Recreatiepark TerSpegelt

Name

Recreatiepark TerSpegelt

Legal name

Recreatiepark Ter Spegelt B.V.

Website

https://terspegelt.nl

Company type

Private

Founded year

1968

Operating status

Operating

Ownership category

akta.pro rank

Product category

Holiday Parks & Recreation

NAICS

RV (Recreational Vehicle) Parks and Recreational Camps (72121), RV (Recreational Vehicle) Parks and Campgrounds (721211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Backcountry & Primitive Camping Areas (THAGAOAB)

akta.pro secondary industry

Long-Stay & Work-Camping Parks (Monthly/Seasonal) (THAGAOAJ)

Keywords

• Holiday park services
• Camping accommodations
• Family vacation rentals
• Glamping accommodations
• Recreational facilities

Headquarters

HQ city

Eersel

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Accommodation Rentals: Revenue from renting out approximately 100 rental accommodations including chalets, lodges, glamping units, and camping pitches. Pricing varies by accommodation type and season.
2. Camping Pitches: Revenue from approximately 500 camping pitches including luxury pitches with private sanitair, comfort pitches, and standard pitches.
3. Day Visitor Tickets: Entry fees for day visitors to swimming facilities including SterrenStrand (indoor pool complex) at €14.50 per person (2+ years) and Swim Lake at €5.95 per person.
4. Food & Beverage: Multiple dining establishments including De Keizer restaurant, Beach Pavilion De Wijde Blick, LekkerMakkelijk (pizza/takeaway), and LekkerSnacken (snacks/fries).
5. Affiliate Commission: TerSpegelt participates in TradeTracker affiliate program, paying 4-6% commission to partners who refer booking customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Recreatiepark TerSpegelt operates a 68-hectare, ANWB-rated 5-star holiday park in Eersel, Netherlands, renting approximately 500 camping pitches and 100 furnished accommodations (chalets, lodges, glamping tents, rental caravans). The park sells overnight stays, day-visitor tickets to its indoor SterrenStrand water-and-sand complex and outdoor swim lake, multi-day and seasonal access, and on-site food and beverage across its restaurants and snack outlets.

Product overview

Recreatiepark TerSpegelt is a 5-star vacation park in Eersel, Netherlands (ANWB Top Camping) offering a comprehensive holiday experience. The park operates approximately 500 camping pitches and 100 rental accommodations, featuring diverse lodging options (WaterLodge, GlampingLodge, PanoramaChalet, Chalet Plus, FunLodge, LakeviewLodge, VerandaChalet, OutbackLodge, Bosvilla, LuxeTent, LoungeLodge, and rental caravans), extensive recreational facilities (SterrenStrand indoor beach/waterpark, BinnenZwembad heated pool, Zwemplas swim lake, PumpTrack, TubbyJump, BowlingPub, KnutselWerkplaats, Sup/SUP, MiniGolf, BandRaften, Blobben, SportPlein, Beachvolleyball, playgrounds, petting zoo), multiple dining establishments (De Keizer restaurant, Beach Pavilion De Wijde Blick, LekkerMakkelijk pizza, LekkerSnacken snacks, De BonneFooi), nature experiences (Natuurpoort TerSpegelt, Gnome Path, Discovery Path), and services (day visits, season passes, children's parties). The park opened new facilities in 2025-2026 including De Brinck center building, TubbyJump attraction, and enhanced camping pitches with private sanitair.

