TA2 Sound + Music

What TA2 Sound + Music does

TA2 Sound + Music is a Toronto-based audio production company founded in 2008 that provides professional sound design, recording, mixing, and creative production services across four service verticals: Broadcast & Web, Radio, Film & TV, and Podcasts. The firm operates from two purpose-built, state-of-the-art recording facilities in downtown Toronto — TA2 EAST at 483 Eastern Ave and TA2 WEST at 68 Ossington Ave — and delivers full-service production from creative development through final mix. Its client roster includes enterprise and institutional customers across financial services (RBC), telecommunications (TELUS), retail (Wendy's, HomeSense), healthcare (Tylenol, Princess Margaret Cancer Foundation), government/lottery (OLG, Canadian Olympic Committee, Newfoundland Tourism), and media (Wondery, Bell Media, The New Yorker, Globe & Mail).

The company's core technology is professional audio recording infrastructure and human-driven sound design expertise rather than software platforms; no proprietary AI/ML tooling, patents, or APIs are disclosed. In addition to client services, TA2 produces original podcast IP under the TA2 Originals sub-brand, including 'Sorry About the Murder' (a Signal Award-winning mystery comedy that reached #1 on Canada's Fiction Podcast charts for two consecutive seasons) and 'HumanB-Gon' (an award-winning sci-fi comedy). The firm has earned the Music and Sound Company of the Year designation across multiple consecutive years.

TA2's business model is project-based professional services with pricing quoted per engagement rather than disclosed publicly. There is no subscription or recurring revenue model indicated; revenue is generated through direct client engagements acquired via industry reputation and award recognition. The company is privately held, has not raised institutional funding, and operates at a headcount of 11-50 employees. Geographic operations are concentrated in Toronto, Canada, though original podcast distribution reaches Canadian and international podcast platforms (e.g., Spotify, Wondery).

Name

TA2 Sound + Music

Legal name

TA2 Sound + Music

Website

https://ta2music.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

TA2 Sound + Music is a Toronto-based audio production firm operating two downtown studios that deliver sound design, recording, and mixing services for broadcast, radio, film/TV, and podcast clients, while also producing award-winning original podcast IP.

Ownership category

akta.pro rank

Product category

Audio Production Services

NAICS

Sound Recording Studios (51224), Sound Recording Studios (512240), Other Sound Recording Industries (512290)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Audio Engineering Services (Tracking, Mixing, Mastering) (MPAIAHAD)

akta.pro secondary industries

Audio Production & Podcasting (BPAFAIAE), Foley Recording & Editing (MPAHAEAC), Radio Content Production & Studios (On-air Production, Imaging, Jingles) (MPAIAEAL)

Keywords

• Audio production services
• Sound design
• Podcast production
• Radio advertising production
• Film sound post-production

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Professional Audio Production Services: Project-based professional audio services including creative development, production, direction, recording, sound design, and mixing for broadcast, radio, film, TV, and podcasts. Revenue is generated through client projects with no subscription or recurring revenue model indicated.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

TA2 Sound + Music is a professional audio production company that provides sound design, recording, mixing, creative development, and direction services for broadcast, radio, film, TV, and podcast clients. Operations are delivered through two state-of-the-art recording facilities in downtown Toronto, with revenue generated on a project-by-project basis from enterprise clients across advertising, entertainment, and media.

Product overview

TA2 Sound + Music is a dual-studio audio production company operating TA2 EAST (483 Eastern Ave, Toronto) and TA2 WEST (68 Ossington Ave, Toronto) as state-of-the-art recording facilities. The company offers four core service verticals: Broadcast & Web, Radio, Film & TV, and Podcasts. In addition to client work, TA2 produces original podcast content including 'Sorry About The Murder' (award-winning mystery comedy) and 'HumanB-Gon' (award-winning sci-fi comedy). The two studio locations form the operational core, with services delivered across advertising, entertainment, and media production.

