revenue: Revenue from summer camps (4-6 week programs), after-school programs (4-6 week), and club pickleball seasons (4-month). Coach payouts are deducted from registration fees collected.
- Sponsorship and Partnership Revenue: Partnership packages with sponsors including Ice Shaker, Schoolyard, Joola, PickleTV, and venue partners. Includes brand visibility, tournament sponsorships, and program partnerships.
- Donations and Scholarships: Tax-deductible donations supporting junior player scholarships, college program scholarships, and NCPA growth/staffing. 2025 fundraising goal of $100K with $40K already achieved.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Pay-as-you-go | Division 1 (Team) - Premier collegiate competition |
| Per seat | Pay-as-you-go | Division 2 - Intermediate collegiate competition |
| Per seat | Pay-as-you-go | Division 3 - Entry-level collegiate competition |
| Per seat | Annual | NCPA Leagues - Intramural club competition |
| Unit Pricing | Pay-as-you-go | Fundraising Tournaments |
| Subscription | Multi-year contract | Junior Summer Camps |
| Subscription | Multi-year contract | Junior Club Pickleball (Fall/Spring) |
| Subscription | Pay-as-you-go | Junior After-School Programs |
| Transaction based/ take rate | Pay-as-you-go | Junior Ambassador Referral Program |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
National Collegiate Pickleball Association product offering
Product offeringCore offering
The NCPA governs and operates a national club collegiate pickleball competition system in the United States, offering tiered tournaments (Leagues, Conferences, Regionals, Nationals) across Divisions 1, 2, and 3, plus a junior program for ages 6–17. It runs a proprietary tournament software platform for registration, brackets, and rankings, and distributes national events through live broadcasts on Amazon Prime, PickleTV, and YouTube.
Product overview
The NCPA offers a unified platform for collegiate and junior pickleball competition comprising a tournament management software system (tournaments.ncpaofficial.com) for registration, brackets, rankings, and player ratings, supplemented by live event programming including Regional Championships (12 events), a National Collegiate Pickleball Championship, and an NCPA Junior Program (ages 6–17) with coaching, leagues, and national competition. The portfolio includes standardized competition formats (NCPA Team Format D1/D2/D3 and Junior Format), Conference league play across 16 regional conferences, Intramural Leagues, Fundraising Tournaments, and Scholarship/Donation programs. Live streaming via YouTube, PickleTV, and Amazon Prime Video provides broadcast reach to millions of viewers.
Differentiator
Problem solved
Functional benefit
Brands
- NCPA Junior: Junior pickleball program for ages 6-17, providing coaching, leagues, tournaments, and pathways to collegiate competition and scholarships.
Products and services
- NCPA Tournament Management Platform Comprehensive tournament software platform enabling player registration, bracket management, team rankings, player ratings, match scheduling, and conference/league coordination across collegiate and junior pickleball competitions.
- National Collegiate Pickleball Championship Annual national championship event for collegiate club teams (Divisions 1, 2, and 3) featuring pool play into single elimination brackets, with $75,000+ in prize money and bounties.
- Collegiate Regional Championships 12 regional championship events across the country where teams compete to qualify for Nationals, featuring D1/D2/D3 team format and individual brackets from 3.0–5.0+ skill levels.
- NCPA Junior Program Youth pickleball program for ages 6–17 providing professional coaching (150+ hours/year), structured local leagues, regional and national competition, college recruitment exposure, and pathways to collegiate play.
- NCPA Leagues Intramural pickleball leagues organized by collegiate clubs featuring head-to-head competition with cash and product prizes across beginner (3.0–3.5), intermediate (3.5–4.0), and advanced (4.0+) skill levels.
- NCPA Conferences Regional league play system where schools compete locally within conferences (minimum 4 schools per conference) using a point system (3 points for a win, 1 for a tie), leading to Nationals qualification.