Differentiator

Problem solved

Functional benefit

Products and services

• SterrenStrand Indoor beach and water paradise with sand beach, underground labyrinth, climbing castles, water attractions, and covered playground area. Always sunny weather as everything is covered. Connects to the indoor pool. Open to day visitors via ticket and to overnight guests.
• WaterLodge Luxury glamping accommodation floating on the water with 2 bedrooms, sleeping loft, kitchen with dishwasher, bathroom with shower/toilet, and hang net over the water. Sleeps 8 persons. Starting from €373 per stay. Not suitable for families with small children.
• PanoramaChalet Luxury and sustainable chalet with top location at the large recreational lake and large veranda over the water. Sleeps 6 persons.
• Chalet Plus 3-bedroom chalet with air conditioning, central location, suitable for 6 persons. Includes children's playground nearby. From €80 per night.
• GlampingLodge Luxury glamping tent with 2 bedrooms, sleeping loft, hanging net for relaxing, and water views. Sleeps 7 persons.
• Comfort Plus Kampeerplaats Kinderveld Comfort camping pitch on the inner terrain with play equipment on the field and 16 amp electricity. Ideal for families with young children. From €572 per stay.
• Kinder Privé Sanitair Plus Kampeerplaats New premium camping pitch with unique mini-pumptrack, ideal for young children. Features double shower, dishwasher, fridge and combi-microwave. €636 per stay. NEW for 2026.
• Comfort Privé Sanitair Kampeerplaats Extra spacious pitch with beautiful water views and private shower and toilet facilities. From €97 per night.
• TubbyJump Adrenaline attraction featuring FreeFall from heights of 2m, 4m & 6m, TubbySlide from 6m, and a 10-metre high TubbyJump with 30-metre descent onto a large cushion. For daredevils and adventurers. Launched in 2025.
• De Brinck Brand new center building opened in 2026 housing various indoor facilities including BowlingPub, CraftWorkshop, and other recreational spaces.
• De BowlingPub Entertainment venue with bowling lanes, shuffleboard, pool, darts, karaoke stage, and big screen for sports. Features HyperBowling with interactive targets. Booking available up to 14 days in advance. Launched in 2026 as part of De Brinck.
• De KnutselWerkplaats (CraftWorkshop) Weekly craft activities for children with cutting, gluing, tearing and sticking. Supervised creative sessions during the season. Launched in 2026 within De Brinck.
• Zwemplas (Swim Lake) Natural swimming lake with sandy beach, water slides, family water slide, and water fountain. Entrance at Boksheidsedijk 30. Access ticket €5.95 per person (children under 2 free).
• BinnenZwembad (Indoor Pool) Heated indoor pool paradise with various pools, water attractions, TumbleTon, slide, whirlpool with bubble bench, and CanalPlay for young children. Day ticket combined with SterrenStrand at €14.50 per person.
• De Keizer Eten & Drinken Restaurant with (seasonal) products with international touch, partially prepared on charcoal-fired Josper grill. Served in restaurant, conservatory, garden room or fireplace terrace.
• Beach Pavilion De Wijde Blick Beachfront family restaurant with terrace overlooking recreation lakes. Children's menu available. Includes play corner with children's cinema. Online table reservations via Guestplan.
• Dagbezoek (Day Visit) Day visit tickets for non-staying guests to enjoy SterrenStrand, swimming lake, indoor pool, and park facilities. Includes access to on-site F&B outlets.
• SterrenStrand Abonnement Season pass subscription for unlimited access to SterrenStrand and the indoor pool during the operating season.
• Jaarplaatsen (Annual Pitches) Annual camping pitch reservations for seasonal stays throughout the year at a fixed plot within the park.
• TerSpegelt App Mobile application for park navigation, booking, activity schedules, opening hours, and facility information for guests during their stay.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature1 record

Partnerships

One partnership is on record.

• TradeTrackerminorGTM or Marketing PartnerTerSpegelt partners with TradeTracker for their affiliate marketing program. TradeTracker handles tracking of new customers and sales, processes payments to affiliates, and provides banner ads and text links for partner websites. Commission ranges from 4-6% of the rental price (accommodation price minus reservation costs, included extras, and taxes) depending on campaign type and sales volume.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TopParken: TopParken runs a portfolio of quality Dutch holiday parks focused on families and natural surroundings, offering similar mixes of luxury pitches, chalets, glamping, and on-site recreation.
• Beerze Bulten: Beerze Bulten is a Dutch family holiday park in Overijssel with camping pitches, rental accommodations, indoor pool, and family entertainment — a near-direct functional analogue to TerSpegelt for families with young children.
• RCN Vakantieparken: RCN operates multiple Dutch holiday parks with camping pitches and rental accommodations aimed at active families. Comparable model and segment, with a similar ANWB-anchored quality positioning.
• Molecaten: Molecaten operates a portfolio of family-oriented Dutch holiday parks with camping pitches, rental accommodations, and on-site leisure facilities. Directly comparable business model, customer segment (families with children), and geographic market (Netherlands) to TerSpegelt.
• Recreatiepark 't Broeckland: 't Broeckland is a smaller Dutch family holiday park with camping pitches and rental accommodations aimed at families, comparable in service breadth to a single-park operator like TerSpegelt.

Broad incumbents

• Roompot: Roompot is a major Dutch/Belgian holiday park operator with coastal and inland parks featuring camping pitches, bungalows, and family activities. Overlaps in target customer, geography, and accommodation/rental model.
• Landal GreenParks: Landal is one of the largest operators of holiday parks in the Netherlands and broader Europe, with family-focused bungalow parks and similar amenity mixes. A scaled incumbent offering overlapping family vacation experiences to Dutch and German guests.
• Center Parcs (Pierre & Vacances): Center Parcs operates large-scale forest-based holiday parks across Europe with extensive indoor subtropical pools, family entertainment, and rental cottages — a direct functional analogue to TerSpegelt's SterrenStrand + rental accommodation model at higher scale.
• Duinrell (Libema): Duinrell is a Dutch holiday park and amusement attraction operated by Libema, combining family lodging with extensive on-site entertainment including the famous Tikibad water park. Comparable family entertainment/lodging hybrid model.

Emerging players

• Dormio Resorts: Dormio operates Dutch holiday parks with luxury lodges and family-oriented accommodations, including acquisition-and-development of new sites. Overlaps with TerSpegelt's higher-end rental accommodation (WaterLodge, PanoramaChalet) segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/recreatiepark-terspegelt

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recreatiepark TerSpegelt