Differentiator

Problem solved

Functional benefit

Brands

• Sorry About the Murder: TA2 Original scripted mystery comedy set in small town Canada. Winner of multiple Signal Awards including Best Comedy, Best Writing, Best Editing, and Listeners Choice.
• HumanB-Gon

Products and services

• Broadcast & Web Audio Production Services Full-service audio production for broadcast (TV) and web advertising content, serving enterprise brands, agencies, broadcasters, non-profits, and government clients including RBC, Rust-Oleum, Little Canada, Canadian Olympic Committee, Victim Services Toronto, I Can't Believe It's Not Butter, Princess Margaret Cancer Foundation, Alumacraft, Newfoundland Tourism, Globe & Mail, and RBC x Apple.
• Radio Production Services Radio advertising and content production services for enterprise brands across financial services, healthcare, retail, food & beverage, arts & culture, government/lottery, and telecommunications. Named clients include RBC, Tylenol, H&R Block, HomeSense, Wendy's, Painted Turtle Wine, Toronto Symphony Orchestra, OLG, and Telus.
• Film & TV Sound Services Audio post-production and sound design services for film and television productions, including titles such as In a Violent Nature, Project Ithaca, and Tru Love.
• Podcast Production Services Full-service podcast production including creative development, production, direction, recording, sound design, and mix, delivered for enterprise media and publishing clients including Wondery (Scamfluencers), Bell Media (Children Ruin Everything Podcast), The New Yorker Magazine, Storied Lives (Globe & Mail), and Ontario Power Generation Podcast.
• Sorry About The Murder (Original Podcast) TA2 Original scripted mystery comedy podcast set in small town Canada. Available on Spotify and recognized as a flagship original production of TA2 Sound + Music, demonstrating the studio's creative and production capabilities.
• HumanB-Gon (Original Podcast) TA2 Original scripted sci-fi comedy podcast set in the (terrifyingly) near future. Available on Spotify and serves as one of TA2 Sound + Music's flagship original scripted podcast properties.

Quantifiable outcome

• Multiple Signal Awards including Best Comedy, Best Writing, Best Editing, and Listeners Choice
• +2 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Pushkin Industries: Pushkin Industries is a podcast production company producing high-profile serialized audio content (Malcolm Gladwell, Michael Lewis). Comparable to TA2's podcast production vertical, though TA2 additionally offers audio post for film/radio while Pushkin focuses narrowly on podcasts and audiobooks.
• Lemonada Media: Lemonada Media is a podcast network producing and distributing original narrative and conversational podcasts. Overlaps with TA2's Podcast service line and original podcast IP strategy (e.g., "Sorry About the Murder"), though Lemonada operates more as a publisher/finisher while TA2 also produces for other brands.

Direct peers

• Barking Owl: Barking Owl is a Los Angeles audio post-production and sound design company serving advertising agencies and brands. Directly comparable in business model (project-based sound for ads) and customer type (enterprise brands and ad agencies).
• Sonic Union: Sonic Union is a New York–based audio post-production and sound design studio serving advertising, broadcast, and digital content clients. Operates with a similar project-based professional-services model, multi-room studio footprint, and advertising/brand customer roster as TA2.
• Formosa Group: Formosa Group is a Los Angeles audio post-production and sound design facility serving film, television, advertising, and streaming clients. Operates with a similar multi-room studio model, project-based engagements, and enterprise brand client roster comparable to TA2's Toronto operations.
• Squeak E. Clean Studios: Squeak E. Clean is a music and sound design studio producing original composition, sound design, and audio post for advertising, film, and television. Comparable to TA2's full-service audio production across broadcast, radio, film/TV, and brand work.
• Heard City: Heard City is a New York audio post-production company specializing in sound design and mixing for commercials, film, and branded content. Closely mirrors TA2's mix of advertising, broadcast, and film/TV sound services.
• Antfood: Antfood is a music and sound design studio producing original audio, sonic logos, and branded content for advertising and media. Matches TA2's project-based service model and enterprise advertising customer profile.
• MassiveMusic: MassiveMusic is a global music and sound design agency producing sonic branding, advertising music, and audio content for major brands. Highly comparable to TA2's radio advertising and broadcast audio work for enterprise clients across multiple verticals.
• Sound Lounge: Sound Lounge is a long-standing New York audio post-production facility offering sound design, mixing, and ADR for film, television, advertising, and streaming content. Directly comparable to TA2's Film & TV and Broadcast & Web service lines, serving similar enterprise brands with project-based engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ta2ink
• Facebookfacebook.com/TA2SoundandMusic
• LinkedInlinkedin.com/company/ta2-sound-and-music

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TA2 Sound + Music