Ram Roofing
Ram Roofing & Windows is a second-generation family-owned exterior home improvement contractor in Saint Louis, Missouri, providing residential and commercial roofing, Pella replacement windows, siding, and gutters to homeowners and commercial property clients in the St. Louis metro area.
- Company typePrivate
- Founded2000
- HeadquartersSaint Louis, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ram Roofing does
Ram Roofing & Windows LLC is a privately held, family-owned exterior home improvement contractor domiciled in Saint Louis, Missouri, operating since 2000 under the legal name Ram Roofing & Windows LLC. The company provides residential roofing (shingled and flat), replacement window installation (Pella vinyl and wood), siding (LP Smartside engineered wood and vinyl), and gutter services, alongside a smaller commercial roofing book built around single-ply, built-up, modified bitumen, and TPO systems for shopping centers and other commercial buildings. Its core technical offering is certified-contractor installation executed to manufacturer factory specifications, including Ice and Water Shield placement along high-runoff areas, robotic welding of commercial roof seams, and magnetic nail recovery on job cleanup.
The business model is entirely project-based and one-time, with no subscription or recurring revenue streams. Pricing is determined per-job after a free on-site evaluation, with quotes generated through direct in-home sales (residential) and direct field sales to property managers, general contractors, and rehabbers (commercial). The company is the owner of three credibility assets: Pella Certified Contractor status (held by only 1% of contractors), LP Smartside Certified Contractor status, and CertainTeed Certified Installer status, which collectively enable it to offer a unique lifetime workmanship warranty on roofs and pass through 50-year manufacturer warranties on siding and roofing products as competitive differentiation against uncertified local competitors.
Customers are reached primarily through word-of-mouth and trust-based selling, with the company emphasizing no high-pressure tactics and no promotional gimmicks. The service area is concentrated in the St. Louis metropolitan area, with no disclosed expansion beyond the metro. The company is in its second generation of family ownership under owner Ken H, who entered the business in 2010 and drove the 2018 pivot from a commercial-only roofing contractor to a residential in-home sales model. The firm has 1-10 employees, no external investors, no disclosed funding, and no parent company.
Ram Roofing firmographics
Firmographics- Name
- Ram Roofing
- Legal name
- Ram Roofing & Windows LLC
- Website
- https://ramroofing.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ram Roofing & Windows is a second-generation family-owned exterior home improvement contractor in Saint Louis, Missouri, providing residential and commercial roofing, Pella replacement windows, siding, and gutters to homeowners and commercial property clients in the St. Louis metro area.
- Ownership category
- akta.pro rank
Ram Roofing industry classification
Industry- Product category
- Residential and Commercial Roofing Services
- NAICS
- Roofing Contractors (23816), Glass and Glazing Contractors (23815), Residential Building Construction (23611)
- SIC
- Asphalt Paving & Roofing Materials (2950), General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Built-Up Roofing (BUR) (IMADAFAH)
- akta.pro secondary industry
- Windows (IMADAIAC)
Keywords
Where Ram Roofing is headquartered
LocationHeadquarters
- HQ city
- Saint Louis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ram Roofing business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Residential Roofing, Windows, Siding, Gutters: One-time project-based revenue from residential exterior home improvement services including roof installation (shingled and flat), window replacement, siding installation, and gutter work. Revenue is generated through per-project fees quoted directly to homeowners.
- Commercial Roofing: Project-based revenue from commercial roofing installations on shopping centers and commercial buildings, serving property managers, general contractors, and rehabbers. Involves flat roof systems including single-ply, built-up, modified bitumen, and TPO.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Project-based pricing — quotes provided per roofing, window, siding, or gutter job |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Ram Roofing product offering
Product offeringCore offering
Ram Roofing & Windows is a St. Louis exterior home-improvement contractor that installs residential and commercial roofing systems, Pella replacement windows, LP Smartside and vinyl siding, and gutters. The company sells and delivers full project installations to homeowners (and commercial customers) in the St. Louis metro under manufacturer-certified installation methods and a lifetime workmanship warranty on roofs.
Product overview
Ram Roofing & Windows is a 2nd generation family-owned home improvement contractor offering a unified suite of exterior services centered on roofing, windows, siding, and gutters. The core service portfolio includes residential and commercial roofing (shingled and flat roofs), Pella replacement windows (vinyl and wood), and siding solutions (LP Smartside engineered wood and vinyl). LP Smartside carries a 50-year warranty, Pella windows offer lifetime warranties, and the company provides its own lifetime workmanship warranty on roofs. The company operates as a certified contractor for both Pella Windows (one of only 1% certified) and LP Smartside, serving the St. Louis, Missouri market since 2000.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Only 1% of contractors achieve Pella Windows certification
- +2 more outcomes
Companies that use Ram Roofing
Customer profileSegments2 records
Ideal customer profiles2 records
Ram Roofing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ram Roofing partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Pella WindowscoreRam Roofing & Windows is a Pella Certified Contractor — a distinction held by only 1% of contractors. This certification enables the company to install Pella Windows products (vinyl and wood), offer Pella's lifetime warranty to customers, and market their window products as part of their home improvement services. Pella provides the window products and backs their windows and doors with a lifetime warranty energy-rated in every state.