- NCPA Junior Registration Programs Structured youth programs including summer camps (4–6 weeks, ~36 hours coaching), club pickleball (4-month seasons with 6–12 players), and after-school programs (4–6 weeks, ~40 hours coaching).
- NCPA Junior Coaching Program Network of certified, background-checked coaches providing youth pickleball training with tiered payment structure by age group, venue compensation, and equipment discounts.
- NCPA Fundraising Tournaments Collegiate club fundraising tournament program where NCPA handles event operations and software while clubs set bracket fees and retain 100% of proceeds, with NCPA providing paddles for events with 50+ players.
- NCPA Scholarships & Donations Financial support programs including junior player scholarships (ages 6–18), college program scholarships for club operations and travel, and general program funding with tax-deductible donation options.
- NCPA Live Streaming & Broadcast Live broadcast and YouTube streaming of D1 events, including national coverage on PickleTV (Amazon Prime Video) and dedicated YouTube channel for livestreams and recordings.
Quantifiable outcome
- 500+ student-athletes from 64+ universities competing at National Championship
- +2 more outcomes
Companies that use National Collegiate Pickleball Association
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
National Collegiate Pickleball Association technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
National Collegiate Pickleball Association partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, minor and flagship.
- Ice ShakercoreOfficial apparel partner providing hydration products for college athletes. CEO Chris Gronkowski: 'We're pumped to partner with the NCPA to support collegiate pickleball. College athletes are at the heart of this movement, and our bottles keep them hydrated and performing at their best.'
- SchoolyardcoreOfficial App partner for the NCPA, providing mobile platform engagement for collegiate and junior pickleball participants.
- JoolacoreOfficial Ball Sponsor for NCPA events, providing premium equipment for collegiate competitions. CEO Richard Lee: 'The collegiate pickleball movement represents the future of our sport, and we're proud to support these talented athletes with our premium equipment.'
- PickleTVcoreLive national broadcast partner for National Collegiate Pickleball Championship events, streaming competitions to national audience.
- Amazon PrimecoreLive national broadcast partner providing streaming coverage of National Collegiate Pickleball Championship events.
- VorzaniminorPartner logo displayed on NCPA website, indicating partnership relationship.
- Rally RepublicminorPartner logo displayed on NCPA website, indicating partnership relationship.
- Tyrol PickleballminorPartner logo displayed on NCPA website, indicating partnership relationship.
- The Pickleball CupflagshipNCPA has partnered with The Pickleball Cup to host the first international club collegiate pickleball championship (Global College Pickleball Cup), estimated to take place in Texas in mid-November 2026. Open to collegiate programs from any country.
- The ArchcorePlatinum Club venue partner, hosting National Championship at Arch Pickleball and Badminton in Bridgeton, MO (February 27 - March 1, 2026).
- Pickleball Virginia BeachcorePlatinum Club venue partner, one of the premier pickleball destinations in the country. Co-owner Jim Aldrich serves on the NCPA Board of Directors.
- The Hub JacksonvillecorePlatinum Club venue partner, serving as regional competition venue for NCPA events.
- A21minorCharity partner receiving 10% of all NCPA proceeds to combat human sex trafficking. Ongoing partnership supporting A21 campaign.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
National Collegiate Pickleball Association competitors and assessment
Company assessmentBroad incumbents
- NCAA (National Collegiate Athletic Association): The dominant national governing body for collegiate athletics. Comparable as the umbrella governance model for collegiate sport that NCPA explicitly parallels but is independent of — relevant for understanding NCPA's positioning and NCAA's potential role in formalizing pickleball.
- USA Volleyball: National governing body for volleyball with parallel junior-to-collegiate pipelines, sanctioned tournaments, club structures, and national championships. Structurally analogous to NCPA's amateur-sport governance model across age tiers.
Emerging players
- DUPR (Dynamic Universal Pickleball Rating): The most widely adopted pickleball rating platform. Comparable as a pickleball-specific ratings and tournament infrastructure provider that competes with NCPA's proprietary ratings and tournament management software.