- LP Building Solutions (LP Smartside)coreRam Roofing & Windows is an LP Smartside Certified Contractor. LP Smartside is engineered wood siding with a 50-year warranty, along with trim and corner pieces. The certification enables the company to install and offer LP Smartside products to residential customers.
- CertainTeedcoreRam Roofing & Windows is certified by CertainTeed, enabling them to offer the 4 Star Sure Start Plus 50-year manufacturer warranty on roofing products. The company also installs pursuant to CertainTeed factory specifications and offers Lifetime Warranty on roofs through this partnership.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
Ram Roofing competitors and assessment
Company assessmentDirect peers
- Feldco: Midwest-based home improvement company specializing in replacement windows, siding, and doors for residential customers. Highly comparable to Ram Roofing's residential window and siding offering with similar multi-trade home exterior model.
- Bone Dry Roofing: Indianapolis-based residential and commercial roofing contractor with multiple Midwest locations. Directly comparable to Ram Roofing in roofing service delivery, commercial + residential coverage, and Midwest geographic footprint.
- Renewal by Andersen: National full-service window replacement company owned by Andersen Corporation. Direct competitor in the replacement window segment with manufacturer-backed products and similar direct-to-homeowner sales model.
- Window World: National window replacement franchise serving homeowners across the U.S. Comparable to Ram's window replacement line, though operating at much larger scale through a franchise model.
- Champion Window: National home improvement company offering windows, siding, roofing, and gutters directly to homeowners. Comparable multi-trade residential exterior offering with similar in-home sales approach.
- DaBella: National home improvement contractor providing roofing, windows, siding, and bath services. Closely comparable multi-product residential exterior services model.
- LeafGuard (Englert Inc.): National seamless gutter and roofing company with direct in-home sales to homeowners. Comparable in gutter-adjacent roofing services and direct sales methodology.
- 1-800-HANSONS: U.S.-based window, roofing, and siding replacement company with direct-to-homeowner sales model. Comparable in residential exterior home improvement services and direct sales approach.
- Thompson Creek Window Company: Mid-Atlantic and Southeastern U.S. window, siding, and door replacement company. Direct competitor in replacement windows with similar manufacturer-certified installer positioning.
Broad incumbents
- Roofing Corp of America: Private equity-backed consolidator of residential roofing companies across the U.S. Broader incumbent in the same residential roofing category Ram operates in, with a roll-up strategy that could include sub-scale operators like Ram as acquisition targets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Ram Roofing social profiles
Digital presenceRam Roofing compliance and trust
Trust signalCompliance3 records
Ram Roofing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ram Roofing leadership team
Management profileNumber of profiles
Profiles1 record
Ram Roofing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ram Roofing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ram Roofing
What does Ram Roofing do?
Ram Roofing & Windows is a St. Louis exterior home-improvement contractor that installs residential and commercial roofing systems, Pella replacement windows, LP Smartside and vinyl siding, and gutters. The company sells and delivers full project installations to homeowners (and commercial customers) in the St. Louis metro under manufacturer-certified installation methods and a lifetime workmanship warranty on roofs.
Is Ram Roofing a public or private company?
Ram Roofing is a private company. It is classified as family owned and is currently operating.
When was Ram Roofing founded?
Ram Roofing was founded in 2000. It employs 1 to 10 people.
Where is Ram Roofing based?
Ram Roofing is headquartered in Saint Louis, United States, in the North America region.
How does Ram Roofing make money?
Two revenue lines are on record. Residential Roofing, Windows, Siding, Gutters are the primary driver. The others are commercial Roofing.
Who are Ram Roofing's main competitors?
Direct peers on record are Feldco, Bone Dry Roofing, Renewal by Andersen, Window World, Champion Window, DaBella, LeafGuard (Englert Inc.), 1-800-HANSONS and Thompson Creek Window Company. Roofing Corp of America is listed as a broad incumbent.
Does Ram Roofing have an API?
No public API is recorded for Ram Roofing.
What industry is Ram Roofing in?
Ram Roofing's product category is Residential and Commercial Roofing Services. Its primary akta.pro industry code is IMADAFAH, Built-Up Roofing (BUR), with a secondary code of IMADAIAC, Windows. Its NAICS code is 23816 and its SIC code is 2950.