- Major League Pickleball (MLP): A team-based professional pickleball league. Comparable as a pickleball-specific league operator pursuing sponsorships and broadcast deals, but with a pro/team format rather than the collegiate-club model NCPA serves.
- Minor League Pickleball: A team-based amateur/recreational pickleball league with franchised regional teams. Comparable as a pickleball circuit organizer using regionalized league play, but skewed toward adult amateur club teams rather than collegiate institutions.
Others
- Selkirk Sport: A leading pickleball equipment and apparel brand. Comparable as a pickleball-industry incumbent whose sponsorship relationships and brand presence overlap with NCPA's sponsorship ecosystem (alongside Joola, Ice Shaker).
- US Lacrosse: National governing body for lacrosse with a comparable junior-collegiate organizational structure, sanctioned tournament circuits, and member-club network. Useful as a structural analog for non-NCAA amateur sport federation models.
Direct peers
- Professional Pickleball Association (PPA Tour): The leading professional pickleball tour in the US, organizing sanctioned tournament circuits for elite players. Comparable as a pickleball-specific governing/operator organization that builds competitive structures, ratings, and broadcast partnerships.
- Association of Pickleball Players (APP Tour): A competing professional pickleball tour with a distinct circuit and player ranking system. Comparable to NCPA in operating a sanctioned competitive tour, managing player ratings, and pursuing broadcast distribution.
- USA Pickleball: The recognized national governing body for pickleball in the United States. Directly comparable as the umbrella federation that sanctions rules, tournaments, and ratings nationwide, overlapping with NCPA's role for the collegiate and junior segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
National Collegiate Pickleball Association social profiles
Digital presenceNational Collegiate Pickleball Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
National Collegiate Pickleball Association leadership team
Management profileNumber of profiles
Profiles12 records
National Collegiate Pickleball Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
National Collegiate Pickleball Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about National Collegiate Pickleball Association
What does National Collegiate Pickleball Association do?
The NCPA governs and operates a national club collegiate pickleball competition system in the United States, offering tiered tournaments (Leagues, Conferences, Regionals, Nationals) across Divisions 1, 2, and 3, plus a junior program for ages 6–17. It runs a proprietary tournament software platform for registration, brackets, and rankings, and distributes national events through live broadcasts on Amazon Prime, PickleTV, and YouTube.
Is National Collegiate Pickleball Association a public or private company?
National Collegiate Pickleball Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was National Collegiate Pickleball Association founded?
National Collegiate Pickleball Association was founded in 2023.
Where is National Collegiate Pickleball Association based?
National Collegiate Pickleball Association is headquartered in St Louis, United States, in the North America region.
How does National Collegiate Pickleball Association make money?
Seven revenue lines are on record. Tournament Registration Fees are the primary driver. The others are league Registration Fees, fundraising Tournament Fees, prize Pool Contributions, junior Program Revenue, sponsorship and Partnership Revenue and donations and Scholarships.
Who are National Collegiate Pickleball Association's main competitors?
Broad incumbents on record are NCAA (National Collegiate Athletic Association) and USA Volleyball. Emerging players are DUPR (Dynamic Universal Pickleball Rating), Major League Pickleball (MLP) and Minor League Pickleball. Others are Selkirk Sport and US Lacrosse. Direct peers are Professional Pickleball Association (PPA Tour), Association of Pickleball Players (APP Tour) and USA Pickleball.
Does National Collegiate Pickleball Association have an API?
No public API is recorded for National Collegiate Pickleball Association.
What industry is National Collegiate Pickleball Association in?
National Collegiate Pickleball Association's product category is Collegiate and amateur pickleball competition governance. Its primary akta.pro industry code is MPAKAFAC, National Governing Bodies (NGBs), with a secondary code of MPAKACAD, Amateur Sport Governing Bodies & Federations (National/Regional). Its NAICS code is 71121 and its SIC code is 7997.